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Kustomer Pros and Cons: Top Advantages and Disadvantages

Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users appreciate the ease of use of Kustomer, especially for quick account searches and organized interfaces. (37 mentions)
Users admire the centralized customer information in Kustomer, enhancing agent efficiency and improving productivity. (22 mentions)
Users appreciate the solution-oriented support from Kustomer, enhancing their customer experience and operational efficiency. (21 mentions)
Users praise Kustomer for its efficiency, streamlining customer interactions and enhancing overall productivity for better support. (15 mentions)
Users appreciate the highly customizable experience Kustomer offers, enhancing efficiency and improving agent productivity. (12 mentions)
Users appreciate the easy-to-use customer support of Kustomer, enhancing the overall efficiency and productivity in their work. (11 mentions)
Users love the user-friendly interface of Kustomer, making tasks easy and efficient for daily operations. (11 mentions)
Users commend Kustomer for its easy integrations, enhancing workflows and streamlining their customer support operations effectively. (10 mentions)
Users appreciate the navigation ease of Kustomer, finding it user-friendly and efficient for daily tasks. (8 mentions)
Users appreciate the easy access to customer accounts and a unified view of interactions for improved support. (6 mentions)
Users value the easy integrations of Kustomer that enhance navigation and streamline daily operations. (6 mentions)
Users find the slow performance of Kustomer frustrating, impacting the overall usability and efficiency of the tool. (13 mentions)
Users experience slow loading times with Kustomer, making the interface feel outdated and frustrating to navigate. (11 mentions)
Users find Kustomer to be not intuitive, requiring training and additional resources to navigate effectively. (7 mentions)
Users face poor performance with Kustomer, experiencing inaccuracies, complexity, and occasional glitches impacting usability. (7 mentions)
Users note the poor reporting capabilities of Kustomer, citing complexity and limited analytics depth as drawbacks. (7 mentions)
Users report ticketing issues, including missing surveys and lack of automatic ticket creation for outbound calls. (6 mentions)
Users express a need for more features in Kustomer, highlighting limited functionalities that hinder user experience and efficiency. (5 mentions)
Users often face data inaccuracy issues in Kustomer, experiencing discrepancies in productivity metrics and missing surveys. (4 mentions)
Users express a desire for improved integrations, finding Kustomer's capabilities lacking in connecting with other tools. (4 mentions)
Users experience integration difficulties with Kustomer, particularly with inconsistent page redirects and limited search functionality. (3 mentions)
Users report technical issues with Kustomer, including outages and glitches, but appreciate the quick support response. (3 mentions)
Users experience unreliable service with Kustomer, facing outages and issues with message redirection and survey updates. (3 mentions)
Users often face ticketing system issues with Kustomer, leading to missing outbound call logs and rating discrepancies. (2 mentions)

Top Pros or Advantages of Kustomer

1. Ease of Use
Users appreciate the ease of use of Kustomer, especially for quick account searches and organized interfaces.
See 37 mentions

See Related User Reviews

Joy Emmanuelle G.
JG

Joy Emmanuelle G.

Enterprise (> 1000 emp.)

5.0/5

"what I like most in kustomer"

What do you like about Kustomer?

What I like most in kustomer is it was easy to use specially in searching for the account of the user that you are assisting

Verified User
U

Verified User

Mid-Market (51-1000 emp.)

5.0/5

"Great platform overall"

What do you like about Kustomer?

Kustomer brings all customer interactions into one easy-to-follow timeline, which makes it simple to see the full context of a customer’s history. I a

2. Features
Users admire the centralized customer information in Kustomer, enhancing agent efficiency and improving productivity.
See 22 mentions

See Related User Reviews

Juan O.
JO

Juan O.

Mid-Market (51-1000 emp.)

4.5/5

"Centralization and Ease of Use with Kustomer"

What do you like about Kustomer?

I love how Kustomer centralizes all the information and communications of our clients, which allows the agents' work to be more efficient by having al

Joven Anthony M.
JM

Joven Anthony M.

Enterprise (> 1000 emp.)

5.0/5

"AMAZING KUSTOMER"

What do you like about Kustomer?

I've been on the hunt for a customer service platform that can keep up with our dynamic needs, and Kustomer has proven to be an exceptional solution.

3. Helpful
Users appreciate the solution-oriented support from Kustomer, enhancing their customer experience and operational efficiency.
See 21 mentions

See Related User Reviews

Melissa G.
MG

Melissa G.

