Compare the Top Market Research Software in Brazil as of November 2025

What is Market Research Software in Brazil?

Market research software helps businesses gather, analyze, and interpret data about their target market, competitors, and industry trends to make informed decisions. These platforms provide tools for collecting both qualitative and quantitative data through surveys, polls, focus groups, and social media analysis. Market research software often includes data visualization tools, reporting features, and predictive analytics to help businesses identify patterns and trends. Additionally, many platforms integrate with customer relationship management (CRM) and sales systems to provide a more comprehensive view of customer behavior. By using market research software, organizations can better understand customer needs, optimize marketing strategies, and drive product development. Compare and read user reviews of the best Market Research software in Brazil currently available using the table below. This list is updated regularly.

  • 1
    Jotform

    Jotform

    Jotform

    Trusted by over 25 million users, Jotform is an all-in-one, no-code platform that simplifies data collection, automation, and online sales. Using its drag-and-drop Form Builder, businesses can create customized forms and surveys to collect leads, payments, and e-signatures. With 10,000+ templates and advanced features like conditional logic and 200+ integrations, Jotform streamlines workflows. Jotform's AI-powered Agents provide real-time customer support, guiding users through form submissions, answering questions, and ensuring a smooth experience while reducing manual intervention. These AI agents learn from interactions to improve responses, enhancing efficiency and customer satisfaction. The platform also includes a Store Builder to sell products and services, accept payments through 30+ gateways, and tools like Approvals and Report Builder to automate workflows and generate actionable insights.
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    Starting Price: $34 per month
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  • 2
    SurveySparrow

    SurveySparrow

    SurveySparrow

    Transform organizations into brands by refining experiences with SurveySparrow. The experience management platform helps create not only engaging surveys but assists in closing the feedback loop efficiently. Supporting 70+ languages and dedicated NPS and Customer experience modules help better understand customer loyalty. SurveySparrow enables business organizations to collect feedback via a chat-like interface, gain insights, and make data-driven decisions to improve products, services, and customer experience. Set up automation and manage feedback with the in-built Ticket management tool. Monitor and manage online reviews efficiently with the Reputation management module. Join the bandwagon of 100k+ customers in 149 countries to deliver delightful customer experiences.
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    Starting Price: $19.00/month/5,000 responses
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  • 3
    SurveyMonkey

    SurveyMonkey

    SurveyMonkey

    A global leader in survey software. 20 million questions answered daily. Keep a competitive edge by truly understanding the voice of your customers. Customer satisfaction surveys help you connect at multiple touchpoints to find out exactly what your customers want, need, and expect. Learn what’s working and what’s not directly from your employees. Measure employee satisfaction, conduct 360 reviews, or even send out compliance quizzes. Whether you’re in HR or a team lead, employee surveys help you get the answers you need. Tap into what the world is thinking—whenever you want. Market research surveys make it easy to get opinions from potential and existing customers, test concepts, measure brand awareness, and more. Join the 98% of the Fortune 500 who rely on SurveyMonkey for People Powered Data.
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    Starting Price: $25 per user per month
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    SurveyLab

    SurveyLab

    SurveyLab

    SurveyLab is online survey software built for Customer Experience, Marketing, Human Resources, and Digital teams. It is used by over 85,000 customers in 65 countries. It provides real-time feedback, multi-user, and multi-language support, advanced analytical tools, branding, integration, and more. System provides full support for Customer Satisfaction Surveys, NPS, CES, Market Research, 360 Feedback, Employee Engagement, Employee Satisfaction, Pulse Surveys, Intercept surveys, Mystery shopping, Online Tests, Online Forms, Online Voting, and more.
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    Starting Price: $49.00/month
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    QuestionPro

    QuestionPro

    QuestionPro

    QuestionPro is a powerful survey and research platform that helps individuals, startups, non-profits, small and medium businesses, and enterprises gather actionable insights. The platform supports over 40 question types, advanced survey logic, and fully customizable surveys for any audience. AI-powered survey creation speeds up survey design, while QuestionPro BI and PathosAI provide deep analytics and sentiment analysis for data-driven decisions. Surveys can be deployed via email, social media, website pop-ups, or offline, making it easy to reach respondents anywhere. Integrations with tools like Tableau and Zapier allow seamless data management and reporting. QuestionPro transforms raw data into meaningful insights, enabling organizations to improve products, research markets, and make confident business decisions.
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    Starting Price: $99/month for 1 year
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    Spark Chart

