Questionnaire on Mc Donald's pasta
launch
Assignment
Group Activity
Submitted by
Alan Sam
Vishnu A Joshy
Puneet Shukla
Avinash Sinha
Questionnaire prepared based on focus group discussion
1 Gender a) Male
b) Female
c) Others
2 Age a) 6-12
b) 13-18
c) 19-24
d) 25-30
e) 31-45
f) 46-60
g) Above 60
3 Do you dine in or consume food from McDonald a) Yes
b) No
If Yes go to question no. 4 otherwise give option to exit survey
4 How often do you dine at McDonalds in a month a. 1-2 days
b. 3-5 days
c. 6-10 days
d. More than 10 days
5 At what time do you usually visit/ dine-in at a. 11:00 am - 1:00
McDonalds pm
b. 1:00 pm - 4:00 pm
c. 4:00 pm - 7:00 pm
d. 7:00 pm – 11:00 a.m
6 Does any of you or your family members consume a. Yes
pasta b. No
If yes go to question no. 7 if No otherwise give option to exit survey
7 Would you be interested in consuming pasta at a) Yes
McDonalds b) No.
If yes go to question no. 8 if No otherwise give option to exit survey
8 Which type/flavour of pasta do you/ they like a. Red
b. White
9 On which day they /you would like to have pasta a. Everyday
as a menu item b. Weekend only
c. Weekdays only
10 What shall be your order preference if McDonalds a. As an individual menu
offered Pasta in the menu item (meal)
b. As a combo with other
items/mail
If option a is selected go to question 11 if option b is selected go to question 13
11 How much quantity do you prefer as standard a. Small (80g)
offering b. Regular (140g)
c. Large (200g)
12 How much would you like to pay for the new a. Small -Rs 10-50, Regular
Pasta offered at McDonalds Rs 50-100, Large Rs 100-
150
b. Small -Rs 50-100,
Regular Rs 100-150,
Large Rs 150-200
c. Small -Rs 100-150,
Regular Rs 150-200,
Large Rs 200-250
13 Along with which menu item would you prefer to a. Burger
have pasta b. Nuggets
c. Meal Combos
d. Hot Beverages
e. Cold Beverages
Go to Question 11 after 13 and end the questionnaire after 12 th Question