Enterprise (> 1000 emp.)

4.5/5

"Powerful and user-friendly customer service tool"

What do you like about Kustomer?

Kustomer is a very powerful and user-friendly tool. It offers flows that allow us to highly customize the customer experience and the routing to servi

Verified User
A

Verified User

Mid-Market (51-1000 emp.)

4.5/5

"We love Kustomer!"

What do you like about Kustomer?

The Kustomer team is solution-oriented, positive, and communicative. I love working with our CSM and the Support team.

4. Efficiency
Users praise Kustomer for its efficiency, streamlining customer interactions and enhancing overall productivity for better support.
See 15 mentions

See Related User Reviews

Joven Anthony M.
JM

Joven Anthony M.

Enterprise (> 1000 emp.)

5.0/5

"AMAZING KUSTOMER"

What do you like about Kustomer?

I've been on the hunt for a customer service platform that can keep up with our dynamic needs, and Kustomer has proven to be an exceptional solution.

Marjorie D.
MD

Marjorie D.

Mid-Market (51-1000 emp.)

3.0/5

"Kustomer Efficiency"

What do you like about Kustomer?

Kustomer helps us manage our efficiency and productivity in work as we can keep up on the number of tickets we handle when there's a need to carry on

5. Customization
Users appreciate the highly customizable experience Kustomer offers, enhancing efficiency and improving agent productivity.
See 12 mentions

See Related User Reviews

Melissa G.
MG

Melissa G.

Enterprise (> 1000 emp.)

4.5/5

"Powerful and user-friendly customer service tool"

What do you like about Kustomer?

Kustomer is a very powerful and user-friendly tool. It offers flows that allow us to highly customize the customer experience and the routing to servi

Juan O.
JO

Juan O.

Mid-Market (51-1000 emp.)

4.5/5

"Centralization and Ease of Use with Kustomer"

What do you like about Kustomer?

I love how Kustomer centralizes all the information and communications of our clients, which allows the agents' work to be more efficient by having al

6. Customer Support
Users appreciate the easy-to-use customer support of Kustomer, enhancing the overall efficiency and productivity in their work.
See 11 mentions

See Related User Reviews

Melissa G.
MG

Melissa G.

Enterprise (> 1000 emp.)

4.5/5

"Powerful and user-friendly customer service tool"

What do you like about Kustomer?

Kustomer is a very powerful and user-friendly tool. It offers flows that allow us to highly customize the customer experience and the routing to servi

Verified User
A

Verified User

Mid-Market (51-1000 emp.)

4.5/5

"We love Kustomer!"

What do you like about Kustomer?

The Kustomer team is solution-oriented, positive, and communicative. I love working with our CSM and the Support team.

7. Simple
Users love the user-friendly interface of Kustomer, making tasks easy and efficient for daily operations.
See 11 mentions

See Related User Reviews

Joy Emmanuelle G.
JG

Joy Emmanuelle G.

Enterprise (> 1000 emp.)

5.0/5

"what I like most in kustomer"

What do you like about Kustomer?

What I like most in kustomer is it was easy to use specially in searching for the account of the user that you are assisting

Verified User
U

Verified User

Mid-Market (51-1000 emp.)

5.0/5

"Great platform overall"

What do you like about Kustomer?

Kustomer brings all customer interactions into one easy-to-follow timeline, which makes it simple to see the full context of a customer’s history. I a

8. Integrations
Users commend Kustomer for its easy integrations, enhancing workflows and streamlining their customer support operations effectively.
See 10 mentions

See Related User Reviews

Juan O.
JO

Juan O.

Mid-Market (51-1000 emp.)

4.5/5

"Centralization and Ease of Use with Kustomer"

What do you like about Kustomer?

I love how Kustomer centralizes all the information and communications of our clients, which allows the agents' work to be more efficient by having al

Jessa S.
JS

Jessa S.

Small-Business (50 or fewer emp.)

4.0/5

"Kustomer: Powerful but Complex"

What do you like about Kustomer?

I like that it brings all customer interactions into one timeline, making it easy to see the full history and respond quickly. The automation and inte

9. Navigation Ease
Users appreciate the navigation ease of Kustomer, finding it user-friendly and efficient for daily tasks.
See 8 mentions

See Related User Reviews

Joy Emmanuelle G.
JG

Joy Emmanuelle G.

