• Diagnose Learning Gaps

• Bust Student Misconceptions

• Benchmark Performance
• Improve Teacher Effectiveness

Asking the right questions

for the right understanding

A question from Ei ASSET

The function of the thin metal rods

ei.study

in the umbrella is similar to which

organ system of our body?
15 Million+
students assessed
with Ei ASSET
Partnered with Treasure house of Assisted
10,000+ Schools and present in
5 Billion 15,000+ Teachers
19 Countries data points for classroom remediation with Ei Cares

2 Million+ Conducted Personalised Maths learning for

questions delivered every day 300+ 5,00,000+
on Ei-Mindspark CSR Projects students with Ei Mindspark
Table Of Contents

1. What is Ei ASSET

2. From evaluation of learning to learning through evaluation

3. An ASSET for everyone

4. Understanding how Ei ASSET works

5. Hear from our customers

6. About Us
04
What is Ei ASSET?

Ei ASSET is a skill-based assessment

that evaluates students’
conceptual understanding, benchmarks
the school’s performance and provides
actionable insights through
easy-to-understand reports.
Creating a culture of knowledge-driven learning.
05
Ei ASSET evaluates a student’s level of understanding
by asking unfamiliar and thought-provoking questions
that assess the student’s basic understanding of
concepts. This prevents a system of rote learning and
encourages students to understand topics.

A test for every school, every class, every year

Grades 3 to 10
The Ei ASSET exams
English, Maths, Science and cover all the major
Computational Thinking curricula being taught in
Grades 5 to 10 Grades 4 to 8
India, Africa, Middle East,
Social Studies Hindi S.E. Asia, USA

It’s an interrelated set of skills and practices, derived from

computing – the step that comes before programming. It gives
students powerful mental tools for solving problems,
performing tasks, planning, working with others, anticipating
problems, troubleshooting, and more.
 Ei ASSET sample question - Class 8 - Science

06 How can you make

the torch glow?
John has a torch and 2 new batteries. However, the torch requires 3 batteries
to work. Is there any way John can get the torch to glow?
A place a nail tightly in between C place a piece of cloth tightly in between

B place nothing in between, just the 2 batteries D none of these – he will need another battery

30% 6% 4% 60%

A B C D
28 students of
Class 8A

52% 7% 4% 35%
A B C D
15,222 students across
the country

Class 8 students know that nails conduct electricity but fail to apply that knowledge here.

Ei ASSET questions were featured in the cover story of India Today.

From evaluation of learning to
learning through evaluation

Conventional assessment tools evaluate a

student’s performance through correct and
incorrect answers. Ei ASSET takes it a step
further. It not only evaluates a student’s
performance and highlights learning
misconceptions, but also provides specific
diagnostic feedback. This scientific approach to
learning new information through test feedback
leads to longer retention of information. 07

Ei ASSET does this by

Diagnosing gaps in Benchmarking data available for
conceptual understanding students at different levels (national,
of students regional, city, board etc.)

Personalising feedback on individual strengths Giving dynamically

and weaknesses, prevalent misconceptions, and generated, unique set of
recommendations for improvement of students questions to each student

Features of Ei ASSET
Available online Objective-type, Scientifically
(Ei ASSET Dynamic) and multiple-choice test for designed, skill-based
in pen-and-paper mode school students assessment

Assesses student’s level of proficiency Conducted one or more times a year

in academic skills and concepts depending on school’s requirement
 Teachers’ MyBook Assistance Report

08

Students’ MyBook Assistance Report

An ASSET for everyone

Ei ASSET changes the way teachers teach

and students learn.
Through an extensive research in the field of
learning,Ei ASSET has ensured students,
educators and parents reap utmost benefits
out of the evaluation process through the
following assistance reports:

Teacher Assistance
09
Divisional Analysis
Skill Performance Report
Class Performance Table
Annual Analysis
Teacher MyBook
Student MyBook
ASSET Management Report - AMR

It leverages a vast pool of student data to provide a bird’s eye

view of students’ performance.
The Teacher MyBook assistance report equips teachers with
valuable insights on the performance of the class.
The Student MyBook assistance report gives students a
detailed overview of their performance in all subjects and
graphically highlights the student’s strengths and weaknesses.
 The below question was asked to test whether students understand the meaning of percentage at a
deeper level, by asking them to evaluate the impact of a percentage increase.

Increasing a number by 100% is the same as

A multiplying the number by itself C adding 2 to the number

B multiplying the number by 2. D adding 100 to the number

What did students answer:

About 45% of the students answered the question correctly, but about 33% of the students chose the most
common wrong option A.

These students probably know that 100% of a number is the number itself but couldn’t interpret whether
increasing a number by a certain percentage means addition or multiplication. Seeing ‘itself’ in option A,
they may have chosen this.

