Best Market Research Software for Mac

QuestionPro is a powerful survey and research platform that helps individuals, startups, non-profits, small and medium businesses, and enterprises gather actionable insights. The platform supports over 40 question types, advanced survey logic, and fully customizable surveys for any audience. AI-powered survey creation speeds up survey design, while QuestionPro BI and PathosAI provide deep analytics and sentiment analysis for data-driven decisions. Surveys can be deployed via email, social media, website pop-ups, or offline, making it easy to reach respondents anywhere. Integrations with tools like Tableau and Zapier allow seamless data management and reporting. QuestionPro transforms raw data into meaningful insights, enabling organizations to improve products, research markets, and make confident business decisions.

Discuss.io is a smart video platform that helps global brands and agencies plan, execute and share qualitative research conversations at scale. We help enterprise market researchers, UX researchers, product managers, sales professionals, brand managers and CX departments ramp consumer conversations and streamline the workflow. Built by market researchers, key features include live video interviews, mobile screen share, interactive whiteboards, built-in auto translation (100+ languages), powerful tagging and the Respondent Management Hub. Easily create clips of important moments and build a highlight reel that tells a story, without pouring through hours of video. In addition to a world-class technology platform, we can provide a range of market research services such as moderation, human translation, recruiting and program management through our marketplace.

A Single Integrated Platform to Collect, Manage, and Analyze Feedback. Key Survey’s professional survey software provides the power and flexibility to centralize data and feedback collection across the entire enterprise. Users enjoy a seamless, controlled environment that ensures data is accurate, integrated, and actionable. Enterprise-wide online survey tool. Closed-loop automation and workflows. Integrates seamlessly with existing systems. By moving your customer satisfaction programs to Key Survey, you gain access to the industry’s most robust survey tool with years of experience delivering high-powered customer satisfaction solutions. Advanced survey options let you create the optimal survey experience for your customers that promotes participation and produces a volume of meaningful results for managers to analyze and act on.

All-in-one market intelligence platform for harvesting, sharing, and publishing insights. Cronycle empowers enterprises to discover and produce more high-value insights in less time and with fewer resources. Market research, content marketing, product innovation, and sales enablement teams can lead the market with Cronycle's discovery engine that combines the powers of AI and human expertise to monitor content from top experts and sources across 80,000+ topics every day, surfacing the most relevant 2% of information from websites and blogs, Google and Bing alerts, Medium publications, RSS feeds, podcasts, Twitter and Facebook pages, newsletters, and more.

The essential source for government contracts, research, and support to keep you ahead of the competition. GovWin IQ is a government contracting intelligence platform that enables businesses to manage public sector opportunities, pursue deals faster, and plan strategically to get ahead of the competition. With 30+ years of experience and more than 6,000 customers, GovWin IQ has helped many organizations enhance their public sector sales and capture strategies. In 2018, GovWin IQ, the industry standard in federal government contracting information, and Onvia, the innovator in state, local, and education contracting data, joined forces and became one powerful solution - making GovWin IQ the leader across the entire public sector spectrum.

Import from any source and manage all of your data and files in one software package. Then, start discovering valuable insights using intelligent automation to make more informed decisions – in hours, not days. Generate deep insights automatically, leveraging the latest AI and machine learning algorithms for faster results. Simply use codes to tag qualitative insights, and embrace auto coding plus team collaboration for lightning-speed outcomes. With ATLAS.ti, you can share your insights through clear visualizations that turn dull numbers into eye-opening results – presenting your conclusions with confidence.

Quirkos gives a visual, cheap and intuitive way to qualitatively analyse text data. Designed around a unique bubble interface, Quirkos is easy to learn and use, giving intuitive insights into data. Live collaboration, side-by-side comparisons and powerful visualisations help users uncover interesting findings. Available as cloud based, or offline software, with identical features and compatibility across Windows, Mac and Linux.

Userlytics is a full featured state of the art user experience research platform with a global participant group of almost 2 million panelists. Since 2009, Userlytics has been helping enterprises and agencies improve the user and customer experience of their websites, apps and prototypes. With a scalable pricing model and a diverse worldwide panel, Userlytics allows brands to run both moderated and unmoderated usability studies with as many or as few participants as they choose. In addition to its testing services, Userlytics offers a variety of optional professional services including senior UX Consultants in both Europe (Madrid) and the U.S. (San Diego & Miami). The team can help clients achieve actionable UX insights, including through the use of our proprietary ULX Score, a benchmarking platform for measuring a 360º view of Appeal, Adequacy, Distinction, Usability, Trust, Performance, Affinity and Appearance.

