Best Mobile Marketing Software

Compare the Top Mobile Marketing Software as of November 2025

What is Mobile Marketing Software?

Mobile marketing software helps businesses create, manage, and optimize marketing campaigns targeted at mobile device users. These platforms enable businesses to reach their audience through mobile-optimized websites, apps, SMS, push notifications, and in-app messaging. Mobile marketing software typically includes features such as segmentation, A/B testing, campaign tracking, analytics, and geolocation targeting to personalize marketing messages and improve engagement. By leveraging mobile data, businesses can enhance customer experiences, drive conversions, and increase customer loyalty. This software is particularly valuable for businesses looking to target customers on the go, optimize mobile interactions, and capitalize on the growing use of smartphones. Compare and read user reviews of the best Mobile Marketing software currently available using the table below. This list is updated regularly.

  • 1
    Kochava

    Kochava

    Kochava

    Kochava is a real-time data solutions company offering a comprehensive growth stack of solutions for data-driven advertisers. We empower advertisers to measure what matters with tools that deliver better insights and actionable data in one operational platform. Advertisers can map their growth journey with Kochava, leveraging mobile measurement partner (MMP) services, a next-generation marketing mix modeling (MMM) SaaS platform, and a premium platform for search ads automation and app store optimization (ASO). Kochava's MMM SaaS and search ads automation/ASO platforms work with advertisers using Kochava or any other MMP. With a culture of customer-driven innovation, dedication to data security, and the most powerful tools in the ecosystem, Kochava is trusted by top brands to harness their data for growth. Headquartered in Sandpoint, ID, the company has offices globally.
    Starting Price: FREE
  • 2
    User.com

    User.com

    User.com

    User.com is a full-stack marketing automation software for all your messaging and relationships with customers. User.com is a single platform with many features providing you with easy-to-use, robust tools for marketing, sales, and support teams. Use the various features to send consistent communication to your customers across a variety of channels, from email marketing, live chat, web and mobile push, SMS messaging, call centers, and more, turning every visitor into happy customers. See every piece of data and measure everything with all activities organized in a single place, that can be customized to show only essential metrics as you determine, to make actionable decisions easy. Ready to check it out? Sign up for a free demo trial now at User.com →
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    Starting Price: $249.00/month
  • 3
    WebEngage

    WebEngage

    WebEngage

    WebEngage is the best-in-class marketing automation software suite that helps business-to-consumer (B2C) companies improve user retention and drive more revenues. Cloud-based and easy to use, WebEngage aids businesses in managing cross-channel communication with their customers while allowing them to send messages via Emails, SMS, mobile push notification, web push notification, on-site alerts, in-app messaging, IVR, Facebook & Whatsapp. The solution includes cross-device tracking, live segmentation, deep data personalization, and more. Plus, using WebEngage's Journey Designer helps businesses to effectively create complex lifecycle campaigns.
  • 4
    Unbounce

    Unbounce

    Unbounce

    Get more conversions with Unbounce landing pages. Build, launch, and optimize custom landing pages for any campaign—without developers or tech bottlenecks. Drive more leads and revenue from any web page by showing targeted popups and sticky bars to specific users. Completely avoid tech bottlenecks; any member of your team can build, launch, and optimize Unbounce landing pages, popups, and sticky bars. Easily recreate any mockup or brand concept. Build from scratch, or start from our gallery of fully customizable templates. Use the Unbounce drag and drop builder to accelerate your landing page production process, and build high-converting popups and sticky bars in minutes. Publish landing pages to WordPress, integrate with Google Analytics, and automatically pass leads to almost any email marketing tool. Plans starting at $90/mo with annual billing when you sign up through the link above and get 20% off paid plans! All plans include a 14-day free trial.
    Starting Price: $72 per month
  • 5
    SplitMetrics Optimize
    SplitMetrics Optimize is an advanced A/B testing platform for cost-effective app & game launch and growth on the App Store & Google Play. The variety of tests driven by one technology stack of SplitMetrics Optimize platform enables app publishers to test different combinations of audiences and app product page variations and collect the final app user’s feedback via surveys. 1. Funnel test with one audience and a single concept. Goal: to learn all the essential metrics of your funnel (CPI, CVR). 2. A/B/N test with one audience and multiple concepts. Goal: to identify the best-performing app page variation. 3. Audience test with multiple audiences and a single concept. Goal: to define the audience with the highest response for a specific app concept. 4. Multivariate test with multiple audiences - multiple concepts. Goal: to find the best-performing audience and variation of your mobile app out of all the combinations. 5. Feedback test with focus group and multiple concepts.
    Starting Price: $13,600/year
  • 6
    SMS Studio

    SMS Studio

    SMS Studio

    The design of your landing pages is critical. You simply cannot afford not the have a professional and impactful message that delivers ROI. SMS Studio gives you the ability to easily create your own engaing landing pages to generate leads. Or you can leverage your own website and add multi-tier conversion tracking, which delivers the capability to add products images, so you know which products has been viewed the most times. SMS Studio is a full-service solution for creating high-impact profesionals text messaging campaigns. Our easy-to-use, robust and high-end, platform combines powerful tools for list management, design, campaign optimization and analytics to help you effectively drive revenue and maximize your mobile relationships. Text messaging naturally limits the amount of allowed characters you can display in lieu of this, SMS Studio has the capability of making your URL links shorter, which allows more space for your content.
    Starting Price: $0.03 per message
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