Compare the Top PPC Software in the USA as of November 2025

What is PPC Software in the USA?

PPC (Pay-Per-Click) software is a tool designed to help businesses create, manage, and optimize paid advertising campaigns across various platforms such as search engines, social media, and display networks. These tools provide features for keyword research, ad creation, bid management, performance tracking, and ROI analysis. PPC software typically includes automated bidding, A/B testing, audience targeting, and detailed analytics to help advertisers maximize the effectiveness of their ad spend. By offering insights into campaign performance, optimizing ad placements, and refining targeting strategies, PPC software helps businesses drive traffic, increase conversions, and achieve marketing goals more efficiently. Compare and read user reviews of the best PPC software in the USA currently available using the table below. This list is updated regularly.

  • 1
    Adzooma

    Adzooma

    ClickTech Solutions

    Adzooma’s an award-winning digital marketing platform that helps businesses of any size grow by making online marketing easy. Our all-in-one platform helps you set up, manage, and optimize your Google, Facebook, and Microsoft advertising campaigns all in one place. By leveraging innovative machine learning and data science, our platform pinpoints what drives online business success to make sure you get the most out of your advertising campaigns. Track PPC performance and highlight over/under spend to improve your quality score, conversions, and ROI. Packed with all the tools you need to grow your business, Adzooma gives you a crystal clear view of where your online marketing is right now, then provides personalized checklists to help you drive business growth. Join thousands of business owners like you and see how we make growing your business online simple.
    Starting Price: Free
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  • 2
    Semrush

    Semrush

    Semrush

    Semrush is an online visibility management and content marketing SaaS platform that ensures businesses get measurable results from online marketing. Our software helps companies of all sizes and industries to optimize their visibility across key channels and create engaging content for their users. Our data enables discovery of great growth opportunities, while workflow and tracking solutions help users run experiments continuously and more accurately measure results. Unveil your competitors’ marketing strategy and tactics. Analyze traffic of any website. Unveil competitor promotion strategies. Get ideas for growing your market share. Discover keyword & backlink gap. Discover how to reach more prospects while spending less. Find the best keywords for every PPC campaign. Monitor your competitor’s ad copies and landing pages. Optimize your Advertising spend (at a local level). Analyze Google Shopping ad campaigns.
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  • 3
    PPCDATAFEED

    PPCDATAFEED

    PPCDATAFEED

    PPCDATAFEED is your ultimate e-commerce partner, simplifying product feed management, creating templates, and optimizing various product feed files. Easily create custom feeds for multiple platforms while the template editor ensures brand consistency. Manage and optimize all your product data feeds in one web-based online tool with no limits. - Manage all your product feeds in one place - Optimize product feeds with many built-in optimization features - Create and export any xml, csv, etc., template for any channel - Create PPC campaigns based on your product feeds and much more Moreover, PPCDATAFEED serves a Data Feed tool for PPC campaigns, seamlessly converting feeds for effortless integration. Dominate the digital market with precision using PPCDATAFEED.
    Starting Price: $39/month
  • 4
    Reportz

    Reportz

    Reportz

    Reportz is a white label reporting solution designed with only three things in mind: to eliminate stress from the equation, significantly speed up the reporting process, and elevate overall quality. Reportz is a dashboard-based, white-label live reporting tool for digital marketing companies, agencies, and freelancers that can help automate client reporting processes. Set the right KPIs and let our tool do all the routine work for you. Onboard your clients and provide them with the most transparent client reporting they've ever seen. Unlimited integrations. Unlimited users. Free white-label account & email reporting. Unlimited KPIs inside the dashboards.
    Starting Price: $7.95 per month/annual
  • 5
    tool4seller

