Option Answe

Question Option 1 Option 2 Option 3 Option 4

5 rs
_______________ is
a very useful method
to reduce a large
Factorial Cluster Factor Multivariate
number of variables 3
analysis analysis Analysis analysis
resulting in data
complexity to a few
manageable factors.

__________________
___ data is not always
Secondary Primary pure basic 1
specific to the
research problem
under study.
_________involves
the testing of the Completely Two -way One way
ANOVA 4
equality of means of randomize Anova Anova
two or more groups. d design
________ , the
openness refers to In open- In closed-
the option of ended ended Schedule Strctured 1
answering in one's questions questions
own words.
___________ both
the question and In closed-
In open-ended
response formats are ended Schedule Structured 1
questions
structured and questions
defined.
____________
requires a structured
and logical path so
Questionn
that the effort of Schedule Draft Proposal 1
aire
collecting information
using the questions is
meaningful.
_________________
involves a statement
that says there is no
Null Research Alternate
difference between hypothesis 1
Hypothesis Questions Hypothesis
two groups that the
researcher compares
on a certain variable.
__________________
Cluster Factor Factorial Multivariate
_ is a data reduction 2
analysis analysis Analysis analysis
method.
A ____________ is a
written instrument
Questionn In open-ended
used to obtain Schedule Strctured 1
aire questions
information from
study subjects.
A census taker often
collects data through Standardiz Secondary
Interviews Observations 2
which of the ed tests data
following?
Evaluation research is How well What are we Why are we None of the
concerned with are we doing? doing? above 1
doing?
The data of research Qualitative Quantitative Both (a) and Neither (a) nor
3
is only only (b) (b)
What is the main goal Carried out Describe the exploratory studies explore
of Descriptive to test and data and research is the effect of one
research ? validate characteristi used to gain thing on another
the study cs about a deeper and more
2
of what is understandi specifically
hypothese being ng of the
s studied issue or
problem
In hypothesis testing, correct null alternative level of
the hypothesis which hypothesis hypothesis hypothesis significance
is tentatively assumed
to be true is called 2
the
__________________
___.
Regression
A residual is defined Error sum
Y−Ŷ sum of Type I Error 2
as: of squares
squares
Initial cluster centres Cluster Factorial Multivariate Factor Analysis
in the non- seeds Analysis analysis
hierarchical clustering
that are the initial
points from which 1
one starts. Then the
clusters are created
around these seeds. It
is called as _________
A statistical test used
to determine the
effect of two nominal
one-way
predictor variables on
Two-way Analysis of analysis of
a continuous ANCOVA 1
ANOVA Variance variance
outcome variable is
(ANOVA)
called as
__________________
____.
Kellogg seeks to Observatio Experimenta Survey Simulation
determine consumer n tion
believability towards
it's products' health
3
claims. The most
appropriate
technique for this
purpose is
A problem
identification must
be formulated in TRUE FALSE 2
simple, clear and
declarative form.
Non-comparative interval ratio scaled sum scaled interval or ratio
scales data are scaled scaled 4
generally assumed to
be:
Non-overlapping Inclusive Exhaustive Mutually Mutually
categories or intervals exclusive exclusive and 3
are known as exhaustive
Research helps in decision Devlopment analysis forecasting
_____________, making 1
especially in business.
Research design data sampling instrument data analysis
strategy encompasses collection design developmen
4
all of the components design t
below except _____.
The goal of a formal discover expand test provide insight
study is to _____ future understandi hypotheses
3
research ng of a topic
tasks
All of the following discover expand test provide insight
are possible goals of future understandi hypotheses
3
an exploratory study research ng of a topic
except _____. tasks
A causal study is one attempts emphasizes discovers attempts to
that _____. to capture a full answers to reveal why or
a contextual the how one variable
population analysis of a questions produces changes
's few events who, what, in another
characteris or conditions when,
tics by and their where, or
making interrelation how much
inferences s 4
from a
sample's
characteris
tics and
testing
resulting
hypothese
s
Conclusive research is test and explore the desire to gain a
especially carried out validate effect of one know deeper understa
1
to __________ the thing on nding
study of hypotheses. another
The data secondary Secodary Primary Formative
collectionmethods and
may be classified in to primary 1
___________ data
methods.
________is not the Curious People His/Her soft Apathetic
characteristic of a Person Skills are up
1
researcher to the mark

