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Typeform Pros and Cons: Top 5 Advantages and Disadvantages

Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users value the ease of use in Typeform, especially for generating and qualifying leads efficiently. (123 mentions)
Users love the intuitive design of Typeform, making surveys easy to create and respond to on any device. (75 mentions)
Users appreciate the simplicity and ease of use of Typeform, enhancing brand presentation and engagement effortlessly. (53 mentions)
Users value the seamless integrations of Typeform, enhancing their ability to collect and analyze responses efficiently. (48 mentions)
Users enjoy the ease of creation, quickly designing beautiful, interactive forms and quizzes that engage clients effectively. (44 mentions)
Users consider Typeform's pricing to be expensive, especially for higher response limits and advanced features. (43 mentions)
Users find the customization options limited, particularly for advanced features and layout adjustments, which can be frustrating. (16 mentions)
Users find the limited features of Typeform restrictive, calling for enhancements in surveys and quizzes. (16 mentions)
Users find the missing features in Typeform limit its functionality and overall user experience. (16 mentions)
Users find the limited options in Typeform restrictive, especially regarding pricing and navigation on mobile devices. (11 mentions)

5 Pros or Advantages of Typeform

1. Ease of Use
Users value the ease of use in Typeform, especially for generating and qualifying leads efficiently.
See 123 mentions

See Related User Reviews

Lars B.
LB

Lars B.

Mid-Market (51-1000 emp.)

4.0/5

"Good, affordable survey solution. With a bigger team, you will reach a ceiling eventually"

What do you like about Typeform?

Typeform is a great, affordable survey software. You can do lots of things, for a good value for money. However, if you use Typeform with a bigger tea

Michelle B.
MB

Michelle B.

Small-Business (50 or fewer emp.)

5.0/5

"Great tool for lead generation!"

What do you like about Typeform?

It is an ideal tool for easily generating leads and immediately assessing and qualifying them. We use it to specify the requirements and preferences f

2. Intuitive
Users love the intuitive design of Typeform, making surveys easy to create and respond to on any device.
See 75 mentions

See Related User Reviews

Dimitris A.
DA

Dimitris A.

Small-Business (50 or fewer emp.)

4.0/5

"Typeform experience"

What do you like about Typeform?

The interface of the survey I sent to my audience and the simple design driving more responses.

Verified User
U

Verified User

Small-Business (50 or fewer emp.)

5.0/5

"Great product, easy to use"

What do you like about Typeform?

Simple to set up a survey, add conditional logic or branching, and control the various types of questions, response types, etc. The summaries of resul

3. Simple
Users appreciate the simplicity and ease of use of Typeform, enhancing brand presentation and engagement effortlessly.
See 53 mentions

See Related User Reviews

Jose Pablo C.
JC

Jose Pablo C.

Mid-Market (51-1000 emp.)

5.0/5

"Good experience, easy to use, helpful tool"

What do you like about Typeform?

The interface, how it is presented the options and how easy is to create forms

LM

Liam M.

Mid-Market (51-1000 emp.)

4.0/5

"User friendly and intuitive"

What do you like about Typeform?

I really like the simplicity of Typeform, it is so easy to create on brand forms that showcase our brand in a much more professional way in comparison

4. Integrations
Users value the seamless integrations of Typeform, enhancing their ability to collect and analyze responses efficiently.
See 48 mentions

See Related User Reviews

EK

Elizabeth K.

Small-Business (50 or fewer emp.)

5.0/5

"Elevated Tool for Client Connection"

What do you like about Typeform?

Typeform has been an incredible tool for our business. We’ve created beautifully designed, on-brand quizzes that not only look great but also seamless

Apeksha J.
AJ

Apeksha J.

Mid-Market (51-1000 emp.)

4.5/5

"My experience using Typeform"

What do you like about Typeform?

Typeform is one of the best survey solutions I have used. It has so many interactive forms and features that ease at collection of data. I can customi

5. Ease of Creation
Users enjoy the ease of creation, quickly designing beautiful, interactive forms and quizzes that engage clients effectively.
See 44 mentions

See Related User Reviews

EK

Elizabeth K.

Small-Business (50 or fewer emp.)

5.0/5

"Elevated Tool for Client Connection"

What do you like about Typeform?

Typeform has been an incredible tool for our business. We’ve created beautifully designed, on-brand quizzes that not only look great but also seamless

Giuseppe D.
GD

Giuseppe D.

Small-Business (50 or fewer emp.)

4.5/5

"Easy to use, very nice personalization"

What do you like about Typeform?

