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BrandpointHUB Reviews & Provider Details

BrandpointHUB Product Details

All your content. All in one place. BrandpointHUB is a feature-rich content planning, collaboration and workflow platform that empowers modern marketers to produce better content, faster. Built by content marketers for content marketers, BrandpointHUB leverages Brandpoint’s 20+ years in the content business and experience with producing millions of pieces of content for some of the world’s best brands. With BrandpointHUB, teams save time and improve marketing ROI with the most intuitive and robust content marketing platform available. Help your team work together, spend less time and have more control. Put an end to Word docs, spreadsheets and endless email and start using BrandpointHUB!

Seller

Brandpoint

Discussions

BrandpointHUB Community

Languages Supported

English

Provider Description

BrandpointHUB consolidates your entire content practice, making it easy to collaborate across your organization and control every step of the process.

Overview by

Andy Krall (Digital Marketing Manager at Brandpoint)

Top-Rated Alternatives

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BrandpointHUB Media

Personas help you deliver content that will be most relevant and useful to your target audience. Enter persona information here to help your content be more relevant and useful to your target audience.

Ideas allows you to quickly input and store any ideas or topics you or your team have around future Content Items. This is a precursor to an in-progress content item.

The Editorial Calendar provides you with a global, shareable view of your entire content production and publishing schedule. This allows you to quickly see gaps in coverage and coordinate efforts across Projects and channels.

You want to quickly know what content is in progress and that needs your attention. The Dashboard is your personal place in the HUB that displays the content you’re currently assigned to, it’s status, and what actions you need to take.

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AS

Amy S.

Customer Service Ops

Small-Business (50 or fewer emp.)

6/19/2020

"Easy to use"

4/5

What do you like best about BrandpointHUB?

I love the ease of use. I also enjoy the fact I am able to place ideas in projects and tweak. Review collected by and hosted on G2.com.

What do you dislike about BrandpointHUB?

They website lags and can be expensive for a small business. Review collected by and hosted on G2.com.

KC

Kristine C.

Director of Marketing

Enterprise (> 1000 emp.)

11/15/2019

"Great company and application"

5/5

What do you like best about BrandpointHUB?

The simplicity to submit copy edits and approvals of our projects and the ability to see workflows and know the status of your project. Review collected by and hosted on G2.com.

What do you dislike about BrandpointHUB?

I have not experienced anything negative. Review collected by and hosted on G2.com.

NT

Nikki T.

Marketing Manager

Wholesale

Enterprise (> 1000 emp.)

4/20/2017

"BrandPoint Hub "

4.5/5

What do you like best about BrandpointHUB?

BrandPoint Hub is a easy to use tool to manage marketing content projects over a team of resources. The program allows multiple users to be apart of the content process and keep up to date with where the project is in the creation process and who is working on the next step. It also has a calendar to keep up to date with project completion dates and reports to measure production and performance reports. Review collected by and hosted on G2.com.

What do you dislike about BrandpointHUB?

There isn't an auto save feature but it is something that in coming in their next release. Review collected by and hosted on G2.com.

Recommendations to others considering BrandpointHUB:

This is a program that is very useful for a team of marketing users to manage their marketing content projects at a very reasonable cost. The support is very attentive and I have never waited more than 10 minutes for an answer to any questions I have while using the program. Review collected by and hosted on G2.com.

What problems is BrandpointHUB solving and how is that benefiting you?

My marketing team was managing multiple content projects spanning over multiple departments. It was difficult to use email to keep up to date with the projects and know where the project was in the creation process. Review collected by and hosted on G2.com.

Response from Claire Berge Schmidt of BrandpointHUB

edit

Hey Nikki, thanks for your feedback! We love hearing that the HUB is helping your organization collaborate across departments - at a reasonable cost, to boot. And we hope you and your team are enjoying the new auto-save feature!

AM

Verified User in Marketing and Advertising

Small-Business (50 or fewer emp.)

4/24/2017

"A great system from soup to nuts"

5/5

What do you like best about BrandpointHUB?

I really love that I finally have a place to capture my content and social media ideas, even long before I am ready to develop them. Then, whether working with a team or on my own it supports my process. I like the custom workflows, the drag and drop calendar, that I can filter by project, and the ability to develop an idea "unscheduled" until I am ready to put it on the calendar. Review collected by and hosted on G2.com.

What do you dislike about BrandpointHUB?

I'd like to be able to set up custom content types. Support says this is a feature that is under development. Review collected by and hosted on G2.com.

What problems is BrandpointHUB solving and how is that benefiting you?

What I needed most was a place to capture my content development from the very beginning. From the brainstorming stage. All the other systems I have tried make you start by picking a publication date. But that's not how we work when developing content. We brainstorm ideas, refine our list, then group. We put in on the calendar then move it around as it all comes together. All the other systems assume I have done all that first. This system helps me from the very start to organize, plan and develop my ideas. It keeps me organized and saves me time. Review collected by and hosted on G2.com.

