The primary
question is not
what do we know,
but how do we
know it
EI
ASSET
AS
There is always a
beautiful answer
to a more beautiful
question.
ASSET is a scientifically
designed diagnostic
test, which stands
for Assessment of
Scholastic Skills through
Educational Testing.
ASSET is a serious diagnostic test that actually helps
students improve. Unlike regular tests which try only to
find out how much a student knows or has memorized
ASSET measures how well a student has understood
concepts and gives detailed feedback on the same, to
help them improve.
Teachers get detailed feedback containing their class’s
performance benchmarked with performance of other
division of the same class - same school as well as with
same class of other schools across India. This report
also contains insights of concepts that the class have
understood well and those that have a problem.
The reports are accompanied by an instructional
supplement suggesting the future course of action for
both students as well as teachers.
In India, Nepal,
Bangladesh, 1000 10 Years of experience
Middle East Schools
& Singapore
3,50,000
Students taking
the test every year!
5 Subjects
ASSET test is available to
students in 5 subjects.
Class
3 10 to
Mathematics,
Science and
English
Class
5 10 to
Social Studies
Class
4 8 to
Hindi
Assessments are usually meant
to serve three main purposes –
to enable students to determine
their level of understanding in
the concepts, to provide the
educators with a feedback on the
effectiveness of their teaching and
to provide data which can help
deliver focussed instructions.
ASSET aims to enable effective
education for all stake holders.
Students
With ASSET, students can obtain an accurate
feedback on their strengths and weaknesses and
further improve their skills by themselves being
“ Istudying,
don’t love
involved in the learning as well as evaluation
process.
Teachers
With ASSET, teachers can monitor and evaluate
I dislike it.
each student of their class and benchmark the
performance with other divisions as well as I like learning.
Learning is
schools in the country. Based on the progress
reports, teachers can get a better insight into
the progress of each child and aim towards
beautiful.”
continuous skill improvement.
Schools
ASSET enables schools to keep an eye on the
overall progress of the students and scale their
performance in comparison to other schools in the
country. The performance and effectiveness of the
National Test Dates
teachers can also be tracked through the detailed
reports.
Summer Round:
1st to 5th August 2011
Winter Round:
5th to 9th December 2011
The Evaluation
Process
Report cards in school usually show the marks and any
inconsistency indicates that the student has gone wrong.
However, neither the student nor the teacher can pin-point the
root cause behind the irregularity in performance, thus limiting
further improvement.
ASSET believes in continuous improvement by solving
the core problems.
With ASSET, the evaluation is presented in the form of
a detailed report for both students as well as teachers.
The comprehensive analysis has understanding of the
child’s scholastic learning and also suggest relevant
step for improvement.
The colour-coded format of the reports organizes the
data and enables effortless browsing.
The reports include a teacher as well as student
centric report respectively – the Teacher MyBook and
the Student MyBook.
ASSET, through extensive research in the field of
learning, has made sure students, educators and
parents can reap utmost benefits out of the evaluation
process through the following assistance reports.
Bird’s Eye View
Summer 2010
Class English Maths Science Students
3 101.14% 98.89% 109.92% 140
4 106.28% 126.49% 122.22% 134
5 102.24% 121.25% 102.18% 140
6 91.54% 93.6% 100.46% 135
7 87.62% 90.06% 87.29% 137
8 77.45% 77.92% 69.59% 123
9 89.2% 66.67% 81.10% 120
10 87.18% 66.29% 101.00% 115
Teacher Assistance
A Panoramic Perspective
ASSET provides a bird’s eye view of the entire
school’s performance and the positive attributes
as well as areas which need to be worked on.
Skill Performance Report
ASSET helps in determining the scholastic strengths
and weaknesses of the entire class and suggest further
improvement.
Annual Analysis
The yearly report depicts the improvement in the school
scholastic performance each year.
Divisional Analysis
In order to benchmark performance, ASSET provides
sectional analysis of each division of a grade in order to
weigh the performance in comparison to other divisions
in the same school as well as nationally.
Class Performance Table
ASSET generates class-wise reports for each
student in individual subjects. This helps identify the
misconceptions and forms a platform for further action.
Question Complexity Indicator
ASSET points the 3 questions that the students found
most difficult to attempt as well as the ones they found
most easy. This facilitates the teachers to further
improvise on the questions students are tested on.
Advisory Council
Face-to-face interaction always facilitates clarity in
communication and better decision making.
Along with theoretical reports, EI organizes personal
discussions in schools with group of subject teachers
and advising them on building remedial plans for
specific misconceptions identified through ASSET.
Student Assistance
Student Circular Skill
Profile Chart
It shows the student’s skills based on
12 comprehensive skill nodes in 3 core
subjects, namely, English, Maths and
Science.