    Spark Chart

    Spark Chart

    Powerful survey software for business consultants and leaders! Create & deploy any type of professional survey. Engage employees and teams to uncover their suggestions and improve performance. Discover what customers say and recommend? Use NPS to measure customer loyalty to brand, company, product or service. 360 degree feedback to find out how leaders are perceived and identify their strengths & development needs? Explore opinions, brainstorm and generate ideas. Conduct research to get a deeper understanding of markets and potential customers. 24 x 7 support & advice from survey experts.
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    Starting Price: $25/month
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    Alchemer

    Alchemer

    Alchemer

    Alchemer offers the world’s most flexible feedback and data collection platform that allows organizations to close the loop with their customers and employees quickly and effectively. Our mission is to give every customer and employee a voice, and to make every voice matter. Alchemer serves more than 13,000 global CX, HR, and market research customers, including many Fortune 500 companies. Alchemer Survey is the industry leader in flexibility, ease of use, and fastest implementation. Market researchers, CX and other feedback professionals can get the feedback they need with the most question types and no pay-per response fees. Alchemer Workflow is the fastest, easiest, and most effective way to close the loop with the customers and employees who give you feedback, so you can increase retention, adoption, growth, and advocacy. Alchemer Mobile delivers actionable mobile customer feedback so you can improve your customers’ experiences with your mobile app.
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    SurveyOL

    SurveyOL

    SurveyOL.com

    SurveyOL is professional, effective, and easy. It offers cutting-edge communication and feedback technology, once accessible only for "big" companies, now for small businesses as well. Select from a wide collection of question types including Multiple Choice, Image Choice, Dropdown, Textbox, Comment Box, NPS, Star Rating, Slider, Date/Time, Grid, Rankings, Uploads, and much more. More than 100 free survey templates are available to serve as the foundation for your custom surveys. SurveyOL provides flexible color themes and easy customization of color styles and fonts. You can increase your response rate by sharing your surveys via web, QR code, social media, SMS text messages, email invitations, and website embedding. Its real-time responses and robust analytical tools will help you meet your timeline and budget expectations. You can easily export survey results to Excel, Word, PPT or PDF. With SurveyOL, you can make better decisions.
    Starting Price: $19 per month
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    Discuss.io

    Discuss.io

    Discuss.io

    Discuss.io is a smart video platform that helps global brands and agencies plan, execute and share qualitative research conversations at scale. We help enterprise market researchers, UX researchers, product managers, sales professionals, brand managers and CX departments ramp consumer conversations and streamline the workflow. Built by market researchers, key features include live video interviews, mobile screen share, interactive whiteboards, built-in auto translation (100+ languages), powerful tagging and the Respondent Management Hub. Easily create clips of important moments and build a highlight reel that tells a story, without pouring through hours of video. In addition to a world-class technology platform, we can provide a range of market research services such as moderation, human translation, recruiting and program management through our marketplace.
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    Clootrack

    Clootrack

    Clootrack

    Clootrack is an AI Superagent for Fastest Customer Intelligence. It gives access to actionable customer and market insights 7.5X faster, with both qualitative and quantitative analytics. It helps enterprises uncover the exact reasons behind customer sentiment, which is used to enhance overall customer experience, reduce customer churn, accelerate product development, and enter new markets. The insights are based on a comprehensive set of data, both first-party and online. Clootrack insights, including qualitative data, are 98% accurate. Our patented unsupervised analysis ensures qualitative insights are unbiased and actionable. The platform includes 1000+ connectors to enterprise data sources and can crawl data from online sources.
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    Key Survey

    Key Survey

    Key Survey

    A Single Integrated Platform to Collect, Manage, and Analyze Feedback. Key Survey’s professional survey software provides the power and flexibility to centralize data and feedback collection across the entire enterprise. Users enjoy a seamless, controlled environment that ensures data is accurate, integrated, and actionable. Enterprise-wide online survey tool. Closed-loop automation and workflows. Integrates seamlessly with existing systems. By moving your customer satisfaction programs to Key Survey, you gain access to the industry’s most robust survey tool with years of experience delivering high-powered customer satisfaction solutions. Advanced survey options let you create the optimal survey experience for your customers that promotes participation and produces a volume of meaningful results for managers to analyze and act on.
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    Askia

