Introduction to Meetings, Incentives, Conference, and Events
Module Management-MICE( Laboratory)
Laboratory 2
Instruction
• Students will present the details for 1minimium-3max minutes
• Ware formal once we present
• 1 minute for the video presentation and 2 minutes1 for the oral presentation
• Student presenter must have name tag for recognition
• Presentation will be zoom application, password and user id will post one day
before presentation.
Company will start according the number
1 11 21
2 12 22
3 13 23
4 14 24
5 15 25
6 16 26
7 17 27
8 18 28
9 19 29
10 20 30
Details
Name of the Company:
LIFETIME MEMORIES
EVENT MANAGEMENT
List of the Employee:
1. BATISTIS, GLADYS
2. SUELTO, JAY V.
3. OPINION, AIRA LEIGH R.
4. MAGBANUA, JOHN LLOYD F.
5. ESZTENZO, RONNABEL O.
6. GALOY, JOVY, C.
7. ESCURO, MARY JEAN, O.
8. BINADAY, RIZA B.
9. PACLIBAR, CHRISTIAN A.
10. CABILANGAN, EMMANUEL G.
11. SIGUE, MA. MONICA G.
12. DE CASTRO, VIA MONTIQUE F.
13. VERANDA, JOHN RYAN
14. LLMAS, AILEEN D.
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Introduction to Meetings, Incentives, Conference, and Events
Module Management-MICE( Laboratory)
15. LEGUIN, ALMIRA H.
16. DELIMA, ROSHEEL V.
17. CHUA, IDELLES.
18. VICTORIA, CHRISTINE J.
19. SIA, SUZAINE P.
20. DACANAY, MICHAEL ROY, V.
21. TABLIZO, TEDD KAYSER M.
22. UDTUJAN, JOVELYN M.
23. JOHN IVAN
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Introduction to Meetings, Incentives, Conference, and Events
Module Management-MICE( Laboratory)
Event Convection: Food Bazar
Location: World Trade Center 3 hall.
Date: (2days): October 11-12, 2021
October 11, 2021 (Monday)
• Time: 1:00pm – 10:00pm
October 12, 2021 (Tuesday)
• 1:00pm – 10:00pm
Foundation beneficiary: The Onesimo Bulilit Foundation
• This foundation is a faith-based, non-profit, and non-government organization that works
with street children and their families in Manila. The foundation is registered with the
security and exchange commission (SEC) and it became licensed on May 11, 2009. The
Onesimo Bulilit Foundation That creates a safe world for children recognized by the
Department of Social Welfare and Development. Its work has been recognized and it has
received numerous awards.
• We chose this foundation as our foundation beneficiary because we, too, went through a
phase as children were we needed a great deal of love, attention, and care. We want to
assist them in whatever way we can, event if it is just a small way to make their lives
easier. Apart from giving to the community, employee will be a proud to be part of a
company that is making a meaningful difference in the lives of those in need, and will be
more inclined to see the company in a positive light as a result.
Budget:
Budget Cost
Venue Fee 1,990,000.00
Host 5,000.00
Flyers 3,000.00
Sound System 60,000.00
Photography/Videography 50,000.00
Poster and Tarpaulin 10,000.00
Decorations 19,560.00
Lighting System 50,650.00
Labor 120,000.00
Total VAT 277,025.00
Total 2,585,235.00
Entrance Fee - 450 (each tix)
450 (ticket each person) x 3k (estimated person) = 1,350,000.00
Booth - 50,000 (each booth)
50,000 (each booth) x 435 booths = 21, 750,000.00
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Introduction to Meetings, Incentives, Conference, and Events
Module Management-MICE( Laboratory)
Entrance Fee + Booth Rental per each (435) - Total Budget = income
1,350,000 + 21, 750,000 - 2,585,235 = 939,765.00
Supplier: We not only look for the best and most affordable prices, but also consider the
quality of the product and ingredients that is why we chose Binondo street as our supplier.
They provide the best products and services at the most competitive prices to fulfill the
needs of their food service business, which they believe is unmatched by any other
wholesaler, supplier, or distribution in Manila, Philippines.