    tool4seller

    tool4seller

    Tool4seller is an Amazon seller tool that provides data analytics and translates it into reports, summaries, dashboards, and graphs to help sellers make better operational decisions. With functions to monitor, analyze, and present data of your Amazon business, including keyword research, PPC optimization, Ad performance tracking, sales trends, profits analytics, FBA inventory management, email automation, request reviews, instant alerts, listing optimization, profit dashboard, reverse ASIN search term lookup and competitor analytics. Multiple platforms of Web, iOS & Android are for options. Manage and drive your Amazon business whenever and wherever you are. Register tool4seller for a free trial now : )
    Starting Price: $19/month
  • 6
    CHEQ Essentials
    Eliminate invalid activity from your paid marketing funnels, campaigns, and audiences, and divert your ad budget to real paying customers only. CHEQ Essentials automatically blocks invalid traffic and click fraud from harming your Google Ads, Meta Ads, and Microsoft Ads, making sure no damage is done to your ad budget. CHEQ is trusted by over 14,000 customers worldwide, ranging from marketing teams and medium businesses to the world's leading marketing organizations. Our award-winning technology runs over 2,000 behavior tests on each and every visit coming to your website, detecting the threat level and source. If it's detected as invalid - we block it.
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    Starting Price: $149.00/month/user
  • 7
    AiHello

    AiHello

    AiHello

    Automate Amazon PPC For Your Business Amazon Ads Automation to help grow your revenues, reduce work hours spent on ads management and decrease your ad costs. Take complete control of your e-commerce marketing on Amazon. Grow your revenues and reduce work hours spent on Amazon ads management with automated keywords discovery & continuous bid modifications
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    Starting Price: $37 a month
  • 8
    WordStream

    WordStream

    WordStream

    Online advertising made easy. Turn 60% more leads into customers while spending 10% less. WordStream can help make it happen for your small business. Our software and services are built for small and mid-sized businesses to help drive big results from online advertising. Scale your agency, train up your team, and drive dynamic online advertising growth for your clients with our software and services. How does your Google Ads account stack up against your competitors? See what WordStream's award-winning software and team of experts can do for you. Keyword research can be a slog, but our free tool makes it a cinch to find the keywords your business needs to drive traffic through SEO and PPC. LocaliQ offers technology-backed marketing solutions built to help you find, convert, and keep more customers.
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    Loyalty Reward Stamp

    Loyalty Reward Stamp

    Loyalty Reward Stamp

    We offer Loyalty Reward Program, Loyalty App, Mobile Loyalty, Text Message Marketing, Loyalty Cards, and Rewards Programs. Turn those paper punch cards into a robust and easy to use mobile app. We also offer simple and beautiful tablet loyalty programs for your counter. Our businesses attract new and keep their current customers coming back with mobile deals. Reward customers for sharing information and deals from your business on social media. Grow your subscriber text list to continually promote your business to customers at any time. Business's can increase exposure by letting customers promote their deals for them on their social media profiles. Customers are able to receive rewards texted to them 24/7 right through the Businesses app. The mobile and tablet app are completely customized and branded with the business's logo.
    Starting Price: $49.00/month
  • 10
    Sellozo

    Sellozo

    Sellozo

    Sellozo offers an à la carte, comprehensive suite of intelligent tools for Amazon Sellers. We automate the tedious stuff, analyze a wealth of data, and package it all up into intuitive reporting and tools, powered by real data and backed by exceptional support, that Amazon Sellers need. Sellozo’s core offering, Insights & Analytics with Financial Reporting, provide Amazon Sellers an enhanced and complete view of their sales and product data, paired with both organic and sponsored sales and performance data, in an easy-to-use, intuitive dashboard. Our Ad Automation provides an average 70% increase in return on ad spend by fully optimizing your Amazon Sponsored Product Listings, while lowering your wasted ad spend. The Repricer makes it possible to automatically adjust product prices, based on criteria you specify, to win and stay in the Buy Box. Finally, our Support team, staffed by Amazon Sellers, is here to help with all things Amazon. We're here for our customers.
    Starting Price: $19.00 per month
  • 11
    Adalysis