    Askia

    Askia

    Askia builds technology to help understand and predict human behaviour. It is the technology partner of choice for visionary market research agencies, including large global networks (Ipsos, GfK, Kantar TNS, BVA, Hall & Partners), mid-sized independents and small agencies with just a handful of employees. Many of these companies have built their research systems around Askia technology, with APIs and automation at the centre. Askia provides software for data collection and reporting as well as professional services. Data Collection: - Online (no cost per complete) - CATI – VoIP, IVR, inbound, monitoring, recording & playback - CAPI (iOS, Android – Mobile/Tablet) – offline interviewing - Mixed-mode (switch-mode) – advanced data collection projects - API integrations (web services) Reporting: - Data processing - Tracker management - Analytics (online and offline) - Tabulation (online and offline) - Dashboards (online)
    Starting Price: $300 per month per user
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    ConfirmKit

    ConfirmKit

    ConfirmKit

    ConfirmKit is the modern user research platform that helps you and your team to talk to users in an approachable and efficient manner. Now everyone in your organization can meaningfully contribute to making your products better. Identifying patterns and trends between interviews can be a time consuming effort. Let us do it for you. Now you can focus on your users and we'll show you the patterns. Creating an interview guide, reviewing notes, and remembering all the little details before you start an interview can be error prone. We've got you. With ConfirmKit, you only need to prepare once. Our platform systematizes your user interviewing process. Say good-bye to monotonous work. No need to copy/paste a document, dragging files into folders, or duplicating effort. Enhance your research from online chat, e-mail, online forums, existing research, and any place you can think of.
    Starting Price: $29 per month
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    SurveySensum

    SurveySensum

    SurveySensum

    AI Text Analytics Software – Revolutionize Your VOC Analysis Turn 10,000 pieces of customer feedback into actionable insights — in just 5 minutes with 99% accuracy. SurveySensum’s AI-powered Text Analytics Software helps businesses automatically identify customer issues, sentiment, and emerging themes from open-ended feedback across channels like chat, emails, product reviews, social media, and call transcripts. Unlike traditional manual tagging tools, SurveySensum’s AI eliminates repetitive work and delivers high-accuracy, real-time insights — so you can make faster decisions and act on what matters most. The platform also allows you to refine and train the AI model with custom tags for better precision and control. Whether you're running NPS, CSAT, or Voice of Customer (VoC) programs, this tool helps CX, product, and marketing teams uncover key drivers of satisfaction and dissatisfaction — instantly.
    Starting Price: $99 per month
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    Surveyed

    Surveyed

    Spicyfy Ventures

    Make your product reviews come alive with video/text feedback from actual, authentic customers. Define your survey metadata ie., type of questionnaire, options such as is video/text mandatory etc. Once you describe what product you want to review, send as many invites as you want to your user base. Once you get your required number of responses, finalize them to create one video for each reviewer or the whole survey as per your need. Video surveys helps you in understanding your customers more compared to regular text surveys. We segregate positive and negative responses based on sentiment analysis. Users can respond to your survey with our app as well as web app without any compatibility issues. We've designed our services to be secure from the very start without allowing any un authorization.
    Starting Price: $49.99 per month
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    Questback

    Questback

    Questback

    20 years of experience built into a survey platform that will help you make smarter decisions. Insights from your customers and employees have the power to make your organization smarter. Yearly engagement surveys, pulse and talent management with more. Develop your product or team with NPS-tracker, sales pulse or customer journey. Templates, access to panels and the know-how to make your market talk. Easily design beautiful surveys in line with your brand. More than 35 ready-made and tested templates available. Choose from a wide selection of question types. Distribute your survey via email, QR-code, link or SMS. Trigger sendouts from other systems with our API. Ensure a high response rate with our proven methods. Customize how you present your data and export to ppt, excel or other. Share live reports with colleagues to turn insight into action. Use our default or build your own custom reports.
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    Nextiva Survey
    Highly targeted customer surveys help you engage with your customers and improve your business. Surveys help you understand customers better than ever while providing you with the feedback you need for constant improvement. Learn how happy employees are with your business through the use of surveys to help retain them and to guide you on how to improve the customer service they provide. Before investing your money into development, make sure you really know what your customers want by collecting marketing research with surveys. Get feedback from attendees to plan successful, seamless events that get better and better over time. Know how your customers feel about your company and the team members they interact with. Get feedback from attendees to plan successful, seamless events that get better and better over time. Learn how happy your employees are and what you can do to retain and engage them better.
    Starting Price: $10 per month
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    QUINI DATA
    Quini provides leaders in the wine and restaurant industries real-time wine tasting sensory and attitude data, analytics, and software solutions that improve decision making and maximize sales. We collect data by conducting in-person, virtual, guided and self-guided wine tastings across North America and Australia, using our proprietary Quini wine rating application. We also have immediate access to detailed consumer opinions from our vast network of followers. We then use proprietary algorithms and machine learning to analyze the data and extract the information you require, for your target audiences and markets. Our technology enables us to hold both blind and regular tastings. Blind tastings provide consumer sensory feedback that’s not influenced by label or price point, while regular tastings also provide insights on brand/product expectations and price sentiment.
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    CYS