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Introduction to Meetings, Incentives, Conference, and Events
Module Management-MICE( Laboratory)
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Introduction to Meetings, Incentives, Conference, and Events
Module Management-MICE( Laboratory)
Design layout (Outside)
WORLD TRADE CENTER
PASAY CITY
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Introduction to Meetings, Incentives, Conference, and Events
Module Management-MICE( Laboratory)
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Introduction to Meetings, Incentives, Conference, and Events
Module Management-MICE( Laboratory)
Design Inside layout
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Introduction to Meetings, Incentives, Conference, and Events
Module Management-MICE( Laboratory)
Term and Condition
A. General Terms & Conditions of the Bazaar
1. Food Bazaar Event this year will be held on 10 – 11 October 2020, indoors, in the World Trade
Center following these time schedule:
• Saturday, October 10, 2020 / 09:00 AM - 10: 00 PM
• Sunday, October 11, 2020 / 10:00 AM - 08:00 PM
2. All Participants must fully participate in the Bazaar during all the time scheduled above.
3. The Participants should not display anything that have explicit political tendencies and / or nuances
of racism, religious – ethnic group – specific group contempt or other sensitive topics.
4. The Organizing Committee and Participants must maintain proper manner and courtesy during the
selection process (screening) of prospective participants and during the whole bazaar event.
5. The Organizing Committee has the right to randomly take food samples to test and ensure the
hygienic quality standards of the food served during the event.
6. The Organizing Committee has the authority to adjust the Bazaar Rules and Procedures, as
necessary, to make sure the event successful.
B. Obligation of the Participants in the Bazaar
REQUIREMENTS:
• Register with the Bureau of Internal Revenue (BIR) at least 15 days before the start of
the bazaar event.
• Display the BIR Certificate of Registration (COR) in a place where it can be easily seen.
• Provide the BIR, prior to the opening of the booth for bazaar event, a list of the
participants which will include their names, residence address, stall no, location site of
the booth in a bazaar event, TIN of booth owners, duration of operation and BIR
Certificate of Registration, if applicable.
• Keep books of accounts and issue registered receipts/invoices on rental income.
• Provide receipts/invoices for use of booth owners. The relationship will be of that of
“consignor-consignee”.
• Monitor and report to the BIR tiangge or bazaar owner who are not complying with
the regulations.
1. Preparations:
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Introduction to Meetings, Incentives, Conference, and Events
Module Management-MICE( Laboratory)
• Participants must follow the schedule for dropping of goods, equipment and vehicles
arrangements (for loading and unloading) that have been prepared by the Organizing
Committee.
• Participants must put on identification tags provided by the Organizing Committee on
the vehicles used for dropping and loading.
• Participants are prohibited from leaving the vehicles on public roads unattended at
the time of dropping.
• Bazaar Participants are expected to decorate their respective stands. Please avoid
using nails in the tents. Participants are also prohibited to use glitters and confetti as
they would stick to the carpet.
• If damage occurs, a fine will be imposed by the Tent Provider and the Organizing
Committee will charge the amount to the Participants.
• Parking rules and conditions follow the conditions and fees determined by World
Trade Center or in the area around according to the availability.
2. Safety and Hygienic
• Bazaar Participants must maintain the health and hygiene of any food / drinks and the
environment around the stand. Regarding to this rule, participants must understand
and implement the DOH hygiene codes.
• Food Bazaar Participants must fill in food temperature measurement forms every day
before the bazaar opens. During the day the food re-check will be performed by the
Organizing Committee staffs in charge.
• The Organizing Committee will take firm action as necessary if we found food
products and serving procedure that do not meet hygiene and DOH standards.
• It is strongly prohibited to throw food leftovers directly into the wash station, to avoid
clogging or damage in the washing station.
• We advise you to bring your own fire extinguisher tube as a quick-fire prevention.
3. EQUIPMENTS
o Bazaar Participants can prepare their own equipment such as an electric stove,
tablecloth, trash can in the stand area, chairs, and other furniture or equipment
according to their individual needs.
o Cookware must meet the requirements: It is not allowed to use cooking utensils or
heaters with a gas stove or open flame, and only allowed to use electrical appliances.
o For Food Bazaar Participants who need cold storage or refrigerator are required to
provide the equipment themselves – independently. To assure the freshness of the
food until the next day, all Participants are required to make sure the refrigerator is
still on and operating properly before leaving the Bazaar area.
o Participants are allowed to bring their own generators / power generation machines
inside the Bazaar area.
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Introduction to Meetings, Incentives, Conference, and Events
Module Management-MICE( Laboratory)
o Participants are not allowed to bring extra tents or extra furniture that exceed the
allocated stand area for each Participant.
4. Customer Satisfaction Policy
• In order to provide your customers with the best possible food experience and to
attain repeat business, we encourage you to offer your customers the opportunity to
exchange and/or return spoiled foods and also to prevent food poisoning
• If you do not have an Exchange and/or Return Policy, clearly post “NO RETURNS OR
EXCHANGES” in your Assigned Space or on the Official Receipt provided to your
customers.
