Hel looks

“I like neon colours, balls, stockings and hoodies. My favorite shops are second hand markets. My favorite designer is Rinne Niinikoski.”

“If I could, I would wear vintage only. I've had the same style since I was four. I like skirts and dresses, girlish looks and 40s and 50s styles. This coat is the most dark piece of clothing I own.Swedish blogger Elsa Billgren is my goddess.”

“I like to mix different styles. Colours are my obsession. I designed and made this skirt myself. I design a lot on paper but accomplish only few of my designs. I like Finnish brands with a touch of nostalgy like Nanso and IvanaHelsinki. I like 60's and 70's.”

“Our obsession is music, especially j-rock. It doesn't matter where we shop as long as we like the clothes ourselves. We like Japanese street fashion, because it's so different, lots of accessories.”Tiina's favorite is her H&M jacket. She also makes clothes herself. Ida likes dress shirts and black and white.“

“I like patterned and big clothes like this cardigan which is from the recycling center. I also like short skirts. I don't follow fashion that much.Having fun, friends and love are the most important things in my life.”

“Everything but my bag and Dr Martens shoes are second hand. My jewelry is also second hand, mainly from my parents. My style is inspired by many things, but mainly music and nature, which is why I try my best to buy sustainable clothing.”

“I'm wearing my mother's old leather jacket; everything else I've bought from different flea markets around Helsinki. I like to match different styles and the feeling I get from the clothes is the most important thing. So I would say I'm inspired by the feeling and the story behind the piece of clothing.”

“All the pieces I am wearing are randomly thrifted apart from the self-made brooch. I especially like the ”Balenciaga” kitten heels with diamond detailings. A friend describes my look as ”baby boss”, and I accept!”

“This dress probably used to belong to my grandmother. My favorite dress is my brown corduroy dress with lacy decorations at front, my mother used to wear it in the 70's. I like styles from 30's to 70's.”