Enterprise (> 1000 emp.)

5.0/5

"what I like most in kustomer"

What do you like about Kustomer?

What I like most in kustomer is it was easy to use specially in searching for the account of the user that you are assisting

JV

john chris v.

Mid-Market (51-1000 emp.)

5.0/5

"Kustomer Review"

What do you like about Kustomer?

What I like best about Kustomer is its unified and intuitive customer support platform that brings together conversations across multiple channels int

10. Easy Access
Users appreciate the easy access to customer accounts and a unified view of interactions for improved support.
See 6 mentions

See Related User Reviews

Joy Emmanuelle G.
JG

Joy Emmanuelle G.

Enterprise (> 1000 emp.)

5.0/5

"what I like most in kustomer"

What do you like about Kustomer?

What I like most in kustomer is it was easy to use specially in searching for the account of the user that you are assisting

Verified User
A

Verified User

Mid-Market (51-1000 emp.)

5.0/5

"Configurable to meet the needs of your organization and your customers"

What do you like about Kustomer?

Kustomer has been a really flexible CSM that has been able to bend to the needs of our organization. Setup was quick (our team was live within about t

11. Easy Integrations
Users value the easy integrations of Kustomer that enhance navigation and streamline daily operations.
See 6 mentions

See Related User Reviews

Jessa S.
JS

Jessa S.

Small-Business (50 or fewer emp.)

4.0/5

"Kustomer: Powerful but Complex"

What do you like about Kustomer?

I like that it brings all customer interactions into one timeline, making it easy to see the full history and respond quickly. The automation and inte

Elizabeth Z.
EZ

Elizabeth Z.

Mid-Market (51-1000 emp.)

4.0/5

"Powerful integrations and automation, limited reports"

What do you like about Kustomer?

I like that Kustomer that you can put all customer interactions in one timeline. You can see messages from every channel together, and you can also ad

Top Cons or Disadvantages of Kustomer

1. Slow Performance
Users find the slow performance of Kustomer frustrating, impacting the overall usability and efficiency of the tool.
See 13 mentions

See Related User Reviews

Melissa G.
MG

Melissa G.

Enterprise (> 1000 emp.)

4.5/5

"Powerful and user-friendly customer service tool"

What do you dislike about Kustomer?

What I like the least is that, although Kustomer is very customizable and we can handle almost everything through flows or the available tools, when s

Verified User
U

Verified User

Mid-Market (51-1000 emp.)

3.5/5

"Great tool but interface is a bit oldish"

What do you dislike about Kustomer?

The interface and the loading speed, it seems quite outdated compared to other tools

2. Slow Loading
Users experience slow loading times with Kustomer, making the interface feel outdated and frustrating to navigate.
See 11 mentions

See Related User Reviews

Melissa G.
MG

Melissa G.

Enterprise (> 1000 emp.)

4.5/5

"Powerful and user-friendly customer service tool"

What do you dislike about Kustomer?

What I like the least is that, although Kustomer is very customizable and we can handle almost everything through flows or the available tools, when s

Verified User
U

Verified User

Mid-Market (51-1000 emp.)

3.5/5

"Great tool but interface is a bit oldish"

What do you dislike about Kustomer?

The interface and the loading speed, it seems quite outdated compared to other tools

3. Not Intuitive
Users find Kustomer to be not intuitive, requiring training and additional resources to navigate effectively.
See 7 mentions

See Related User Reviews

MC

Michael Joshua C.

Enterprise (> 1000 emp.)

4.0/5

"It reduces the amount of effort"

What do you dislike about Kustomer?

It takes time to load and some other features are quite confusing.

Verified User
A

Verified User

Mid-Market (51-1000 emp.)

4.5/5

"Kustomer CRM Platform Review"

What do you dislike about Kustomer?

Kustomer is not the most intuitive or easy to learn. Training is required and SOPs are needed to ensure uniformity. Small occasional performance issue

4. Poor Performance
Users face poor performance with Kustomer, experiencing inaccuracies, complexity, and occasional glitches impacting usability.
See 7 mentions

See Related User Reviews

Jessa S.
JS

Jessa S.

Small-Business (50 or fewer emp.)

4.0/5

"Kustomer: Powerful but Complex"

What do you dislike about Kustomer?

