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GroundTruth
11 reviews
- 1 profiles
- 6 categories
Average star rating
3.9
Serving customers since
2009
GroundTruth Reviews
JL
Julie L.
Not great for B2B event targeting, but probably great for retail, general events, B2C
No charge for using the platform. You get charged per 1000 impressions and the PPM is very affordable. I tried using it for a few tradeshow events. This works great if you are trying to get immediate foot traffic from a general target audience to a local event, retail store sale, doctor office promo, school enrollments, or church invitations. It's based on address and/or radius/coordinates, so location is key. You can also do a retargeting campaign for served impressions on both mobile and desktop. Static ads and video ads. My account rep was super helpful. Nice support team!
SS
Shubham S.
Sales and marketing ManagementBest audience target tool
Groundtruth is best tool is to find best niche audience. The best part is the tool is mobile friendly so, you don't need to open laptop each time to get exact audience for your business.
JM
Jeff M.
Director of DigitalA Saturated Digital Advertising Solution that is Self-Serve
GroundTruth provides a unique solution that combines the ability to launch various types of digital advertising campaigns, from local, geofence, OTT, display, ALL on a self-serve platform that is easy to use and launch campaigns.
About
What is GroundTruth?
GroundTruth is a technology company that leverages data-driven insights and solutions to empower businesses by enhancing their marketing and advertising strategies. Specializing in location-based marketing, GroundTruth utilizes advanced data analytics to help clients understand and reach their audiences more effectively at specific geographical points. They offer a variety of tools and services, including real-time location targeting, audience profiling, and attribution measurement, to increase performance and optimize return on investment. With their innovative platform, businesses can make informed decisions to capture market opportunities and drive consumer engagement and sales.
Details
Year Founded
2009
Website
groundtruth.comHunting for software insights?
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