Response from Claire Berge Schmidt of BrandpointHUB

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The Ideas Parking Lot is one of my favorite features, too. Great to hear you're seeing some time savings using the HUB!

LG

Leiland G.

Assistant Brand Manager, Sports Nutrition

Mid-Market (51-1000 emp.)

4/18/2017

"Reliable and easy! "

5/5

What do you like best about BrandpointHUB?

The flow task - especially when you have multiple people reviewing the content. The scheduling is also very user friendly. Since we post on multiple handles, keeping them all in order can be tough so this scheduling system executes this flawlessly. Review collected by and hosted on G2.com.

What do you dislike about BrandpointHUB?

Instagram posts! If this can be scheduled and posted in the near future it would make my life a whole lot easier! Review collected by and hosted on G2.com.

Recommendations to others considering BrandpointHUB:

Use the online support for any questions - extremely knowledgeable and helpful team. Set-up takes about a couple days to really get the hang of using this platform. Review collected by and hosted on G2.com.

What problems is BrandpointHUB solving and how is that benefiting you?

The biggest roadblock for the business is making sure we have sufficient content that has been reviewed and approved to be posted. The scheduling platform makes this way easier plus the editing flow task is extremely helpful as well. We've benefited by being on time with posts! Review collected by and hosted on G2.com.

Response from Claire Berge Schmidt of BrandpointHUB

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Hey Leiland, we hear you on the Instagram scheduling! You'll be the first to know. I'm glad the support team has been helpful (they're pretty great) and that you were up and running on the HUB so quickly. Cheers to martech tools that are easy to use!

JH

Jessica H.

Digital Marketing Manager

Small-Business (50 or fewer emp.)

4/18/2017

"Brandpoint Hub"

1.5/5

What do you like best about BrandpointHUB?

I like the new design. The dashboard is nice as well. Other than that, I feel like this platform isn't that user friendly. Review collected by and hosted on G2.com.

What do you dislike about BrandpointHUB?

I don't like that you have to fill out a ton of information in order to get a tweet publish / other social media publishing. Seems very excessive. Should be faster and easier.

I also don't like that you have to connect your social account to every project you're on. Review collected by and hosted on G2.com.

Response from Claire Berge Schmidt of BrandpointHUB

edit

Hi Jessica,

We're constantly making improvements based on user feedback so we really appreciate your review! It's our goal to make the HUB user friendly for all types of content and we're focusing on its social usability now. Our support team is standing by if you need help in the meantime, or email us here: hub@brandpoint.com

Cheers!

SS

stephanie s.

CMS

Marketing and Advertising

Small-Business (50 or fewer emp.)

4/20/2017

"My thoughts on BrandpointHub"

2/5

What do you like best about BrandpointHUB?

I like the simplicity of the interface and that I can edit my writing through this platform. Review collected by and hosted on G2.com.

What do you dislike about BrandpointHUB?

I keep having issues with putting images into my writing. It's been very frustrating. While the interface is simple, I sometimes have issues trying to find items I have created. Review collected by and hosted on G2.com.

Response from Claire Berge Schmidt of BrandpointHUB

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Hey Stephanie! Sorry to hear you were having trouble with adding in-content images - our support team is standing by to help you troubleshoot issues like this. Just send a chat when you're logged in, email us at hub@brandpoint.com, call us at 877.374.5270, page us at...just kidding! (we're a martech company, we don't have pagers)

UI

Verified User in Internet

Small-Business (50 or fewer emp.)

4/18/2017

"brandpoint review"

3.5/5

What do you like best about BrandpointHUB?

I like how everything is compiled into one platform. Review collected by and hosted on G2.com.

What do you dislike about BrandpointHUB?

I don't like how hard it is to find some content pieces, and the limited number of connections Review collected by and hosted on G2.com.

EM

Verified User in Marketing and Advertising

Small-Business (50 or fewer emp.)

4/18/2017

"Useful collaboration for our team"

4.5/5

What do you like best about BrandpointHUB?

It provides the ability to assign tasks and move content pieces through an editorial channel. Review collected by and hosted on G2.com.

What do you dislike about BrandpointHUB?

Calendar view can sometimes seen overwhelming. Review collected by and hosted on G2.com.

KL

kristin l.

Director

Public Relations and Communications

Small-Business (50 or fewer emp.)

9/8/2016

"Easy and User Friendly "

4.5/5

What do you like best about BrandpointHUB?

I like how easy it is for me to work in conjunction with my client - without an overwhelming amount of emails. It makes the creative and approval process so easy and streamlined. Review collected by and hosted on G2.com.

What do you dislike about BrandpointHUB?

It takes some time and many steps to actually get to the point of creating content. I'd love a "one-click" option. Review collected by and hosted on G2.com.

Response from Claire Berge Schmidt of BrandpointHUB

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Thanks for your feedback, Kristi! We're happy you enjoy using BrandpointHUB with your clients. We recently made it a lot easier to quickly add content from anywhere in the HUB - simply click "Add Content" from the main navigation bar.

Keep up the great content!

- HUB team