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IDEAS

The document outlines strategies for empowering small business owners to create impactful content that enhances their brand visibility without significant costs. Key recommendations include developing a unique brand, focusing on efficient marketing plans, staying updated with trends, and maintaining an active online presence. Additionally, it emphasizes understanding the target audience and setting a manageable budget for online advertising to maximize reach.

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Mhac Ramones
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8 views1 page

IDEAS

The document outlines strategies for empowering small business owners to create impactful content that enhances their brand visibility without significant costs. Key recommendations include developing a unique brand, focusing on efficient marketing plans, staying updated with trends, and maintaining an active online presence. Additionally, it emphasizes understanding the target audience and setting a manageable budget for online advertising to maximize reach.

Uploaded by

Mhac Ramones
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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How might we empower small business owners to create high-quality content that

showcases their brand story and expertise, that can catch attention to consumers, increasing
online visibility without a large expenditure?

1. Develop your own brand, a brand that will leave an imprint to your customers.
2. Make your business Unique from other competitors.
3. Work on your foundation first before risking entering competition to avoid fall back.
4. Develop an efficient plan for marketing, only take what is necessary to avoid large
expenditures.
5. Pick the right platform for content, in order for you to actively manage an online
platform rather than having them all but you don't have enough time to manage it all.
6. Stay connected on relevant trends, Trend-driven content has the potential to increase
your reach exponentially for a couple of reasons. Firstly, people are more likely to
share your post or video if it’s trending,think about the content you see on Facebook
or Instagram after a major political event, for example.
7. Think of your target audience not followers for you to be able to focus properly on
what you needed to improve to attract more
8. Being consistently active in order for your content or online presence will always be
updated, but if not you will unlikely to hit your targets. So, you always have to ask:
What do my customers spend time online most of the time?
9. Make sure they can easily navigate you online. It's now even more important
for your business to be found online and to provide updated information to
potential customers for you to be able to expand your reach without spending
too much on marketing on site.
10. Risk a budget or establish a budget for online advertisement because being
famous online does not happen overnight you have to exert effort and one
best way is to spend for advertisement but not too much just set a small
budget for it for you to be able to reach out more in the online market.

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