Glossier ad

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This Glossier subway ad uses personal relevance to market themselves to their target customer. This is one of the many personalized, humorous ads that are on subway cars so that you have something to read while you avoid eye contact with people. By making a joke about being "low maintenance", the makeup brand connects and creates interest with the audience of the ad.   Source: google images Beauty Advertising Ad Campaigns, In Store Marketing, Glossier Advertising, Glossier Ad Campaign, Glossier Campaign, Glossier Branding, Glossier Ad, Emily Weiss, Cosmetics Company

This Glossier subway ad uses personal relevance to market themselves to their target customer. This is one of the many personalized, humorous ads that are on subway cars so that you have something to read while you avoid eye contact with people. By making a joke about being "low maintenance", the makeup brand connects and creates interest with the audience of the ad. Source: google images

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