Easy to use, rapidity to create new forms, the possibility to collaborate in the workspace with colleagues, and the personalizations. Insights and rep

5 Cons or Disadvantages of Typeform

1. Expensive
Users consider Typeform's pricing to be expensive, especially for higher response limits and advanced features.
See 43 mentions

See Related User Reviews

LUISA G.
LG

LUISA G.

Small-Business (50 or fewer emp.)

5.0/5

"A must have for email marketing"

What do you dislike about Typeform?

I love it, but the price can be a bit pricey if I want more higher response limits

Sofia D.
SD

Sofia D.

Small-Business (50 or fewer emp.)

3.5/5

"Excellent platform but quite expensive"

What do you dislike about Typeform?

It's very expensive, and the limit for submissions should not be so low.

2. Limited Customization
Users find the customization options limited, particularly for advanced features and layout adjustments, which can be frustrating.
See 16 mentions

See Related User Reviews

Verified User
A

Verified User

Small-Business (50 or fewer emp.)

4.0/5

"Super easy to use and looks great"

What do you dislike about Typeform?

The pricing can feel a bit steep if you only need a few forms or basic features. Also, some customisation options (like advanced logic or branding twe

Verified User
I

Verified User

Small-Business (50 or fewer emp.)

3.5/5

"Worth trying!"

What do you dislike about Typeform?

It’s a bit pricey for the advanced features, and you might find the customization options limited for complex stuff, but it’s definitely worth trying.

3. Limited Features
Users find the limited features of Typeform restrictive, calling for enhancements in surveys and quizzes.
See 16 mentions

See Related User Reviews

Jose Pablo C.
JC

Jose Pablo C.

Mid-Market (51-1000 emp.)

5.0/5

"Good experience, easy to use, helpful tool"

What do you dislike about Typeform?

It is not free, and some features are only for the premium plan

Verified User
U

Verified User

Mid-Market (51-1000 emp.)

5.0/5

"It's a good website to design survey."

What do you dislike about Typeform?

Needs more features like fixed timing for surveys, also it should be modified to design quizzes and not limited to surveys.

4. Missing Features
Users find the missing features in Typeform limit its functionality and overall user experience.
See 16 mentions

See Related User Reviews

Jose Pablo C.
JC

Jose Pablo C.

Mid-Market (51-1000 emp.)

5.0/5

"Good experience, easy to use, helpful tool"

What do you dislike about Typeform?

It is not free, and some features are only for the premium plan

Verified User
U

Verified User

Mid-Market (51-1000 emp.)

5.0/5

"It's a good website to design survey."

What do you dislike about Typeform?

Needs more features like fixed timing for surveys, also it should be modified to design quizzes and not limited to surveys.

5. Limited Options
Users find the limited options in Typeform restrictive, especially regarding pricing and navigation on mobile devices.
See 11 mentions

See Related User Reviews

Verified User
C

Verified User

Small-Business (50 or fewer emp.)

4.5/5

"Simple, beautiful forms, made easy."

What do you dislike about Typeform?

It can be a bit limiting and sometimes not as user friendly to navigate to the next/previous question via mobile.

Kimberley K.
KK

Kimberley K.

Small-Business (50 or fewer emp.)

3.5/5

"Great functionality but quite expensive"

What do you dislike about Typeform?

There's no middle ground price point. It's either free and minimal useage, or you immediately jump to a $50AUD price option. I needed slightly more th

Typeform Reviews (918)

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Reviews

Typeform Reviews (918)

View 3 Video Reviews
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Kait M.
KM
Business Owner
Small-Business (50 or fewer emp.)
"Great experience for both user and administrator!"
What do you like best about Typeform?

There are a ton of different options available in Typeform to ensure your needs are always met. It's a simple process to create forms and surveys, and it's simple for my clients to use - which is a huge plus for me. I work with extremely busy clients who appreciate the simplicity of the application. I use Typeform every day for taking client applications, checking on client progress, and collecting client testimonies. I've used it for program waitlists, event registrations, the list goes on! I recommend Typeform to all of my colleagues and fellow business owners because of it's wide variety of applications/uses and the wonderful user-experience. Review collected by and hosted on G2.com.

What do you dislike about Typeform?

I haven't found anything I dislike about Typeform! I wish it was easier to use from my phone for when I need to make quick edits, but I understand the reason the experience is best on a computer. Review collected by and hosted on G2.com.

