CHAPTER-1

INTRODUCTION, INDUSTRY, AND COMPANY PROFILE

1.1: INTRODUCTION

An internship is an opportunity to work under the supervision of a boss’ employer. You work
with him as an employee. Work under the leadership of the boss and get the knowledge and
experience of the company's field work within the specified time. Internships are opportunities
provided by employers for potential employees. They are called interns. Interns can work in an
organization, company or company for a short fixed period of time. When employers can
successfully complete your work, they can offer to join you permanently with a perfect salary, and
can provide different accommodation and allowance plans.

Think about my internship. This is my first time working in the business field. This seems to be a
difficult task for me because I don't know much about the service industry. This is also the first
step in learning. It will help me to grow in the future after completing my studies. This is China
National Travel Service. I got support and guidance. I am very happy to be a member of this
organization. .Because my employees and I had a good conversation about company information.
And cooperate and support all employees of our organization. So I want to thank my two external
guides for providing me with the necessary information about the company, and the internal guides
helped me complete the project work.
1.2 : INDUSTRY PROFILE

Traveling is as old as human beings. This is a complex impulse and the most decisive factor
in the ideal economic, deep and creative social progress from the beginning of the settlement to
the slow reconciliation. Since ancient times, humans have been searching for their own bodies,
preserving and satisfying their travel needs. These trips are usually related to trade, the desire for
military victory or the holding of ceremonial meetings. Social and commercial transactions,
exchange of ideas and improvement of living conditions and personal satisfaction among people
from different countries. In no less than 20 years, travel around the world will continue to grow
rapidly. The total number of inbound tourists in the world in 1991 was estimated to be 67
million, 700 million in 2000, 1 billion in 2011, and 1.7 billion in 2020. Improved exchange rate
equalization means more business for European and Asian tourists.

Tourism as a service industry contains many tangible and intangible components. The main
tangible elements include large measurable elements of the hotel industry, including travel (such
as airlines, ships, taxis, trains and other vehicles), accommodation (such as hotels, hotels, resorts,
rental rooms) and entertainment centers (such as restaurants, Theme parks, etc.). Water parks,
shopping centers, theaters, casinos, music venues). The main intangible elements contribute to
the intention or motivation of visitors, such as rest, relaxation, opportunities to meet new people,
different languages and other cultures in different regions and experiences, or just doing
something special.

The new definition of tourism: Tourism is called sports, suitable for people who want to stay
for no more than a year outside of typical conditions. It can be travel for entertainment,
propaganda, history, religion, therapy, purpose, and other reasons. People who travel for
entertainment are called tourists. Some people travel for new activities that they cannot do in
their own homes.
 The history of travel:

Although was initially slower, more dangerous, and more excessive in occupations and sports,
years of social and technological advancement often meant that travel has proven to be less
challenging and more accessible. The aforementioned cruise ships are the most popular form of
water travel. Compared with land, the above-mentioned people prefer to travel by boat.
Routes of the 18th and 19th centuries. Then the development of creativity and innovation in
different fields, such as hitting and hitting training, was added to this model.

In any case, prior to the invention of the rail system in the 19th century, travel by water was
generally more comfortable and faster than travel by land. In the 20th century, airplanes and
airplanes controlled most of the remote quarantine area.

Element or a part of travel industry

Tourism can be roughly divided into six key areas. Explore each of these areas, which will help
you understand industry players.

A. Tourism broker:

The travel manager provides information on different travel goals to the all-inclusive community.
And give them suggestions on available activity packages to match their preferences and spending
arrangements, and decide on your travel organization. He is in charge of demonstrating various
things, such as currency exchange, car rental, security, insurance, etc.

B. Consult with Operators:

During this period, the consulting operator can provide the following services:
1. Travel by train, street or plane
2. Refund, such as hotels, restaurants, offices, etc.
3. Travel management, such as airports, highways, short trips, etc.
 These visiting managers can be salespeople visiting through retail travel associations, or they
can quickly provide executives to promote their products in a larger community, especially a larger
community.

C. Hotel and Catering Service:

This section includes people who provide accommodation for all-inclusive communities, such as
hotels, restaurants, apartments, and resorts. The property can be promoted independently or on
behalf of the visiting manager. Direct selling involves a lot of costs and bidding costs when visiting
the manager, and provides direct discounts on occasional seasons like Christmas, Eid or any other
festival, and expresses your best wishes and greetings.

D. Various types of Vehicles:

A transportation provider is a vehicle that operates under realistic conditions; it can be water, air,
or road transportation. The decision depends on the people who like to travel and their spending
habits, as well as the travel budget before arriving at the destination.

E. Visiting the spots:

The place to travel must be very exciting and attractive. People want to go there. The number of
tourists to that place must increase every day. The steps must be high. It must be a good place to
relax. It should be a natural landscape. , Museums, exhibitions, etc. That place must be relatively
concentrated, and it must be known to many people.

F. Data and Guidance:

The data and guides help guide traveller’s anywhere before the destination where they have lived
or lived, giving them detailed information on specific locations that they are unfamiliar with. It
provides traveller’s with answers to all questions about the resort and provides great protection by
storing personal belongings in more secure lockers and communicating with your company.
 Different kinds or types of Journeys:

1. Business Journey:
This is a business trip, where a person travels on business and makes purchases, such as
visiting clients and negotiating deals. People who attend meetings, ceremonies, parties or
any other business or work purpose. And participate in congresses, conventions, fairs or
events related to the company.

2. Ecological Journey:
Eco-tourism is another form of tourism entirely. Ecotourism is a story about saving public
territory to pay attention to social and traditional conditions. Tourism in nature helps to
protect the system of travel and learning experience, and to understand how we approach
modernity through beautiful adventure scenes.

3. Medical Journey:

This is therapeutic tourism. People who travel for treatment purposes, such as medical
examinations of patients. In the past, most people traveled to different cities or countries from
far away places. In order to get the best results from the treatment, the patient must recover as
soon as possible and travel long distances. For these trips, the country will have more medical
opportunities.

4. Free Time Journey:

They are pleasant trips, representing happy people on vacation, family, orientation and health.
The main motivation of the individual is to take a vacation from everyday life. Sometimes leisure
travel is characterized by family, beautiful hotels or resorts, entertainment or sightseeing on the
beach, and visits to local attractions.

