The Brand Identity – Graphic Design’s Greatest
San Francisco-based UI/UX design agency Clay have developed the enlivening identity for Wealth, a personal finance and estate planning startup founded to make the latter simpler and safer, with backing from a plethora of experienced industry experts. Working closely with Wealth’s team, Clay sought to translate their expertise and energy with a vivid, refreshing colour palette of green and yellow hues, as well as the playful use of Reckless by Displaay and Neue Haas Unica Pro by Monotype as the t
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