Response from Grace Porter of Typeform

Hi Kait, thank you for recommending Typeform to your colleagues and fellow business owners! We're glad to hear that you find it easy to use for creating forms and surveys, and that it's been helpful for your daily tasks and client interactions. Great feedback about mobile experience, we will pass that on to our Product team for consideration.

EK
Business Manager
Small-Business (50 or fewer emp.)
"Elevated Tool for Client Connection"
What do you like best about Typeform?

Typeform has been an incredible tool for our business. We’ve created beautifully designed, on-brand quizzes that not only look great but also seamlessly funnel clients into our skincare membership packages. The versatility of the platform is unmatched, and the AI integrations have taken our forms to the next level in terms of personalization and engagement.

It’s user-friendly, professional, and has elevated how we connect with potential clients. Highly recommend for any business looking to create interactive, high-converting forms and quizzes. Review collected by and hosted on G2.com.

What do you dislike about Typeform?

While the pricing is definitely on the premium side, the value and results make it well worth the investment. Review collected by and hosted on G2.com.

Response from Grace Porter of Typeform

Thank you for sharing your positive experience with Typeform! It's great to hear the branding and customization experience has been beneficial for your surveys. We really appreciate your feedback about pricing and compliance, and we'll take it into consideration as we continue to enhance our platform.

stella s.
SS
Social Media & Outreach Coordinator
Small-Business (50 or fewer emp.)
"Easily collect data, opinions, and consumer input"
What do you like best about Typeform?

Typeform has allowed me to collect data from various sources, mainly being incoming potential partners for our e-commerce platform. Its integrations allow me to seamlessly build a professional, easy-to-use, all-in-one survey, which has helped contribute to building my brand identity and maintain a polished and credible reputation. It's also so easy to send out to clients and partners, and I can also easily embed the links in my website and LinkTree. Review collected by and hosted on G2.com.

What do you dislike about Typeform?

I have not encountered any issues with Typeform and use it every day! Review collected by and hosted on G2.com.

Response from Grace Porter of Typeform

Hi Stella, we're thrilled to hear that Typeform has been instrumental in helping you collect data and maintain a professional brand identity. Thanks so much for sharing your experience!

ED
"Streamlined Feedback with Intuitive Typeform"
What do you like best about Typeform?

I love Typeform’s intuitive and clean interface, which makes it engaging for users and significantly increases response rates compared to traditional forms. The conditional logic feature allows me to tailor questions based on previous answers, making them highly specialized and professional. Typeform’s integration with tools like Slack and Google Sheets has saved me a lot of time, enhancing my workflow. Setting up Typeform is user-friendly and straightforward, which I really appreciate. Overall, it has improved my ability to collect feedback and responses efficiently in both IT and retail operation. Review collected by and hosted on G2.com.

What do you dislike about Typeform?

I don't have any major issues to address, but I think making the platform more straightforward in its approach and faster could improve the experience. Review collected by and hosted on G2.com.

Response from Grace Porter of Typeform

Hi Emma, thank you for sharing your positive experience with Typeform! We're glad to hear that our platform has improved your feedback collection and workflow efficiency. We're always looking for ways to enhance user experience, and your input is greatly appreciated.

Jacob T.
JT
CEO
Small-Business (50 or fewer emp.)
"Significantly Improved Intake Experience"
What do you like best about Typeform?

Easily the thing I like best about TypeForm is the aesthetic appearance. Even though it's just a wrapper for questions, for an intake form, it looks extremely professional. I like that it's customizable for our company's information and it's very user-friendly and easy to use. Review collected by and hosted on G2.com.

What do you dislike about Typeform?

I don't think I could point to one thing that I dislike about TypeForm. Had a really easy experience. I feel like it's easy to fill out and I like how easy it is to integrate with other software tools that we use. I legitimately cannot think of one thing that I do not like about it. Review collected by and hosted on G2.com.

Response from Grace Porter of Typeform

Hi Jacob, thanks so much for sharing your positive experience with Typeform. We're so pleased you find it easy to use and customize, and the fact it can make a simple form look professional. We hope we can continue to make improvements to support your client screening workflow.

Charlotte M.
CM
Head of Specialist Projects
Insurance
Mid-Market (51-1000 emp.)
"Typeform in Business"
What do you like best about Typeform?

A key feature I like about Typeform is the ability to configure branding templates so that all survey forms created in the company workspace all have the same formatting for consistency and maintaining the corporate brand. Another useful feature, that I benefit from most days, is the ability to integrate the received responses to a Google Sheet - thereby enabling all colleagues access to view the responses, rather than limited to the number of licenses purchased on the platform itself.