Kustomer can feel overly complex at times, with a steep learning curve for new users. It can also run slow or glitchy, and the pricing is high for sma

Verified User
A

Verified User

Mid-Market (51-1000 emp.)

4.5/5

"Kustomer CRM Platform Review"

What do you dislike about Kustomer?

Kustomer is not the most intuitive or easy to learn. Training is required and SOPs are needed to ensure uniformity. Small occasional performance issue

5. Poor Reporting
Users note the poor reporting capabilities of Kustomer, citing complexity and limited analytics depth as drawbacks.
See 7 mentions

See Related User Reviews

Verified User
A

Verified User

Mid-Market (51-1000 emp.)

4.5/5

"Kustomer CRM Platform Review"

What do you dislike about Kustomer?

Kustomer is not the most intuitive or easy to learn. Training is required and SOPs are needed to ensure uniformity. Small occasional performance issue

Verified User
A

Verified User

Mid-Market (51-1000 emp.)

5.0/5

"Configurable to meet the needs of your organization and your customers"

What do you dislike about Kustomer?

While I wish Kustomer supported more apps to third-party providers, I do think that a lot of the items you would add on from a third-party provider ar

6. Ticketing Issues
Users report ticketing issues, including missing surveys and lack of automatic ticket creation for outbound calls.
See 6 mentions

See Related User Reviews

JA

Jannice Gwen A.

Mid-Market (51-1000 emp.)

4.5/5

"Kustomer is very helpful as it is linked to our tools."

What do you dislike about Kustomer?

I think one of the things that I dislike about using Kustomer is that sometimes whenever we are being rated by our customers for a 5 star rating throu

Verified User
U

Verified User

Mid-Market (51-1000 emp.)

5.0/5

"Once learned, Kustomer is easy to work with and navigate"

What do you dislike about Kustomer?

Sometimes ticket threads/accounts can become hard to find as there are multiple. So just navigating the "business" of it

7. Limited Features
Users express a need for more features in Kustomer, highlighting limited functionalities that hinder user experience and efficiency.
See 5 mentions

See Related User Reviews

Melissa G.
MG

Melissa G.

Enterprise (> 1000 emp.)

4.5/5

"Powerful and user-friendly customer service tool"

What do you dislike about Kustomer?

What I like the least is that, although Kustomer is very customizable and we can handle almost everything through flows or the available tools, when s

Verified User
A

Verified User

Mid-Market (51-1000 emp.)

4.5/5

"Kustomer CRM Platform Review"

What do you dislike about Kustomer?

Kustomer is not the most intuitive or easy to learn. Training is required and SOPs are needed to ensure uniformity. Small occasional performance issue

8. Data Inaccuracy
Users often face data inaccuracy issues in Kustomer, experiencing discrepancies in productivity metrics and missing surveys.
See 4 mentions

See Related User Reviews

Tancy John M.
TM

Tancy John M.

Small-Business (50 or fewer emp.)

5.0/5

"Somehow user friendly, but can still be improved"

What do you dislike about Kustomer?

When it comes to merging conversations, there are times that the data of my productivity doesn't match the actual numbers of conversations that I mark

Elizabeth Z.
EZ

Elizabeth Z.

Mid-Market (51-1000 emp.)

4.0/5

"Powerful integrations and automation, limited reports"

What do you dislike about Kustomer?

The biggest weakness of Kustomer is reporting. The general reports are not flexible and I cannot adapt them to my needs. The custom reports also have

9. Lack of Integrations
Users express a desire for improved integrations, finding Kustomer's capabilities lacking in connecting with other tools.
See 4 mentions

See Related User Reviews

Verified User
A

Verified User

Mid-Market (51-1000 emp.)

5.0/5

"Configurable to meet the needs of your organization and your customers"

What do you dislike about Kustomer?

While I wish Kustomer supported more apps to third-party providers, I do think that a lot of the items you would add on from a third-party provider ar

Paolo S.
PS

Paolo S.

Mid-Market (51-1000 emp.)

4.5/5

"Highest level of flexibility for a CRM"

What do you dislike about Kustomer?

I'd like to optimize also some UI aspects. Moreover I'd like to have more integrations. And I'd like to have AI agents integrated within the workflows

10. Integration Difficulty
Users experience integration difficulties with Kustomer, particularly with inconsistent page redirects and limited search functionality.
See 3 mentions

See Related User Reviews

Venessa P.
VP

Venessa P.

Mid-Market (51-1000 emp.)