5. Pilgrim Journey:
During this journey, people are strongly driven by religious purposes, especially elderly people
such as pilgrimages, mosques, churches and temples. It can also be called cult tourism or moral
tourism.
1.3 : COMPANY PROFILE

National Travels opened in 1927. 92 years ago, they almost started their business with 2 buses
from Shivajinagar to City Market. The organization was established by the late MR. BP
BASHEER AHMED is the father of N.T Rahmathullah Khan and the grandfather of Zameer
Ahmed khan (former Karnataka minister and current Chamrajpet councillor). Then they expanded
their business to this place, and today there are more than 1,700 of their own vehicles circulating
across the country, and they are rapidly expanding here. Today, they offer more than 1,700 cars
with seats ranging from 10 to 50. Among the 50 dedicated buses, they provide night services. The
50 buses are Volvo, Scania, Ashok Leyland AC and nonAC, buses equipped with Mercedes-Benz
beds and semi-trailers, etc. Chapter

After the death of the late Mr. B.P. Basheer Ahmed, this company is run by his seven children.
Among them, B. Rahmathulla Khan started, N.T. In 1989, Rahmathulla Khan joint venture. Please
cooperate with National Travels to use the same product name. In 1989, the group provided M / S
HMT Ltd. with a fleet of 30 contract vehicles, now called N.T rahmathullah khan associates,
operating statewide. Today, there are around 400 domestic tour buses serving the major cities in
South India such as Hassan, Mandia, Tumkul, Mysore and Bangalore every day. Now NT
Rahmathullah khan Associates has more than 500 employees working there, including office
workers, drivers, cleaners, etc. Since then, the quality services that have followed are increasing
rapidly. They recently opened their own NATIONAL TRAVELS offices across India. We make
travel packages almost all over India, and they are happy to travel with all the food and
accommodation to enjoy their services. They have successful and well-trained employees with
different skills that can guide their clients to make decisions on the way to any part of the country.

Tourism supply and demand continued to grow. NATIONAL TRAVELS is committed to

providing the highest quality services that no one can match in the service arena. However, despite
their great success, they did not prevent business expansion with the launch of cars on the market,
from Tata Indigo to Mercedes-Benz, their role has continued to expand to the present. This mainly
covers all population groups.
"NATIONAL TRAVELS won the Karnataka Government Tourism Award and IMFA Best
Transport Provider Award (International Management Association Award) for two consecutive
years in 2003 and 2004.

THE MYSTERY OF SUCCESS OF NATIONAL TRAVELS

The secret of NATIONAL TRAVELS's victory lies in the unwavering approach of the age of
travel. He has been working hard to fill the gaps in the tourism field and taking measures to provide
customers with completely satisfactory services. The main goal of

NATIONAL TRAVELS is to provide customers with comfortable, relaxed, completely

comfortable and safe travel. NATIONAL TRAVELS provides customers with competitive and
reasonable prices for each set of services. Although

NATIONAL TRAVEL has online reservations and counters, they not only handle reservations,
but also answer customer questions about their bus schedules, as well as their questions about
reservations and vehicle schedules. In most cases, they will try to get customer feedback.

NATIONAL TRAVELS is characterized by punctual service, clients never expect normal travel
and business, and at the same time they provide clients with very satisfactory value-added services.

NATIONAL TRAVELS also has its own logistics management system, providing parcel services
to all destinations at a preferential price. The services provided by NATIONAL TRAVEL are as
reliable and safe as any other business in this field.

Generally speaking, NATIONAL TRAVELS is a travel company located in Karnataka. Although

they provide services across the country, they also provide bus tickets for different interstate routes
to Belgaum Hubli, Kolhapur, Mangalore and other major cities in India, such as Bangalore to
Chennai, Ooty to Bangalore, Hyderabad to Bangalore , Bangalore to Mumbai and so on. .They are
local bus facilities in the Bangalore area.
NATIONAL TRAVELS has different special travel packages, covering destinations from
Bangalore in southern India to Mysore, Ooty, Munnar, Kodaikanal and Goa.
 Name of the Firm: N.T. RAHAMATHULLA KHAN.
ASSOCIATES “NATIONAL TRAVELS”

Address: 13/11, Pampamahakavi Road

Shankaripuram Bangalore- 560004

Owner: Owned by N.T. RAHAMATHULLAH KHAN

ASSOCIATES AS A PARTNERSHIP FIRM

Design-Logo:

Nature of Operation: Transportation Business

Mode of Business: Service facilities

“Service to Satisfaction”
www.nationaltravels.com
Slogan of “NATIONAL TRAVELS”:

National travels website:

1.4 : PROMOTERS:

The promotion of the company is carried out through agents and visits to its own website, and
the company has linked itself to different online bus booking applications. Such as PayTM, Red
Bus, Yatra, Make My Trip, Goibibo, Abhi Bus, Travelyaari Apps, etc. These apps can offer the
best prices with the help of travel agencies, allowing customers to book airline tickets easily. It
also helps promote travel agencies.
1.5 : VISION
Our vision is to make the bus industry a whole new look. We provide better and safer transportation
services to the public, and we also provide employee satisfaction. Like our passengers, comfort is
our top priority.

1.6 : MISSION
Provide quality services to the public and maximize the satisfaction of all organizations. Focus on
ensuring job creation and economic growth. The main goal of national tourism is to promote and
develop tourism.

1.7 : QUALITY POLICY

The quality policy of CITS is to provide the best and simplest form of service. The main goal is to
provide customers with comfortable and efficient services. In order to impress customers, this trip
also gave them the best price. The vehicles are well maintained and experienced drivers provide
transportation services to ensure customer satisfaction and provide the correct bus time on time
and without delays.

1.8 : SERVICE PROFILE

There are different service modes for domestic tourism, such as local buses operating in Bangalore
and downtown Bangalore, tourist transportation, tour packages, logistics/freight services, inter-
city night services, etc.

Ø Local Buses of National travels:

These National Travels local buses provide daily services in major cities in South India,
such as Mysore, Tumacuru, Hassan, Mandia and Bangalore. These include all local
passenger services as well as local transportation services.
 Ø Tourist Transportation:
National Travels always been at the forefront in providing high-quality transportation
services to renowned tourists throughout the country. They are mainly concentrated in
Karnataka, Kerala, Tamil Nadu, Andhra Pradesh, Telangana, and Gujarat. And he has
been abroad for more than 4 years.
organizes the most modern buses and taxis, equipped with well-trained and experienced
staff to meet the needs of tourists.