Midesk is an innovative market intelligence solution that helps you streamline and professionalize your media workflows, structure market information and conduct research projects collaboratively. Midesk makes it easy to manage and share your media and market knowledge from one single place. Forward-thinking Market Intelligence teams use Midesk to monitor their markets, centralize market data & news articles, and share stunning deliverables with their stakeholders, all-in-one place. Stay aware of trends; subscribe to news feeds, intercept newsletters, monitor competitors's websites and scrape particular data. All-in-one platform means we connect all services together and uncover new insight. You can build adnvaced data pipelines. Harvest the power of external data with one click. Our predefined Recipes make connecting to websites, APIs, and social media accounts super easy.

KPI6 is a Software as a Service Suite adopted by Brands and media agencies to understand consumers, identify their needs, and define audience segments. It analyses a multitude of user-generated content and unsolicited sources like online reviews, social and web panels, digital open data to provide the critical strategic insights a company needs to drive innovation, opportunity assessment, strategic planning, segmentation, creative development, and media strategy. Every individual has characteristics that can be beneficial for a brand and an industry. It is imperative to fully leverage these traits to their maximum benefit within your organization. Leaders of your organization should be focusing all of their time and effort on strategic planning and management, rather than interpreting conversation streams and building user profiles. Your organization needs custom solutions that will do the work itself and take the research further.

Prelaunch is an all-in-one product-validation platform that helps creators, startups, and brands measure real purchase intent and market demand before full-scale launch. Instead of relying on traditional survey panels, it uses a “reservation-deposit” funnel where prospective buyers place a small real deposit for a future product, helping validate interest more reliably. The platform supports use cases such as concept testing, pricing optimization, positioning, and business-model validation, and integrates tools like a performance dashboard tracking 35+ data points, AI-powered market-research assistants, on-site landing pages, deposit-funnels, focus groups, and interviews. Users can target real audiences through ads, show their product in a simulated ecommerce experience, capture insights via post-reservation surveys, and build an early engaged community of ready-to-buy customers.

QualSights is an immersive insights platform that provides brands, agencies and consulting firms the ability to generate deeper and more authentic insights from consumers anywhere in the world, in a dramatically faster and cost-effective way. Using proprietary technology, companies can collect real-time consumer insights by remotely observing and interacting with consumers as they shop for, use or consume products in their natural environment. QualSights is the first and only truly integrated solution that seamlessly supports mixed methods research studies, blending the advantages of qualitative and quantitative research to provide clients depth, authenticity, speed and agility within their studies. In addition to offering a variety of options to capture data, QualSights helps expedite analysis by providing a powerful suite of AI tools that make it easy to find and present the insights that matter.

Trusted by thousands of researchers around the world, ExpiWell’s unmatched data collection platform addresses the challenges of traditional survey methods. It draws on Ecological Momentary Assessment (EMA) and Experience Sampling Method (ESM) to capture real-time real-world data and unrivaled participant engagement. ‍Observe the whole experience of your participants with real-time data collection. ‍Facilitate communication between researchers and participants for increased engagement. With ExpiWell’s ESM tools, research is no longer a static, one-way street. Instead, our real-time-time tools make it easy to reward participants, create a community, and respond in real time. ExpiWell combines the best facets of ESM and community-based research to help you understand and foster connection, social support, and engagement within your participant community. You can provide solutions at the right moment to influence change within your organization or community as quickly as possible.

A cross-platform app for analyzing qualitative and mixed methods research with text, photos, audio, videos, spreadsheet data, and more. We stay at the forefront of the best encryption technologies available and make sure they are implemented in Dedoose because doing so is paramount in our mission to keep your data safe and available. Work with teammates in real-time across old-school disciplinary boundaries. Efficiency in teamwork is one of the key drivers behind the development of Dedoose and why you’ll find it so easy to provide others with controlled access to your project. Dedoose is built for ease of use, providing a clean interface to maximize research. Easy to learn and use, Dedoose has a clean UX-focused interface to maximize comfort and your ability to capitalize on all its functionality. Dedoose has a wide variety of users all using Dedoose in different ways to find meaningful insights.

Survata is a fast-growing measurement technology company that provides market research to the world's leading brands and agencies. The Survata platform provides the world’s fastest way to measure the behaviors and opinions of consumers with wide-scale and speed. To learn more about Survata Market Research, visit survata.com/mr

mQuest® Market Research is the ultimate survey tool for all kinds of modern market research – approved a million times over. Flexible order management, convenient implementation, and precise analysis – makes mQuest® POS the ideal companion for research at the POS. Individual checklists, detailed picture documentation and a precise analysis help maintain and continuously improve quality standards. mQuest® Lead makes the automated mobile acquisition of leads on smartphones or tablets and the corresponding follow-up can be easily feasible. Whether interview based or filled out individually, with mQuest® Car Clinic any prototype test can be executed in a confident and secure way, With mQuest® field workers are able to overview all orders and activities while they are on the road with mQuest® service. All processes can be documented consistently with checklists and protocols.