Julio Peña 1077386
Pascal Risk 1056741
Laura Herrera 1077621
Mission
We are a company dedicated to the production of bakery and pastry products f or people who suf fer.
f rom sugar-related diseases, such as diabetes. Committed to our customers in providing high quality and
tasty products with f riendly and timely service.
Vision
Our purpose is to be one of the best bakeries of f ering the best we have f or our customers , thus complying
with one of the companies of the best quality, honesty and responsible together with ef f icient workers to
get the company ahead. And to establish we as pioneers of the service f or diabetics, a market that has not
received the necessary and f air attention over the years.
Values
- I respect
- Honesty
- Cordiality
- Punctuality
- Customer service
- Ef f iciency and organization
Key Success Factors
- Establishment Location: Being a company that will use social networks as a point of sale, it is
not necessary to rent or buy an establishment f or these purposes .
- Unique Product: We produce unique products with high hygiene standards and high-quality raw
materials.
- Prices: We will use prices like those of the competition but producing a higher quality product for
which customers will obtain a higher price-quality ratio than the competition.
- Low costs: The company only having a local f or production will minimize c osts and operational
expenses, at the same time it will be supported by outsourcing f or dif ferent tasks as well as the
distribution of our products.
Distinctive Competencies
- By operating digitally, we save having to incur expenses such as rent or f urniture.
- More and more people pref er to consume online and with delivery to go to a physical store.
- There is little variety of pastries f ocused on people with diabetes .