FILAMER CHRISTIAN UNIVERSITY

COLLEGE OF BUSINESS AND ACCOUNTANCY

ACS Manufacturing Corporation

SUBMITTED BY:
CLAVERIA, NICA

SUBMITTED TO:
Mrs. Mercedes Young
Entrepreneurial Management, Professor

November 28, 2023

Manufacturing Corporation factory is located in Calamba, Laguna. ACS hosts its household

brands from laundry (Pride Detergent Bar & Fabric Conditioner), dishwashing (Smart

Dishwashing Liquid & Paste), soaps (Shield Bath Soap, & White Rose Kojic Whitening Soap),

oral care (Unique Toothpaste), home cleaners (Star Wax floor wax), and Baby care (Heaven

Baby Diapers). ACS Manufacturing started as a small-scale enterprise specializing in the

production of powdered detergents and soaps. Over the years, it has grown into a leading

manufacturer of consumer goods, expanding its product range to include personal care items,

household cleaning products, and even food supplements.

The success story of ACS Manufacturing can be attributed to its commitment to quality and

innovation. The company's dedication to providing customers with high-quality products at

affordable prices has earned it a strong reputation in the market. Moreover, ACS Manufacturing

has continuously invested in research and development to stay ahead of its competitors. This

focus on innovation has allowed the company to introduce new and improved products that cater

to changing consumer needs.

In addition to its impressive product portfolio, ACS Manufacturing takes pride in its corporate

social responsibility initiatives. The company actively supports various community development

programs, including education scholarships and environmental conservation projects. By giving

back to society, ACS Manufacturing demonstrates its commitment not only to business

excellence but also to making a positive impact on society.

The Acs Manufacturing Corporation has been a leading player in the manufacturing industry for

several decades. With its commitment to quality and innovation, the company has gained a
strong foothold in the market. However, in order to maintain its position and expand its customer

base, Acs Manufacturing Corporation needs to have an effective promotional strategy.

One of the key elements of Acs Manufacturing Corporation's promotional strategy is advertising.

The company should invest in various advertising channels such as television, radio, print media,

and online platforms to reach a wider audience. By showcasing their products' unique features

and benefits through compelling advertisements, Acs Manufacturing Corporation can create

brand awareness and attract potential customers.

Another important aspect of their promotional strategy should be public relations. Building

strong relationships with customers, suppliers, and other stakeholders is crucial for any

business's success. Acs Manufacturing Corporation should actively engage with the media to

generate positive publicity about their products and services. They can also participate in trade

shows and industry events to showcase their latest innovations.

Furthermore, social media marketing should not be overlooked by Acs Manufacturing

Corporation. With the increasing popularity of platforms like Facebook, Instagram, Twitter, and

LinkedIn, it is essential for businesses to have a strong online presence. By regularly posting

engaging content related to their products or industry trends on these platforms, Acs

Manufacturing Corporation can connect with potential customers directly.

Acs Manufacturing Corporation, a leading provider of integrated manufacturing solutions, has

established itself as a key player in the industry. In order to assess its current position and future

prospects, it is essential to conduct a SWOT analysis.

of experience and a track record of delivering high-quality products, the company has built trust

among its customers. This enables them to command premium prices for their offerings and

maintain customer loyalty.

Another strength lies in their diverse product portfolio. Acs Manufacturing Corporation offers a

wide range of products across various industries, including automotive, electronics, and

healthcare. This diversification helps them mitigate risks associated with fluctuations in demand

from any particular sector.

However, there are also weaknesses that need to be addressed. One such weakness is the

company's heavy reliance on external suppliers for raw materials. Any disruption in the supply

chain can have severe consequences on production schedules and customer satisfaction.

Opportunities for growth exist in expanding into emerging markets. Acs Manufacturing

Corporation can leverage its expertise and reputation to tap into new markets where demand for

integrated manufacturing solutions is growing rapidly.

Lastly, threats come from intense competition within the industry. Rival companies are

constantly innovating and offering competitive pricing strategies. To stay ahead of the curve,

Acs Manufacturing Corporation needs to invest in research and development to continuously

improve their products and processes.

In conclusion, ACS Manufacturing Corporation Philippines is an exemplary company that has

played a pivotal role in shaping the manufacturing landscape of the country. With its emphasis
on quality, innovation, and corporate social responsibility, ACS Manufacturing continues to

thrive as a leader in the industry while contributing positively towards societal development.

References

https://kuyarexdelsdiaries.tumblr.com/post/179889801746
https://www.acs-manufacturing.com/household-care/
https://www.jobstreet.com.ph/companies/acs-manufacturing-corporation-
168554657923276#:~:text=Company%20overview&text=ACS%20Manufacturing
%20Corporation%20is%20a,products%20for%20laundry%20and%20housekeeping.
https://www.acs-manufacturing.com/household-care/pride/
https://www.zoominfo.com/c/acs-manufacturing-corp/346336800
https://russel.fandom.com/wiki/ACS_Manufacturing_Corporation_Logo_Other