Scorecard
The analysis, through objective questioning,
provides a remedial tool to point out where
the student is lacking in terms of clarity of
concepts as well as silly mistakes.
Strengths and Weaknesses
Analysis
A thorough break-up of each skill into
strengths and weaknesses, which gives a
detailed insight into the student’s progress.
2010
2009
Year on Year Analysis
Class English Maths Science Students 2010 Students 2009
3 -16% -7% -10% 140 135
4 51% 49% -3% 134 140
5 -7% 92% -2% 140 135
6 12% -27% -73% 135 135
7 -22% 45% -12% 137 123
8 -28% -36% -11% 123 122
9 29% -26% 8% 120 116
10 17% -46% 19% 115 110
Significant Degradation: Significant Improvement: Degraded: Status Quo Maintained: Improved:
More than 7% decrease Greater than 7% Between 3% to 7% Change by 3% (+ or –) Between 3% to 7%
decrease increase
Learning
Enhancement
Facilitators
ASSET includes a range of services to improve learning. These have
been developed through extensive research - Teacher MyBook and
the Student MyBook.
Teacher MyBook Student MyBook
Teachers can mark students on their performance; Students are extremely grade oriented in their
however, often they cannot point out the precise development through schools in the fear of being
limitations in the students’ learning. The ASSET reprimanded by their parents and teachers. However,
Teacher MyBook is a customized folder for each this does not help them in their progress as they are
subject-teacher on the performance of every class. simply not aware of the root cause behind the gaps in
It points out the gaps in learning in each student learning.
and simultaneously provides reference material
recommending ways to augment the learning process. The ASSET Student MyBook presents the students with
a personalized feedback and breakdown of their
performance. Individual test results are accompanied
by a detailed analysis listing out the students’ strengths
and weaknesses. The answers to the tests are also
MY BOOK
made available, with elaborate explanations, to
enhance the self learning process and to equip the
students with skills to avoid any flaws in future.
The students also receive practice tests concentrating
on their weak points.
MY BOOK
“Customised feedback
and analysis provided
in MyBook helps us to
work on our strengths
and weaknesses.
The surprise package
was the Practice
Questions and
explanations to tackle
just those niggling
weak areas. It was
very thoughtful of
you to provide such
practice. Answering
these questions would
definitely help us improve
in our weak areas.
Thank you, ASSET, for
making assessments Quote from a
Class 9 student
enjoyable!”
Brain Boosters
ASSET Question-a-Day
Most students’ initial reaction to a question
is a ROTE response. The crucial thing missing
QUESTION OF THE DAY is ‘thinking’. If students are made to stop for a
minute, take time to understand the question,
Class 5 | Social Studies
think about it and then come up with the answer,
they usually arrive at the correct answer in
Q. Which of the following
personalities lived the earliest?
most instances. Thus the missing component is
‘Critical Thinking’.
In order to make Critical Thinking a Habit, we
have come up with a program called ASSET
Question-A-Day. AQADs are thought provoking
questions that aim to make students more
accustomed to skill-based questions on a regular
basis.
A. B. Everyday (Monday to Saturday), the team of
Aamir Khushroo Chandragupta Maurya
educational experts sends a question to the
schools’ registered email id for students from
class 3-9, to answer.
C. D.
Chhatrapati Shivaji Tansen
Duke TIP Talent Search
Students scoring at the 95th percentile or higher on the in-level Mathematics,
Science, or English portion of the 7th standard ASSET test taken in August will
be invited to participate in the Duke TIP India Talent Search.
What is Duke TIP? Students who qualify for the Duke
TIP India Talent Search will be
The Duke University Talent Identification Program
(Duke TIP), a nonprofit organization, is a world leader eligible for benefits such as:
in identifying and serving the educational needs of
academically talented youth. Through identification,
Recognition: receipt of a Certificate of Merit
recognition, challenging educational programs,
information, advocacy, and research, Duke TIP
Above-level testing: the opportunity to take an above-
provides resources to gifted students, their parents,
level ASSET test and receive a diagnostic assessment
and educators for the development of students’
of intellectual ability
optimal potential. Since 1980, Duke TIP has served
over 2 million students.
Interactive seminars: participation in Duke TIP
webinars
Duke TIP is an affiliated program of Duke University,
which is currently ranked as one of the top 10
Duke TIP in India Family e-Newsletter: information
universities in the United States by U.S. News &
and practical advice for parents and guardians of
World Report. Duke is one of the most competitive
academically talented students
universities in the country and its various Schools
(e.g. Medicine, Business, Public Policy, and the
Educational Programming: participation in distance
Environment) are among the best in the world.
learning options and the opportunity to apply for
Duke TIP Summer Studies Programs in India and
Duke TIP in India Mission the United States
The Duke TIP India Talent Search offers academically
talented students in India an opportunity to better ‘Duke TIP in India has opened up a new world
understand their academic capabilities and effectively for (my daughter), making her more confident,
develop their optimal educational potential. more independent, and widening her horizon
tremendously.’