    Adalysis

    Adalysis

    Easily manage your PPC accounts at scale with automated recommendations, unique data views, and fast implementation. Adalysis is built to get you out of data crunching and into optimizations by pointing you directly at what needs to be addressed. Ads are automatically tested. Accounts are automatically scanned for any missing best practices. You can build your own data scans. Implementing large scale changes takes only a few keystrokes. Enterprise accounts have the full set of tools they need to streamline large data changes. Small accounts get automated recommendations that can be implemented at the touch of a button. It doesn't matter if you are managing millions of keywords and ads or spending a few thousand each month, you can harvest the power of Adalysis to make your PPC workflow efficient for just you or your entire team. Powerful PPC management has never been this simple.
    Starting Price: $99.00/month
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    TrueClicks

    TrueClicks

    TrueClicks

    With TrueClicks, we're building the tool we wish we had during our agency years. First, we want to make sure you'll never miss an issue or opportunity again in your PPC accounts. We do this by going beyond regular analysis and optimization. Not just showing what you could do, but revealing what you should do, and in what order. We believe the industry needs an independent third party to grade PPC accounts. Agencies shouldn't grade themselves or each other, and Google, well, they'll be Google. See campaign issues and opportunities across your accounts from one, easy-to-use dashboard. Our tailored insights provide your team with the information needed to boost account performance and create bulletproof campaigns. Your accounts deserve an audit without an agenda that’s based on your goals and individual needs. We keep a close eye on your accounts, so you don’t have to. Get daily reports on how your campaigns are performing and if any action is needed on your end.
    Starting Price: $99 per month
  • 13
    Skai

    Skai

    Skai

    Introducing the engine for full-circle intelligence, deeper customer connections and insights-driven success, from concept to commerce. Make smarter, predictive decisions at every turn with all the data you need and faster time-to-insight. Our rich data solutions provide AI-contextualized actionable intelligence about consumer sentiment, market trends, competition and more. Customer interactions happen everywhere. Maximize every touchpoint with the the broadest reach and gain the power to engage across all critical retailers, DTC channels, search engines, social media and more. Get more return from your ad spend with flexible, robust and cross-channel performance media activation. Skai’s™ solutions are industry-leading, with seamless ecosystem integrations, for data-driven campaigns and results that exceed KPIs.
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    Retreaver

    Retreaver

    Retreaver

    Retreaver is a cloud-based call tracking and routing platform built for performance marketers, agencies, and brands. We help you tag, route, and optimize inbound calls in real time connecting each caller to the right agent, department, or buyer using custom logic and data. Track conversions, measure ROI, and personalize experiences with CRM integrations, caller profiles, and real-time tracking. Our flexible tag system gives you full control over routing, analytics, and call flow optimization. What sets us apart is hands-on, responsive support. No tickets, no waiting just real help when it counts. We also offer seamless integrations with tools like RedTrack, ClickFlare, and TrueCall to give you a complete performance marketing toolkit. With no contracts, no hidden fees, and performance-based pricing, Retreaver is built to scale cleanly and transparently with your business. Explore more on our socials, book a personalized demo, or share your experience with a review.
    Starting Price: $1.00/month/user
  • 15
    AdStage

    AdStage

    AdStage

    Your Marketing Data in One Platform. We're on a mission to make analytics easy! Drive ROI by creating compelling dashboards with real-time data and easily share automated reports. Connect any or all of your ad accounts in as little as 5 min. Select widgets from the side menu, tables, pie charts, graphs, and even visuals of your ads. Automatically share your pre-built reports with key stakeholders, internally or externally. Is your Facebook Ads campaign doing as well as your Google Ads campaign? Create custom dashboards to track and measure the metrics that matter to you in one view (you can even customize metrics). Consider taking it to next level by adding AdStage Join to link ad data with web conversions and sales. It's like magic! Keep your creatives fresh and fight ad fatigue by automatically rotating or scheduling new ads to run for certain calendar dates or based on performance metrics.
    Starting Price: $199 per month
  • 16
    Anura.io