4. During the event.
• Participants are fully responsible for the products sold, both food and non-food
products.
• Participants are fully responsible for fines imposed by the authorized officer or local
government agency if a violation of law or regulations is found.
• Bazaar Participants are required to maintain the security of their stands. The
Organizing Committee is not responsible for any damage, loss of either the money or
any valuable belongings of the Bazaar Participants.
• The Organizing Committee provides clean water facilities according to World trade
center standards.
5. The Closing Event
• Bazaar Participants are prohibited from causing any damage, moving or dismantling
the tent themselves without any permission from the Organizing Committee.
• Bazaar Participants should bring home heavy equipment used for the bazaar such as
personal chairs, stoves, cooking utensils etc. (do not leave or throw them at the
bazaar) and please leaving the tent in the condition as before using it.
• Any minor or severe injuries during the event are the responsibility of the cause.
• Participants are prohibited from bringing home or exchanging any rental stand
properties (such as table and chairs) those are provided by the Organizing Committee.
• Used cooking oil should be brought home by the Participants themselves since the
container for oil waste is not provided in the event venue.
• Participants are fully responsible for sales taxes occur in the transaction during the
Bazaar event.
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Introduction to Meetings, Incentives, Conference, and Events
Module Management-MICE( Laboratory)
One Sample Booth (floor size, light, sound table and other)
Fascia
4mm/THE
PRIME
HALL 3m 3m 5cm
EVENT
COMPANY
20cm
3 spot lights 5cm
2.4m
Octa pillars
4cm
2.5m
Panel infill
4mm
95cm 95cm 95cm 95cm 95cm 95cm
13amp
socket
5cm
BUDGET DETAILS COST
EVENTS Food Bazar
VENUE World Trade Center
RENTAL 2 days rental 50,000
FURNITURE 15 Chairs/ 3 Tables 5,000
POWER LIGHTING Led/ Party Lights 5,000
FASCIA BOARD HardieFlex® Senepa 1,440
2,000
SYSTEM WALL Operable Wall Partition
1,350
CARPET UNI Luxury Vinyl Tile
Flooring
FOOD Regional Food 15,000
BEVERAGE Lemonade/Wine 5,000
SPEAKER FEE Speaker/Microphone 3,000
TOTAL 87,790.00
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Introduction to Meetings, Incentives, Conference, and Events
Module Management-MICE( Laboratory)
INTRODUCTION:
A student must wear semi-formal once they present
1MIN-3MAX minutes per group
User ID and Password will post one day before the presentation
Use Name Tag
Observe punctuality during the presentation
User id and password must be given one day before the date scheduled
Details
Name of the Company: The hall event company
Target Market: Our one goal is to give unique services
The main market target of our company is those people under the age of ’30s that are
looking for the best place to plan for a wedding reception, proposal, party for the
debutants, and those looking for a place for the special occasions in their family
reunion. This place is suited for those kinds of an event but our company and our
place is not just for those events. But we are offering more.
Our second target market is those people who also looking for a place where they can
start surprise dates or gifts with a special twist. Where they can enjoy the best and
unique view and amenities of our company.
The third target market is the people who want to have a good photo for a prenuptial
agreement of the prenup photos.
SWOT ANALYSIS of the Company
SWOT Analysis is a tool that allows us to visualize and concentrate on some of
the most important topics when analyzing a company. It represents a methodological
tool designed to help workers and companies optimize performance, maximize
potential, manage competition, and minimize risk. It is to make a better decision, both
large and small. It can help you determine the efficacy of something as small as
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Introduction to Meetings, Incentives, Conference, and Events
Module Management-MICE( Laboratory)
introducing a new product or service or something as large as a merger or acquisition
company.
STRENGTH
Characteristics of the business or project that give it an advantage over others.
1. Eco-friendly leaders
Employees are willing to learn and adapt the new type of event propose by
turning the modern events into eco-friendly event services. They should be
knowledgeable and considered as leaders to promote the use of environmental items
and etc.
2. Strong relationship with clients
Clients are the main proponent of the eco-friendly events. They are aware
enough with the huge difference of modern and eco-friendly so cost will not be too
much and a lot more affordable to inspire potential customers.
3. Focused in the industry
The events are primarily subject to eco-friend in all terms.
4. Good food and quality service
The company will provide serving locally grown, sustainable, organic yet quality
and fair prices to avoid cost yet famous foods from a region.