Talent Search Overview
The Duke TIP India Talent Search identifies Parent of TIP student in India
academically talented students from across the
country using the ASSET test. We understand
that academically talented students need special
motivation and support. We will help students grow
by providing the opportunity for above-level testing,
resources, and encouragement so that they may
continue to challenge themselves academically.
Disclaimer: Duke University Talent Identification Program is a well-constructed program for students in the 7th standard, and their
choice to use the ASSET is a measure of ASSET’s credibility. Please note that Duke TIP’s selection process is very intensive and
only the top performing students on the above-level test will qualify for programming. The decision of the total number of schools
to involve in the Talent Search is a decision made by Duke TIP.
1 ASSET Week
We, at Educational Initiatives,
believe in constantly building
interest in students towards
education. Students, and teachers
and parents alike, should enjoy the
educational process rather than
treat it like a compulsory chore.
The ASSET Week is full of engaging activities, contests
and prizes leading up to the ASSET test. The purpose
of the celebrations is to highlight the role of ASSET in
improving learning at the individual student’s level as
well as at the school level amongst students, parents
and teachers. The week-long celebrations also aim to
help students build interest in the test and understand
its value.
ASSET Ambassador
ASSET Ambassador is a platform
that enables students associated
with the ASSET test to interact with
students from other schools.
It is a widely accepted fact that peer influence is a
Students 2,00,000 powerful factor in the development of young minds.
Student relations enable knowledge sharing and
increase their self-confidence in the long run.
250
In this way they can share their thought processes
ASSET
6
and ideas with a diverse student population across
Ambassadors the country and unfold the importance of skill-based
learning amongst their peers.
Currently there are 250 ASSET Ambassadors in more
than 60 cities representing more than 2 lac students.
Cities ASSET Ambassador’s Videos
www.youtube.com/eivideos
Sample Parent Letter
Dear Parent,
ASSET – A DIAGNOSTIC SKILL BASED ASSESSMENT
This year I would like our students to participate in an international assessment test called ASSET
developed by world reknowned team of educational experts. The team comprises of IIT, IIM-A
alumin; brilliant teachers, principals, educationists. We are preparing our students for tomorrow and
hence it is important for us to understand how well our students are learning, with the help of this
team who have been working in the educational research domain for the past 10 years.
Over 1000 schools have incorporated ASSET as part of their curriculum and over 1 MILLION students
have taken ASSET so far. ASSET is a unique test that checks the depth of students’ understanding on
concepts that are taught in the class. The test is available in English, Maths, Science, Social Studies
and Hindi for students of Classes 3 to 10. The fee for the test is `350 for English, Maths and Science
(Classes 3 to 10) and `150 each for Hindi (Classes 4 to 8) and Social Studies (Classes 5 to 9).
The test consists of Critical-Thinking multiple choice questions and provides feedback on students’
vocabulary levels, their ability to comprehend texts in varied formats, apply the concepts taught in
real life situations, ability to restate learning in own words, ability to integrate learning from different
sources and ultimately develop a love for learning and understanding new things.
All students will receive a Certificate and ASSET MyBook. ASSET MyBook is a personalised
instructional material for each student based on their performance in the test. It contains detailed
analysis of each of the questions and their answers pinpointing the student’s strengths and
weaknesses in concepts. It also contains questions that students got wrong and follows it up with
explanations. Further it contains practice questions on which students has problems. Thus this
booklet is a diagnostic and improvement tool for each student.
It is also worth noting that Class 7 students scoring the 95th percentile or higher in the ASSET Maths,
Science and/or English tests, taken in August 2011, would be eligible to participate in the Duke
TIP India Talent Search. This talent search programme is offered by Duke University, one of the top
10 universities in the US, in partnership with ASSET only. The Duke Talent Identification Program
(Duke TIP) is a gifted education program being conducted in USA for past 30 years and for the last 2
years in India. Its purpose is to identify gifted students and provide them with educational resources
for them to reach their full potential. More information is available on the Duke TIP website at www.
tip.duke.edu/india
I am quite convinced that students will enjoy doing the ASSET tests as they are stress-free, requires
no prior preparation and will benefit greatly from the individualised analysis and remedials in form of
practice questions in Student MyBook. Please visit www.ei-india.com for more information on how
ASSET is helping children and schools across the country.