    CYS

    CYS Group

    One software solution for combining all relevant data and feedback from customers, employees and business. For more than 15 years CYS has been helping companies to improve their customers’ experience and business results. We have set ourselves the audacious goal of developing the best software in the world for collecting, combining and visualizing insights from customers, employees and business data. Automatically collect feedback from customers and employees. Easily create audits, checklists and more... Available on any device. Integrate multiple data sources in one solution and combine and manage data in any way you want. All managed data can be used in Research and Visualization. Create stunning looking insights with customized dashboards and cutting-edge infographics with real time data and available on any device.
    Starting Price: $290 per month
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    Voxpopme

    Voxpopme

    Voxpopme

    Finally, Qualitative Feedback at Incredible Speed, Scale, Depth, and Value. Video feedback allows you to better understand your customers and build empathy with agile qualitative insight at scale. Keep a pulse on the ever-changing behaviors and mindsets of the people that matter most to your business, to influence and drive action, empowering better decisions. Agile Qual is the most efficient way to gain empathy for your business. Don’t just take our word for it, we were voted the number one company by the definitive strategic guide to consumer insights, the Greenbook Research Industry Trends Report. Turn your qualitative agile with video feedback. Video feedback allows you to capture that depth of understanding you’ve been looking for from the people you care about most, at a fraction of the time and cost of focus groups and interviews. Reach respondents anywhere in the world with a series of questions they can respond to via self-recorded videos.
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    Industrytics

    Industrytics

    Industrytics

    Make important decisions using your key metrics and data from sales, marketing, accounting, human resources, project management, manufacturing, purchasing and more, and use stakeholder feedback to understand the "what" and "why" of all your business data with AI Understand supported insights and drive improvements for your business. Automated collection, storage, visualization and consolidation of the most important key figures, data and feedback through artificial intelligence. Tailor-made recommendations for action generated by AI for your company. Data-based decisions that help you achieve your business goals. With Industrytics, you continuously collect and connect data and key figures through interfaces to your software applications (ERP, CRM, accounting systems, time management, HR software, Excel spreadsheets, etc.) and receive feedback through automated feedback surveys.
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    The Survey System

    The Survey System

    Creative Research Systems

    The Survey System is the most complete survey software package available for all types of questionnaires and research projects from web, telephone, mobile, CAPI, or paper questionnaires. This exceptional survey software package is ideal for mixed-mode surveys, which combine two or more of those methods. The Survey System survey software can record any type of answer and even record comments in respondents' actual voices with our voice capture survey module. Comprehensive logic instructions guide respondents through the correct questions, modify questions in ways that can yield better data, and check the validity of answers given. If you have existing data such as demographics or previous purchases for your respondents, The Survey System can automatically incorporate that data into each person’s questionnaire. Produce results as tables, charts or text, even live reports of Internet survey answers. Elegant banners (cross-tabs) show results broken down by any data in the file.
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    GoSurvey

    GoSurvey

    Techgrains Technologies

    A survey application that allows users to collect data without an internet connection seamlessly using their smartphones and tablets. Our experience along with wide range of industry knowledge, gives us enough power to develop software of any complexity. We provide you with a team to work as your extended team, working from our location. You have full control over the team, priorities and project development life cycle. We deliver your project within the agreed time and budget with well-defined scope and specifications. Fixed price model works best if you have clear requirements. It’s a perfect model for fast-changing projects. With this type of model, work processes and delivery are fully managed by us. We estimate and agree on the particular scope of work (at least two sprints), not the full project.
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    Sparq