Ø Intercity Day and Night Services:

National Travels is a major player in this segment, deploying more than 100 night dedicated
buses and 1200 long-distance day and night service buses to connect different destination routes,
such as
• Hyderabad to Bangalore

• Mumbai to Bangalore

• Hyderabad to Krishnagiri

• Bangalore to Hyderabad

• Chennai to Pune

• Hyderabad to Salem

• Chennai to Mumbai

• Mumbai to Chennai

• Bangalore to Belgaum

• Chennai to Ahmedabad is the longest route runs by national travels.

These buses include (2 + 2) Volvo, Volvo Multi-axle, Mercedes-Benz, Ashok Leyland Sleeper A
/ c Non A / C and Non Sleeper. The air suspension device arranges a comfortable and safe ride for
you. Passengers can reserve seats by visiting www.nationaltravels.in .in or using payTm, make
My Trip, Red Bus and other online payment tools. Or they can walk to our nearest branch to book
tickets. These routes cover many cities in India.
 Ø Tour packages:

National Travels has now found a lot in different travel packages and offers

different packages to various famous attractions in South India. Like

• Bangalore City Tour

• Bangalore to Mysore to Ooty

• Bangalore to Munnar to Kodaikanal

• Special Trip to Goa

• Coorg Package

Ø Logistics/Cargo service:

National Travels also does a lot of logistics/freight. The company provides an extensive
branch/warehouse network in southern states as well as Maharashtra, Goa and Gujarat. Our motto
is to provide satisfactory service to our customers, and they are responsible for delivering their
goods in a safe and early process. These freight services are deployed on all routes in southern
India’s towns, which are connected to passenger services or heavy goods transport vehicles.

1.9 : INFRASTRUCTURE FACILITIES

National Travel has a better infrastructure, providing water bottles per capita and better quality
comfortable mattresses, pillows and blankets for passengers on long-distance buses. They have
their own vehicles, around 400 local buses and 50 luxury buses, including Volvo, multi-axle
Volvo, sleeper cars with and without air conditioning. The organization has its own bus parking
lot in Bangalore, which covers around 2-3 acres. And they have taken out their own insurance for
each car, which can benefit the driver and passengers in the event of an accident. Approximately
500 employees are working, including drivers, cleaners, and in-house employees. If employees are
unwell or ill, the organization can provide first aid services upon request.
National Travels has its own school and university in Basavanagudi, Bangalore. They have
charitable trusts to help the poor. The company mainly has many branches in the major cities of
South India, such as

• Bangalore head quarter

• Majestic, Bangalore branch

• Chennai branch

• Coimbatore branch

• Hyderabad branch

• Mumbai branch

• Ooty branch

• Pune branch.
1.10 : COMPETITORS INFORMATION:

Ø Parveen Travels:
These travel agencies were established in 1967 by the ABBE Group headquarters in Madhavaram,
Chennai. The late Haji Alabaks was the founder and president of the travel agency. Parveen Travels
is a private company dedicated to meeting various transportation needs. Its main service routes are
in the southern states of India.

Ø SRS Travels:
These travel agencies started in 1971 and have made great strides in their respective fields with
their domestic travel competitors. They currently own approximately 5,000 cars, which are open 24
hours a day, 7 days a week. In addition to Bangalore, they also operate in Chennai, Hyderabad,
Pune and Mumbai. SRS Travels is located in Kalasipalyam, Bangalore, near the National Tourism
Administration.

Ø Jabbar Travels:
These travel agencies are also one of the most competitive travel agencies in China, and the
relationship between the two is closer. Jabbar's itinerary is mainly based on the inter-city night shift,
and does not pay much attention to the local buses in Bangalore. Headquartered in Kalasipalyam,
Bangalore, close to the National Tourism Administration

Ø Orange Travels:
Orange Travels is owned by Thirumala Cabs and is the parent company of Orange Travels. It was
established in Hyderabad in July 2011. The first service was a Mercedes-Benz (semi-finished product)
from Bangalore to Hyderabad. Subsequently, they expanded their business to major cities in southern
India such as Chennai, Mumbai, Coimbatore, Cochin, Mangalore and Pune. Once they started serving
in Bhatkal, they subsequently stopped serving. Headquartered in Hyderabad.
 Ø Vijayanand Travels:
The public tourism business is operated by its Vijayanand Travels division. It has more than 80
branches and is the largest business travel service organization in Karnataka and Maharashtra. Its
1,550 buses include 362 different luxury buses, covering 6 states in the state, mainly in southern India,
with 350 routes all over the country. They have their own logistics services to a large extent. One of
the most popular private sector in India's passenger transportation industry. And the headquarters in
Hubli, Karnataka.

Ø BMTC (Bangalore Metropolitan Transport Corporation):

It is a government agency that started providing public bus transportation services for local residents
in Bangalore in 1997. It is a fair and low-cost service provided by the government for local
convenience. Compared to the private sector, the price of services provided by the government is
lower. But for satisfactory purposes, people may prefer private sector travel. Sometimes people don't
like awkward service.

Ø Siddeshwara Travels:
These tours were established in 1999 and are based in Jal Vayu Vihar, Kammanahalli, Bangalore.
They mainly provide beautiful cars, vans and bus services for tourists in Bangalore as well as local
buses operated by Bangalore in Bangalore area. They have their own air conditioning, bed rest and
seatless buses, operating mainly in Karnataka, in southern India.