We do look forward to your continued support towards the initiatives taken by the school in helping
our students become Critical Thinkers.
Yours truly,
Principal
Ordering Information
To ensure that the schools derive maximum benefits we recommend
schools to register as Full School or Full Classes in 2011.
Full School I Full Class Participation Module
Offer Details Registering BEFORE 31st March* Registering BEFORE 16th May **
English + Maths + Science `350/- per student `350/- per student
Social Studies `150/- per student `150/- per student
Hindi `150/- per student `150/- per student
Admin fees to be retained by school 10% 10%
Teacher MyBook
Student MyBook
Sectional Analysis
2 Remediation Session for Teachers
ASSET Question-A-Day on
2 registered email IDs
Additional Discount On Registering
With >800 Students For EMS 5% 5%
100% Advance Payment
5%
Additional Discount
*30% advance to be paid by 31st March, 2011 and balance 70% by 27th June, 2011.
**30% advance to be paid by 16th May, 2011 and balance 70% by 27th June, 2011.
Note: On cancellation of the test, schools will be refunded the amount paid after deducting a minimum
of 25% Advance amount paid or `10,000/- whichever is higher. Refund policy will be applicable only if
the test is cancelled before shipment of the question papers, after which no refund will be done.
EI
ASSET
5% discount on Gross amount for 100% payment done before 31st March, 2011
Instructions for filling up the School Summary Form
Thank you for registering for ASSET. We request you to carefully read and follow these instructions which will help us
process your registration quickly and in an error-free manner.
General Instructions:
1. Retain a copy of this form while submitting the original to Educational Initiatives (EI)
2. Administration fee may be retained by the school to cover test administration expenses including invigilation charges, DD Charges,
courier/postage charges, etc as prescribed below
4. Please mention the school code (provided by EI if the school has taken ASSET earlier) in the space provided in the top left corner.
Schools registering for the first time may leave the school code blank.
5. Fees from the students should be charged as per the offer availed by your school.
6. On cancellation of the test refund for the registrations done under Full Class / Full School participation module will be done as per the
details mentioned in the table below.
7. The full payment should be credited to our bank account so that we can ship the papers on time.
Offer Details Registering BEFORE 31st March* Registering BEFORE 16th May **
English + Maths + Science `350/- per student `350/- per student
Social Studies `150/- per student `150/- per student
Hindi `150/- per student `150/- per student
Admin fees to be retained by school 10% 10%
Teacher MyBook
Student MyBook
Sectional Analysis
2 Remediation Session for Teachers
ASSET Question-A-Day on
2 registered email IDs
Additional Discount On Registering
With >800 Students For EMS 5% 5%
100% Advance Payment
5%
Additional Discount
*30% advance to be paid by 31st March, 2011 and balance 70% by 27th June 2011.
**30% advance to be paid by 16th May 2011 and balance 70% by 27th June 2011.
Note: On cancellation of the test, schools will be refunded the amount paid after deducting a minimum of
25% advance amount paid or `10,000/- whichever is higher. Refund policy will be applicable only if the test
is cancelled before shipment of the question papers - after which no refund will be done.
Item-wise Specific Instructions:
1. Please fill the school name legibly in the blocks provided, writing one letter per block. Leave a blank box between each word.
The school name will appear on all certificates, as written here, followed by the town name in brackets.
4. You will receive communications, automatic updates and dispatch details on your e-mail address.
9. If you are eligible to receive an AQAD offer, then it would be sent on the two registered ids from Mon-Sat.
Please do not pay by cash or local cheque. You may pay by multi-city cheque, or demand draft or deposit the amount directly
into the Educational Initiatives Pvt. Ltd. ICICI Bank account No. 006405000246 in any ICICI Bank branch in your city. Multi-city
cheques and demand drafts must be drawn in favour of “Educational Initiatives Pvt. Ltd” (payable at Ahmedabad)
Assistance you
can count on
ASSET believes in assistance at all levels of education. Our
well-trained support staff is available to solve all your queries
and make sure the ASSET year round engagement program
runs smoothly at your school. Speak directly to one of our
Customer Support officer or Regional Manager and get the
speedy help you need to get the most out of our services.
Customer Support
Helpline: +91-79-40269623
Monday - Friday,
9 am to 6 pm
Customer Support Email:
customersupport@ei-india.com
Head Office
613-615, J.B. Towers, Opp.Doordarshan, Drive-In Road,
Ahmedabad 380054. Gujarat. INDIA.
Phone: +91-79-40269696. Fax: +91-79-26841400
Email: info@ei-india.com
Bangalore | Delhi | Mumbai | Hyderabad | Bangladesh
Dubai | Kuwait | Singapore | USA
www.ei-india.com
