TLinky Blog

The September Issue is dead. In 2025, the fashion calendar isn’t dictated by four seasons; it is dictated by fifty-two micro-seasons, each born and buried on the TikTok For You page (FYP).  The runway has democratized, shifting from exclusive Parisian halls to the chaotic, authentic, and hyper-fast world of vertical video. For fashion marketers, this

Read more about From Runway to For You Page: TikTok Fashion Ad Strategies That Convert in 2025

The fashion industry has undergone a seismic shift. The days when trends were dictated solely by glossy magazines and exclusive runways are over.  In 2025, the new arbiter of style is the TikTok algorithm, and the new department store is the For You page (FYP).  With TikTok Shop now a mature, multi-billion dollar ecosystem, the

Read more about Fashion TikTok Ads Explained: Influencers, Hashtags & Shoppable Trends (2025 Guide)

In the fast-paced world of fashion e-commerce, the runway has officially shifted to the vertical screen.  With TikTok Shop projected to hit staggering GMV numbers in 2025, the platform is no longer just for brand awareness; it is a direct sales engine.  However, the days of repurposing polished Instagram Stories or static lookbooks are over.

Read more about 10 TikTok Ad Ideas for Clothing Brands to Boost Awareness & Sales

The fashion rulebook has been shredded. In 2025, the runway isn’t in Paris or Milan; it’s on the For You page.  With TikTok Shop projected to hit a staggering $30 billion in global Gross Merchandise Value (GMV) this year, the platform has officially evolved from a discovery engine into the world’s most dynamic digital storefront.

Read more about TikTok Ads for Fashion Brands: How to Create Trend-Driven Campaigns That Sell

The Build it and they will come philosophy is the graveyard of tech startups. In 2025, the barrier to entry for coding an app or prototyping hardware is lower than ever, which means the noise is louder than ever.  For early-stage founders, the challenge isn’t just engineering; it is validation. You need to prove that

Read more about TikTok Ads for Tech Startups: Cost-Effective Ways to Drive Pre-Orders

The consumer electronics market moves at breakneck speed. In 2025, the window to capture interest for a new smartwatch, gaming peripheral, or smartphone accessory is narrower than ever.  TikTok has evolved into the world’s premier discovery engine for tech, where a single viral moment can clear out inventory overnight.  However, dumping budget into a generic

Read more about Proven TikTok Ad Formats for Tech Gadgets & Accessories 2025