Introducing G2.ai, the future of software buying.Try now
Share your insights with Lead Forensics

Thousands of people like you come to G2 to find out whether solutions like Lead Forensics are the right fit for them. Share your real experiences with Lead Forensics and the G2 community and help someone make the right decision about their software.

Lead Forensics Reviews & Product Details

Lead Forensics Product Details

Value at a Glance

Averages based on real user reviews.

Time to Implement

1 month

Lead Forensics Media

Lead Forensics Demo - Lead Forensics Dashboard
Lead Forensics unlocks the secrets of your website's visitors. Discover who they are, where they come from, and what captures their attention—all in real-time. Dive into detailed firmographics for every business visitor, and gain instant insights to elevate your marketing strategy. Understand you...
Lead Forensics Demo - Lead Forensics Visitor List
Experience the allure of real-time insights with Lead Forensics. Instantly identify which businesses are visiting your website and categorize them by their stage in your sales pipeline. Tailor your actions based on each visitor profile to spark meaningful engagement. Dive deep into their interest...
Lead Forensics Demo - Lead Forensics Visitor Journey Insight
Unveil the magic behind your most successful marketing campaigns with Lead Forensics. Identify which tactics are driving high-value opportunities to your website and track their evolution over time. Monitor the performance of social media, PPC, SEO, and other referral sources to optimize your str...
Lead Forensics Demo - Lead Forensics Provides Detailed Firmographics
Unlock the power of detailed firmographics with Lead Forensics. Qualify and score each visitor based on their perfect fit for your business. Grasp the size and scope of every visitor, pinpoint their location, and access their contact information effortlessly. Utilize automated lead scoring tailor...
Play Lead Forensics Video
Play Lead Forensics Video
Play Lead Forensics Video
Play Lead Forensics Video
Play Lead Forensics Video
Product Avatar Image

Have you used Lead Forensics before?

Answer a few questions to help the Lead Forensics community

Lead Forensics Reviews (914)

View 4 Video Reviews
Reviews

Lead Forensics Reviews (914)

View 4 Video Reviews
4.4
914 reviews

Pros & Cons

Generated from real user reviews
View All Pros and Cons
Search reviews
View Filters
Filter Reviews
Clear Results
G2 reviews are authentic and verified.
RC
Business Development Executive
Small-Business (50 or fewer emp.)
"Lead Forensics: Powerful Insights and Excellent Support for Maximizing Leads"
What do you like best about Lead Forensics?

Lead Forensics is a great tool that has helped us maximise leads and prospects, just by giving us insights on who is visiting our website. Which allows me to tailor my sales approach to really meet the potential customers needs, as I know what their pain points are based on what pages they've visited on our website.

Not only has it allowed us to identify new sectors we didn't know our offering would support, but also new regions due to the traffic we're seeing from overseas prospects. As we have an aim to grow our business in Europe, this has been invaluable in identifying customers that will benefit the most from our services.

I'm also a big fan of the support we get from Lead Forensics. We have regular meetings with our account manager, Rhys, who always offers great insight in how we can maximise the data we get, suggestions on how we can utilise the tools Lead Forensics offers and always takes on board any feedback or answering any questions we have.

In addition to this, they also offer sales training seminars that you can register for. This is a practical session, where everyone contributes. Not only giving great sales tips, but how to utilise Lead Forensics during the sales process to increase conversion rates.

Overall, very impressed with the full package! Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

Currently, there isn't anything that stands out as a 'dislike'. There were a few teething issues when we first got set up, whether that was not being used to the platform, or things like filters not being set up efficiently, so data was messy and difficult to sort through.

But, after a few chats with Rhys, we were able to get that cleaned up and receive much more precise and relevant data.

As this is a tool I use daily, it was really important to get this right. So, as soon as issues were raised, it was sorted right away. Review collected by and hosted on G2.com.

SR
Marketing and Communications Officer
Enterprise (> 1000 emp.)
"Easy to use and informative"
What do you like best about Lead Forensics?

The platform has been straightforward to use once you get past the initial training. The setup was smooth, and the interface is clean and easy to navigate. It's handy that you can get reports emailed directly to you and track what your target customers are looking at. The lead manager is also helpful as a mini CRM.

Our account manager, David Smith, has been a big plus too; he asks thought-provoking questions that help us think more deeply about our digital strategy, and he’s always helpful with reporting and giving insights into our web stats. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

I don't have many complaints, but I do wish Lead Forensics offered a direct integration with Monday.com. Having that feature would definitely save us time and make things a little more convenient.

I would also like to see more audience segmentation, for example, retail is very broad and it would great to see 'food retail, high street retail' etc. Review collected by and hosted on G2.com.

Chithar M.
CM
Product Marketing Specialist
Mid-Market (51-1000 emp.)
"Powerful Insights, Seamless Integration, and Outstanding Support!"
What do you like best about Lead Forensics?

Lead Forensics has been an incredible asset to our business. The implementation process was smooth and straightforward. Within days, we were gaining valuable insights into website visitors and uncovering new sales opportunities.

We use Lead Forensics daily, and it’s now a key part of our workflow. The data accuracy and reporting features make it easy to prioritize leads and tailor our outreach effectively.

Their customer service is exceptional — always responsive, friendly, and genuinely committed to helping us succeed.

Highly recommend Lead Forensics for any team looking to enhance lead generation and conversion efforts. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

The dashboard could benefit from a bit more customization based on Industries and Geography Review collected by and hosted on G2.com.