    Anura.io

    Anura Solutions, LLC

    Founded by husband and wife team, Rich and Beth Kahn, Anura is an ad fraud solution designed to improve campaign performance by accurately exposing bots, malware, and human fraud. The couple, who owned a company that was featured in the Inc. 5000 list five years in a row, have a long track record of entrepreneurial success—including earning an Ernst & Young entrepreneur award in technology. Anura’s solution mitigates ad fraud allowing advertisers to invest more resources towards growing their business. Our solution works to eliminate false positives by only marking visitors as fraudulent when it is 100% confident the visitor isn’t real. Benchmarked against validated conversion data, Anura is able to ensure the accuracy and thoroughness of the solution. Anura also offers the most detailed analytics dashboard to provide the proof of fraud. With a combination of machine learning and experienced engineers, Anura can detect even the most sophisticated fraud techniques in real-time.
    Starting Price: Upon Request
  • 17
    Optmyzr

    Optmyzr

    Optmyzr

    Designed specifically to manage Bing Ads and AdWords accounts, Optmyzr provides relevant insights through analytics and reporting to help organizations be more efficient. Equipped with enterprise-level search marketing tools, workflows, and scripts, Optmyzr enables users to make quick improvements to their PCC accounts and create successful campaigns. Core features include One-Click Optimizations, data insights, reporting, enhanced scripts, shopping add tools, and bid management.
    Starting Price: $116.00/month
  • 18
    Shape Integrated Software

    Shape Integrated Software

    Shape Integrated Software

    We provide agencies with powerful tools to take control of PPC spend. Never worry about pacing or over/underspend again. Built on top of the Shape platform, our apps focus on what we know best: Budgeting and APIs. Combine your performance goals with our algorithm to keep your ad spend on pace. Budget analysis designed to help you identify and capitalize on lost opportunities. Build powerful tools with a centralized, easy-to-use marketing API. We believe digital marketers waste too much time manually managing ad spend. Organize campaign spend across channels into custom budgets that match your strategy and needs. Create a trusted place your team can go to get detailed answers about any budget. Manage campaigns with recurring monthly spend targets just as easily as limited-time promotions. Receive flexible spend alerts that notify you when to take action and let our unique automated solutions handle the rest.
    Starting Price: $299.00/month
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    PPC Bee

    PPC Bee

    PPC Bee

    PPC Bee allows you to manage campaigns for all ad systems in one place. With organizations and sub-organizations, you can easily manage campaigns for more clients, online stores and foreign markets. Invite an unlimited number of team members to help you manage your campaigns. Maximize ROI by eliminating underperforming and unprofitable keywords. PPC Tuner recommends you which keywords to remove, or which negative keywords to add to your campaigns. There’s no need to create keywords and ad texts for each product manually. Thanks to the uploaded data feed you can use your data as keywords, or use it in ad texts. And what’s more, you can modify the data if needed. In PPC Bee, you can simply set CPC on an ad group level for every product at once. By using variables in the Campaign structure settings, you can effortlessly divide one campaign into more campaigns.
    Starting Price: $40 per month
  • 20
    Leadtosale

    Leadtosale

    Leadtosale

    Leadtosale offer a tracking solution for lead generation dependent businesses, whether they're: Looking for a way to start tracking customers their on-site in the tools they use, like Google Analytics, Google Ads, Facebook Ads and HubSpot. Wanting to expand their tracking to include phone calls leads, attributed back to web sessions. Close the loop on their tracking with CRM integrations which send revenue data back to their online marketing tools when leads eventually convert to sales. No worrying about implementing pixels from different providers, or making mark up changes to phone numbers. One tracking snippet does it all.
    Starting Price: $40 per month
  • 21
    Aori