5.0/5

"Kustomer is an excellent investment. They grow with you!"

What do you dislike about Kustomer?

Integrating with Zoom was a struggle but that was mainly related to Zoom, not Kustomer.

Frank S.
FS

Frank S.

Small-Business (50 or fewer emp.)

5.0/5

"Superb customer relations software with excellent webhook and integration compatibility"

What do you dislike about Kustomer?

Occasionally, it is difficult to get information out of Kustomer and into other systems.

11. Technical Issues
Users report technical issues with Kustomer, including outages and glitches, but appreciate the quick support response.
See 3 mentions

See Related User Reviews

EB

Erielle B.

Enterprise (> 1000 emp.)

5.0/5

"Easy to navigate and reliable on storing data."

What do you dislike about Kustomer?

Lately Kustomer getting a system glitch.

Verified User
A

Verified User

Mid-Market (51-1000 emp.)

4.0/5

"Kustomer is a great CRM with quick support and high potential."

What do you dislike about Kustomer?

The implementation process could have been more organized. The team seemed a bit hands off, which caused a lot of concern from our end about whether t

12. Unreliable Service
Users experience unreliable service with Kustomer, facing outages and issues with message redirection and survey updates.
See 3 mentions

See Related User Reviews

Arnold R.
AR

Arnold R.

Enterprise (> 1000 emp.)

4.5/5

"Kustomer provides great help in documenting customer concerns"

What do you dislike about Kustomer?

Some surveys did not reflect real time, worst case they just vanished eventually.

JS

John Martin S.

Enterprise (> 1000 emp.)

5.0/5

"Kustomer User Experience Review"

What do you dislike about Kustomer?

What I dislike about Kustomer is that the "Your Performance" page is not accurate sometimes.

13. Ticketing System Issues
Users often face ticketing system issues with Kustomer, leading to missing outbound call logs and rating discrepancies.
See 2 mentions

See Related User Reviews

JA

Jannice Gwen A.

Mid-Market (51-1000 emp.)

4.5/5

"Kustomer is very helpful as it is linked to our tools."

What do you dislike about Kustomer?

I think one of the things that I dislike about using Kustomer is that sometimes whenever we are being rated by our customers for a 5 star rating throu

Janel F.
JF

Janel F.

Mid-Market (51-1000 emp.)

4.0/5

"Powerful with Great Features, But Some Persistent Issues"

What do you dislike about Kustomer?

There are a few issues that affect productivity. Sometimes, the system shows full capacity (3/3), but only two tickets appear in my inbox. To resolve

Kustomer Reviews (487)

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Kustomer Reviews (487)

View 1 Video Reviews
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G2 reviews are authentic and verified.
Maria Fatima V.
MV
Training Lead
Consumer Services
Mid-Market (51-1000 emp.)
"Unified Customer View Boosts Productivity and Collaboration"
What do you like best about Kustomer?

Kustomer’s greatest strength is its unified customer timeline, which consolidates every interaction across chat, email, and other channels into a single, chronological view. This provides agents with complete context, eliminating the need to switch between platforms and enabling faster, more accurate resolutions.

The platform stands out for its ease of use, seamless integration with existing systems, and smooth implementation process, which allowed our team to adopt it quickly with minimal disruption. Its customer support has been consistently responsive and solution-oriented, ensuring that any inquiries or technical needs are addressed promptly.

With its extensive feature set and high frequency of use, Kustomer has become an essential part of our daily operations—enhancing productivity, collaboration, and the overall customer experience. Review collected by and hosted on G2.com.

What do you dislike about Kustomer?

What I appreciate about Kustomer is that even areas that could be seen as challenges often present opportunities for growth. As the platform continues to evolve, enhancements in speed, deeper integrations, and expanded automation capabilities could make an already powerful tool even more exceptional. Review collected by and hosted on G2.com.

Melissa G.
MG
Digital Transformation Analyst
Enterprise (> 1000 emp.)
"Powerful and user-friendly customer service tool"
What do you like best about Kustomer?

Kustomer is a very powerful and user-friendly tool. It offers flows that allow us to highly customize the customer experience and the routing to service advisors. It helps us a lot in managing traffic. I also want to highlight that their technical support is very fast when errors or difficulties arise, providing immediate attention, which we truly value. Review collected by and hosted on G2.com.

What do you dislike about Kustomer?