1.11 : SWOT ANALYSIS

STRENGTHS:
Ø the oldest travel company in the state capital
Ø Provide quality services to its passengers
Ø Reasonable rates
Ø Good time management
Ø Have well-trained employees
Ø Have strong political power.
 WEAKNESS:
Ø Unable to provide normal services in rural areas
Ø Limited resources, funds and space capacity
Ø High maintenance costs in these areas

OPPORTUNITIES:
Ø Expansion of branches in various cities
Ø Heavy government investment in infrastructure
Ø Introduction of new tourist routes
Ø Changes in passenger tastes and useful traffic demographic data

THREATS:
Ø Fierce competition from other travel agencies in the market
Ø Availability of other modes of transportation, such as railway and air transportation
Ø More restrictions on government policies by service agencies
Ø Possibility of obtaining vehicles in traffic accidents
Ø Additional payment in this field On service tax and tolls.
1.12 : FUTURE GROWTH AND PROSPECTS

As domestic travelers, they came across different public service departments in major cities in South India.
In the future, they can introduce their new car rental service to the public as a driver or passenger co-driver,
both of which are offered in Bangalore. It can start later this year. Also, buses in many places have been
damaged by accidents and old cars are still in service, so they plan to put the vehicles into service in the
future and reserve new ones. They mainly serve South India and now plan to offer bus services in
Rajasthan, Madhya Pradesh.

The current situation of domestic tourism has the opportunity to provide more successful commercial
services in the market. They launched new local buses with comfortable seats in different major cities in
Karnataka. They run 4,444 large companies and have greater political influence. They can easily establish
services in different major cities in the southern states of India. This is not to say that the company can be
completely profitable, but there are many competitors in the market that also provide new services.
1.13 FINANCIAL STATEMENT

BALANCE SHEET AS ON 31st MARCH 2017

Liabilities ` `

Capital Account 19,946,570

Loans 64,02,341

Current Liabilities 35,12,509

Total 2,98,61,420

ASSETS:

Fixed Assets 68,53,031

Investments 3,102

Current Assets, Loans and Advances

Closing Stock 1,81,97,374

Sundry Debtors 45,35,866

Advances and Deposits 1,66,212

Cash and Bank Balances 1,05,836 2,30,05,287

 CHAPTER-2

CONCEPTUAL BACKGROUND AND LITERATURE REVIEW

2.1 : THEORITICAL BACKGROUND OF THE STUDY

An e-ticket (Electronic Ticket Reserve) is a tourist service industry, traveler ticket tour and is an electronic
file without paper. Basically, all real travelers who love this reservation technology are used for this booking
technology

E-Indian Bus tickets Book Reservation India is a dedicated traffic administrator that provides bus service
in India. The company includes transportation of possible accommodation. We guarantee the aspirations of
the travelers and we guarantee the safety of travelers and guarantee travelers' safety. Transportation is a
variety of travel management providers communicating with different courses in the city.

Multipurpose ticketing

This is the process by which customers can use their mobile phones or other portable devices to organize,
pay, purchase or theoretically accept tickets. Portable ticketing reduces training and transportation costs
associated with traditional paper ticketing networks, and increases customer accommodations by providing a
clear new method of purchasing tickets. The term can also refer to the strategy of law enforcement officers
using inauto PC to compare operations on the spot to make hard copies for criminals at the time. The
advantages of portable ticketing include reduced printing time, reduced ticketing opportunities due to human
error, and quick access to reference data across multiple offices.

FACILITIES OF ONLINE TICKET BOOKING

Ø Available for 24 hours in a day to reservation of ticket:
This is the most important motivation for you to book a transportation ticket online. You can book
anytime, anywhere. You can also use the coupon code mybustickets in the transportation reservation
to enjoy the coupon at any time.
 Ø Commission free:
When you book a ticket through a travel agency or travel agency, you will need to pay some extra fees
as a commission, but if you book online, you can get a commission-free booking.

Ø Excellent customer service:

You can ask them any kind of question, and they will answer you in the most ideal way. They will also
inform you of different bus tickets so that you can get discounts when you are ready to book your tickets.

Ø Markdown Promocode:
Therefore, online shopping has obviously become commonplace. You will get a lot of refunds and
coupon codes, allowing you to get more cash when booking your travel. Check mybustickets discount
and my transportation ticket now to save even more.
Ø Simple and Clear process:
No catch or hidden costs. Online booking is very simple and you can see the whole process.

Ø Select your seat on your own choice:

By booking online, you can choose a comfortable seat from the seating arrangement and you only have
to pay what you have to pay for. The online application shows you a clear picture of the number of seats
sold and available seats in a perfect way, and shows that you are reserving a seat for men or women.
There are no pitfalls between the transport organization and the customer.

CRITERIA:
Ticket purchase must meet the following criteria
• Protected (inflexible or false)
• Liquidity factor (physical freedom)
• Broadly agreed (trust is necessary to obtain a generally recognized ticket)
• User accommodation
Similarly, the next three necessities for advanced tickets are essential, they are:
• Viewable :
Professional companies and customers or owners must have a fair understanding of the terms
and representatives of the management department so that they can exceed the ticket estimate.
However, once the ticket is computerized, this is a simple attribute.

• Reasonable Condition:
Tickets can also have installment status, that is, paid or unpaid, and reservation status, such as
blocked, reserved, or deleted. The status can be changed gradually. Similarly, when a ticket is
redeemed, the ownership of the ticket can be modified. Whatever it is, it is difficult to allow
these advances while ensuring safety.

• Purpose to get settlement:

In some cases, it is appropriate to combine at least two tickets to obtain management authority,
or one ticket can contain multiple parts. For example, travel tickets may include settlement tickets
and air tickets.
In addition to the requirements listed above, there are some components that require attention,
such as transferable confidentiality and monotonous ease of use.
 2.2 : LITERATURE REVIEW

The literature review shows previous reviews completed by analysts in the field. When evaluating previous
reviews, there is a clear ultimate goal, which is to understand the scope of the investigation. You can better
understand your hunting issues and refer specifically to speculations, reports, logs, and other data in
comparable comments. This will allow the analyst to understand where the analysis will end, which will
help narrow the scope of the problem.

Kiang, M. Y., Raghu, T. S., & Shang, K. H. M: The exploration builds on previous e-commerce writing
and research to show the components that really affect the project's flexibility in understanding online
advertising. The Spotlight Analysis channel decision writing reveals the elements and arrangement of channel
decision tasks required to determine channel selection. By expanding previous channel determination
research in the region, we provide a way to order online promotions based on project quality. In terms of
project attributes, defining collusion will help to analyze the highlights of the various elements in the
realization of corporate online advertising methods.

Aaker, D.A (1996): building strong brands: Corporate image is a combination of all employees' beliefs,
impressions, feelings, experience and knowledge of the company. The document also pointed out that the
corporate image is the customer's perception of the organization's personal feelings and beliefs.