    Sparq

    Alida

    Sparq is a customer insights platform that uncovers actionable earned data. This relationship-based approach progressively profiles the customer at every interaction producing richer customer insights. Customer attributes like motivation, preference, and beliefs are translated into actionable data points. Deeper insights deliver value and improve customer acquisition, retention, and customer satisfaction. Progressive profiling delivers customer insights that can’t be obtained anywhere else. Sparq offers customers the best source of continuously updated insights about customer preferences, priorities, and buying behaviors, obtained with consent. Each Vision Critical customer is assigned a Customer Success Manager who provides guidance on best practices for recruitment and engagement developed over almost 20 years in the customer insights business.
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    Maru/HUB

    Maru/HUB

    Maru Group

    It’s never been easier for people to connect. But in our increasingly switched on world, many connections are purely transactional and being able to build a deeper, more emotional connection is becoming increasingly difficult. You need insights that can help your business respond immediately to changing customer needs and build an emotional connection with your customers. Maru Group is a revolutionary technology-driven global insights company. We offer a fully flexible approach to market research that helps you connect with your customers and make informed business decisions. We do this through a combination of proprietorial technology, deep industry experience and access to the best minds in research and insight generation across a number of geographies. Underpinned by our technology platform Maru/HUB, we deliver trusted data samples, research on demand and industry-focused advisory services.
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    SelfCommunity
    It’s time to have your own Social Network. Increase users engagement, reinforce brand awareness, improve customer feedback and retention with SelfCommunity SaaS platform. Create your Social Community within your own website and through a dedicated App. Your Social. Be the owner of your Social Network strategy, content and data with a Platform fully customizable to your needs. Your Users. Build an active and engaged community around your brand and values. Engage users around interests and passions. Your Data. Create value through a full set of social and marketing actionable data. Discover more about Your Data Provisioning. Create and grow your Community with all the power of a Social Network. Create Your Social Community within your website. Release a dedicated IOS and Android App. Publish, distribute and manage content. Promote community building and engagement. Increase Reach and Engagement. Promote product, services and other marketing activities.
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    Insightrix Communities

    Insightrix Communities

    Insightrix Research

    Create inspiring online communities with Insightrix Communities, a leading online community software for brands and organizations looking to co-create with their customers or stakeholders. Insightrix Communities offers market researchers, communicators, and engagement professionals a complete solution to their research and community consultation needs. The platform features robust online community management tools, quantitative research and qualitative research tools, and a best-in-class user experience that is second to none.
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    Confirmit

    Confirmit

    Confirmit

    We're the world's most powerful visual insights engine, helping you transform data into insights and insights into stories that fuel action. Confirmit was built by insight pros in Voice of the Customer, Market Research, and Voice of the Employee and provides a self-service technology that lets you unlock powerful insights and tell captivating stories to fuel action. Our always-on visual insights engine is designed to support savvy insight pros. Rapidly uncover the bigger, deeper insights, inspire action, and dominate your market. Streamline your CX program with our end-to-end solution that centralizes data while uncovering & transforming insights into visualized stories that drive action! Just like our technology, our services are as flexible as they are comprehensive. Break down barriers, deliver mind-blowing insights, and drive action that turbocharges your business! We're your partner, an extension of your team who will help you use our solutions to do so.
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    InMoment

    InMoment

    InMoment

    Businesses know they need to compete on experience, and yet, most are not moving the needle. Customer scores go up, but revenue goes down. Why? The use of old, tired techniques like feedback collection and monitoring applications can focus your attention on the wrong things. We built InMoment to change all of that. We’re ushering in the Experience Improvement (XI) movement to transform the way your organization approaches business initiatives. A unique combination of leading-edge technology and decades of human expertise combined to help businesses create effective and profitable programs that improve experiences at the intersection of value—where customer, employee, and business needs meet. Experiences are personal, emotional, and dynamic. Understanding where to focus is the really hard part—and it’s central to your success. Identify and prioritize the high-impact, emotional moments to connect with and grow your most valued customers.
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    SurveyMonkey Enterprise
    Built for businesses, designed for people, loved by teams. Discover why we're a leading survey platform for companies around the globe. Drive growth and innovation with a secure platform that works for your entire team. Protecting your confidential survey data is our highest priority. With encryption, SSO, SSAE-16 SOC II compliant data centers, and our commitment to HIPAA and GDPR compliance, we keep your data safe. Get access to dashboards and settings for increased visibility over user activity. Control how collected data is shared and ensure that data is both accessible and secure. Combine survey data with data you already have using integrations and APIs. Connect SurveyMonkey to Salesforce, Marketo, Eloqua, Microsoft Power BI, and over 100 additional integrations.
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