Section:

Group No.:

Activity 2.0 (Group)

COMPREHENSIVE RECRUITMENT PLAN

I. Company Overview: Begin by introducing the fictional company, including its name,
industry, and size. Provide a brief description of the company’s core services or products.

Athena Real Estate Ventures is a leading residential real estate company committed to
helping clients purchase and rent high quality houses at reasonable prices. Our team of
knowledgeable agents combines their local market expertise and industry experience with the
dedication of providing exceptional customer service.

To help clients purchase and rent apartments and condominiums, we provide full-service
property management including tenant screening, leasing, maintenance coordination. For
first-time homebuyers, we also offer personalized consultations with advice on market trends and
property assessment.

II. Job Position: Choose a specific job position that your team will focus on recruiting.
Possible roles could include a Marketing Manager, Software Developer, Customer
Service Representative, etc. Describe the position and its key responsibilities.

Real Estate Agent

Position Overview: A professional who mediates property transactions between purchasers and
sellers. They are essential participants in the real estate market, offering knowledge and direction
throughout the purchase and sale of properties.

Key Responsibilities

● Agents need to be aware of their clients' objectives. This will involve talking about
the desired locations, features, budget, and overall real estate goals.

● Assist their clients with local market issues like property values, fashions, and laws.
They find suitable homes, offer pricing advice to the customer, and streamline
challenging transactions.

● Practice marketing techniques that aid in property promotion

● Arrange a time for a property showing, go over the features and advantages of the
property, and address any questions or concerns.

● Provide updates, address concerns, and guide them through the buying or selling
process.

Real Estate Broker

Position Overview: Licensed professional that acts as an intermediary in real estate purchases
and sales. Brokers are licensed for higher levels and have more duties than agents. They provide
an overview of assuring the very efficient and lawful running of real estate enterprises while
adhering to really high ethical standards.
Key Responsibilities

● Supervise the actions of their employed real estate agents, guaranteeing adherence to
local, state, and federal laws, moral principles, and financial guidelines.

● Accountable for guaranteeing that every real estate transaction carried out by their
representatives complies with the law.

● Real estate brokers trained, and mentored the agents who also offer them continuing
assistance and direction. Provide feedback and coaching to help agents improve their
performance.

● Involved in promoting the brokerage's offerings, establishing connections with other

industry experts, and attracting potential clients.

● Manage the day-to-day operations of their brokerage firm, including administrative

tasks, budgeting, marketing, and client relations.

Property Manager

Position Overview: An individual that a property owner employs to supervise and handle the
daily management of an investment in real estate. They serve as a point of contact for the
landlord and tenants, making sure the property is cared for, bringing in money, and increasing its
worth.

Key Responsibilities

● Carrying out background inquiries, creating rental agreements, collecting rent,

attending to tenant issues, settling conflicts, and overseeing evictions.

● Arranging with contractors and guaranteeing adherence to safety guidelines.

● Administer the property's finances, which include creating a budget, gathering rent,
paying bills, controlling spending, and creating financial reports for the owner.

● Promote empty spaces, give potential tenants tours of premises, work out terms of
leases, and handle tenant turnover

Marketing Manager

Position Overview: The Marketing Manager will be responsible for developing and executing
strategic marketing initiatives to drive property sales and brand awareness for Athena Real Estate
Ventures. This role includes leading the marketing team, coordinating advertising campaigns,
and collaborating with both sales and customer service teams to maintain consistent marketing
communications.

Key Responsibilities

● Develop, implement, and manage marketing campaigns for properties (house and lot,
lot-only)
● Conduct market research to target audiences, trends, and competitor strategies
 ● Create digital and traditional marketing materials, including advertisements,
brochures, and social media campaigns.
● Collaborate with the sales team to align marketing campaigns with sales goals
● Plan and coordinate promotional events, open houses, and real estate exhibitions.
● Manage the marketing budget and evaluate the effectiveness of performance

● Build and sustain connections with media organizations and advertising firms

Finance Manager

Position Overview: The Finance Manager will be responsible for overseeing the financial
operations of Athena Real Estate Ventures. This position will include managing budgets,
preparing financial statements, and ensuring the organization’s financial stability and adherence
to regulations. The Finance Manager will collaborate closely with the executive team to assist in
financial decision-making and develop growth strategies.

Key Responsibilities

● Manage financial planning, budgeting, and forecasting

● Create financial statements and reports for each month, quarter, and year.
● Verify compliance with tax regulations, real estate finance laws, and financial
reporting requirements.
● Monitor cash flow, accounts payable, and receivable
● Manage investment portfolios and assess potential new real estate investment options
● Support the development of pricing strategies for properties, including houses, lots,
and lot-only sales.

