Ezoic

In one week, CMO Tyler Bishop will reveal how publishers can turn audiences into revenue by tapping into first-party data—something most sites aren’t set up to use, yet premium advertisers are already demanding. Don't miss out on learning these key and crucial insights.

"Are ad rates up or down? " One of the most commonly asked questions by sites watching their ad revenue; yet a question that requires a lot of data to answer with any accuracy. This is why The Ad Revenue Index became a 'must bookmark' page for so many sites. Recently, it's evolved to include geo-location and niche or content category for even greater granularity. Fun Fact: The 'Jobs and Education' category has seen steady growth since the end of 2023. See how others have faired by checking out our free index updated daily. https://lnkd.in/gQ8N3933

🚀 Ezoic is proud to sponsor The Newsletter Conference! As more newsletter operators build loyal, engaged audiences, there's a huge opportunity to grow revenue beyond just the inbox. At Ezoic, we're excited to share how operators can leverage their email lists to drive website traffic and increase programmatic ad revenue via 1st party data — tapping into a scalable, sustainable source of growth. Our CEO Dwayne Lafleur will be joining a panel to explore how newsletters can unlock more value from their audiences — and why it's absolutely worth considering for long-term success. If you're attending, we’d love to connect! Come chat with our team (John Cole Gavin Bechtold Ellie Wood Rob Fernandez Harry Brockbanks) and learn how Ezoic can help you turn your email list into an even bigger revenue driver. 📩💻 #TheNewsletterConference #Ezoic #NewsletterGrowth #DigitalRevenue #AdTech #NewsletterMonetization Ryan Sager Jesse Watkins

Our CMO, Tyler Bishop recently wrote an article in Ad Age about the surge and strength of newsletters in the digital content industry. He explains why artifacts of the web, like email and first-party data are suddenly innovative again. These two old technologies are at the heart of the something new; and a emerging and booming corner of the web. https://lnkd.in/dnXjCeWG

Did you know you can’t rank in the video search results just embedding content on your site? With Humix we can get you in the video search results completely free. Monetize your videos and share them across a global network.

Great event in New York City with Flippa.com last night - Excited to talk more about first-party data monetization strategies and audience ownership in Boston tonight. Join us!

Are you making the most of your data? 📊 We’re heading to 6 cities starting next week with Flippa.com for The Exit Roadshow, ready to talk #ezID and first-party data strategies. Meet the Ezoic team Gavin Bechtold John Cole Iona Lofrano Alyssa Mitzel, MBA Rob Fernandez and network with other publishers and entrepreneurs. Don't let your data go to waste - register here: https://lnkd.in/gaGx-22R

Ezoic is pleased to serve as an exhibitor sponsor at this year's brightonSEO event in San Diego on November 19th and 20th. Director of SEO, Robert Karow, will be speaking and core members of the team will be wanting to meet you at our booth. Get your tickets here: https://lnkd.in/em6TYtWg

As the digital advertising world evolves with the decline of third-party cookies and a stronger focus on audiences instead of content, leading publishers are adopting #identitysolutions to boost programmatic ad revenue. This approach helps attract more and higher bids by leveraging hashed #firstpartydata effectively. Our latest data shows how utilizing first-party data through ezID has led to: 💸 +40% CPM increase on Google Demand 💸 +25% CPM uplift with other major Prebid partners 💸 +47% CPM uplift for Samsung Mobile browser Check out the full article by our CMO Tyler Bishop on the State of Digital Publishing blog to learn how you can elevate your monetization strategy by collecting first-party data and implementing an end-to-end identity solution. https://lnkd.in/gFzMtEai

We're thrilled to be a sponsor at Pubtech 2024 hosted by State of Digital Publishing! On Day 4, join Harry Brockbanks, our expert yield strategist, as he shares actionable insights on how publishers can boost their monetization strategies by leveraging first-party data and ID solutions. If you're looking to optimize your revenue and stay ahead in a privacy-first era, you won't want to miss this virtual event. 📅 Save the date: Thursday, November 21st 👉 Register here: https://lnkd.in/gYD7fiyF