Displaying crafts booth

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If you want a craft show display that stands out, you must strategically use color. Color is what catches the eye, evokes an emotion within seconds, can help tell a story, and much more. Using color effectively so your craft show display catches shoppers’ eyes is fairly easy, but it does take some thought. Here are...

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If you have a craft show quickly approaching, you need display tricks that are quick and easy to implement now. So I’m sharing a few of the most impactful display tricks I learned through my visual design & communication education. These are also the top techniques I applied when working as a Visual Merchandiser for...

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To share the lessons in this article, I’ve replicated a craft show display I saw online that I thought could use some improvement, and have explained what I would change and how. Does the “before” display work? Yes. Could it use some improvement? Also, yes. I chose this display to replicate because it illustrates the...

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