● Provide financial guidance to support executive decision-making

Customer Service Representative

Position Overview: The Customer Service Representative (CSR) will serve as the initial contact
for both potential and current clients of Athena Real Estate Ventures. This position includes
addressing client inquiries, offering property information, and ensuring customer satisfaction
during the purchasing journey. The CSR will collaborate closely with the sales and marketing
teams to deliver an outstanding customer experience.

Key Responsibilities:

● Manage incoming inquiries through phone calls, emails, and social media about
property listings
● Provide detailed information about house-and-lot packages and lot-only properties
● Address client concerns, resolve complaints, and escalate complex issues to the
appropriate department
● Assist clients with booking site visits, property viewings, and scheduling meetings
with sales agents
● Guarantee customer satisfaction by delivering prompt and precise information
● Collaborate with marketing and sales teams to ensure consistent messaging.

● Gather feedback and offer insights to enhance customer service practices.

III. Recruitment Strategy:
● Advertisement Channels: Where will you advertise this job? (e.g., online job platforms,
job fairs, social media, or campus recruiting). Explain why you chose these channels.

Outreach for Diversity/Protected Classes:

● Inclusive Job Descriptions: Our company will ensure that all job descriptions are
inclusive by using neutral language that avoids gender, age, or racial biases. We will
focus on the skills and experiences required for the job rather than personal
characteristics. This approach will attract a wide range of candidates from diverse
backgrounds, making sure that everyone feels welcome to apply. We will also include a
statement in our job postings that encourages individuals from protected groups to apply,
showing our commitment to diversity and inclusion.
● Job Fairs Focused on Diversity: We will participate in job fairs that specifically target
diverse candidates. These events give us a chance to meet potential candidates from
different backgrounds face-to-face. By attending these fairs, we can showcase our
company culture and commitment to diversity, attracting applicants who value
inclusivity. Our team will also provide information about our real estate services and
career opportunities, while making personal connections with attendees.
● Targeted Advertisements in Diverse Publications: To attract a wider variety of
candidates, we will put job ads in places that focus on diverse groups. This means using
newspapers, magazines, and websites that focus on minority communities. By doing this,
we make sure that more people see our job vacancies, particularly members of protected
groups including women, members of racial minorities, LGBTQ+ people, and persons
with disabilities. This strategy will help us discover talented individuals we might miss
using regular methods, allowing us to build a more diverse team.
● Diverse Interview Panel: Our interview panels will consist of individuals from diverse
backgrounds and departments within the company. This diversity ensures that different
perspectives are considered during the hiring process, promoting fair and unbiased
evaluations. Having a diverse panel also demonstrates our commitment to inclusivity to
the candidates, making them more likely to feel comfortable and valued. We will offer
training to interviewers to help them identify and reduce any unconscious biases, making
our hiring process even fairer.

IV. Screening Process:

We will use a combination of résumés, cover letters, and a standardized application form
to screen initial applicants. These methods will help us highlight the applicants’ work history,
experience, and relevant skills. It will determine their suitability for the position. In addition,
consistent information from the forms means easier comparisons and better decision-making.

Criteria for Shortlisting Candidates:

● Educational Qualifications: Applicants should possess at least a bachelor's
degree in Real Estate, Business Administration, or a related field. Additional
certifications in real estate are advantageous.
● Experience: Candidates should have a minimum of 2 to 3 years of experience in
real estate sales, brokerage, or property management.
Specific Skills:
 ● Market Knowledge: In-depth understanding with market trends, pricing,
inventory levels, and regulations.
● Networking Skills: Ability to establish trust, maintain long-term client
relationships, and leverage connections to generate leads and referrals.
● Marketing and Sales Skills: Possess persuasive communication skills, utilizing
and conducting effective marketing strategies, and have the ability to close deals.
● Technological Proficiency: Proficiency in using real estate CRM software and
other digital tools to work more efficiently and meet the expectations of
tech-savvy clients.
● Legal and Ethical Compliance: Must be familiar with local, state, and federal
real estate laws, regulations, and ethical standards.

V. Interview Process: Provide a detailed plan of your interview process, including:

• Number of Interview Rounds: Decide how many rounds of interviews you will conduct
(e.g., initial HR interview, technical interview, final interview with leadership).
• Interview Format: What types of questions will you ask? Include a mix of behavioral,
situational, and job-specific questions.
• Interview Panel: Specify who will be involved in the interview process (e.g., HR,
department head, team leader). Explain their role in the selection.