A good qualitative Defines Conveys a Specifies a Specifies the

problem statement: the sense of research relationship
independe emerging hypothesis between
2
nt and design to be tested variables that the
dependent researcher
variables expects to find
Sources of Researcher Practical Theory and All of the above
researchable s’ own issues that past
problems can experience require research 4
include: s as solutions
educators
Every research Research Research Research Research
proposal, regardless question proposal and method and question and
of length should and bibliography schedule bibliography
1
include two basic research
sections. They are: methodolo
gy
The purpose of the To To present To discuss Choice 1) is
research proposal is: generate managemen the research incorrect
monetary t question to efforts of
sources for be others who
the researched have 4
organizatio and its worked on
n importance related
managemen
t question.
A proposal is also Work plan Prospectus Outline All of the above
4
known as a:
ut of following, Research Research Research Research
presents a problem, Question Proposal Design Methodology
discusses related
research efforts,
outlines the data
2
needed for solving
the data and shows
the design used to
gather and analyze
the data.
according to the researc issue secondary primary data
marketing director of h design (problem ) data needs needs
a frozen food definition
marketer, “we need
to determine why our
coupon redemption 2
rate dropped from 20
% last month to 5 %
this month.” This
statement outlines
the firm’s
The first step in the Developm Survey of Collectio Definition of the
research process is ent of the stakeholders n of the problem and
the: research to determine available research
4
plan if problems sources for objectives
exist needed
information
__________________ Moderatin Dependent Extraneous independent
_____ are the ones g variables Variable variables variable
that have a strong
effect on the 1
relationship between
the independent and
dependent variables.
Any assumption that hypothesis Prediction Alternate Null Hypothesis
the researcher makes Hypothesis
on the probable
direction of the
results that might be 1
obtained on
completion of the
research process is
termed as a/an :
A hypothesis Research Alternate Null Hypothesis
__________________ Questions Hypothesis
__ must be
1
formulated in simple,
clear and declarative
form.
A hypothesis Research Alternate Null Hypothesis
__________________ Questions Hypothesis
____ is a conjectural
statement based on
the existing literature 1
and theories about
the topic and not
based on the gut feel
of the researcher.
_________________ Null Research Alternate hypothesis
involves a statement Hypothesis Questions Hypothesis
that says there is no
relationship between 1
two groups that the
researcher compares
on a certain variable.
The Null hypothesis Research Alternate
_________________ hypothesis Questions Hypothesis
also may state that
there is no significant
difference when 1
different groups are
compared with
respect to a particular
variable.
The Academic Internal External Research
__________________ research organization organization Proposal
__ might be proposal al proposal al proposals
generated by
students or 1
academicians
pursuing the study for
fundamental
academic research
The internal External Research Academic
__________________ organizatio organization Proposal research proposal
____ are conducted nal al proposals
1
within an proposals
organization and are
submitted to the
management for
approval and funding.