What I like the least is that, although Kustomer is very customizable and we can handle almost everything through flows or the available tools, when something cannot be achieved with the current features, the process to have new developments or custom implementations is a bit slow. Review collected by and hosted on G2.com.

JV
CSR
Information Technology and Services
Mid-Market (51-1000 emp.)
"Kustomer Review"
What do you like best about Kustomer?

What I like best about Kustomer is its unified and intuitive customer support platform that brings together conversations across multiple channels into a single, streamlined view. This allows support teams to deliver faster, more personalized service without switching between tools. The platform’s timeline-based interface provides valuable context on customer interactions, enabling agents to respond more efficiently and empathetically. Additionally, its automation features, such as workflows and AI-powered suggestions, help boost productivity while maintaining a high-quality customer experience. Overall, Kustomer stands out for combining CRM functionality with robust support tools in a user-friendly package. Review collected by and hosted on G2.com.

What do you dislike about Kustomer?

While Kustomer offers a powerful and user-friendly platform, one area that could be improved is the reporting and analytics functionality. Although the system provides valuable insights, creating custom reports can sometimes be complex and less intuitive for non-technical users. Additionally, occasional system performance lags during high-volume periods can impact efficiency. That said, these are areas that could be refined further, and they do not outweigh the overall benefits of the platform. Review collected by and hosted on G2.com.

Elizabeth Z.
EZ
Principal Transformation Leader
Information Technology and Services
Mid-Market (51-1000 emp.)
"Powerful integrations and automation, limited reports"
What do you like best about Kustomer?

I like that Kustomer that you can put all customer interactions in one timeline. You can see messages from every channel together, and you can also add data from your own sources there.

What you will really like about Kustomer is its integration and automation power. With Workflows you can do almost anything you need. The APIs are also very flexible — you can bring your own data into Kustomer, and you can also take Kustomer data out without any problem.

The interface is easy for your agents to use, and you can segment your teams and transfer interactions between them in a way that feels really seamless for customers. Review collected by and hosted on G2.com.

What do you dislike about Kustomer?

The biggest weakness of Kustomer is reporting. The general reports are not flexible and I cannot adapt them to my needs. The custom reports also have several problems: they cannot be sorted or grouped in folders, they don’t allow me to cross information between customers, conversations, and messages, they are limited in the amount of data per report, and when shared as PDF they often show incomplete information. In the end, the only real solution is to export the data and build dashboards outside the application.

In addition, several times they have announced changes in their pricing models with very short notice, and that does not feel right. Review collected by and hosted on G2.com.

Joah D.
JD
Customer support
Telecommunications
Mid-Market (51-1000 emp.)
"Kustomer Survey"
What do you like best about Kustomer?

I really appreciate how intuitive and customizable Kustomer is. It makes managing customer interactions seamless by keeping all communication channels in one place, which improves both efficiency and response quality. The automation tools and robust reporting also help our team stay on top of performance and deliver a better customer experience." Review collected by and hosted on G2.com.

What do you dislike about Kustomer?

"While Kustomer is a powerful platform, it can sometimes feel a bit complex to navigate, especially for new team members. Certain features require a learning curve, and occasional performance lags can disrupt workflow. Improved onboarding resources and faster load times would make a big difference." Review collected by and hosted on G2.com.

Joven Anthony M.
JM
Customer Support Representative
Enterprise (> 1000 emp.)
"AMAZING KUSTOMER"
What do you like best about Kustomer?

I've been on the hunt for a customer service platform that can keep up with our dynamic needs, and Kustomer has proven to be an exceptional solution. Unlike other systems that feel clunky and fragmented, Kustomer's single-timeline view of the customer journey is a game changer. We can now see every interaction—from emails and chats to social media messages and purchase history—in one unified place. This holistic view has empowered our support team to resolve issues faster and provide a more personalized, empathetic experience. Review collected by and hosted on G2.com.

What do you dislike about Kustomer?

For my experience using Kustomer, I don't think that there is a thing that I don't like with this tool, it really helps me a lot and easier. Review collected by and hosted on G2.com.

Janel F.
JF
Senior Representative II
Mid-Market (51-1000 emp.)
"Powerful with Great Features, But Some Persistent Issues"
What do you like best about Kustomer?

