Scribd
Upload
17 views12 pages

Dashboard Report

The document contains a detailed report on various marketing campaigns across platforms such as Google, Facebook, LinkedIn, and Instagram. It includes metrics such as impressions, clicks, conversions, spend, revenue, click-through rate (CTR), and cost per click (CPC) for each campaign. The data highlights the performance and effectiveness of each campaign in terms of engagement and return on investment.

Uploaded by

nitish.brandsoon
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as XLSX, PDF, TXT or read online on Scribd
17 views12 pages

Dashboard Report

The document contains a detailed report on various marketing campaigns across platforms such as Google, Facebook, LinkedIn, and Instagram. It includes metrics such as impressions, clicks, conversions, spend, revenue, click-through rate (CTR), and cost per click (CPC) for each campaign. The data highlights the performance and effectiveness of each campaign in terms of engagement and return on investment.

Uploaded by

nitish.brandsoon
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as XLSX, PDF, TXT or read online on Scribd
You are on page 1/ 12

Date Campaign PlatformImpressions Clicks ConversionsSpend ($)Revenue ($) CTR (%) CPC ($)

### Campaign Google 35698 1438 119 1998.54 16265.35 4.03 1.39
### Campaign Facebook 45542 612 147 3083.09 18947.61 1.34 5.04
### Campaign Google 16087 487 96 3179.12 19720.72 3.03 6.53
### Campaign Google 23671 1849 102 236.07 15079.89 7.81 0.13
### Campaign Facebook 26184 1356 70 1879.32 7556.38 5.18 1.39
### Campaign LinkedIn 28848 76 36 3133.04 1715.84 0.26 41.22
### Campaign LinkedIn 43107 275 195 2520.65 15554.08 0.64 9.17
### Campaign LinkedIn 21666 1350 90 4283.88 11190.16 6.23 3.17
### Campaign LinkedIn 45357 847 55 3296.88 8513.23 1.87 3.89
### Campaign LinkedIn 16708 1682 157 823.04 18131.77 10.07 0.49
### Campaign Facebook 27370 333 190 362.14 2268.39 1.22 1.09
### Campaign Facebook 3811 928 67 3215.67 9877.87 24.35 3.47
### Campaign Instagram 48011 1009 194 142.29 276.51 2.1 0.14
### Campaign LinkedIn 7546 1554 129 2933.02 9399.78 20.59 1.89
### Campaign Facebook 35754 502 154 4701.75 1173.25 1.4 9.37
### Campaign Instagram 31206 1069 62 2881.62 2420.42 3.43 2.7
### Campaign LinkedIn 42106 1902 62 1946.97 2394.65 4.52 1.02
### Campaign Google 12411 865 90 3220.01 13001.75 6.97 3.72
### Campaign Instagram 3911 708 53 2296.68 14933.6 18.1 3.24
### Campaign Facebook 2734 1589 184 2732.63 11688.21 58.12 1.72
### Campaign Google 19227 596 174 4707.91 19245.34 3.1 7.9
### Campaign Google 9680 1265 74 1936.65 7528.67 13.07 1.53
### Campaign Google 20360 1122 19 4806.34 5749.96 5.51 4.28
### Campaign Instagram 19343 1585 58 4527.7 17378.55 8.19 2.86
### Campaign Facebook 6759 66 192 987 4510.74 0.98 14.95
### Campaign Google 24078 1245 105 356.11 19266.29 5.17 0.29
### Campaign LinkedIn 36153 1293 12 512.88 292.48 3.58 0.4
### Campaign Google 12111 207 57 100.93 19399.08 1.71 0.49
### Campaign Google 38504 526 64 481.27 911.04 1.37 0.91
### Campaign Instagram 2802 1119 112 3418.2 17828.31 