Jarvenpaa and Todd (1997): In this article, in general, this is especially true for e-tickets because
customers cannot get service, so in this case, the right price may be the dominant decision after satisfaction
and return. When the public wants to purchase services through the Internet or any website, they may not
worry about whether they will be there in person. Therefore, they are not sure whether the content presented
on the website is consistent with the content to be delivered. In this way, price perception plays an
important role in determining satisfaction and intentions after purchase and returns.

Gefen, D. (2000). E-ticketing: The role of familiarity and trust. Customers are generally concerned about
the safety, accountability, and privacy of online websites. Businesses need to generate positive customer
reviews. The airline or landline website should be presented in a professional and reliable manner. The
network must be able to protect each customer's reservation information, such as credit card numbers and
personal information. The newspaper emphasized the security and privacy of its online website.
Bill Anckar. Svante Olofsson. Prkko walden (2001): Overcome online booking barriers through software
agents. Self-booking travel websites on the Internet provide consumers with convenient and cheap travel
booking opportunities. However, they face some problems and shortcomings in this regard. The booking
process is usually time-consuming, and complicated fees are usually expensive.

Palmer J.W. (2002): Website usability, design and performance indicators. The design of the website has
attracted the attention of the Human Computer Interaction (HCI) literature. Building various services for
users is the behavioral aspect of the interaction between the client and the computer. This shows the
attractiveness of the company's positive image.

Koiso-Kanttila, N. (2004): Digital content marketing: In fact, advanced products are part of the business
scene, little by little. The environment that often promotes innovation has received considerable attention in
promoting writing. This article looks at the existing knowledge base of advanced projects and the
differences between these projects suggested or explained in the exercises. Initially, you associate the top-
level entity with multiple transactions, at which point you'll use a structured framework to further explore
presentation techniques to promote mixing. The recognized key qualities of computerized content are data
reorganization, ease of use, path correlation, speed, and essentially zero secondary costs. The content ends
with the exchange of these attributes.

Forrester research (2004): In these works, the researchers mentioned that the Internet is an important tool
for marketing activities, especially in developed countries. The United States was the first country to
increase ticket sales online, followed by some Europeans. This growth in online ticket sales has completely
increased. The distribution channels were changed and then many agents created their ticket distribution
channels.

Gwo‐Guang Lee, Hsiu‐Fen Lin, (2005): This work establishes a research model to analyze the
relationship between general management efficiency and service efficiency indicators, customer
satisfaction, and purchase perception. The explanatory results show that web design, responsiveness and
trust measures will affect overall management efficiency and customer loyalty. In fact, this particular study
investigated users’ buying habits and preferences to highlight the role of online businesses.
Anton Bogdanovych, Helmut Berger (2006): Agency and online booking. In this document, they did not
book online, but also provided a survey to determine the reasons for retaining the traditional travel agency.
The main motivation for studying this problem is that it is impossible to directly experience the priori
consumption of services in the tourism sector. The Internet provides a powerful environment for the virtual
presentation of scenic spots, and the indirect experience it brings far exceeds the capabilities of traditional
travel agencies.

Sulaiman, A., Ng, J., & Mohezar, S. (2008): E-tickets as a new way to buy tickets: The analysis focuses
on the opinions of Malaysian Internet customers about e-tickets. First we review eticket with an example. It
can be concluded that Eticket management is no stranger to Malaysian buyers, as the majority of respondents
have been buying tickets online for the past two years.

Grace Lin, T.R and Chia, C.S (2009): This article looks at the increasing globalization of the world
economy, while also providing many opportunities for traders. This has also intensified competition between
companies, which is why many companies seek non-traditional forms of marketing. Internet marketing is an
upgrade of an enterprise to a non-traditional marketing method.

Mansour Samadhi (2009): This article looks at the increasing globalization of the world economy, while
also providing many opportunities for traders. This has also intensified competition between companies,
which is why many companies are looking for non-traditional forms of marketing. Internet marketing is a
non-traditional marketing method after a business upgrade.

Blanca Hernandez and Louisa Anderu (2010): The different online channels of the network must maintain
their project policies with customers in order to be able to book easily on the Internet instead of booking at
the counter. Customers will also receive many refund offers and services provided by inter-organizational
links and online channel partners.
Lubeck R.M., Wittmann, M.L. and Battistella, L.F.(2012): Generally speaking, this is clearly mentioned
in Document Compared with various types of tickets (excitement, sports, etc.), customers of premium tickets
or bus tickets have a higher level of ticket purchase. This may be due to the attractive offers offered by
standard airlines or travel agencies and their progress in increasing customer awareness. Similarly, the cost
provided through AirAsia is much lower than the cost of the alternative company.
MSc. Iviza Batinić, Vocational School, Vukovar, Croatia: Tourism managers must be inspired by a
broader tourism growth momentum to provide higher quality data and maintain satisfactory progress in
achieving target What followed is that following the latest trends in new technologies and innovations has
become increasingly more complex. The innovation of the network provides efficient and high-level
operations for all financial sectors in all financial sectors, including the tourism industry. This article focuses
on the changes that the introduction of Internet innovation has brought to the tourism industry, as well as the
expectations and limitations of contemporary business travel organizations using the Internet.

Dr. Shohreh A. Kaynama Phd: Recommendations for evaluating the quality of service of online travel
agencies: an exploratory study. Through tools such as SERVQUAL, the importance of management
efficiency has been established to improve customer loyalty and commitment in the traditional business
environment. In any case, these established standard management indicators or benchmarks have nothing to
do with the electronic environment of e-commerce. Using the advantages of online travel as a conceptual
analysis, the EQUAL assessment tool was developed from the buyers' perspective to determine the existence
of an online business organization management. Regardless of whether the existing website evaluation tools
highlight the "cool" or "know-how" level of the website, EQUAL emphasizes the theoretical framework of
the SERVQUAL tool's theoretical structure and balances it with the e-commerce function.

HONGXIU LI, AND REIMA SUOMI: Due to the wide application and wide acceptance of online services
in the travel industry, the Internet has become an important medium for spreading travel benefits, and
traditional mobile offices face serious risks of disintermediation. This specific work includes a project aimed
at studying the impulse of Chinese buyers to use the Internet as a travel management channel to obtain floating
data and book complex Internet usage. He also analyzed that customers may want to use the Internet to help
book travel tickets. This study aims to explore whether there are differences in the sexual orientation and age
of shoppers in different parts, and to discover the mediating role of the travel industry.

