Best eCommerce Analytics Software in the UK

Competera enhances retailers’ profitability and customer loyalty by leveraging AI to set optimal, customer-centric prices in real time. Our all-in-one platform combines Competitive Data and the Pricing Platform to meet all pricing needs. • Competitive Data provides real-time, high-quality market insights with a 98% SLA, offering a 360-degree market view to uncover trends and optimize pricing strategies. • Pricing Platform utilizes Contextual AI with over 20 demand drivers to deliver real-time pricing optimization across all products and channels. Retailers can make data-driven decisions with 95% accuracy, increase basket value, and achieve up to a 6% gross margin uplift. Our platform reduces the pricing team’s workload by up to 70%, allowing retailers to focus on strategic initiatives. The cost depends on the number of SKUs managed, deployment scale, and product configuration.

At Mixpanel, our mission is to increase the rate of innovation. Not only as a company, but for the businesses we serve. Through our analytics and engagement product, companies can analyze how and why their users engage, convert, and retain in real-time across web, mobile, and smart devices. Then they can use that data to improve their business and products. Mixpanel serves over 26,000 companies from different industries around the world, including Samsung, Twitter, and BMW. Headquartered in San Francisco, Mixpanel has offices in New York, Seattle, Austin, London, Barcelona, Paris, and Singapore. Great products are built by teams who know their users. Go beneath the surface to learn which features are popular, who your power users are, and the behaviors tied to long-term retention. See which features are popular and how many power users you have.

Woopra is a Customer Journey Analytics solution that is redefining how companies understand, analyze, engage and retain their customers. The platform is designed to fuel optimization and growth throughout the entire customer lifecycle. Leveraging individual-level data to aggregate analytics reports for full lifecycle insights that bridge departmental gaps. Woopra’s proprietary tracking technology tracks usage across your website, product and mobile applications. In addition, the platform offers 51+ one-click integrations with partners such as Salesforce, Marketo, Intercom and Segment to seamlessly unify disparate data points across tools and teams.

Use Charm to find and analyze 5 million ecommerce brands worldwide. Get the in-depth ecommerce data you need for lead generation, merchandising, and sourcing. With Charm you can: -Build the perfect pipeline of qualified ecommerce brands & TikTok Shops: Prospect for ecommerce brands and TikTok Shops. Search for leads across key metrics including the Charm Growth Score, Charm Success Score, ad count, tech stack, marketplace, social media metrics, and more. Reach out to them using Charm's verified contact information. -Discover fast-growing brands to sell at your retail organization: Discover up-and-coming brands selling online or on TikTok Shop. Search within target product categories to find brands that are a good fit to sell on your store, and make informed, data-backed merchandising decisions. -Get in-depth data to source and diligence your next investment. Charm Growth Score helped us identify rising brands like Allbirds, Caraway, and others before they became household names

CustomerLabs is a cloud-based digital marketing infrastructure that helps Ecommerce, SaaS, B2B and Agency marketers track, identify, segment, sync & analyze their customer data. The platform helps marketers orchestrate personalized campaigns across channels without any developer dependency. Track and collect the customer data you want from your website, app, CRM, email, service & offline channels. With identity resolution, you can map anonymous users and their activities across platforms and get a 360° view of your customers. Create customer segments based on behavior, demographics and user traits to trigger timely messages across channels. You can integrate and seamlessly sync this customer data with your existing marketing tools such as Google Analytics, Google Adwords, Mixpanel, Kissmetrics, Segment, Salesforce, Pipedrive, Zapier, Facebook and 180+ tools in real-time. Back your marketing decisions by capturing accurate customer data with CustomerLabs.

Heap is a comprehensive digital insights platform that provides businesses with a complete understanding of their customers’ journeys. By automatically capturing all user interactions across web and mobile platforms, Heap offers actionable insights to optimize conversion, retention, and user experience. The platform uses advanced data science to identify moments of friction and opportunity, allowing businesses to make data-driven decisions quickly. With powerful tools like session replay, heatmaps, and AI-powered insights, Heap enables businesses to understand and improve user behavior at every touchpoint.

XPLN is one of the leading solutions for collecting current market data, e-commerce price optimization and comprehensive services in the field of Digital Shelf Analytics. A strong focus on technology, innovation and proximity to the customer enable us to deliver higher quality data to our customers and help them grow their business through valuable insights and confident decisions about offers and positioning. Many well-known retailers and brands trust in us. XPLN automatically collects market prices from online channels about your own and competitors' offers. Brands and retailers can track online ratings, stock levels, prices, marketplace ranking, and other metrics on a centralized platform. Clients can also define product repricing strategies based on configured rules, utilize the price monitoring engine to determine required changes, and manually or automatically adjust prices in the database. Further protect your brand through MAP monitoring and detecting unauthorized sellers.

With tgndata, you gain access to a comprehensive overview of your competitors' product prices and availability status, conveniently presented in your customized dashboard. tgndata is also known for its expertise in offering a diverse range of dynamic pricing rules and strategies to cater to your specific requirements. For Brands, tgndata offers a comprehensive summary of their resellers enabling them to assess their performance, particularly concerning MAP & MSRP.

