QUESTIONNAIRE
HANDBAGS
Submitted
to
Prof M R SURESH
Questionnaire:
1. Why hand bag?
a) Fashion statement
b) To carry personal belongings
c) Both
2. What kind of bag do you prefer most?
a) Leather bag
b) Tote bag
c) Others ………
3. What is the preferred handbag size?
a) Small
b) Medium
c) Large
d) Over Size
4. What is your present Occupation?
a) Student
b) Working
c) Housewife
5. What is your Age?
a)18 -25 yrs.
b) 25-35 yrs.
c) >35 yrs.
6. How much you are willing to pay?
a) 800-1500 b) 1500-3000 c) >3000
7. Where do you like to buy bags from?
a) Malls
b) Speciality stores
c) Multi brand outlets
d) Online
e) Others …………...
8. While shopping for Handbags what you consider the most?
a) Style
b) Durability
c) Material
d) others………….
9. Are you brand conscious? (if “No” go to question no:14)
a) Yes b) No
10. Brands you are aware of?
a) Caprese
b) Baggit
c) Lavie
d) Leno peros
e) Hidesign
f) Others …………
11.You go for a brand because of?
a) brand name
b) brand ambassador
c)product design
d) price
e) others …………
12. How important is the quality and finish of the product to you? (Rate 1 to 5 with being very
important)
a) 1
b) 2
c) 3
d) 4
e) 5
13. Where do you shop for a hand bag?
a) Online
b) shopping malls
c) brand stores
14. How often do u change handbags?
a) Once in 3 months
b) Once in 6 months
c) Once in a year
d) Others ……...
15. For hand bags which colour you would prefer?
a) Black
b) Blue
c) Brown
d) White
e) any colour in fashion
f) others …………
16. For the following brands, fill the table (mention Y if ‘Yes, N for ‘No’)
For the following brands, fill in the table as mentioned:
Have you heard of Have you been to Do you own bags Your opinion about
the brand? their store? from any of these the brand
(mention Y if Yes, N (mention Y if Yes, N brands? (If Yes,
if No) if No) mention number of
bags owned)
Hidesign
Tara
Caprese
Ladida
Lavie
Lino
Perros
17. When shopping for handbag, how many store do you visit?
a) 1
b) 2
c) 3
d) 4
e) 5
f) 6 and above
18. Your are more likely to buy a bag with
a) Long strap
b) Short strap
c) Adjustable straps
d) Over the shoulder straps
19. What kind of closer do you prefer?
a) Magnet snap closer
b) Zip closer
c) Without closer