10

The below question was asked to test whether students are able to apply their practical experience of
seeing falling objects to the example mentioned in the question.

A large sheet of paper, a thick book and

a heavy iron block are each dropped from
a height of about 10 metres. In what order
will they reach the ground?
Note: The book is taped, so it does not open while falling

A The iron block, next the thick book, next the sheet of paper.

B The iron block and thick book together, then the sheet of paper.

C The sheet of paper first, then the thick book, then the iron block.

D The thick book, next the iron block, next the sheet of paper.

What did students answer:

Around 17% of students could answer the question correctly. Around 58% of students think the answer will
be A. This is the most common wrong option selected by students. Students seem to think that objects
will fall in order of their weight with the heaviest object falling the fastest.
Understanding how
Ei ASSET works
Children are used to answering questions by
‘pattern recognition’ (matching any given
question with the closest one in memory
and following identical steps) versus
‘problem solving’ required in Ei ASSET tests.
Ei Asset questions use the following aspects
to ensure the right understanding of topics.

Exposes students to questions with unfamiliar 11

framing/context
Assesses the key concepts/core knowledge
Uses authentic data in questions
Analyses past student performance data while
designing questions
Uses technology in a pedagogically rich way
Uses stimulus or case-based solutions

Ei ASSET ensures the effective evaluation of a student’s

performance by asking the right questions. These questions
assess students’ understanding and evaluates the response
to benchmark them with regards to their peers in other
divisions, schools and across the country. It then goes on to
give extensive feedback on possible learning
misconceptions. This breaks down the process of learning
to a granular level where no topic gets ignored.
 Some of our
prestigious
customers
North
• The Shri Ram School, Aravali
• The Doon School
• St. Kabir Public School
• Welham Girls’ School
• Maharani Gayatri Devi Girls‘ School
• Seth M. R. Jaipuria School
• Yadavindra Public School
• Welham Boys’ School
• Mayo College
• Bhavan Vidyalaya, Panchkula
• Sanskriti The Gurukul
• Shiv Nadar School

South
• Padma Seshadri Bala Bhavan Group
• Oakridge Bangalore
• Chinmaya Vidyalaya, Virugambakkam
12 • TVS Matriculation Higher Secondary School
• Sancta Maria International School
• BVM Global@Trichy
• Sri Kumaran Children’s Academy
• Chrysalis High, Bannerghatta
• Chinmaya Vidyalaya Srimathi Lingammal
Ramaraju Mat. Higher Secondary School.

West
• S N Kansagra, Rajkot
• Udgam School for Children
• Vasant Valley School
• Smt. Sulochanadevi Singhania School
• St. Mary’s School (ICSE), Mazagaon
• The Riverside School
• Campion School
• Billabong High International School
• Vidya Valley School
• B K Birla Public School, Kalyan
• The Shishukunj International School
• The Cathedral & John Connon School (Junior)

East/North East
• South Point, Kolkata
• Modern High School for Girls
• St. Xavier’s School
• Hollotoli School
• The Assam Valley School
• Fernwood School

... and thousands more

From our Customers

13

ASSET MyBook in my opinion is one of the best concepts of ASSET. It is a brilliant idea
especially for weak students to get better clarity of concepts. It enriches students with
a lot of productive knowledge. After seeing the questions and solving them, I got a lot
of knowledge and I am really thankful to it.”
Shishir Garg, The Scindia School, Gwalior

It helped me identify my weak areas. I could see why I had made mistakes. It was a
great idea and is perfect for providing personalized feedback for weak students. I
learned from the mistakes I made in the test. It also showed my strengths, so it gave
me a scope for my scholastic talents.”
Dhruv Devulapalli, India International School, Bangalore

It contains questions with detailed answers for us to improve especially in our weak
areas. It’s because of these personalised analysis report and practice questions that I
have man- aged to improve in those areas which I used to find very hard.”

Jai Tatia, Manovikas English Medium School, Margao

 Creating a world
where children everywhere
learn with understanding

14
Who are we?
Founded in 2001, Educational Initiatives Private Limited (Ei) is a first-of-its-kind PedTech
leader. We leverage the twin levers of cutting-edge pedagogical research and technology-
based solutions to create a world where children everywhere learn with understanding.

With over two decades of experience in the edtech space, our vast pool of student-data
enables us to identify learning gaps and create a systematic shift in the way teachers
teach and students learn.

Trusted by

15
 Our Vision
Creating a world where children everywhere
are learning with understanding.

Our Mission
Ei leverages the twin levers of cutting-edge educational research
and a technology-based solutions approach to revolutionise how
children engaged in the K-12 education space learn.

We reach a multitude of children across different strata of society,

irrespective of the kind of education they are receiving or the
curriculum they are following.

Our Solutions

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