Make data-backed decisions, take control of your cash flow, and unlock more capital with forecasting and financing tools from Brightflow AI. With real-time data from all your channels in one seamless platform, Brightflow AI gives business owners instant cash flow forecasts, real-time business analytics, and new financing options. Avoid a cash crunch and predict cash inflows and outflows, better ordering and operations begin with accurate forecasts, forecast sales based on your own patterns and real-time data, optimize your creditworthiness, and prepare to receive a loan, easily identify trends with daily and monthly revenue tracking and leverage growth opportunities with access to capital.

Konnecto is the only solution that reverse-engineers your competitors' consumer journeys, identifies upper-funnel purchase attribution vulnerabilities, and surfaces daily recommendations that will increase your online sales and help you stop the guessing game. Gain visibility to all stages of your and your competitors' consumer journeys. AI identifies the purchase attribution gaps so you can quickly capitalize on opportunities that will impact your online sales. Use these insights to build your winning GTM strategy and execution plan while leaving your competitors in the dark. It's time to have a look at what's happening out there, beyond your data, where opportunities lie. Konnecto reverse engineers consumer purchase journeys on your competitor's assets all the way up the funnel. We provide daily recommendations on marketing opportunities based on an ongoing analysis of behaviors, segments, and competitors, so you can make the most of your budget every day.

SemanticForce is the unified media / e-commerce intelligence and engagement platform. We create a positive impact through the power of deep listening. Traditional media listening platforms provide limited data types. SemanticForce end-to-end media intelligence platform gives you visibility and intelligence on your data, everywhere. From online news to forums, from influencers to domains, from ads to pricing our listening ecosystem provides a new level of intelligence and protection. Organize millions of conversations on news and social media to spot trends and tap into topics relevant to your audiences. Be the first to discover positive and negative feedback about your brand on social media. Act fast thanks to real-time notifications and deal with negative conversations immediately.

Make smarter decisions and check on market feedback with TrackStreet, an internet brand protection and market analytics system. TrackStreet allows users to track prices, monitor product activity, and check on price trends over time. TrackStreet collects all customer reviews from all channels and gives the users information about market feedback and find product issues instantly.

Fullstory is a behavioral data platform that surfaces the sentiment buried between clicks, revealing the untold story behind consumer behaviors. From building better fraud detection and forecasting to creating personalization that genuinely resonates, Fullstory enables product, engineering, and data teams to connect sentiment signals with other data sources to intentionally design the next best action. Providing deeper and more immediately actionable insights beyond conventional web and product analytics that can only surface what’s happening but not why, Fullstory is the only behavioral data platform that provides the context needed to build in-the-moment experiences that drive revenue. With automatically captured, indexed, and semantically structured first-party data— served up to your data ecosystem or through our product analytics with session replay, Fullstory’s behavioral data is ready-made for AI. Enterprises no longer waste countless hours and resources analyzing data.

AIMEE™, the artificial intelligence marketplace eCommerce engine, is continuously analyzing real-time data, to automate sales and drive performance across some of the largest eCommerce channels & marketplaces. AIMEE™ automates key elements of the product lifecycle, from ideation to market sizing. Our data science informs customer insights and product opportunities. Sales forecasting using market data, search trends, past sales history and real-time inventory levels. Data-driven advertising campaign management to optimize keywords, placements and bids. Management of product and marketing performance across multiple US and global marketplaces. Executive-level reporting on brand and product performance. We believe the brands of the future will use real-time data, automation, and machine learning to deliver the right product at superior unit economics. With our platform, partner brands can reclaim their time thanks to best-in-class sales automation.

Manage, measure and optimize performance marketing in real-time. CAKE's powerful performance marketing software will bring clarity to your marketing campaigns and empower you with the insights to make intelligent marketing decisions. Manage and measure partner performance with precision for improved profit margins. Collect, validate and distribute leads in real-time for maximum profitability. Measure channel performance using multitouch attribution, for ROAS optimization. CAKE’s Affiliate Marketing Solution provides the tools needed to efficiently manage and measure your partner marketing program, optimize performance for the highest profitability and attract valuable partners. CAKE’s Lead Generation Solution captures, validates and distributes leads in real-time and measures closed-loop performance to optimize acquisition efforts.

Our proprietary technology platform ushers modern businesses into the era of data-driven decision making by aggregating and analyzing billions of data points from the Web to deliver easily consumable and actionable competitive intelligence. Invest in a digital analytics solution to enable faster and smarter decision-making and effectively build competitive online growth strategies, track and achieve measurable KPIs, capitalize on sales opportunities, and enhance customer satisfaction and loyalty. Monitor, analyze, and determine systems that enhance your digital presence and product visibility, grow sales and market share, improve conversions, and boost brand trust. Improve price parity by reducing minimum advertised price (MAP) violations, unauthorized sellers and counterfeit goods across digital platforms to boost consumer confidence by assuring shoppers of your products’ authenticity.

Boost profitability and drive growth across your e-commerce portfolio with better business intelligence. Line Item empowers you with a single tool to gain fresh insights into what’s driving your sales – or holding you back. Use it to improve search results and easily drill down into every aspect of your e-analytics and product attributes. Master your market with insights to grow revenue, improve profitability, and build your brands. LINE ITEM HELPS YOU TO: optimize search results, identify new or unknown competitors—foreign and low-priced, identify “robotic” pricing activity, verify item pricing, ensure descriptions and images are correct and consistent, identify third-party activity. Understand what’s working for your brands—and what’s holding you back: Are you getting your share of page one? Are your descriptions and images keeping you off page one? Are your items overpriced? Are your reviews letting you down? Answer in depth questions questions quickly with Line Item insights.