Compare the Top Hotel CRM Software in the USA as of November 2025

What is Hotel CRM Software in the USA?

Hotel CRM software, also known as hospitality CRM software, is customer relationship management (CRM) software designed for hospitality businesses such as hotels, motels, B&Bs, inns, and resorts. Hotel CRM software enables hoteliers to better understand their guests, manage guest contact details and preferences, conduct marketing campaigns, communicate with guests, and more. Compare and read user reviews of the best Hotel CRM software in the USA currently available using the table below. This list is updated regularly.

  • 1
    Pipedrive

    Pipedrive

    Pipedrive

    Pipedrive is a web-based sales CRM (customer relationship management) software that lets sales teams track pipelines, optimize leads, manage deals and automate their entire sales process to focus on selling. Pipedrive’s simple interface empowers salespeople to streamline workflows and unite sales tasks in one workspace. Unlock instant sales insights with Pipedrive’s visual sales pipeline and fine-tune your strategy with robust reporting features and a personalized AI Sales Assistant. Reach the right contacts at the right time with intelligent lead segmenting and activity reminders that tell you when to take action. When it’s time to seal the deal, compose instant, irresistible sales emails in just one click. With Pipedrive, winning has never been easier.
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    Starting Price: $24/month
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  • 2
    Act!

    Act!

    Act!

    Act! Advantage is a full front-office CRM solution with all-new functionality that unites sales, marketing, and customer management in one intuitive, affordable platform to help you stay organized, attract new customers, and turn relationships into results. Act! Advantage includes Interactive Quotes, Website Chat, Accounting Integration, Appointment Scheduling, Project Management, Web Forms, Online Surveys, and more, broadening Act!'s footprint across your entire front office, and reducing your need for costly, third-party tools. Additionally, you can select the perfect fit, cost-effective tier to meet your current needs with peace of mind knowing that Act! will grow with you. For 38 years, Act! has partnered with small and midsize businesses - listening, learning, and building alongside them and Act! Advantage is the culmination of nearly four decades of their feedback. Every feature is designed to reflect how today’s SMBs run their businesses.
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    Starting Price: $30.00/month/user
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  • 3
    Close

    Close

    Close

    Close is a sales customer relationship management platform (CRM) built to help you win more deals much faster. With built-in calling, SMS, and email—your team can reach leads wherever they are, with ease. Close is an “all-in-one” CRM which you can use standalone, no plug-ins or add-ons needed. Close is affordable and easy to learn. It's the perfect CRM for startups and small businesses looking to grow fast, who don't want to pay enterprise prices. Plans start at just $49/month. Close comes jam-packed with sales features to power your team, including an automatic inbox syncing, email/SMS messaging automation, Power Dialer, Predictive Dialer, call tracking and recording, VoIP, custom reporting and analytics, and so much more. Our templates are excellent for a number of fields, including real estate, B2B/SaaS, small business, finance, and beyond. Support is offered via email, phone, online FAQ documentation, and a self-service knowledge base.
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    Starting Price: $49.00/month
  • 4
    HubSpot CRM
    HubSpot brings your marketing, sales, and service teams together on the same AI-powered customer platform. HubSpot's Customer Platform is not just a tool; it's the heartbeat of your business. Designed with passion and precision, our CRM stands out as the ultimate solution for empowering your team to build deeper customer relationships. It transforms the way you engage with your clients by offering a seamlessly integrated, all-in-one platform for sales, marketing, and customer service. With HubSpot's CRM, you gain unparalleled insights into your customer interactions, all organized in an intuitive, easy-to-navigate dashboard that promises to skyrocket your team's efficiency. Our platform is engineered to grow with you, offering scalable solutions that adapt to your evolving business needs. What's more, HubSpot's Customer Platform includes a robust free version, packed with essential features, making it the perfect choice for ambitious businesses of all sizes.
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    Starting Price: Free
  • 5
    monday.com

