Go Bananas!

Go Bananas! Handmade banana bread, baked to golden perfection.

This bread brand challenges category norms with a bold and unconventional visual identity. The packaging features a striking black and yellow color palette—an unexpected choice in the bread aisle that instantly sets the product apart and signals a confident, modern attitude.

At the center of the design is a playful, retro-inspired illustration that fuses a banana, a pair of shades, and a loaf of bread into a single quirky character. This fun art direction draws inspiration from vintage cartoons and pop culture, reinforcing the brand’s youthful, rebellious tone.

Bold typography is used throughout the logo and packaging to emphasize the brand’s daring personality and unorthodox approach. Every design element—from color to illustration to type—works together to communicate one clear message: this is not your average loaf.