ROB LAW: (Faculty and staff of the School of Hotel and Tourism Management, Hong Kong Polytechnic
University, Hung Hom, Kowloon, Hong Kong) This article explores vacationers' views on the opportunities
offered by Internet travel terminals. 413 Vacationers’ feelings about Internet-based communication (on the
Internet from now on) and traditional distribution methods have been broken. The test reflects that tourists
still use professional management and advice provided by tourism organizations. Tourists also accept that the
Internet should find more data.

Peter Andersen, Fei L. Weisstein (2019): Customer response to a channel partners, a demand base
approach. In recent decades, channel partners have faced rapid growth and functional transformation.
Although a large number of studies have in-depth knowledge of the supply side of marketing channels, few
studies have studied the role of customers in channel location and function from a demand side perspective.
In this article, the relationship between the perceived value of the channel and the preference of the channel
is strongly in the stage of creating value for customers.
 CHAPTER-3
RESEARCH DESIGN

3.1 : STATEMENT OF THE PROBLEM

The problem statement provides the most detailed way to clarify the key goals and objectives of this
particular study, which is considered a problem. Study the role of the current national network of online
travel channels, explore methods of business expansion, and become a market leader in the travel industry.
In general, the main business of all travel agencies depends on their season. Therefore, it is possible that in
normal times people do not have to buy airline tickets to travel so much and travel agencies cannot reduce
the price. In the off-season, many seats are vacant and the company has fewer opportunities to make a
profit. For this reason, as a company, they have taken on heavy taxes and insurance for the service industry.
In peak seasons, customers can buy tickets at high prices to meet demand. The research question here is to
check whether online channel partners play a significant role in selling the services provided by domestic
travel and how they can generate positive momentum in business revenue generation.

3.2 : NEED FOR THE STUDY

The bus ticket booking framework is currently in the hands of the company. In fact, it is difficult for the
Transportation Authority to follow human resources procedures. Manpower must be minimized to avoid
errors and mistakes. Computerized ticketing and transportation services must be implemented. It is an
extremely tedious task for the carrier to process this information and complete the task at the appropriate
time. The main reason for

online booking is to facilitate customers to purchase transportation tickets. It is a structure used for
programming. Once the information is encouraged to enter the database, the staff will have nothing to do with
the request until the information is obtained through the system. Similar systems exist on the Internet, but no
discount strategy is found in the current framework. The dissemination and sharing of the Internet has become
a period of data generation that enterprises, consumers, governments and the media pay attention to. In
addition, the Internet era represents PC meetings and communication projects, as well as management and
related objects.
3.3 : OBJECTIVES OF THE STUDY

Ø Research the role of online channel partners in the sales of national tourism services.

Ø Understand the knowledge of online booking channels for travel customers across the country.

Ø Investigate the effectiveness of online platforms and discounts.

3.4 : SCOPE OF THE STUDY

The online channel plays a very important role in this new and digitized world, and most customers prefer to
manipulate their commercial and online operations.

This project covers a small amount of sample area, and the main purpose of the analysis is to consider the
success of the service sector, such as travel agencies.

The tourism industry is in the future, and passengers have electronic tickets and online reservations from
anywhere. This is more convenient for customers in various age groups. The scope of this study is mainly
limited to the main cities of South India and the main cities in the main cities.

3.5 : RESEARCH METHODOLOGY

Research design is an action plan for implementing a research project. Research design is a checklist for the
researcher to track activities and understand whether the researcher is moving in the right direction to achieve
their goals. Researchers' research focuses on the concept of diagnostic testing, which is usually descriptive
and explains cause and effect. This study describes the interpretation of current and future needs. The
sampling technique used here is simple random sampling, because the interviewees are selected randomly,
not based on any selection criteria. The sample size selected here is 60 respondents.

PRIMARY DATA:
Raw data refers to the important information collected directly from our account as the first batch of data,
rather than through researchers or other people with major jobs. Three methods can be used to obtain the
original data.
The original data includes questionnaire surveys, observations, field trips, etc. A questionnaire is a set of
answer options that have been published or published or written through options created for research
purposes.
SECONDARY DATA:

Second-hand data usually exists in the form of ready-made or completed projects. The second-hand data
collected here comes from magazines, periodicals and the Internet.

3.6 : HYPOTHESIS:

H0: There is no significant difference in the revenue generated by online channel partners participating in the
sale of international travel services.

H1: Online channel partners participate in the sale of international travel services to generate significant
revenue gaps.

3.7 : LIMITATIONS

After doing some research, you will find some difficulties or limitations. The problem I found while doing
this research is

Ø Respondents may be biased because they may be loyal to other travel agencies.

Ø Timing is another aspect of resume report preparation. This is a short time to collect end-to-end
data and reliable data.

Ø Many countries have passengers traveling, but due to time constraints, I only sampled 60
passengers.

Ø The information provided by passengers may not be accurate and effective; the interviewee may
make mistakes when providing information
 CHAPTER-4

ANALYSIS AND INTERPRETATION

ANALYSIS AND INTERPRETATION OF THE DATA COLLECTED WITH

GRAPHS AND RELEVANT TABLES.

TABLE NO: 1. WHERE THE CUSTOMERS SATISFIED WITH TRAVELING

SERVICES

Responses No of Respondents Percentage%

Yes 41 83%

No 09 17%

Total 50 100%

percentage

17%

YES
NO

83%

INTERPRETATION: From the above graph it is clear that 83% of customers are satisfied with the
travelling service provided and 17% are not satisfied
TABLE NO.2: REPRESENTING AGE GROUP TRAVELS THE MOST

Age Group No of Respondent Percentage

15- 25 years 16 32%

26- 35 years 20 40%

36-45 years 8 16%

46 – 55 years 6 12%

Total 50 100%

Percentage
45%

40%

35%

30%

25%

20%

15%

10%

5%

0%
15-25 26-35 36-45 46-55

Percentage

INTERPRETATION: The above graph reveals that 40% of the population belongs to the age
group of 26-35, 32% belongs to the age of 15-25, 16% belongs to the age group of 36-45 and only
6% belongs to the age group of 46-55.