39.94 3.05
### Campaign Instagram 9155 1446 9 365.23 10577.64 15.79 0.25
### Campaign Facebook 9120 567 107 1601.69 19859.65 6.22 2.82
### Campaign LinkedIn 40384 148 10 4225.93 1522.24 0.37 28.55
### Campaign Instagram 48025 1965 113 126.13 11099.39 4.09 0.06
### Campaign Google 48254 1818 120 4074.2 19387.59 3.77 2.24
### Campaign Facebook 22918 1110 98 1416.46 10485.8 4.84 1.28
### Campaign Google 21445 329 51 599.64 12606.5 1.53 1.82
### Campaign Google 31306 1422 103 3486.72 13930.19 4.54 2.45
### Campaign Instagram 17646 546 59 3148.42 9118.09 3.09 5.77
### Campaign Facebook 47843 351 172 4388.59 12569.78 0.73 12.5
### Campaign LinkedIn 32065 230 56 3678 11707.07 0.72 15.99
### Campaign LinkedIn 26199 656 148 4019.37 18028.1 2.5 6.13
### Campaign Instagram 42976 1172 17 1417.35 956.66 2.73 1.21
### Campaign Instagram 17371 749 118 895.42 5655.22 4.31 1.2
### Campaign Facebook 12835 1042 128 3755.57 19010.71 8.12 3.6
### Campaign LinkedIn 46936 1189 110 4036.11 17810.76 2.53 3.39
### Campaign LinkedIn 3049 240 162 4952.62 9140.35 7.87 20.64
### Campaign LinkedIn 32616 302 151 2068.96 12421.65 0.93 6.85
### Campaign Google 39191 1030 149 1866.37 5583.75 2.63 1.81
### Campaign LinkedIn 48357 977 124 3884.3 3803.02 2.02 3.98
### Campaign Google 21932 1234 67 1710.61 9300.78 5.63 1.39
### Campaign Facebook 30855 1329 23 4654.48 7099.38 4.31 3.5
### Campaign Google 8158 1396 96 4293.48 11693.94 17.11 3.08
### Campaign Facebook 44016 177 62 2150.68 1600.81 0.4 12.15
### Campaign LinkedIn 8400 67 187 3756.85 19489.18 0.8 56.07
### Campaign LinkedIn 43642 1866 94 3775.17 19724.9 4.28 2.02
### Campaign Facebook 16151 1808 121 524.59 13978.33 11.19 0.29
### Campaign Instagram 2154 615 66 4513.74 10745.12 28.55 7.34
### Campaign Facebook 5499 619 27 2531.21 6225.08 11.26 4.09
### Campaign Instagram 7295 1396 131 4134.02 16285.21 19.14 2.96
### Campaign Google 13183 1945 141 1607.05 13710.39 14.75 0.83
### Campaign Google 30299 735 144 4478.66 3294.21 2.43 6.09
### Campaign Google 13874 1865 133 1952.12 18223 13.44 1.05
### Campaign LinkedIn 33711 675 62 64.08 16459.62 2 0.09
### Campaign Google 6539 1361 126 4527.86 18998.51 20.81 3.33
### Campaign Instagram 43405 903 5 465.52 14528.1 2.08 0.52
### Campaign Google 49354 1736 38 1603.38 12287.63 3.52 0.92
### Campaign Facebook 3557 1011 100 4750.81 8393.95 28.42 4.7
### Campaign Facebook 39360 1712 130 4753.53 18657.93 4.35 2.78
### Campaign LinkedIn 17482 204 122 2871.46 17327.97 1.17 14.08
### Campaign Facebook 3200 539 52 3162.87 952.11 16.84 5.87
### Campaign Instagram 47940 1459 93 2247.74 576.02 3.04 1.54
### Campaign Google 3961 834 121 1473.12 7560.44 21.06 1.77
### Campaign LinkedIn 47975 1177 133 1650.04 16220.54 2.45 1.4
### Campaign Google 22357 1466 20 3365.87 19746.16 6.56 2.3
### Campaign Google 12969 1884 193 3764.35 3050.82 14.53 2
### Campaign Instagram 3869 295 196 3959.98 11902.91 7.62 13.42
### Campaign Facebook 47760 1249 195 3950.19 7648.77 2.62 3.16
### Campaign Facebook 29643 1112 73 465.12 19399.79 3.75 0.42
### Campaign Google 25736 1550 26 2477.16 16850.27 6.02 