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Skai

By Skai

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Skai Reviews & Product Details

Skai Product Details
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Value at a Glance

Averages based on real user reviews.

Time to Implement

1 month

Return on Investment

10 months

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Skai Media

Skai Demo - Skai Platform Overview
Make smarter, predictive decisions at every turn with all the data you need and faster time-to-insight.
Skai Demo - Search Term Analysis
Search marketers looking for true competitive advantage need the tools to achieve an unbiased, holistic optimization strategy. And that’s where Skai™ comes in.
Skai Demo - Audience
Skai™ uses patented NLP and advanced analytics to surface powerful trends and predictive insights — enabling brands to put the current and future needs of consumers at the heart of every decision they make, from product innovation to marketing strategy and execution.
Skai Demo - Retail Media
Retail media is your opportunity to capture and convert buyer intent in the moment of truth.
Skai Demo - Integrations
Integrate with Google Analytics, Google Campaign Manager, and Amazon Attribution.
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Skai Reviews (296)

Reviews

Skai Reviews (296)

4.1
296 reviews

Pros & Cons

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TE
Media Planner
Mid-Market (51-1000 emp.)
"Experienced User for 2 Years"
What do you like best about Skai?

I like the new tools that make my job easier. I regularly use automated actions, portfolios, and competitor ingishts. I keep in contact with rep to learn more about the platform and how I can make my job easier. Review collected by and hosted on G2.com.

What do you dislike about Skai?

Nothing comes to mind. SKAI tries to continuously improve and welcome feedback on how they can improve. Review collected by and hosted on G2.com.

Verified User in Automotive
UA
Small-Business (50 or fewer emp.)
"Easy To Use and Great Customer Service"
What do you like best about Skai?

Skai's UI is very intuitive and I love the customer service we receive. Skai is continually making updates and shifting to keep current with the changing digital landscape. Review collected by and hosted on G2.com.

What do you dislike about Skai?

Would love more information when a report fails. Sometimes I just get "Failed". Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
UM
Small-Business (50 or fewer emp.)
"Excellent Platform and Nibble, Agile Support"
What do you like best about Skai?

It is very fast and reliable for adjusting bidding, finding actionable insights and managing accounts with ease Review collected by and hosted on G2.com.

What do you dislike about Skai?

Could be better for shopping reporting/PMAX adjsustments/keeping up to date with shopping related campaign changes. Review collected by and hosted on G2.com.

Bret B.
BB
Small-Business (50 or fewer emp.)
"Just Scratching the Surface of Skai's Potential"
What do you like best about Skai?

Skai has simplified our budget management workflows almost to the point of 'set and forget' on all but the most complex accounts. We've seen increased efficiency in budget management and lift in precision of flight pacing and targets. Review collected by and hosted on G2.com.

What do you dislike about Skai?

The learning curve for certain modules and ease of migration of existing framework implementation. E.g. I'm a GAds script heavy user and while the bulk translate well to Skai's "Filtered View + Action" automation model, i just need more time to create all said views and actions. This ultimately boils down to me not dedicating more time to making the most of what Skai offers. A Skai View Library or even user marketplace would be awesome. Review collected by and hosted on G2.com.

Lucia F.
LF
Paid Search Manager
Enterprise (> 1000 emp.)
"The best integrated cross-channel platform to manage the advertising"
What do you like best about Skai?

It allows for the integration of all advertising activity data across retail, social and search channels, in order to manage spend more efficiently.

Its ability to create automatic rules to optimise results, perform audits, configure highly visual dashboards for tracking, etc.

Especially for Amazon campaigns, it allows us to view and report all historical data from the campaign view, and optimise between different accounts with the same objective, unlike the AMS platform itself.

In addition, their accounts are super, they support us to facilitates the resolution of doubts with the interface to improve our management and results of our activity.

Skai tries to adapt to the enviroment, therefore is under constant development and new features and functionalities are added frequently. Review collected by and hosted on G2.com.

What do you dislike about Skai?

Nothing, we are very happy with the platform and whenever we have had a problem or limitation, the team has always been available to help us solve it or even ask for new developments from their technical team. Review collected by and hosted on G2.com.

Virginia P.
VP
Mid-Market (51-1000 emp.)
"It is the perfect optimisation tool for Amazon"
What do you like best about Skai?

The easy of reporting data, applying automatic rules and actions or highlighting dimensions to focus on the priorities and objectives of the search engine. Review collected by and hosted on G2.com.

What do you dislike about Skai?

Nothing. So far I really like the tool and I have no complaints. I am learning more about skai and every step improves my management with Amazon. Review collected by and hosted on G2.com.

Nicholas O.
NO
Paid Media Coordinator
Small-Business (50 or fewer emp.)
"A major effort-multiplier"
What do you like best about Skai?

Skai brings consistent analytical and bulk editing power to my workflow. This is especially useful since effort needs to be spread across many channels, each with a different interface and capabilities. By putting everything behind a single, powerful tool, Skai makes it possible to perform bulk changes and analyses quickly. Review collected by and hosted on G2.com.

What do you dislike about Skai?

My team has always found the inability to save lookback comparisons limiting. Being unable to save these settings means we need to reconfigure our lookback comparison whenever an analysis begins. Additionally, the API connection can sometimes have problems that temporarily make the platform unreliable, though this is very rare. Review collected by and hosted on G2.com.

sudarshan h.
SH
Optimization Analyst
Mid-Market (51-1000 emp.)
"Simple and clean"
What do you like best about Skai?

Its best when I want to make bulk changes! It gives me easier access than the native platforms per se. Review collected by and hosted on G2.com.

What do you dislike about Skai?

I wish it looked slightly better! Visually it could look cooler as the tool is pretty cool! Review collected by and hosted on G2.com.

ND
Paid Social Director
Mid-Market (51-1000 emp.)
"Learning the workflow takes time but it is great for building and managing Facebook campaigns."
What do you like best about Skai?

Skai makes some functions very simple and easy. The workflow is something that has to be learned but once that is mastered it is very simple to reiterate and work fast. Review collected by and hosted on G2.com.

What do you dislike about Skai?

Creative updates and/or changes are a bit more challenging. There are intricacies that have to be learned as there are some limitations on what can be done and how. Review collected by and hosted on G2.com.

JF
Search Analyst
Small-Business (50 or fewer emp.)
"Intuitive Campaign Insights"
What do you like best about Skai?

I enjoy how simple the user interface is. Having all accounts and campaigns in one place is tremendously useful. The support team is also very helpful and also responds quickly. Review collected by and hosted on G2.com.

What do you dislike about Skai?

It's a small hitch, but there are sometimes small discrepancies between spend reported from spend compared to spend reported from vendors. Usually small discrepancies, so not too serious. Review collected by and hosted on G2.com.

Pricing Insights

Averages based on real user reviews.

Time to Implement

1 month

Return on Investment

10 months

Average Discount

9%

Perceived Cost

$$$$$

How much does Skai cost?

Data powered by BetterCloud.

Estimated Price

$$k - $$k

Per Year

Based on data from 4 purchases.

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Skai Features
Notifications
Customization
User, Role, and Access Management
Paid Keyword Optimization
Bid Rules
Ad Creation and Editing
Ad and Conversion Tracking
Attribution
Reports