    Aori

    Aori

    Aori is a set of tools to help you conquer Google and Microsoft Ads, offering modern solutions for marketers to create high‑performing campaigns that get better results​. Its SEM Tool lets you build Single Keyword Ad Group (SKAG) and Single Theme Ad Group (STAG) campaigns for Google and Microsoft Ads much faster than with native editors or web interfaces, employing industry‑proven structures that increase performance and simplifying creation and maintenance, while the Microsoft Advertising SKAGs Tool integrates directly with Microsoft Advertising so you can build SKAG campaigns without exporting from Google​. The Budget Manager provides a high‑level overview of campaign performance, adheres to strict budgets, automates tasks such as preventing over‑ and underspend, and redistributes budget to high‑performing campaigns within the Aori ecosystem and the Ecom Tool extends these capabilities to ecommerce advertising.
    Starting Price: $60.00/month/user
  • 22
    Quantify

    Quantify

    Quantify

    Aggregate all your data in one place. Easy integration with many popular ad networks and call tracking sources. Design custom layouts and delivery automatically. Connect popular PPC, Native, Social, Call Tracking sources. Direct API connections. Custom data imports. Connect popular PPC, Native, Social, Call Tracking sources. Customize appearance with charts, tables, images, and numbers. Drag & drop modules onto a template. Customize modules using hundreds of settings. Publish Reports Automatically. Publish output to many popular formats. Quantify is a popular business intelligence and data aggregation software for digital marketing agencies and paid search professionals. Quantify offers a FREE 14 day, no risk trial evaluation. Our customers are inquisitive self-starters. We encourage you to evaluate independently. Go design data visualizations that “pop”, presenting data beyond your expectations. Trial members access full functionality during the length of the evaluation.
    Starting Price: $49 per user per month
  • 23
    Income Access

    Income Access

    Income Access

    Income Access provides marketing technology and a full suite of digital marketing services to the iGaming, lottery, crypto and forex industries. Our mission is to help companies and affiliates in these and other industries build long-term, profitable, and sustainable business relationships. Since 2002, Income Access has partnered with over 300 brands and connected with over 25,000 key affiliates and publishers. We use our own proprietary affiliate marketing software solution and offer in-house digital marketing services in order to help our partners achieve growth in their customer acquisition, gain better exposure for their brand, and maximise revenues. At Income Access, we are a software company, marketing agency, and affiliate network all rolled into one. Contact one of our industry experts today to learn more!
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    Zuitte

    Zuitte

    Zuitte

    50+ powerful tools that help everyday entrepreneurs run and grow their businesses from one convenient location. Master the essentials and without breaking the bank! Zuitte offers a full stack of software designed specifically for modern entrepreneurs to help run and grow your business from one convenient app. Zuitte software is purpose built for dropshippers, Amazon FBA sellers, YouTubers, social influencers, freelancers, and everyday entrepreneurs for mastering the business essentials without breaking the bank. Zuitte combines the core functionality of all your favourite apps into one place to make growing your business easier than ever. Build and connect your messenger bot to Zapier for advanced automation, send emails from your own unique mail servers, view SimilarWeb enhanced analytics on market leading competitors and more! Grow, market, and manage your business without the hassle of multiple logins and excessive monthly fees.
    Starting Price: $79 per month
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    m19

    m19

    m19

    Grow your profit with Machine Learning. Performance, Control and Time-Saving on Amazon Sponsored Campaigns. Sales Growth: +25% (same ACOS). Simplicity of use: 15 hours/week saved. Insights: Per search term, ASIN, country. Trusted 3rd party: Share sensitive data with M19. Our technology is designed for Sellers, Vendors and Agencies. Sellers. Self-service platform to help your e-retail business grow. Vendors. All-in-one platform to control your brand and perf on Amazon. Agencies. Technology and support team ready to team-up with you to help your brand partners to perform on Amazon. M19 AI is language free and present on any Amazon marketplaces in the world. Through Artificial Intelligence, M19 empowers brands and sellers to stand out on Amazon. Our team of Machine learning & AdTech veterans continuously update M19 machine learning algorithms. We are constantly improving all M19 predictions models to bring more value and accuracy to our clients.
    Starting Price: $0/month
  • 26
    Elite Seller

