Practical AI Tools for Communication, Design, and Media Work Training Course

Advanced Prompting with ChatGPT

• Fundamentals of ChatGPT and the principles of prompt engineering.
• Content generation, including drafting emails, creating summaries, reports, and brainstorming ideas.
• Streamlining repetitive duties by employing bespoke prompts in ChatGPT.

Integrating Google AI Ultra (Gemini) into Professional Tasks

• Getting started with Gemini in Google Docs, Sheets, and Gmail.
• Generating real-time writing assistance, summaries, and data-driven insights.
• Enhancing collaborative processes with AI support across the Google ecosystem.

AI-Driven Image and Video Creation

• An overview of top-tier platforms: Adobe Firefly, Runway ML, and Canva Magic Studio.
• Producing and refining AI images for use in presentations and marketing campaigns.
• Creating video assets through text-to-video generation tools.

Microsoft 365 AI Capabilities (Copilot)

• Microsoft Copilot features within Word, Excel, and Outlook.
• Abstracting document contents and drafting professional communications.
• Automating spreadsheet tasks and visualizing data with Copilot.

Cybersecurity and Responsible AI Adoption

• Addressing data privacy concerns and the risks associated with AI-generated material.
• Adopting best practices for ethical AI integration within organizations.
• Navigating compliance requirements and implementing risk reduction measures.

Real-World AI Applications in Creative Processes

• Using AI to spark content ideas for communication teams.
• Leveraging AI for design iteration and rapid prototyping.
• Analyzing case studies in video production and social media content strategy.

Cost-Effective and Accessible AI Tools for Daily Operations

• Surveying AI platforms with free plans (e.g., Notion AI, Grammarly, DALL·E, Canva AI).
• Strategies for selecting the right tools for varied workplace requirements.
• Guided practice and exploratory hands-on sessions.

Recap and Future Directions