[Number of Interview Rounds]

The interview process will undergo 4 rounds of interviews that include the initial screening,
job-specific interview, practical task, and final interview with the executives; through this
process, the most qualified applicants will be recruited. Specifically, the process will include the
following procedures:

Initial HR screening
The applicants will be evaluated first from their résumé by the HR staff. Their application
will be evaluated based on their educational background and work experience in real estate jobs.
Qualified applicants will be shortlisted, and will be notified through email for the next round of
the interview.

Technical Interview
The interviewer will evaluate the skills and knowledge of the applicant on the job role
they are applying for. For the real estate agents, the interviewer will assess the applicant's
knowledge of local market conditions, experience with client interactions, showing properties,
transaction management, and marketing skills. The interviewer may ask situational and
behavioral questions to them to accurately assess their skills, knowledge, and experience with the
job.

Practical Task
The interviewer will assess the applicant's ability to handle their job tasks through
presentation. They will be asked to present their plans and strategies for performing their job.
Applicants will be given enough time to present their ideas to the panel. The purpose of this
interview is to assess how they will solve real-life situations and possible problems.

Final interview with the executives

The executive members will interview the applicants in an informal approach. The
objective of the interview is to know if the applicants could fit the culture and values of the
company. They will also evaluate if they share the same long-term goals by asking them about
their future career goals. Specifically, they will also assess the leadership of the applicants in the
managerial roles. The executives may decide which of the applicants is suitable for the job and
may discuss the offers, compensations, and benefits.

[Interview Format]
Real Estate Agents:
● Behavioral Questions
(1) Tell me about the times you showed clients properties and helped them get their
desired property; what are the strategies you used to know what property they
would like?
(2) Tell me about a time when you handled clients with a lot of demands, inquiries,
and expectations; what did you do to manage and fulfill what they were asking?
(3) Can you share a time when you experience handling multiple customer clients and
deals? How do you manage your time to handle them all?
(4) Describe a time when you had a miscommunication with a client. What kind of
approach did you take to address the issue, and what did you do to resolve it?
(5) Can you share an experience where you have to handle two interested buyers of
the same property? What did you do to ensure that both clients are fairly treated?
● Situational Questions
(1) How would you handle clients who are greatly interested in a certain property but
whose budget doesn't meet the value of the property?
(2) How would you address a client's concerns if they are unhappy with a property
after a sale?
(3) How would you prioritize the needs of multiple clients looking for properties in
the same area?
(4) How would you adjust your strategy if you encounter a sudden change in market
conditions that affects your listings?
(5) How would you handle a situation where you receive a lead for a property that
you know is overpriced?
● Job-specific Questions
(1) What strategies do you use to stay informed about local market trends and
property values?
(2) Can you explain the process you follow when preparing a property for sale?
(3) How do you approach building and maintaining relationships with clients in the
real estate industry?
(4) What tools or software do you use to manage your listings and client interactions?
(5) Describe your experience with conducting property showings and open houses.
What techniques do you find most effective?

[Interview Panel]

HR Representative
● Initial Interview: Will handle the first interview to assess basic qualifications, cultural fit,
and ensure the candidate meets the necessary job requirements (e.g., experience, skills).
● Technical & Final Interview: Will also support the final interview, focusing on
HR-related issues like salary negotiations, benefits, and company policies.
Department Head (Real Estate Sales Manager)
● Technical Interview: Will assess the candidate's skills specific to real estate sales,
knowledge of the industry, ability to meet sales targets, and strategic thinking.
● Practical Task: They will provide feedback on the candidate's performance, focusing on
their application of sales techniques and compliance with industry standards.
● Final Interview: Will evaluate the candidate's potential contribution to the team’s overall
success, leadership abilities, and readiness for specific challenges within the department.

Team Leader (Senior Real Estate Agent)

● Technical Interview: Will focus on testing the practical skills of the applicant and his
sales techniques, client handling, and the ability to collaborate with a team.
● Practical Task: They will evaluate how effectively candidates apply their knowledge in
real-world situations, particularly in client interactions and property presentations.
● Final Interview: Will assist in assessing the candidate whether to be team-compatible or
to handle responsibilities under the guidance of a team leader.

Executive Team Member (Finance Manager or Marketing Manager)

● Final Interview: Will provide insights from a broader business perspective, examining
how the candidate aligns with the company’s financial or marketing strategies. They will
focus on how the candidate’s role will impact the business’s overall goals, financial
health, or market presence.