Kustomer has an intuitive interface that makes managing tickets straightforward. I particularly appreciate the dark mode feature, which reduces eye strain during long hours of work. The platform also allows for customization of notification sounds, giving me more control over alerts. Additionally, the undo send feature is very useful, helping prevent errors and providing flexibility when communicating with customers. Overall, these features make the user experience smooth and efficient. Review collected by and hosted on G2.com.

What do you dislike about Kustomer?

There are a few issues that affect productivity. Sometimes, the system shows full capacity (3/3), but only two tickets appear in my inbox. To resolve this, I need to log out and back in, which can unintentionally unassign tickets that are not showing. This interrupts workflow and slows down handling times. Another persistent issue involves text formatting: when copying and pasting paragraphs into the message box, the spacing between paragraphs is lost, requiring manual correction. This also impacts average handle time. I reported this formatting issue last year, but it has not yet been resolved, which is frustrating. Review collected by and hosted on G2.com.

Sanjeev J.
SJ
Senior Analyst
Mid-Market (51-1000 emp.)
Business partner of the seller or seller's competitor, not included in G2 scores.
"Kustomer and it's comprehensive usage for effective communication and allocation usage"
What do you like best about Kustomer?

From my team perspective, I like most or best about kustomer is automation and team's work allocation also about the feature that allow us to directly reach out to our customer directly for any further query by using kustomer CRM tool and this also helps us to keep a record and specially easy to understand their UI/UX and navigation. Review collected by and hosted on G2.com.

What do you dislike about Kustomer?

I dislike the kustomer in one way as there are two options reply and notes, and we analyst tend to reply sometime related to customer query and save notes for another team as well which is crucial or information for another team but sometime instead of saving as notes we clicked on reply and important stuff sent to customer which is not relevant to customer yet crucial to team. Review collected by and hosted on G2.com.

Ashutosh D.
AD
Business Development Team Lead
Enterprise (> 1000 emp.)
Business partner of the seller or seller's competitor, not included in G2 scores.
"Great solution for Telephone sales."
What do you like best about Kustomer?

What I like best about Kustomer is its customer-centric approach to service. Unlike traditional ticketing systems that focus on individual support cases, Kustomer organizes everything around the customer themselves. This means that a service agent can see a complete, chronological timeline of all a customer's interactions—emails, chats, social media messages, phone calls, and even past purchases—in a single, unified view. Review collected by and hosted on G2.com.

What do you dislike about Kustomer?

A common complaint is its complexity and steep learning curve, which can be overwhelming for new users or smaller teams. While it offers a wide range of features, this can lead to underutilization and a perception of being "too much" for businesses that don't require its full capabilities. Furthermore, some users have reported issues with slow performance, occasional technical glitches, and a less-than-intuitive interface for certain backend and reporting functions. Review collected by and hosted on G2.com.

Lora A.
LA
Sr Director of Customer Success
Mid-Market (51-1000 emp.)
"AI-Powered CRM with Room for Improvement"
What do you like best about Kustomer?

I find Kustomer to be incredibly valuable for our customer service operations due to its AI capabilities. The AI acts as our frontline, efficiently handling phone calls, chats, and emails, which has allowed us to downsize our team and save on payroll costs. This functionality works efficiently, guiding customers through scenarios and saving them, or transferring them to human agents if necessary. The AI is incredibly adept at simulating live agent interactions, making it indispensable for our department's needs. Also, the integration with our knowledge center was key for AI effectiveness, allowing us to train and customize it to fit our specific needs. I'm impressed by the cost-effectiveness of Kustomer as a CRM solution, offering the features we were looking for without excessive costs. We are also utilizing Kustomer alongside Salesforce, with an eventual goal to fully transition to relying solely on Kustomer. Based on these features and benefits, I would be very likely to recommend Kustomer to others. Review collected by and hosted on G2.com.

What do you dislike about Kustomer?

I found setting up Kustomer was not as straightforward as I had anticipated. The process was more challenging, and we needed some one-on-one guidance to correctly set up our specific use cases. Building out workflows was another challenging aspect, where we struggled due to the necessity of relying on a developer. We would like it to be easier for non-developers to create these workflows. Also, the voice communications and IVR features need improvement, as the AI has a long wait time before responding, which requires tweaking for more immediate interaction. Additionally, during the initial phase, the customization and training of the AI required lots of testing and back-and-forth adjustments. The inability to upload all documents to the knowledge center directly, instead having to copy and paste them, was also an inconvenience. Review collected by and hosted on G2.com.

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