__________________ External Research Academic Internal

_ have their basis or organizatio Proposal research organizational
origin within the nal proposal proposal
company but the proposals
1
scope and nature of
the study requires a
more structured and
objective research.
__________________ Executive Research Background Problem
__ is a broad Summary proposal of the Statement
overview that gives problem
1
the purpose and
objective of the
study.
In a short paragraph Executive Research Background Problem
the author gives a Summary proposal of the Statement
summary about the problem
management
1
problem/academic
concern it is called as
_________________
______________.
A_________________ literature Research Research Research Data
___ is a review proposal Design methods Collecti
comprehensive on
collection of the
information obtained
1
from published and
unpublished sources
of data in the specific
area of interest to the
researcher
The _____________ validation Testing Reliability Statastical
of the hypothesis Analysis
would necessarily
involve testing the 1
statistical significance
of the hypothesized
relation.
A hypothese Testing Reliability Statastical
__________________ s Analysis
is written in such a
way that it can be 1
proven or disproven
by valid and reliable
data
_______________ Research Research Litearture Research
includes specifying Design proposal review methods
the population to be
studied, the sampling 1
process and plan,
sample size and
selection.
what is research Searching Finding Arrangemen Describe the data
design again and solution to t of and
again any problem conditions characteristics
for 3
collection
and analysis
of data
If a study is "reliable", the the the findings it was conducted
this means that: methods measures can be by a reputable
are devised for generalized researcher who
outlined in concepts are to other can be trusted.
the stable on social
methods different phenomena
discussion occasions. 2
clearly
enough for
the
research to
be
replicated.
"Internal validity" whether or whether or the extent how accurately
refers to: not there not the to which the the
is really a findings are researcher measurements
causal relevant to believes represent
1
relationshi the that this underlying
p between researchers' was a concepts.
two everyday worthwhile
variables. lives. project.
The term 'external the whether the the an ambiguous
validity' is concerned question of research question of concept whose
with: whether question is whether or meaning depends
the results judged to be not social on how it is
of a study a good scientific defined.
can be research findings are
1
generalize question by applicable
d beyond those to people's
the specific outside the every day,
research study. natural
context. social
settings.
What is a cross- A A design that The Research into
sectional design? compariso is devised collection of one particular
n of two or when the data from section of society,
more researcher is more than e.g. the middle
3
variables in a bad one case at classes.
longitudina mood. one
lly moment in
time.
Survey research is Low in High in None of the High in ecological
cross-sectional and as internal internal above validity but low in
a result, it is validity but validity but external validity.
1
high in low in
replicabilit reliability.
y.
What does the term A study A study A study with A study
'longitudinal design' completed which is very two completed over a
mean? far away long to read. contrasting distinct period of
from cases. time to map 4
where the changes in social
researcher phenomena.
lives.
Why is it important to It gives It leads to It provides All of the above.
have well formulated greater more more
research questions? clarity to focused structure to
the research. my work.
research
4
process
and what
you wish
to
research.
Which of the Your The Your choice All of the above.
following should be academic difficulties of research
included in a research status and you methods
proposal? experience encountered and reasons
3
. with your for choosing
previous them.
reading on
the topic.
Numerical data, like class interval ratio nomial ratio ranking order
the ratio scale data, Intervals
can be classified into 1
__________________
___
Positive value of Highly Minimal Positively Negatively
correlation means correlated correlated correlated correlated
3
two associated
variable are_______
Problems of Cross- Time series Sectional Clustered data
heteroscedasticity is sectional data data
likely to be more data 1
common
in___________
Ratio scales are like Nominal Ordinal Interval external scle with
scales with scales with scales with a true zero point
3
the ratios added a true zero
brackets points
Relationship between both are The The both are equal
correlation coefficient unrelated coefficient of coefficient
and coefficient of determinatio of
determination is that n is the determinati
coefficient of on is the
2
correlation square root
squared of the
coefficient
of
correlation
What is a primary A source A source A source A source created
source? found in an created at used often at the time of an
important the time of event by an
book like an event by individual who 2
an an individual was not there
encycloped who was
ia there
There are how many 3 4 5 6
primary scales of 2
measurement?
What is the purpose It is just a It It contains a It outlines the
of the conclusion in a summary summarizes useful methodological
research report? what the the key review of procedures that
article findings in the relevant were employed. 2
already relation to literature.
said. the research
questions.
What symbol is used π Ψ P χ2
to represent chi- 4
square?
What test statistic is Z test t test Chi-square F test
used for a global test test 4
of significance?