    monday.com

    monday.com

    Simplify the way your team works with monday.com, a cloud-based project management platform that provides customizable no-code solutions for a wide range of use-cases such as marketing, sales, operations, IT, HR, and more. monday.com allows businesses of all sizes to work in an efficient environment where every team member can assign tasks, automate repetitive work, collaborate in real-time, and share files. With this platform, you can manage everything from simple to complex projects and ensure seamless communication between team members. Customizable dashboards give quick high-level overviews of every project, visual boards help organize tasks, and thanks to integrations with third-party applications such as Outlook, Zoom, Gmail, Google Drive, Dropbox, Excel you can continue working with all your existing tools within the platform. monday.com also offers dedicated solutions, such as monday dev and monday sales CRM, designed to answer the needs of specific industries and verticals.
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    Starting Price: $39/month for 5 users
  • 6
    monday sales CRM
    Built on top of monday.com Work OS, monday sales CRM empowers business owners and sales teams to manage all aspects of their sales cycle and customer data, streamlined in one centralized place. They can capture leads from any source, easily manage their contacts’ information, and track every deal's status so that no opportunities slip through the cracks. monday sales CRM lets you create no-code automations, eliminating hours of repetitive processes, and seamlessly integrates with the tools sales teams already use ensuring maximum efficiency. Without the need for an IT professional, build customizable dashboards to get the full overview of your sales cycle to confidently analyze data and optimize your sales processes. Manage your post-sales activities such as client onboarding and their projects to nurture stronger customer relationships. Best of all, it’s extremely user-friendly, standing out from traditional platforms, making it a CRM your sales team would actually want to use.
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    Starting Price: $10 seat / month
  • 7
    Thryv

    Thryv

    Thryv

    The end-to-end client experience software for growing small businesses. Get the job, manage the job, get paid and get credit online with Thryv. Thryv is a secure, easy to use small business management platform that automates tasks and puts your customers at the center of your business. ThryvPay can help services businesses save thousands when you accept and process credit card and ACH payments. Take advantage of next day funding, automated recurring payments, client-side convenience fees, QuickBooks integration, automatically scheduled payments and more. Desktop, tablet, or app on the go, Thryv puts the complete business management and exceptional customer service at your fingertips. Thryv works with the digital tools you’re already using to run your small business, streamlining the way you work.
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    Guesty

    Guesty

    Guesty

    Guesty is the all-in-one platform for hospitality businesses, catering to both newcomers and seasoned professionals alike. Whether you're just starting out or managing thousands of listings, our purpose-built technology and industry-wide expertise are here to support you every step of the way. With an R&D team of over 200 engineers driving innovation, Guesty empowers businesses to automate and optimize operations seamlessly. Our comprehensive suite of features, coupled with partnerships with 150+ industry leaders such as Airbnb, Vrbo, and Booking.com, ensures that you're equipped to thrive in the dynamic world of hospitality. Join the thousands of satisfied users worldwide and experience the transformative power of Guesty today. With 15 offices globally and a dedicated team of over 700 professionals, we're here to help you succeed.
    Starting Price: $9 + 1% reservations per month
  • 9
    LeadSquared

    LeadSquared

    LeadSquared

    Manage all your products, teams and processes in one platform (digital, call center, or field agent driven). Never, ever miss a sales opportunity. In most B2C businesses, the prospect-to-customer journey is never straightforward. In fact, there isn’t just one path-to-closure. There are multiple sales journeys, involving different channels, processes, teams, and touchpoints. LeadSquared connects them all – processes, distributed teams, and touchpoints – to give you one complete end-to-end sales execution platform – for your digital teams, call center agents, feet-on-street teams (sales, partner onboarding, service), and operations. LeadSquared cuts down all the noise that your teams constantly wade through and allows them just to focus on just their next task, enhancing their efficiency and helping them sell more. No-code sales process builder. Sketch the best-possible sales workflows for your different products & teams. The sales processes are dynamic and completely flexible.
    Starting Price: $25 per user per month
  • 10
    EspoCRM

    EspoCRM

    EspoCRM

    Currently, the hotel industry is one of the fastest-growing, competitive sectors. As guests become more digitalized and price-conscious, building loyal relationships and attracting new guests becomes an increasingly complicated process. This is where hotel CRM software comes into play. The software allows you to improve all the aspects of your sales, marketing and customer service, and as a result increase customer experience. Be it booking engines, travel websites, web forms on your own site, emails, or calls – the CRM unites the inquiries coming from all these channels. It creates a complete guest profile and stores the history of communication and visits. The platform also streamlines your marketing campaigns by offering the tools to create data-driven, targeted outreach and promotional emails for your business and private guests. Apart from that, it brings transparency to your financial transactions, and automates the generation of quotes and invoices.
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    Creatio

