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All eyes on you with expert-approved eye makeup ideas and eye makeup tips–no matter if you're an eye shadow, mascara or eyeliner girl (or all three).

Let’s Get Specific

How to Pick a Mascara Based on Your Eye Color, According to a Makeup Artist

Too Faced's First Tubing Mascara Is Here to Give You "Ribbon Wrapped" Lashes

Makeup By Mario's First-Ever Mascara Gives Me Super Fluttery Lashes

My Favorite Eyeshadow From 2008 Is Back and Going Viral

We’re 2 Beauty Editors Who Never Agree on Mascara, but We Both Love This Gaga-Approved Formula

Benefit's Bad Gal Bounce Mascara Gave Me Full, Fluffy Lashes Without the Crunch

Glossier's Shimmery New Eyeshadow Sticks Are an Homage to '90s Grunge

20 Holiday Eyeshadow Ideas to Shine All Season Long

Fairy Dust Eyeshadow Is the Prettiest Way to Sparkle This Winter

17 Smoky Eye Makeup Ideas, As Seen on Our Favorite Celebs

The 6 Best Eyeliners to Flatter and Define Mature Eyes, Tested

How to Pull Off Glossy Eyeshadow With Zero Creasing

Makeup by Mario Is Dropping a "Moonlight" Version of Its Cult-Favorite Ethereal Eyes Palette

I Used to Hate Drugstore Mascara, but This Impressive $11 Find Changed My Mind

The 8 Best Color Correctors for Dark Circles, Loved By Testers and Approved By Experts

Anastasia Beverly Hills' New Tinted Gel Gave Us Full, Fluffy Brows

15 Cut Crease Eyeshadow Ideas for a Sharp and Edgy Look

26 Makeup Ideas for Blue Eyes That Enhance Your Natural Features

14 Ways To Wear Nude Eyeshadow, From Everyday Glam to Dramatic Looks

Glossier Just Dropped a Pencil Version of Boy Brow

These 3 Products Give Me the Perfect Smokey Eye for Sultry Summer Nights

Urban Decay Is Finally Bringing Back the OG Naked Palette

Jenna Ortega Looks Unrecognizable With Newly Bleached Brows

Valentino's New Colograph Eyeliners Are the Shortcut to Bright Summer Makeup

The 13 Best Cream Eyeshadows for Crease-Free Looks, Approved by Testers

How to Apply Makeup to Downturned Eyes for a Bright, Lifted Appearance

Charli XCX Kicked off Brat Fall With Silver Chrome Eyeshadow

20 Summer Eyeshadow Looks That Bring the Heat

Lupita Nyong’o Wore Futuristic Mermaid Makeup to the Toronto Film Festival

How to Do a Basic Smoky Eye: A Makeup Artist's Step-by-Step Tutorial

Jenna Ortega's Secret to Soft Goth Glam Is This Foolproof $20 Makeup Product

Pat McGrath Shares Her Secret to Bright, Blurred Under-Eyes

I Tested Dozens of Tubing Mascaras—These 9 Provide Impressive Length and Lift

14 Frosted Eyeshadow Looks That Have an Ethereal Y2K Vibe

8 Ways to Use Nude Eyeliner, According to Makeup Artists

The Best Eyeshadow for Hazel Eyes: 23 Looks You'll Want to Try ASAP

Every Brow Treatment Explained, From Microshading to Lamination

Black or Brown Eyeliner? When, Why, and How to Wear Each

Taylor Swift Wore Bejeweled Eyeliner for Her London Eras Tour Show

Too Faced Just Added a New Mascara to Its Iconic Better Than Sex Collection

My Secret to Making My Green Eyes Pop Is This Viral $9 Makeup Hack

How to Get Twiggy's Iconic Mod Eye Makeup From the '60s

This Iconic Mascara Is the Key to Nicola Coughlan's Fluttering Lashes in 'Bridgerton'

What Is Kohl Eyeliner? Makeup Artists Explain Everything You Should Know

We'll Be Copying Elle Fanning's Soft Blue Eyeshadow All Summer

Venetia From 'Saltburn' Is on Everyone's Beauty Mood Board

The Best Glitter Makeup for Holiday Parties and NYE, According to Byrdie Editors

Ariana Grande's Met Gala Eye Makeup Includes 3D Crystal "Fairy Wings"

Baby Brow Lamination Will Give You Fluffy, Full Brows Without the Drama

Zendaya's Met Gala Skinny Brows Are Giving Silent Film Star

15 Lilac Eyeshadow Looks That Provide the Perfect Pop of Color

Jennifer Lopez Wore Sunset Eyeshadow and an Ethereal Crystal Gown to the 2024 Met Gala

This Is the Easiest At-Home Brow Tint I've Ever Tried

Taylor Swift Trys the Skinny Brow Trend to Kick off Her 'Tortured Poets Department' Era

Butterfly Eyeliner: How to Get the Look, Straight From a MUA

The Kiss "My Lash But Better" False Lashes Are the Easiest Way to Get Soft Glam

These '70s Inspired Makeup Looks Are Perfect For Party Season

Ariana Grande's "Dewdrop" Makeup Is the Prettiest Spring Look

Halo Eye Makeup Is Easier Than You Think—Here's How to Get the Look

Dua Lipa's New Album Era Includes Bleached Brows

Hermès Beauty’s First-Ever Eye Collection Is Full of Unexpected Color

The 7 Types of Mascaras and When (and How) to Use Them

Makeup By Mario's New '90s-Inspired Eye Palette Makes Me Feel Like Cindy Crawford

14 Colorful Eyeliner Ideas for a Vibrant Pop Around the Eyes