QUESTIONARE
Dear Respondent, You have been selected as part of our research study regarding your Soft Drinks preferences. You are requested to fill in the below questionnaire containing few simple questions regarding our research study. We assure, your provided information will be kept in confidence & will be used only for our research purposes. Also we will highly appreciate your valuable coordination & time spending with us.
SECTION I
Name: Gender: Age: Occupation: Address: Contact No (If any): ______________________________ Male Female ______________________________ ______________________________ ______________________________ ______________________________
1. Which brand is your favorite carbonated soft drink? (Please tick only one)* Coca Cola Pepsi Cola Other
If you have selected, option C then move to Section II other wise carry on please 1. How long have you been using this brand? More than 5 years 5 years 3 years 2 years 1 year Less than 1 year
2. Do you consider brand name when making purchase decision about drink? Yes No Good Average Poor Very Poor
3. How do you rate your drink? Excellent Availability Price Performance Features After sale services
Turn Over the Page
4. What is the reason behind choosing your Brand? Taste Advertisement Easily available People like 5. Are you satisfied with your drink? Yes No
6. Your drink delivers you the same benefits as promised? Strongly Agree Agree Neutral Disagree Strongly Disagree
7. Your drink manufacturers provide you good CRM as promised? Strongly Agree Agree Neutral Disagree Strongly Disagree
8. How often did you ever feel the need to replace your drink it with some other brand? Always Often Sometimes Once Never
9. How often would you like to recommend this brand to others? Always Often Sometimes Once Never
10. Will you switch to another brand of drink if it is economical? Strongly Agree Agree Neutral Disagree Strongly Disagree
Turn Over the Page 11. Your brand of drink needs improvement on? Performance Features Availability Price After Sale Service
SECTION II Your Opinion Area
(Here you are free to express any sort of feelings related with your telecom services.
SECTION III Personal Information Area
Your Age: i. ii. iii. iv. v. vi. 15~20 21~25 26~30 31~35 36~40 41 yrs & Above
Your Education: i. ii. iii. iv. Matriculation Intermediate Graduation Masters
Your Occupation: (if working) _________________ Your Monthly spending: i. ii. iii. iv. v. 13000~15000 16000~19000 20000~23000 24000~28000 29000 & Above
At the end, we are once again thankful to you for your due coordination through out this questionnaire filling once again we assure you, your provided information will be used only for our research purposes & will be kept very confidential once for all.
Best Regards & Take Care