Compare the Top PPC Software in the USA as of November 2025

What is PPC Software in the USA?

PPC (Pay-Per-Click) software is a tool designed to help businesses create, manage, and optimize paid advertising campaigns across various platforms such as search engines, social media, and display networks. These tools provide features for keyword research, ad creation, bid management, performance tracking, and ROI analysis. PPC software typically includes automated bidding, A/B testing, audience targeting, and detailed analytics to help advertisers maximize the effectiveness of their ad spend. By offering insights into campaign performance, optimizing ad placements, and refining targeting strategies, PPC software helps businesses drive traffic, increase conversions, and achieve marketing goals more efficiently. Compare and read user reviews of the best PPC software in the USA currently available using the table below. This list is updated regularly.

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    Semrush

    Semrush

    Semrush

    Semrush is an online visibility management and content marketing SaaS platform that ensures businesses get measurable results from online marketing. Our software helps companies of all sizes and industries to optimize their visibility across key channels and create engaging content for their users. Our data enables discovery of great growth opportunities, while workflow and tracking solutions help users run experiments continuously and more accurately measure results. Unveil your competitors’ marketing strategy and tactics. Analyze traffic of any website. Unveil competitor promotion strategies. Get ideas for growing your market share. Discover keyword & backlink gap. Discover how to reach more prospects while spending less. Find the best keywords for every PPC campaign. Monitor your competitor’s ad copies and landing pages. Optimize your Advertising spend (at a local level). Analyze Google Shopping ad campaigns.
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  • 2
    Reportz

    Reportz

    Reportz

    Reportz is a white label reporting solution designed with only three things in mind: to eliminate stress from the equation, significantly speed up the reporting process, and elevate overall quality. Reportz is a dashboard-based, white-label live reporting tool for digital marketing companies, agencies, and freelancers that can help automate client reporting processes. Set the right KPIs and let our tool do all the routine work for you. Onboard your clients and provide them with the most transparent client reporting they've ever seen. Unlimited integrations. Unlimited users. Free white-label account & email reporting. Unlimited KPIs inside the dashboards.
    Starting Price: $7.95 per month/annual
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    WordStream

    WordStream

    WordStream

    Online advertising made easy. Turn 60% more leads into customers while spending 10% less. WordStream can help make it happen for your small business. Our software and services are built for small and mid-sized businesses to help drive big results from online advertising. Scale your agency, train up your team, and drive dynamic online advertising growth for your clients with our software and services. How does your Google Ads account stack up against your competitors? See what WordStream's award-winning software and team of experts can do for you. Keyword research can be a slog, but our free tool makes it a cinch to find the keywords your business needs to drive traffic through SEO and PPC. LocaliQ offers technology-backed marketing solutions built to help you find, convert, and keep more customers.
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    Loyalty Reward Stamp

    Loyalty Reward Stamp

    Loyalty Reward Stamp

    We offer Loyalty Reward Program, Loyalty App, Mobile Loyalty, Text Message Marketing, Loyalty Cards, and Rewards Programs. Turn those paper punch cards into a robust and easy to use mobile app. We also offer simple and beautiful tablet loyalty programs for your counter. Our businesses attract new and keep their current customers coming back with mobile deals. Reward customers for sharing information and deals from your business on social media. Grow your subscriber text list to continually promote your business to customers at any time. Business's can increase exposure by letting customers promote their deals for them on their social media profiles. Customers are able to receive rewards texted to them 24/7 right through the Businesses app. The mobile and tablet app are completely customized and branded with the business's logo.
    Starting Price: $49.00/month
  • 5
    iSpionage

    iSpionage

    iSpionage

    iSpionage is a competitive research and monitoring platform for digital marketers to gain a competitive edge in the search marketing landscape. 35,000+ clients have used iSpionage to improve SEO & SEM performance. Our unique features allow you to: visualize PPC buyers journey from clicks to conversions, stay current with competitors' offers using our landing pages intelligence, track your SEO rankings globally, and more. See it for yourself. Spionage provides landing page surveillance, website monitoring, and competitive keyword research for digital marketing teams looking to get a competitive advantage and to keep a closer eye on their top competitors. Local paid search ads campaigns monitoring, in multiple countries. Benchmarks of impression share at a local and national level. Custom Users’ Journey report from ads, keywords to landing pages. Keyword search rankings monitoring, across Google and Bing. Competitive analysis and interactive share of voice. Content gap analysis.
    Starting Price: $59 per month
  • 6
    Myposeo