5. Events are inspired by eco-friendly
• Energy saving are highly suggested
• Practice environmental 3R’s reduce, reuse, recycle program
• Eat healthy
• Eco-friendly goodies
6. Price and deals with other company
A type of marketing strategy to promote the new business in the industry.
Choosing the right price for them can help increase brand awareness and create good
deals as long as the take profits can’t affect.
WEAKNESSES
Characteristics of the business that place the business or project at a
disadvantage relative to others.
1. Lack of capital/ Funding
Having the right price while giving extraordinary service can affect the working
capital of the business if the take profits will be use when emergencies arise.
2. High competitors with more offering to clients
Nowadays, people are becoming more practical than before. They are focusing
on saving money and later on put a small business even with small profits as starter.
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Introduction to Meetings, Incentives, Conference, and Events
Module Management-MICE( Laboratory)
3. Inability to scale large projects
This will happen when client asks for more than the service you have provided
and the expenses are much higher than your profits. The inability to provide
employees are one of the reasons why.
4. Inability to control the weather
When most of the eco-friendly event takes place in the green locations. Most
are nearing forest and can cost too much to the company soon.
5. Events planning tools cost
It can be a weakness when the productions are eco-friendly basis but the tools
are too plain for the clients. Sometimes, designs your own with creativity are costly
more than the created one.
OPPORTUNITIES
Elements in the environment that the business or project could exploit to its
advantage.
1. Easy access to new clients
Eco-friendly event services are much more interesting in today’s generation since
people wanting to change into new normal and it could be possible with
environmentally friendly ways.
2. Agreement with other companies or organizations
This will promote local brands, handicrafts from Mindanao to Luzon and be our soon
suppliers if the business will arise.
3. Opportunity to recommend to others guests
Tourists are also part of our “potential customers” since most of them love
Philippine weather and environmental event services too.
4. New knowledge from clients
This will open the mind of people for those who wants to nurture environmental
events such as “The Prime Hall Events Company”. They will be aware of what’s into
eco-friendly for those who are planning and urging to change lifestyle.
5. Globally known to be eco-friendly event service
Opportunity to expand globally if companies and those who will be supporting
or changing the lifestyle inspired by environmentally friendly.
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Introduction to Meetings, Incentives, Conference, and Events
Module Management-MICE( Laboratory)
THREATS
Elements in the environment that could cause trouble for the business or
project.
1. Unknown brand
Since the business is starting to expand in the market some client is still afraid
to fall into scam.
2. New and advantage equipment offer of other company in market
If the competitive companies will innovate much more than our brand company.
3. Unforeseen road events
Fortuitous events, and violations can trigger to close the company.
4. False media criticisms
If the clients are not satisfied with the services or small mistakes. This will apply
if the company has its culture far from the clients.
5. Unforeseen accidents in setting up the venue
Emergencies can hamper the events itself which can lead to bad feedback or
poor service.
6. Non-early booking cancellations or not providing information early
This will apply to communication between the client and the company
secretary. Sometimes, it happens when the client wants to back out because of
emergency or find better service than the company.
PESTLE Analysis of the Company
Political View
• Taxes – corporations are usually paying taxes to the legally bind the business
into the government policies.
• Entry mode regulations – applicable as soon as the company starts to operate
because they should at least acquire legal requirements.
Economic view
• Increase employment opportunities – the company will hire people from rank
and file up to the file management once operate the business.Social view
Healthy lifestyle - if the command of eco-friendly will remain, people tend to change
lifestyle once the company satisfy needs and wants of the clients.
Diversity of culture – every event has its own culture because of the client requests so
that the company should be diverse in service and its people.
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Introduction to Meetings, Incentives, Conference, and Events
Module Management-MICE( Laboratory)
Technologies view
• Implementation of strong marketing strategies – different platforms can be used
such as social media. A highly recommend way to promote the business and
seen the capability service of the company events.
Legal view
• Licenses and Permits – the event planners should have owned or provide
permit if needed when the event will held. Licenses are also needed if your
employees are to legally authorize to do the service.
Environmental view
• Reform tax law – if the government revises the law and regulate a new one.
• Regulation for food safety – since the company aims to provide healthy yet
famous foods from the regions based on the culture of the clients. Sanitations
are the best examples for this.
• Regularizations for employment – the company should provide contracts to
follow the law of government regulations.
• Environmental 3R’s – practice of reuse, reduce and recycle to promote the
event service uniqueness.
• Energy saving – to help the environment from reducing the effect of global
warming, pollution and other areas.
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