Compare the Top Sales Analytics Software in the USA as of November 2025

What is Sales Analytics Software in the USA?

Sales analytics software is a tool that helps businesses analyze and interpret their sales data to gain insights into performance, trends, and opportunities for improvement. These platforms provide features like real-time reporting, sales forecasting, and data visualization to help sales teams and executives track key performance indicators (KPIs) such as revenue, conversion rates, and customer acquisition costs. Sales analytics software often integrates with customer relationship management (CRM) systems, marketing platforms, and other business tools to centralize data and deliver actionable insights. By leveraging advanced analytics, businesses can make data-driven decisions, optimize sales strategies, and improve overall performance. Compare and read user reviews of the best Sales Analytics software in the USA currently available using the table below. This list is updated regularly.

  • 1
    Zoho Analytics
    Get powerful actionable insights on your business with Zoho Analytics (formerly Zoho Reports), a self-service business intelligence and analytics software. With Zoho Analytics, businesses can connect and import data from any source, analyze data through visual reports and dashboards, and share and collaborate on reports and dashboards securely. The platform also offers out-of-the-box integrations with leading business apps.
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    Starting Price: $30 per month
  • 2
    Looker

    Looker

    Google

    Looker, Google Cloud’s business intelligence platform, enables you to chat with your data. Organizations turn to Looker for self-service and governed BI, to build custom applications with trusted metrics, or to bring Looker modeling to their existing environment. The result is improved data engineering efficiency and true business transformation. Looker is reinventing business intelligence for the modern company. Looker works the way the web does: browser-based, its unique modeling language lets any employee leverage the work of your best data analysts. Operating 100% in-database, Looker capitalizes on the newest, fastest analytic databases—to get real results, in real time.
  • 3
    Microsoft Power BI
    Power BI is a business intelligence platform that enables users to analyze data using AI-driven tools and intuitive report creation. It consolidates data from various sources into OneLake, creating a centralized data source. This platform aids in embedding actionable insights into applications like Microsoft 365, aiding decision-making. Power BI integrates with Microsoft Fabric, enhancing data management. It offers scalability to handle large data volumes and integrates seamlessly with Microsoft services. Its AI capabilities efficiently identify patterns and generate insights. Power BI ensures data security and compliance. Its Copilot feature allows rapid report generation. Additionally, Power BI Pro offers self-service analytics, and its free version includes data modeling and visualization tools. It's known for unified data management, empowering users with accessibility and training resources. Power BI has demonstrated a significant ROI and economic benefit, as evidenced in a Forres
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    Starting Price: $10 per user per month
  • 4
    Sales Analysis & Forecasting Tool
    SAFIO Solutions is a cloud based, forecasting software solution for inventory optimization, delivering a comprehensive platform that provides vision, efficiency and analytics to make strategic decisions for improved operational performance. Utilizing a proprietary Sales Analysis & Forecasting Tool, SAFIO Solutions integrates a client’s vital data into a single, convenient and user-friendly interface, one that is intuitive to the information a planner needs to make impactful and efficient decisions, because it was developed by a planner. Get the reporting & analytics needed to focus on emerging trends, opportunities and liabilities where action can then be taken to achieve desired results. Gain the confidence to forecast simply, efficiently and accurately. Available to use on multiple devices wherever you are: at home, in the office or traveling.
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    InsightSquared

    InsightSquared

    InsightSquared

    Know exactly what drives your team’s success. From lead to opportunity, cross-sell to renewal, see how 10,000+ companies have reduced risk, unlocked upside and accelerated revenue growth. Automatically sync deal activity and engagement levels so you can truly analyze your sales process. Activity data is the number one indicator of sales outcomes. So we automate, connect and write-the full team’s activities back to your CRM. Discover exactly what activities your sales team has completed, the steps they missed, and how prospects responded, so you can drive more consistent, predictable results. Understanding what your top reps do differently has never been easier. Record, transcribe and analyze every customer call across the entire sales journey. Capture transcripts, keywords, trends, and talk time. Then combine conversation data with full-lifecycle activity capture and robust machine learning, to enrich every element of your business – forecasts, reporting, product roadmaps, and more.
  • 6
    Salesforce CRM Analytics
    CRM Analytics, powered by Salesforce, is an advanced platform that combines AI-driven insights with Salesforce data to help businesses make faster, more informed decisions. It offers real-time predictions and recommendations, enabling businesses to uncover actionable insights specific to their industry and role. With out-of-the-box dashboards and over 50 data connectors, CRM Analytics allows users to integrate external data and create a holistic view of their customers. This helps to identify opportunities for cross-selling and upselling, automate tasks, and optimize business processes directly within the Salesforce workflow.
    Starting Price: $50 per user per month
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    IBM Cognos Analytics
    IBM Cognos Analytics acts as your trusted co-pilot for business with the aim of making you smarter, faster, and more confident in your data-driven decisions. IBM Cognos Analytics gives every user — whether data scientist, business analyst or non-IT specialist — more power to perform relevant analysis in a way that ties back to organizational objectives. It shortens each user’s journey from simple to sophisticated analytics, allowing them to harness data to explore the unknown, identify new relationships, get a deeper understanding of outcomes and challenge the status quo. Visualize, analyze and share actionable insights about your data with anyone in your organization with IBM Cognos Analytics.
  • 8
    Amazon QuickSight
    Amazon QuickSight allows everyone in your organization to understand your data by asking questions in natural language, exploring through interactive dashboards, or automatically looking for patterns and outliers powered by machine learning. QuickSight powers millions of dashboard views weekly for customers such as the NFL, Expedia, Volvo, Thomson Reuters, Best Western and Comcast, allowing their end-users to make better data-driven decisions. Ask conversational questions of your data and use Q’s ML-powered engine to receive relevant visualizations without the time-consuming data preparation from authors and admins. Discover hidden insights from your data, perform accurate forecasting and what-if analysis, or add easy-to-understand natural language narratives to dashboards by leveraging AWS' expertise in machine learning. Easily embed interactive visualizations and dashboards, sophisticated dashboard authoring, or natural language query capabilities in your applications.
  • 9
    MoData

    MoData

    MoData

    MoData is a fully automated sales BI platform designed for high-growth teams looking to scale. Intuitively visualized, it provides 360-degree insight on the past, present, and future of your sales team, instantly connecting you with the information you need to make fast confident decisions. From tracking quota to spotting which rep needs more pipeline, MoData is the best all-purpose BI tool for SMB that comes ready to use right out of the box - no assembly required.
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