1.6
### Campaign LinkedIn 39467 1755 97 297.22 16774.66 4.45 0.17
### Campaign Facebook 24328 808 199 2752.15 9400.43 3.32 3.41
### Campaign LinkedIn 26876 587 80 2213.24 8325.65 2.18 3.77
### Campaign Facebook 22295 1940 158 4439.64 5504.47 8.7 2.29
### Campaign LinkedIn 4987 1891 148 1761.07 1174.69 37.92 0.93
### Campaign Instagram 23399 970 183 594.16 17301.21 4.15 0.61
### Campaign LinkedIn 47214 457 90 723.53 16267.38 0.97 1.58
### Campaign Instagram 34986 574 189 3809.94 19994.37 1.64 6.64
### Campaign Instagram 21880 877 33 3094.91 19932.9 4.01 3.53
### Campaign LinkedIn 5735 1579 73 514.6 11130.86 27.53 0.33
### Campaign Instagram 45064 952 51 429.69 15391.3 2.11 0.45
### Campaign Google 5555 1898 98 3507.84 18898.08 34.17 1.85
### Campaign Instagram 42914 85 194 373.09 17000.47 0.2 4.39
### Campaign Facebook 41818 734 148 4111.08 4984.59 1.76 5.6
### Campaign LinkedIn 46525 69 180 3534.15 9038.36 0.15 51.22
### Campaign Google 20830 370 89 415.93 2626.73 1.78 1.12
### Campaign LinkedIn 18429 1849 43 433.34 19083.32 10.03 0.23
### Campaign Facebook 7893 561 104 4933.33 12143.18 7.11 8.79
### Campaign Facebook 15373 449 37 1877.61 4611.42 2.92 4.18
### Campaign Facebook 48333 703 105 1859.5 13450.43 1.45 2.65
Conversion Rate (%)
ROAS
8.28 8.14
24.02 6.15
19.71 6.2
5.52 63.88
5.16 4.02
47.37 0.55
70.91 6.17
6.67 2.61
6.49 2.58
9.33 22.03
57.06 6.26
7.22 3.07
19.23 1.94
8.3 3.2
30.68 0.25
5.8 0.84
3.26 1.23
10.4 4.04
7.49 6.5
11.58 4.28
29.19 4.09
5.85 3.89
1.69 1.2
3.66 3.84
290.91 4.57
8.43 54.1
0.93 0.57
27.54 192.2
12.17 1.89
10.01 5.22
0.62 28.96
18.87 12.4
6.76 0.36
5.75 88
6.6 4.76
8.83 7.4
15.5 21.02
7.24 4
10.81 2.9
49 2.86
24.35 3.18
22.56 4.49
1.45 0.67
15.75 6.32
12.28 5.06
9.25 4.41
67.5 1.85
50 6
14.47 2.99
12.69 0.98
5.43 5.44
1.73 1.53
6.88 2.72
35.03 0.74
279.1 5.19
5.04 5.22
6.69 26.65
10.73 2.38
4.36 2.46
9.38 3.94
7.25 8.53
19.59 0.74
7.13 9.33
9.19 256.86
9.26 4.2
0.55 31.21
2.19 7.66
9.89 1.77
7.59 3.93
59.8 6.03
9.65 0.3
6.37 0.26
14.51 5.13
11.3 9.83
1.36 5.87
10.24 0.81
66.44 3.01
15.61 1.94
6.56 41.71
1.68 6.8
5.53 56.44
24.63 3.42
13.63 3.76
8.14 1.24
7.83 0.67
18.87 29.12
19.69 22.48
32.93 5.25
3.76 6.44
4.62 21.63
5.36 35.82
5.16 5.39
228.24 45.57
20.16 1.21
260.87 2.56
24.05 6.32
2.33 44.04
18.54 2.46
8.24 2.46
14.94 7.23
Date Campaign PlatformImpressions Clicks ConversionsSpend ($)Revenue ($) CTR (%) CPC ($)
### Campaign Facebook 5499 619 27 2531.21 6225.08 11.26 4.09
### Campaign Google 3961 834 121 1473.12 7560.44 21.06 1.77
### Campaign Google 19227 596 174 4707.91 19245.34 3.1 7.9
### Campaign LinkedIn 42106 1902 62 1946.97 2394.65 4.52 1.02
### Campaign LinkedIn 7546 1554 129 2933.02 9399.78 20.59 1.89
### Campaign Facebook 12835 1042 128 3755.57 19010.71 8.12 3.6
### Campaign Facebook 30855 1329 23 4654.48 7099.38 4.31 3.5
### Campaign Google 12969 1884 193 3764.35 3050.82 14.53 2
### Campaign Instagram 47940 1459 93 2247.74 576.02 3.04 1.54
### Campaign LinkedIn 47975 1177 133 1650.04 16220.54 2.45 1.4
### Campaign LinkedIn 3049 240 162 4952.62 9140.35 7.87 20.64
### Campaign Google 6539 1361 