    Myposeo

    Myposeo

    Increase your search engine visibility with simplified and accelerated analysis of your SEO and analytics data. Share, export, optimise! Helping large companies to centralise, calculate and understand search engine & site-oriented data to improve your SEO for better visibility & performances. Our daily tracking monitors and manages your SEO & PPC campaigns, providing you with actionable insights on the most important KPIs. Our unique feature – pixel ranking provides your true organic ranking within the Search Engine Results Pages (SERP) on any device. Effective SEO management means having the accurate data in an actionable format at the right time. Our data can be formatted (PDF/ CSV/ JSON/ Email) to all users within a white label interface. The dashboards can import multiple sources of data including Google Analytics. Our google data studio connector has a plethora of metrics and is quick and easy to use.
    Starting Price: €18 per month
  • 7
    DataMyth

    DataMyth

    DataMyth

    Build analysis-ready reports while you spend your valuable time optimizing the campaigns with in-depth insights on your performance with a single click. Build comprehensive reports to enhance your campaign efficiency. DataMyth identifies the change in performance and the reason for the change based on the degree of impact. Create reports within minutes with performance insights and use the time saved to hit your next milestone. Save on the budget allocated to build reports and analysis. Utilize the time saved to strategize and optimize. Increase productivity with ready-to-use analysis while you can handle more clients. Reduce stress and eliminate misses on report day. Add the client logo for each client & you can update the logo at any time. The reports also have a provision to include the name of the client. Calculate your current cost to build reports and your savings with DataMyth with the help of our cost calculator.
    Starting Price: $19 per month
  • 8
    ReportGarden

    ReportGarden

    Report Garden

    ReportGarden is a marketing agency software that serves as a central hub for marketing agencies looking to streamline and simplify client and campaign management and reporting. With ReportGarden, online ad agencies can easily create performance reports and invoices, manage campaign budgets, perform site audits, and much more. ReportGarden also provides tools for sending customized project proposals, controlling budgets, and keeping track of all the deliverables.
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    Sellzone

    Sellzone

    Sellzone

    Sharp tools for your Amazon business. Scale up your sales and outplay the competition. Improve your listing visibility with high-volume search terms. A hassle-free keyword research tool. Search volume data backed by Semrush. Help your customers find you! Audit tool, improve your product pages’ visibility, CTR, and sales. Check for Amazon Guidelines and Style Guide fit. Fix content errors and incomplete listings. Gather new ideas and best practices. Analytics tool for your Amazon business. Compare ASINs’ potential reach in different channels. Find the most profitable traffic channels. Uncover your competitors’ tactics. Fine-tune your promotional strategy. Monitoring tool for Amazon sellers. Get instant alerts if something goes wrong. Track your product keywords. Monitor buybox statuses and price changes. Get listing hijacker alerts. Free split-testing tool for your Amazon listings. Even the smallest change can make a difference.
    Starting Price: $50 per month
  • 10
    Ferzy

    Ferzy

    Ferzy

    Ferzy uses 10 data points and proprietary algorithms to analyze and present you all the important metrics used by digital marketing professionals in a simple and easy-to-understand interface. In every niche and for every keyword you input, Ferzy provides you with thousands of additional relevant keywords as well as their search volume, CPC, and SEO difficulty level. Using proprietary algorithms Ferzy automatically analyses all the available data and computes it into one single number that instantly tells you how easy it is to rank for that specific keyword. Advanced keyword research made easy. Finally. Discover thousands of long-tail keywords to target. Check instantly the Keyword Difficulty Score. It’s like having an entire team on demand. Better keyword research starts here. Let Ferzy do the hard work for you. Test it FREE right now with no installation needed.
    Starting Price: $17 per month
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    Agency360

    Agency360

    Agency360

    All-In-One White Label Reporting Platform for Agencies. Ads, Web leads B2B, SEO, Web Analytics, Social Media, Form Tracking, Intuitive reports including white label feature. Advertising – Give your clients a rapid overview of the results you generate for them. It has never been easier to give your clients insight into the results you generate for them online. Agency360 sets up consistent reports that are easy to read and understand. You can manage everything, including Google Ads, Facebook Ads, Instagram and LinkedIn Ads, and you connect to the required marketing channels within minutes. You can adapt the display to the metrics you wish to show your clients and then set up a report showing the channel data you deliver to the individual client.
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    NetElixir

    NetElixir

    NetElixir

    Today’s online shopper interacts with a myriad of touchpoints and channels on the way to making a purchase. NetElixir offers a full suite of retail digital marketing solutions to ensure your business maximizes its impact at every customer interaction. By combining unparalleled retail intelligence with cutting-edge customer journey mapping technology, we help your brand put its best face forward in the moments that matter to your high-value shoppers. Our team can begin by evaluating your site performance and customers’ online shopping behavior to identify specific needs or gaps in strategy. From there, we provide solutions including paid search, organic search (SEO), social media, Amazon advertising, and MarTech to take advantage of opportunities for growth.
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