TABLE NO.3: HOW MUCH DO THE CUSTOMERS LIKE TO TRAVEL BY BUSES

OF NATIONAL TRAVELS

Particulars No of Respondent Percentage

Daily 9 18%

Once a week 11 22%

Once a Month 18 36%

Rarely 12 24%

Total 50 100%

Percentage

Daily
Rarely 18%
24%

weekly
22%

monthly
36%
INTERPRETATION: Above graph shows 24% of respondent travels rarely. While 36% of
respondent travel once a month, and 22% of respondents travel once a month and 18% of
respondents travel daily by National travels.
TABLE NO.4: HOW DO CUSTOMERS LIKE TO BOOK THE TICKETS

Mode of booking No of Respondent Percentage

Online booking 32 64%

Offline booking 18 36%

Total 50 100%

Percentage

36%

32
64%
18

INTERPRETATION: In the modern generation mostly people like to do their ticket booking on
online itself because it may help to save the time and much offer. So 64% of respondent are
preferring online booking and 36% of the respondents prefer offline booking.
TABLE NO.5: WHAT PURSUADES CUSTOMERS TO BOOK TICKETS ONLINE

Booking Modes No of Respondent Percentage

Saves Times 18 36%

Discounts & Offers 11 22%

Ease of Booking 9 18%

Cash Backs 12 24%

Total 50 100%

Percentage
40%

35%

30%

25%

20%

15%

10%

5%

0%
saves time discount & offers easy booking cash backs

Percentage
INTERPRETATION: The above table shows that 36% of respondents reserve ticket for the
purpose of mainly saves times. And 24% of respondent prefer for the purpose of cash back and
discounts offers and rest of 18% respondent go through ease of booking
TABLE NO.6: WHICH MODE OF BOOKING TICKET IS MOST SUITABLE

Modes of ticket booking No of Respondent Percentage

Companies website 04 8%

Booking from travel agency 12 24%

From Mobile Apps 28 56%

Agent 06 12%

Total 50 100%

Percentage

60%

50%

40%
30%
20%
10%
0%
Companies
website Booking from
travel agency From Mobile
Apps Agent

Percentage

INTERPRETATION: In the above table taken as samples in the current generation 56% of
respondent used to prefer mostly mobile apps for ticket booking, 24% of respondents prefer
booking from travel agency, 8% respondents prefer companies’ website and 12% respondents
prefer to book through agent.
TABLE NO.7: WHUCH APPS DO CUSTOMERS PREFER MOST FOR BOOKING
TICKETS.

Apps No of Respondent Percentage

Goibibo 8 16%

Makemytrip 5 10%

Paytm 13 26%

Free charge 4 08%

Others Apps 20 40%

Total 50 100%

Percentage

40%
35%
30%
25%
20% Percentage
15%
10%
5%
0%
ge

s
rip
o

pp
ib

yt

ar
yt
ib

ra
pa

ch
em
Go

he
e
ak

fre

ot
M

INTERPRETATION: The above graph shows that 40% of respondents prefer other apps, 26%
of them prefer paytm, 16% of them prefer goibibo, 10% of them prefer makemytrip and 08% of
them opt for Free charge for ticket booking.
TABLE NO.8: WHICH PAYEMENT GATEWAY DO CUSTOMERS CHOOSE THE
MOST.

Payment gateway No of Respondent Percentage

Debit card payment 20 40%

Credit card payment 03 6%

UPI payment 22 44%

Internet banking 05 10%

Total 50 100%

Percentage

10%

Debit caed payment

40%
Credit card payment
UPI Payment

44% Internet banking

6%

INTERPRETATION: The graph shows that 40% of respondents prefer debit card payment, 44%
of customers prefer UPI payment, 10% of respondents prefer internet banking and 6% of them rely
upon credit card payment gateways for ticket booking.
TABLE NO. 9: WHAT COMPETITORS DO CUSTOMERS PREFER OTHER THAN
NATIONAL TRAVELS

Competitors No of Respondent Percentage

VRL Logistics 17 34%

SRS Travels 13 26%

Kamat Travels 09 18%

Reshma Travels 11 22%

Total 60 100%

Percentage

22%

34%
VRL Logistics
SRS Travels
Kamat Travels

18% Reshma Travels

26%

INTERPRETATION: 34% customers prefers VRL logistics than national travel, the other
competitors choose by customers are 26% as SRS travels, 22% as Reshma travels and remaining
18% choose kamat travels
 TABLE NO.10. WHICH APP PROVIDE BEST CUSTOMER SUPPORT POLICY FOR
THE CUSTOMERS

Apps No of Respondent Percentage

07 14%
Goibibo
21 42%
Makemytrip
15 30%
Paytm
02 4%
Free charge
05 10%
Others Apps
Total 50 100%

Percentage
45%

40%

35%

30%

25%

20%

15%

10%

5%

0%
Goibibo Makemytrio Paytm Free charge Other Apps

Percentage

INTERPRETATION: The above graph states that 14% of respondents Goibino has a customer
support polocy 42% of them say that makemytrip is also having the same, 30% of them reveal that
paytm, 04% of them feel it is with free charge and 10% of them say that other apps is having a best
customer support policy.
TABLE NO.11: WHAT CUSTOMERS FIND MOST DIFFICULT WHILE ONLINE
BOOKING

Difficulties No of Respondent Percentage

Server errors 15 25%

Doing Payment 14 23%

Refund 11 18%

Ticket cancellation 13 22%

Others problem 07 12%

Total 50 100%

Chart Title

12%
25%
Server problm
22%
Payment method
Refund
23%
Ticket cancellation
18%
Other problems

INTERPRETATION: The above graph indicates that 25% of respondent faced difficulties of
server problem mostly. And the 23% respondent faced difficulties by payment method and 22%
respondent faced problem of ticket cancellation, 18% of them had issues with refund and 12% gets
other problems of technology such as Non -updated applications.
TABLE NO.12: OUT OF 5 STARS HOW MANY STARTS DID CUSTOMERS GAVE TO
NATIONAL TRAVELS

Stars No of Respondent Percentage

5 stars 7 14%

4 stars 24 48%

3 stars 13 26%

2 stars 4 8%

1 stars 2 4%

Total 60 100%

Percentage

50%
45%
40%
35%
30%
25%
20%
15%
10%
5%
0%
5 Stars 4 Stars 3 Stars 2 Stars 1 Stars