John N.
JN
Marketing Manager
Mid-Market (51-1000 emp.)
"Lead Forensics Supercharges Our Sales Prioritization and Meeting Rates - ALIYA is the best rep."
What do you like best about Lead Forensics?

We run a TON of ads for our B2B nationwide service based business resulting in hundreds of companies visiting our website daily. They might not have a need to reach to us immediately and the insights that Lead Forensics provides, give our sales reps a leg up on prioritization. We can see the company, pages viewed, and intent signals, then route hot accounts to the right AE automatically. It’s been a force-multiplier for follow-ups and has measurably improved meeting rates. Not to mention our stellar Customer Success Team Leader Aliya - She just has everything together and easily the MVP of ensuring we utilize LF to the fullest. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

The UI of the trigger reports and assigning which reps get reports could use some work but it's manageable. Review collected by and hosted on G2.com.

RP
Head of UK Sales
Mid-Market (51-1000 emp.)
"Wouldn't be without it!"
What do you like best about Lead Forensics?

Lead Forensics has been a real game-changer for us in understanding who’s engaging with our website. The platform gives us clear insights into potential customers we wouldn’t have otherwise known about, allowing our team to follow up with genuine opportunities rather than guesswork.

The software is intuitive, the reporting is detailed yet easy to understand, and the support team has been outstanding - always quick to respond and proactive in helping us get the most out of the system. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

The only thing missing from Lead Forensics is being able to identify the actual person who visited our website, however it does provide a list of LinkedIn contacts from the company Review collected by and hosted on G2.com.

OW
Marketing Executive
Small-Business (50 or fewer emp.)
"Surprisingly Easy, Surprisingly Powerful!"
What do you like best about Lead Forensics?

So far, my experience with Lead Forensics has been thoroughly positive. As someone new to this type of software, I initially found it a bit complex and overwhelming. However, the platform offers a wealth of valuable learning resources — both on the site and within the wider user community — which made the learning curve much more manageable. Regular check-ins with a dedicated customer success manager have also been incredibly helpful in ensuring that I'm using the software to its full potential. I now use Lead Forensics daily and can navigate the platform with ease. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

There’s little to criticize when it comes to Lead Forensics. That said, the platform can occasionally experience slight delays when loading, which, while not a significant issue, can interrupt the workflow at times. Review collected by and hosted on G2.com.

JK
Manager, Corporate Partnerships
Small-Business (50 or fewer emp.)
"Lead Forensics has been great for identifying potential prospects and verticals for partnerships"
What do you like best about Lead Forensics?

Lead Forensics is most helpful because it identifies key details, such as the webpage that is being viewed. This helps our team to determine if we should reach out with an approach toward corporate partnerships, versus groups and memberships. The Lead Forensics search tool is also very helpful as you can target a specific area, including City and State to identify local leads with national brands. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

It has been challenging for me so far to get connected with the correct person. I have made several calls that have not converted to a meeting yet due to lack of getting into contact with the correct person. Review collected by and hosted on G2.com.

Maria T.
MT
Sales Director
Small-Business (50 or fewer emp.)
"Outstanding Support, Powerful Tool"
What do you like best about Lead Forensics?

Very positive. The customer service we’ve had from Rhys and the rest of the Lead Forensics team is excellent. They proactively think with you on how to get the most out of it, and we’re very impressed with the power of the tool itself. Highly recommend it to anyone in the lead generation game. A daily source of new leads for us! Easily implemented with all necessary help at hand from the team and easy to use! And can be easily integrated! So has ticked all boxes for us! Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

The only downside is that there’s so much data—it takes discipline to stay focused. But that’s a good problem to have Review collected by and hosted on G2.com.

NL
Ticket Sales Account Manager
Small-Business (50 or fewer emp.)
"User Friendly Experience"
What do you like best about Lead Forensics?

I like how I am only able to view the leads that are assigned to me. It allows me to stay organized throughout my calls and allows me to refresh which accounts I have and have not reached out to. I also like how it is sorted based on the most recent visits. It shows the companies that are more active on the site and the ones that aren't, allowing me to grade my leads. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

A lot of the things I am disappointed in are not a LF problem. I personally dislike that for some companies I am unable to locate contacts. However, this is based on the user's profile so there is nothing that LF can do. One thing I have noticed though is that sometimes the location can be a little weird. I have had companies view the website from a location that is now perma closed. Review collected by and hosted on G2.com.

Michael C.
MC
Sales Manager
Small-Business (50 or fewer emp.)
"Great onboarding and excited to see results"
What do you like best about Lead Forensics?

We’ve only just started with Lead Forensics, but already I can see real value in tracking when leads we’re speaking to have visited the website. It’s been great for visibility and we’re looking forward to seeing how our upcoming marketing campaigns impact website traffic and engagement. A special mention to Rhys for making the onboarding process clear, smooth, and straightforward — he’s been excellent throughout. Review collected by and hosted on G2.com.

What do you dislike about Lead Forensics?

I'm not sure it would class as a dislike of Lead Forensics - ultimately we just need to learn how to use the data better. But it is easy to go down a rabbit hole with potential leads. Review collected by and hosted on G2.com.

Pricing Insights

Averages based on real user reviews.

Time to Implement

1 month

Return on Investment

12 months

Average Discount

12%

Lead Forensics Comparisons
Product Avatar Image
ZoomInfo Sales
Compare Now
Product Avatar Image
Leadinfo
Compare Now
Product Avatar Image
Visitor Queue
Compare Now
Lead Forensics Features
Account-level Insights
Lead Analysis
Segmentation
Account Identification
Media Attribution
Customization
Contact Data Availability
Offline Data
Product Avatar Image
Product Avatar Image