    Elite Seller

    Elite Seller

    Outwit Your Competition. All-in-one Amazon seller software suite. Research, manage, and automate your entire Amazon business with ease. We don’t limit you on how many products you can manage. Perform essential tasks and explore essential data across your vast catalog. Multiple Seller Accounts. Run multiple Amazon seller accounts under the same roof, easily analyze your vital stats across all your accounts at the same time or individually. A large business can not operate without delegating. Create sub-accounts with limited permissions so that your employees can do their job. Easy Transition. Seamless transition from your current platform to Elite Seller without losing your data thanks to 2 year backlog download. Customizable Dashboard. Tailor your dashboards to exactly what you need Personalize your control panel. Add various tabs and widgets for all your business metrics. Everything is adjustable and can be adapted to your needs.
    Starting Price: $25 per user, per month
  • 27
    SEISO

    SEISO

    JVWEB

    SEISO detected the optimizaciones con fuerte valor añadido y permite ganar tiempo to the marketing teams in the management of sus cuentas. Aprobado y usado cada mes por miles de usuarios en el mundo entero. Empresas de todos los tamaños y sectors utilizan SEISO cada mes para mejorar los results de sus campañas Google Ads y priorizar las acciones de los equipos de marketing. Los usuarios SEISO sound of todo tipo: online vendedores, páginas generadoras de leads, media de communication or incluso redes de franquicias. SEISO es una herramienta de auditoría de campañas Google Ads. In 3 clicks, recibe por email una auditoría completa para identificar el estado de tus resultados AdWords. Recibe todos los meses un nuevo informs con el que podrás conducir una mejora continued de tus inversiones en SEA.
    Starting Price: $99 per month
  • 28
    BidX

    BidX

    BidX

    So that you have the time to focus on your core business. We have developed a web application that uses machine-learning algorithms to continuously analyze the performance of your advertisements, making them more profitable through bid and keyword adjustments. Leave the time-consuming process of researching relevant keywords to us! We’ll make sure that your products appear as soon as prospective customers make a promising search query. We won’t leave you alone! The Amazon Ads business can sometimes seem like a jungle of different possibilities and information. We help you evaluate your data to realize your advertisements’ potential, discussing your campaigns and ad performance together in regular strategy phone calls. We simplify the workflow needed for profitable Amazon Advertising, giving you the time to focus on your company’s essentials. Automated bid adjustments ensure a more profitable use of your ad budget.
    Starting Price: €149 per month
  • 29
    DataMyth

    DataMyth

    DataMyth

    Build analysis-ready reports while you spend your valuable time optimizing the campaigns with in-depth insights on your performance with a single click. Build comprehensive reports to enhance your campaign efficiency. DataMyth identifies the change in performance and the reason for the change based on the degree of impact. Create reports within minutes with performance insights and use the time saved to hit your next milestone. Save on the budget allocated to build reports and analysis. Utilize the time saved to strategize and optimize. Increase productivity with ready-to-use analysis while you can handle more clients. Reduce stress and eliminate misses on report day. Add the client logo for each client & you can update the logo at any time. The reports also have a provision to include the name of the client. Calculate your current cost to build reports and your savings with DataMyth with the help of our cost calculator.
    Starting Price: $19 per month
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    Adsbot

    Adsbot

    Adsbot

    Adsbot is your ultimate solution for Google Ads automation and optimization. With powerful rules and advanced insights, take full control of your ads. Save budget and time, and see real results in no time. Get valuable insights, real-time alerts, and expert recommendations with just a single click. And take your PPC game to the next level. Our platform provides a comprehensive suite of tools to automate, optimize, and scale your campaigns, giving you more time to focus on what really matters. Unlock new growth opportunities for your business with our optimization ideas to increase revenue and decrease costs. Unlock new growth opportunities for your business with our optimization ideas to increase revenue and decrease costs. Get a complete picture of your ad performance with advanced reports that keep you in the know, 24/7. Brand checker allows you to see which search ads are shown for the queries you want to track.
    Starting Price: $39 per month
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