    Creatio

    Creatio

    Creatio is a global vendor of a no-code platform to automate workflows and CRM with a maximum degree of freedom. With Creatio, you can take advantage of a ready-to-go industry-leading CRM while also enabling users - whether business users without coding skills or professional developers - to create powerful business apps and easily automate various aspects of the company’s operations with no code. Creatio CRM is a full-fledged suite of products for marketing, sales, and service automation integrated on one no-code platform. Creatio products can be deployed as a single CRM bundle or as standalone solutions to fit your company’s exact needs. Accelerate lead-to-revenue with 360-degree customer view, advanced lead & opportunity management, omni-channel campaign automation and more. Featuring a variety of built-in tools for workflow automation, the Creatio platform allows you to create business applications of any complexity and scale.
    Starting Price: $25 per user per month
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    HubSpot Customer Platform
    Put your customers first and grow better with HubSpot’s AI-powered customer platform. Connect your front office teams through a complete view of the customer journey. Use AI-powered tools to deliver a seamless customer experience Easily adapt to emerging industry trends and technologies. Traditional CRMs alone aren't enough to drive growth. Most aren’t designed for customer connection, which is critical in an AI-driven world where customers can explore, evaluate, and buy with efficiency. HubSpot’s customer platform is so much more. It’s powered by Smart CRM that combines customer data with AI to help you adapt, products for engaging customers across the entire journey, and an ecosystem of integrations, education, and community. It’s built for businesses to connect with customers, and grow better.
    Starting Price: Free
  • 13
    Revinate

    Revinate

    Revinate

    Send timely, relevant and personalized email marketing campaigns that capture the attention of your hotel guests. Get the word out quickly for all hotel promotions, discounts, special offers and other one-time emails with our easy-to-use solution. Our drag‑and‑drop email editor makes it easy to create beautiful, responsive hotel emails. Add a personal touch to every email you send with dynamic content, merge tags, segmentation and triggered automation. Quickly and easily respond to both negative and positive hotel reviews from within the platform. Use the ticketing system to communicate service shortcomings to the relevant person or department. Benchmark your hotel's performance against your competitors’ online review rankings. Link your hotels' social media accounts in one place to monitor engagement, post updates, track insights and more.
  • 14
    LoungeUp

    LoungeUp

    LoungeUp

    Helping accommodation providers increase revenue and guest satisfaction through better guest relationship management. LoungeUp is a unified platform that collects, structures, and enriches guest data so that you can manage communications with guests on any channel, build a seamless experience, and drive guest engagement. Communicate with your guests on their favourite channels. Send the right message at the right time using our platform’s intelligence. Provide an outstanding level of service tailored to each guest.
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    Smart Hotel Software

    Smart Hotel Software

    Smart Hotel Software

    World-class product, world-class support. We go the extra mile for you, so you can go the extra mile for your guests. Customized for any business. Hotels, motels, resorts, conventions, retreats, boutique hotels, and more. Whether you have 50 rooms or 500, we have a solution customized for your business needs. Our implementation pros will work with you to ensure a perfect fit between your business and our solutions. We will show you how to use our tools to save time and earn more money with each and every guest transaction. Changing software does not have to be painful. All of our work is guaranteed. We are committed to providing you complete satisfaction or we will refund your money. Hotels, motels, resorts, conventions, retreats, boutique hotels, and more. Whether you have 50 rooms or 500, we have a solution customized for your business needs. Our solutions will manage your reservations, deposits, check ins, check-outs, guest folios, payments, sales & audit reports, etc.
  • 16
    NAVIS Direct Booking Platform
    NAVIS is a technology solutions company dedicated to leading the most courageous and creative hospitality teams to new heights of performance and profitability through innovative solutions, improved data, committed partnerships, and an unquenchable desire to drive your properties to success. As the #1 reservation sales and marketing platform our innovative direct booking technologies and personalized, strategic stewardship help drive, capture, nurture and convert more of your reservation demand into highly profitable direct bookings. Capitalize on your existing leisure demand by capturing booked & unbooked guests across web, voice, OTA, and email channels. Book guests with sales & marketing strategies that generate industry-leading conversion rate & ADR. Engage guests & build loyalty across channels throughout their booking & travel experience. Understand what campaigns are working and reach out at the right time with a complete view of leads and guests.
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