Which of the He is not He is a He is He is not
following is not the versatile in specialist industrious inspirational to
characteristic of a his interest rather than a and his chosen field
researcher? and even generalist persistent but accepts the 1
in his on the trial reality
native of discovery
abilities
Research in which the action quantitative basic mixed method
researcher uses the research research research research
qualitative paradigm
for one phase and the 4
quantitative paradigm
for another phase is
known as........
Which of the Searching Survey of Identificatio Searching for
following is the first sources of related n of solutions to the
step in starting the informatio literature problem problem 3
research process? n to locate
problem.
Action research A An applied A research A research with
means longitudina research initiated to socioeconomic
l research solve an objective 3
immediate
problem
The essential qualities Spirit of Reliance on Systematiza All the above
of a researcher are free observation tion or
enquiry and theorizing 4
evidence of
knowledge
comparing comparing comparing the
Analysis of variance is comparing
the the means proportions of
a statistical method the 3
standard of several several
of: variances of
deviations populations. populations.
 of several several
population populations.
s.
Any numerical value
calculated from Error Statistic Bias Mean 2
sample data is called:
Any variable that can
be stated as
influencing or Moderatin Dependent Extraneous independent
4
impacting the g Variables Variable variables variable
dependent variable is
referred as
Application of
scientific method in
finding for truth business
hypothesis conclusion estimation 1
about business research
phenomenon is
called:
State True or
False.Arrangement of
data according to
TRUE FALSE 1
some logical pattern
is called as Data
Tabulation
Cross cultural studies Longitudin Comparative Experiment
Case study design 2
are an example of: al design design al design
For sampling, which
ONE of the following
A CAPI A sampling
should be up-to-date, A census. A respondent. 3
machine. frame.
complete and
affordable?
How many dependent
Two or
variables are used in One One or more Two 1
more
multiple regression?
If time is of the
essence for a
research project,out Intercept Personal
Mail Telephone 2
of the following which interview interview
is the preferred
contact method is:
State True or False.In
hypothesis testing,
the hypothesis which
TRUE FALSE 1
is tentatively assumed
to be true is called
the null hypothesis.
In multiple item scale
there is single item
that play an
important role in
TRUE FALSE 2
forming the
underlying construct
that the researcher is
trying to measure.
Initial cluster centres
in the non-
hierarchical clustering
that are the initial
Cluster Factorial Multivariate
points from which Factor Analysis 1
seeds Analysis analysis
one starts. Then the
clusters are created
around these seeds. It
is called as:
In multiple item scale Many Single Item No Itom Two Items
there are _______ Items
that play an
important role in
1
forming the
underlying construct
that the researcher is
trying to measure.
Interviewing all A sample. A Gallup A census. A Nielsen audit.
members of a given poll. 3
population is called:
Marketing Product Pricing Promotion 7Ps
department of a
business organization 4
carries out researches
related to:
--------involves the Two -way One way ANOVA
testing of the equality Completely Anova Anova
4
of means of two or randomize
more groups. d design
A residual is defined Error sum Y−Ŷ Regression Type I Error
as of squares sum of 2
squares
A_________________ Research Research Hypothesis Problem
__ must be Questions problem Identification
formulated in simple, 3
clear and declarative
form.
Analysis of variance is standard variances means proportions
a statistical method of deviations
comparing the 3
________ of several
populations.
Any numerical value Error Statistic Bias Mean
calculated from 2
sample data is called
Any variable that can Moderatin Dependent Extraneous independent
be stated as g Variables Variable variables variable
influencing or
4
impacting the
dependent variable is
referred as:
Application of business hypothesis conclusion estimation
scientific method in research
finding for truth 1
about business
phenomenon is called
Arrangement of data Data data analysis data coding data processing
according to some Tabulation
logical pattern is
1
called as
__________________
_
Generally the data of Quantitativ Qualitative Both of the None of the
3
the research is e only only above above
Research can be has holds a possesses is a hard worker
conducted by a studied postgraduat thinking and
person who: research e degree reasoning 1
methodolo ability
gy
Which of the Two -way One way ANOVA
following involves the Completely Anova Anova
testing of the equality randomize 4
of means of two or d design
more groups?
Which of the Cluster Factor Factorial Multivariate
following is is a data analysis analysis Analysis analysis 2
reduction method?
Which of the Two-way Analysis of one-way ANCOVA
following statistical ANOVA Variance analysis of
test used to variance
determine the effect (ANOVA)
1
of two nominal
predictor variables on
a continuous
outcome variable?
From the Data data analysis data coding data processing
following,Arrangeme Tabulation
nt of data according 1
to some logical
pattern is called as?
In hypothesis testing, correct null alternative level of
the hypothesis which hypothesis hypothesis hypothesis significance
is tentatively assumed 2
to be true is called as?
Kellogg seeks to
determine consumer
believability towards
it's products' health Observatio Experimenta
Survey Simulation 3
claims. The most n tion
appropriate
technique for this
purpose is: