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Compare Badger Maps and Map My Customers 
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At a Glance
Market Segments
Small-Business (66.5% of reviews)
Small-Business (49.3% of reviews)
Entry-Level Pricing
Free Trial 1 Users
$50.00 1 Users Per Month
Badger Maps
Star Rating
(280)4.7 out of 5
Market Segments
Small-Business (66.5% of reviews)
Entry-Level Pricing
Free Trial 1 Users
Free Trial is available
Browse all 3 pricing plansMap My Customers
Star Rating
(138)4.5 out of 5
Market Segments
Small-Business (49.3% of reviews)
Entry-Level Pricing
$50.00 1 Users Per Month
Browse all 2 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Badger Maps excels in Ease of Use with a score of 9.2, making it more user-friendly compared to Map My Customers, which scored 8.6. Reviewers mention that the intuitive interface allows for quick onboarding and minimal training.
- Reviewers mention that Badger Maps offers superior Custom Territory Mapping capabilities with a score of 9.1, while Map My Customers scored 8.7. Users appreciate the flexibility in defining territories, which enhances their sales strategies.
- G2 users highlight Badger Maps' Optimized Sales Routes feature, scoring 9.3, as a standout, providing efficient route planning that saves time. In contrast, Map My Customers scored 8.0, with users noting that its routing features could be improved for better efficiency.
- Users on G2 report that Badger Maps has a higher Quality of Support rating at 9.4, compared to Map My Customers' 8.8. Reviewers say that the responsive customer service team is a significant advantage for users needing assistance.
- Reviewers mention that while both products offer analytics, Badger Maps scores 8.6 in Performance Analytics, which users find more comprehensive compared to Map My Customers' score of 8.5. Users appreciate the detailed insights provided by Badger Maps for tracking sales performance.
- Users report that Badger Maps' Dynamic Routing feature, with a score of 8.9, is more effective than Map My Customers' offerings, which users rated lower. Reviewers say that this feature allows for real-time adjustments to routes based on changing conditions, enhancing overall productivity.
Pricing
Entry-Level Pricing
Badger Maps
Free Trial
Free Trial
1 Users
- Try out Badger Maps for Free
- No Credit Card Required
Map My Customers
Individual
$50.00
1 Users Per Month
For the individual sales rep looking to map their customers and improve their day-to-day workflow
- Customer Mapping
- Route Optimization
- Activity Tracking
Free Trial
Badger Maps
Free Trial is available
Map My Customers
No trial information availableRatings
Meets Requirements
9.1
211
8.7
107
Ease of Use
9.2
215
8.7
106
Ease of Setup
9.1
99
8.5
36
Ease of Admin
9.5
37
8.3
32
Quality of Support
9.5
204
8.9
104
Has the product been a good partner in doing business?
9.5
37
8.5
32
Product Direction (% positive)
9.4
198
8.7
99
Features by Category
Reports
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Self Service
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Advanced Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Building Reports
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Map Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analysis
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Cartography
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analysis
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reporting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Routing
8.8
53
Not enough data
8.5
53
Not enough data
8.4
52
Not enough data
Scheduling
8.4
53
Not enough data
7.7
52
Not enough data
8.2
51
Not enough data
8.3
51
Not enough data
Optimization
8.9
53
Not enough data
9.1
52
Not enough data
8.8
51
Not enough data
Analytics
8.6
50
Not enough data
8.0
50
Not enough data
8.6
50
Not enough data
Territory Mapping
9.0
129
9.1
17
8.2
103
8.7
15
7.5
93
8.3
12
Route Planning
8.4
112
9.0
17
9.3
139
8.7
18
9.3
137
9.0
18
Sales Performance Management
Feature Not Available
8.6
15
7.9
100
8.5
17
7.8
99
8.6
16
Presentation and Forms
Feature Not Available
Feature Not Available
Feature Not Available
Feature Not Available
Feature Not Available
Feature Not Available
Generative AI
3.9
6
Not enough data
3.9
6
Not enough data
Before the Job
5.0
9
Not enough data
6.3
9
Not enough data
5.9
9
Not enough data
Feature Not Available
Not enough data
On the Job
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
4.0
7
Not enough data
After the Job
6.3
9
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
4.8
7
Not enough data
Agentic AI - Field Service Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Salesforce AppExchange Apps
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Badger Maps and Map My Customers are categorized as Field Sales
Unique Categories
Badger Maps is categorized as GIS, Salesforce AppExchange Apps, Field Service Management, Location Intelligence, and Route Planning
Map My Customers has no unique categories
Reviews
Reviewers' Company Size
Badger Maps
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Map My Customers
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Medical Devices
10.2%
Wholesale
6.9%
Construction
6.5%
Automotive
5.5%
Food & Beverages
4.7%
Other
66.2%
Medical Devices
12.5%
Wholesale
8.1%
Hospital & Health Care
5.9%
Financial Services
4.4%
Construction
4.4%
Other
64.7%
Most Helpful Reviews
Badger Maps
Most Helpful Favorable Review
Gino M.
Verified User in Computer Software
The iPad and iPhone version is easy to use.
Most Helpful Critical Review
Verified User in Medical Devices
It's too expensive. $60 a month is a lot. In the app my company is using now, you can scan business cards and create a profile, label the clinic and more.
Map My Customers
Most Helpful Favorable Review
Verified User in Mining & Metals
The navigation and route planning are excellent.
Most Helpful Critical Review
Tammy W.
Verified User in Financial Services
Entering contacts is not user friendly to just transfer, it asks country most businesses do not have their client list set up like this so I have to manually enter each client. Also they switched driving directions to google maps from Waze, I absolutely...
Gino M.
Verified User in Computer Software
The iPad and iPhone version is easy to use.
Verified User in Mining & Metals
The navigation and route planning are excellent.
Verified User in Medical Devices
It's too expensive. $60 a month is a lot. In the app my company is using now, you can scan business cards and create a profile, label the clinic and more.
Tammy W.
Verified User in Financial Services
Entering contacts is not user friendly to just transfer, it asks country most businesses do not have their client list set up like this so I have to manually enter each client. Also they switched driving directions to google maps from Waze, I absolutely...
Discussions
What is the best route planning software?
3 Comments
KK
Badger MapsRead more
How does Badger app work?
2 Comments
BM
Badger Maps is a route planner for field sales teams. With features for territory management and route optimization, Badger Maps is an all-in-one sales tool...Read more
Map My Customers has no discussions with answers
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