In the workflow, it is also possible to set-up email notifications that alert specified colleagues of a completed/partially completed survey response. Review collected by and hosted on G2.com.

What do you dislike about Typeform?

On the Plus Plan, there are set Content presets available for use, however, it is not possible to edit the field names which would help ensure forms are fully customisable. Review collected by and hosted on G2.com.

Response from Grace Porter of Typeform

Hi Charlotte, it's great to hear that Typeform is helping you maintain corporate branding and capture internal information effectively, and thank you for feedback about the Plus Plan which I will pass onto our Pricing and Packaging team. We appreciate your support!

Ashley L.
AL
Product Research & Operations
Mid-Market (51-1000 emp.)
"Typeform is the best survey software"
What do you like best about Typeform?

I love how customizable Typeform is. It lets me create forms that actually feel on-brand and engaging. The best part is all the integrations. I have new survey submissions instantly show up in my spreadsheet, which saves me a ton of time and keeps everything organized in real time. Review collected by and hosted on G2.com.

What do you dislike about Typeform?

The one thing I don't love is that if I make edits to the spreadsheets connected to Typeform, the connection sometimes breaks, which can be frustrating to troubleshoot. Review collected by and hosted on G2.com.

Response from Grace Porter of Typeform

Hi Ashley, thanks so much for sharing you experience with Typeform, we're so glad to hear the customization and integrations have been beneficial to you. Great call out on the Google Sheets integration, I know this can be frustrating if it breaks, we're continuing to make updates to our integrations so will bring this to the Product team for feedback and review.

Verified User in Computer Software
AC
Mid-Market (51-1000 emp.)
"User friendly tool for light weight surveys"
What do you like best about Typeform?

Typeform is beautifully designed and user friendly from the perspective of the person taking the survey as well as the person who owns the form. I love the integrations - we have Typeform send us emails with results and ping our Slack channel for some of our more important surveys. Review collected by and hosted on G2.com.

What do you dislike about Typeform?

Typeform won't replace something like Qualtrics, if you need advanced logic and question types. That said, Typeform is so easy to adopt and use. We are very happy with it. Review collected by and hosted on G2.com.

Response from Grace Porter of Typeform

Hi, thanks so much for taking the time to leave a review, we're so pleased you find Typeform user friendly and that the integration with Slack makes it easy for you to access and share survey results. Great feedback about advanced logic and question types, we'll be sure to share this with our Product team as they continue to make improvements.

Tom L.
TL
Chief Operating Officer
Small-Business (50 or fewer emp.)
"Streamlined Data Collection with Seamless Usability"
What do you like best about Typeform?

I absolutely love how intuitive Typeform is. It guides you seamlessly, making it easy to use right from the start. The system's setup is beautifully organized; instead of overwhelming users with too much information at once, it presents questions one section at a time, which mirrors how the respondents experience it. This design makes data collection straightforward and ensures a high-level view when necessary. Its frictionless nature allows us to gather employee feedback and client information smoothly without the hassle typically associated with traditional methods. The strong integration with platforms like Zapier is a huge plus; it automates processes, significantly improving workflow efficiency. Typeform’s simplicity stands out, making it an essential tool without needing constant relearning or excessive effort. Review collected by and hosted on G2.com.

What do you dislike about Typeform?

N/A Review collected by and hosted on G2.com.

Response from Grace Porter of Typeform

Hi Tom, we're so pleased to hear you find Typeform intuitive and seamlessly organized for data collection. It's great to hear the Zapier integration is beneficial for automating workflows too, thanks for sharing such a positive experience!

Giuliano F.
GF
Head of Marketing
Small-Business (50 or fewer emp.)
"Dynamic features at affordable prices"
What do you like best about Typeform?

I've used Typeform for over two years as a startup founder, and it remains one of the most dependable tools in our stack. We rely on it for everything from marketing surveys and NPS tracking to product usability studies. The setup is intuitive, the data outputs are easy to work with, and the integrations with tools like Slack, HubSpot, and Google Sheets streamline our workflows. Highly recommend for teams that value clean UX and actionable insights. Review collected by and hosted on G2.com.

What do you dislike about Typeform?

We have not experienced any issues with Typeform nor are we missing any features. Review collected by and hosted on G2.com.

Response from Grace Porter of Typeform

Thanks so much for leaving a review Giuliano, it's great to hear Typeform is a key part of your tech stack and that you're seeing success with marketing surveys and NPS. Thanks for sharing your experience!

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