126 4527.86 18998.51 20.81 3.33
### Campaign LinkedIn 43642 1866 94 3775.17 19724.9 4.28 2.02
### Campaign LinkedIn 55614 524 277 4480.38 35756.56 0.94 8.55
### Campaign LinkedIn 5735 1579 73 514.6 11130.86 27.53 0.33
### Campaign Google 37532 816 147 3778.76 32327.22 2.17 4.63
### Campaign Google 25736 1550 26 2477.16 16850.27 6.02 1.6
### Campaign Google 21932 1234 67 1710.61 9300.78 5.63 1.39
### Campaign LinkedIn 28848 76 36 3133.04 1715.84 0.26 41.22
### Campaign Instagram 19343 1585 58 4527.7 17378.55 8.19 2.86
### Campaign LinkedIn 32616 302 151 2068.96 12421.65 0.93 6.85
### Campaign Google 12111 207 57 100.93 19399.08 1.71 0.49
### Campaign Facebook 35754 502 154 4701.75 1173.25 1.4 9.37
### Campaign Facebook 48333 703 105 1859.5 13450.43 1.45 2.65
### Campaign Instagram 48011 1009 194 142.29 276.51 2.1 0.14
### Campaign Instagram 3911 708 53 2296.68 14933.6 18.1 3.24
### Campaign Facebook 6759 66 192 987 4510.74 0.98 14.95
### Campaign LinkedIn 26876 587 80 2213.24 8325.65 2.18 3.77
### Campaign Google 49354 1736 38 1603.38 12287.63 3.52 0.92
### Campaign LinkedIn 17482 204 122 2871.46 17327.97 1.17 14.08
### Campaign Facebook 2734 1589 184 2732.63 11688.21 58.12 1.72
### Campaign LinkedIn 48357 977 124 3884.3 3803.02 2.02 3.98
### Campaign LinkedIn 46525 69 180 3534.15 9038.36 0.15 51.22
### Campaign LinkedIn 40384 148 10 4225.93 1522.24 0.37 28.55
### Campaign LinkedIn 33711 675 62 64.08 16459.62 2 0.09
### Campaign Facebook 24328 808 199 2752.15 9400.43 3.32 3.41
### Campaign Facebook 47843 351 172 4388.59 12569.78 0.73 12.5
### Campaign Instagram 43405 903 5 465.52 14528.1 2.08 0.52
### Campaign Instagram 21880 877 33 3094.91 19932.9 4.01 3.53
### Campaign Instagram 2802 1119 112 3418.2 17828.31 39.94 3.05
### Campaign Facebook 3200 539 52 3162.87 952.11 16.84 5.87
### Campaign LinkedIn 46936 1189 110 4036.11 17810.76 2.53 3.39
### Campaign LinkedIn 26199 656 148 4019.37 18028.1 2.5 6.13
### Campaign Google 35698 1438 119 1998.54 16265.35 4.03 1.39
### Campaign Instagram 31206 1069 62 2881.62 2420.42 3.43 2.7
### Campaign Facebook 15373 449 37 1877.61 4611.42 2.92 4.18
### Campaign Instagram 2154 615 66 4513.74 10745.12 28.55 7.34
### Campaign Google 22357 1466 20 3365.87 19746.16 6.56 2.3
### Campaign Instagram 3869 295 196 3959.98 11902.91 7.62 13.42
### Campaign Instagram 42976 1172 17 1417.35 956.66 2.73 1.21
### Campaign LinkedIn 36153 1293 12 512.88 292.48 3.58 0.4
### Campaign Facebook 9120 567 107 1601.69 19859.65 6.22 2.82
### Campaign Google 20360 1122 19 4806.34 5749.96 5.51 4.28
### Campaign Facebook 44016 177 62 2150.68 1600.81 0.4 12.15
### Campaign Google 78553 2553 264 8552.86 22681.8 3.25 3.35
### Campaign Facebook 26184 1356 70 1879.32 7556.38 5.18 1.39
### Campaign Instagram 17646 546 59 3148.42 9118.09 3.09 5.77
### Campaign Facebook 41818 734 148 4111.08 4984.59 1.76 5.6
### Campaign LinkedIn 4987 1891 148 1761.07 1174.69 37.92 0.93
### Campaign Google 31306 1422 103 3486.72 13930.19 4.54 2.45
### Campaign LinkedIn 32065 230 56 3678 11707.07 0.72 15.99
### Campaign Facebook 29643 1112 73 465.12 19399.79 3.75 0.42
### Campaign Instagram 17371 749 118 895.42 5655.22 4.31 1.2
### Campaign Google 9680 1265 74 1936.65 7528.67 13.07 1.53
### Campaign Google 13874 1865 133 1952.12 18223 13.44 1.05
### Campaign Google 23671 1849 102 236.07 15079.89 7.81 0.13
### Campaign Instagram 45064 952 51 429.69 15391.3 2.11 0.45
### Campaign Google 39191 1030 149 1866.37 5583.75 2.63 1.81
### Campaign Facebook 22295 1940 158 4439.64 5504.47 8.7 2.29
### Campaign LinkedIn 16708 1682 157 823.04 18131.77 10.07 0.49
### Campaign LinkedIn 45357 847 55 3296.88 8513.23 1.87 3.89
### Campaign Google 24078 1245 105 356.11 19266.29 5.17 0.29
### Campaign Google 5555 1898 98 3507.84 18898.08 34.17 1.85
### Campaign Facebook 3557 1011 100 4750.81 8393.95 28.42 4.7
### Campaign Facebook 22918 1110 98 1416.46 10485.8 4.84 1.28
### Campaign LinkedIn 18429 1849 43 433.34 19083.32 10.03 0.23
### Campaign Facebook 39360 1712 130 4753.53 18657.93 4.35 2.78
### Campaign Facebook 7893 561 104 4933.33 12143.18 7.11 8.79
### Campaign LinkedIn 43107 275 195 2520.65 15554.08 0.64 9.17
### Campaign Instagram 7295 1396 131 4134.02 16285.21 19.14 2.96
### Campaign Google 20830 370 89 415.93 2626.73 1.78 1.12
### Campaign LinkedIn 21666 1350 90 4283.88 11190.16 6.23 3.17
### Campaign Instagram 42914 85 194 373.09 17000.47 0.2 4.39
### Campaign Facebook 27370 333 190 362.14 2268.39 1.22 1.09
### Campaign Google 12411 865 90 3220.01 13001.75 6.97 3.72
### Campaign Google 46662 1922 160 4774.75 12604.98 4.12 2.48
### Campaign Facebook 16151 1808 121 524.59 13978.33 11.19 0.29
### Campaign LinkedIn 39467 1755 97 297.22 16774.66 4.45 0.17
### Campaign Instagram 9155 1446 9 365.23 10577.64 15.79 0.25
### Campaign Google 13183 1945 141 1607.05 13710.39 14.75 0.83
### Campaign Instagram 48025 1965 113 126.13 11099.39 4.09 0.06
### Campaign Facebook 93302 1861 342 7033.28 26596.38 1.99 3.78
### Campaign Instagram 34986 574 189 3809.94 19994.37 1.64 6.64
### Campaign Facebook 3811 928 67 3215.67 9877.87 24.35 3.47
### Campaign Instagram 23399 970 183 594.16 17301.21 4.15 0.61
Conversion Rate (%)
ROAS
4.36 2.46
14.51 5.13
29.19 4.09
3.26 1.23
8.3 3.2
12.28 5.06
1.73 1.53
10.24 0.81
6.37 0.26
11.3 9.83
67.5 1.85
9.26 4.2
5.04 5.22
52.86 7.98
4.62 21.63
18.01 8.55
1.68 6.8
5.43 5.44
47.37 0.55
3.66 3.84
50 6
27.54 192.2
30.68 0.25
14.94 7.23
19.23 1.94
7.49 6.5
290.91 4.57
13.63 3.76
2.19 7.66
59.8 6.03
11.58 4.28
12.69 0.98
260.87 2.56
6.76 0.36
9.19 256.86
24.63 3.42
49 2.86
0.55 31.21
3.76 6.44
10.01 5.22
9.65 0.3
9.25 4.41
22.56 4.49
8.28 8.14
5.8 0.84
8.24 2.46
10.73 2.38
1.36 5.87
66.44 3.01
1.45 0.67
0.93 0.57
18.87 12.4
1.69 1.2
35.03 0.74
10.34 2.65
5.16 4.02
10.81 2.9
20.16 1.21
7.83 0.67
7.24 4
24.35 3.18
6.56 41.71
15.75 6.32
5.85 3.89
7.13 9.33
5.52 63.88
5.36 35.82
14.47 2.99
8.14 1.24
9.33 22.03
6.49 2.58
8.43 54.1
5.16 5.39
9.89 1.77
8.83 7.4
2.33 44.04
7.59 3.93
18.54 2.46
70.91 6.17
9.38 3.94
24.05 6.32
6.67 2.61
228.24 45.57
57.06 6.26
10.4 4.04
8.32 2.64
6.69 26.65
5.53 56.44
0.62 28.96
7.25 8.53
5.75 88
18.38 3.78
32.93 5.25
7.22 3.07
18.87 29.12

You might also like