Percentage

INTERPRETATION: out of 5 stars 14% customers rated 5 stars, 48% rated 4 stars , 26% rated
3 stars, 8% rated 2 stars and remaining 4% rated 1 stars
 TABLE NO.13: WHICH MARKETING MODE IN MOST SELECTED BY NATIONAL
TRAVELS

Mode of contact No of respondent Percentage

Tele Marketing 12 24%

Digital marketing 25 50%

Email Marketing 13 26%

Total 50 100%

Percentage
60%

50%

40%

30%

20%

10%

0%
Tele marketing Degital marketing Email marketing

Percentage

INTERPRETATION: The above graph interprets that 24% of respondents are contacted through
tele-marketing, 50% of respondents are contacted by digital marketing and 26% of respondents are
contacted through email marketing by channel partners in selling the services of national travels.
TABLE NO.14: AT WHAT TIME CUSTOMERS PREFER TO TRAVEL THE MOST

Timing No of Respondent Percentage

Morning 08 16%

After noon 05 10%

Evening 17 34%

Night 20 40%

Total 50 100%

Percentage

16%

40%
10%
Morning
After noon
Evening
Night
34%

INTEERPRETATION: The above graph indicates that 40% of the prefer to travel at night, 10%
prefer at afternoon 16% prefer to travel at morning and 34% of respondents prefer to travel at
evening
TABLE NO.15: WHAT DO CUSTOMERS THINK ABOUT THE PRICING OFFERED BY
NATIONAL TRAVELS
Pricing No of Respondent Percentage

Cheap 22 44%

Affordable 25 50%

Expensive 03 6%

Total 50 100%

Percentage
60%

50%

40%

30%

20%

10%

0%
Cheap Affordable Expensive

Percentage

INTERPRETATION: The graph states that 44% of respondents founds the pricing is cheap, 50%
of respondents found it’s affordable and remaining 6% customers found its expensive
TABLE NO.16: DO CUSTOMERS FIND THE BUSES OF NATIONAL TRAVELS
PUNCTUAL ON TIME

Are they punctual No of Respondent Percentage

YES 33 66%

NO 17 34%

Total 50 100%

Percentage
70%

60%

50%

40%

30%

20%

10%

0%
YES NO

Percentage

INTERPRETATION: The above graph shows that 66% respondents said the buses were punctual
on time and, 34% of respondents said the buses weren’t punctual on time
TABLE NO.17: WHICH APP DO CUSTOMERS FIND EASY FOR TICKETING BOOKS

Apps No of Respondent Percentage

07 14%
Goibibo
12 24%
Makemytrip
16 32%
Paytm
04 8%
Free charge
09 18%
Others Apps
Total 50 100%

Percentage

19% 15%

8% Goibibo
25% Makemytrip
Paytm
Free charge

33% Others apps

INTERPRETATION: The above table indicates that 32% of customers feel the paytm is easy
app for booking tickets, 24% find that makemytrip is a easy app for booking tickets and the least
8% found the free charge is the good one and thus of 14% goibibo and remaining opt for other
apps
TABLE NO.18: DO CUSTOMERS FIND THE BUSES OF NATIONAL TRAVEL
HYGIENIC AND CLINE

Are they hygienic and cline No of Respondent Percentage

YES 35 70%

NO 15 30%

Total 50 100%

Percentage

30%

YES
NO

70%

INTERPRETATION: The above table indicates that 70% of customers feel the buses of national
travels are hygienic and clean and remaining 30% found that it wasn’t hygienic and clean enough
 CHAPTER-5

FINDINGS, CONCLUSION, AND SUGGESTIONS

5.1 : FINDINGS
v 83% of customers are satisfied with the travelling service provided and 17% are not satisfied
v 40% of the population belongs to the age group of 26-35, 32% belongs to the age of 15-25, 16%
belongs to the age group of 36-45 and only
v 24% of respondent travels rarely. While 36% of respondent travel once a month, and 22%
of respondents travel once a month and 18% of respondents travel daily by National
travels.
v 64% of respondent are preferring online booking and 36% of the respondents prefer offline
booking.

v 36% of respondents reserve ticket for the purpose of mainly saves times. And 24% of
respondent prefer for the purpose of cash back and discounts offers and rest of 18%
respondent go through ease of booking
v 56% of respondent used to prefer mostly mobile apps for ticket booking, 24% of
respondents prefer booking from travel agency, 8% respondents prefer companies’ website
and 12% respondents prefer to book through agent.
v 40% of respondents prefer other apps, 26% of them prefer paytm, 16% of them prefer
goibibo, 10% of them prefer makemytrip and 08% of them opt for Free charge for ticket
booking.
v 40% of respondents prefer debit card payment, 44% of customers prefer UPI payment,
10% of respondents prefer internet banking and 6% of them rely upon credit card payment
gateways for ticket booking.
v 34% customers prefers VRL logistics than national travel, the other competitors choose by
customers are 26% as SRS travels, 22% as Reshma travels and remaining 18% choose
kamat travels
5.2 : CONCLUSION

The project is which aims to guide online channel partners to emerge as times require in the digital market
current. Decades ago, there were no online channel partners. Only offline reservations and agents book tickets
there. I found out how the technology for this project developed at that time. How do people feel about
booking tickets anytime, anywhere? We can choose our own seating area and the ability to view the seats.

Project has also been applied through the National Travel Agency to compare online and offline bus tickets
booked at the counter. Now people are paying more and more attention to digital methods. Digital marketing
is rapidly developing in the market with its powerful features. Selling tickets online can promote more cash
back and discounts to attract seniors. Through this research, I discovered that there are still reservations or
agents for seniors.

CITS has brand awareness and broad influence in the tourism industry. They provide 100% service in the
service industry. The CITS logo itself says "Service Satisfaction", which shows that they pay more attention
to customer satisfaction.
5.3 : SUGGESTIONS

• National tourism should be an effective promotion strategy because it has been fully commercialized in
the market. Like advertising on social media platforms, Google, Facebook, Instagram.

• Focus on the online channel market and offer customers other websites and applications such as
Travelyaari

• Domestic travel must be applied separately to provide customers with additional discounts and cash.

• Traveling around the country should increase your business and increase lockers for target customers
who are unfamiliar with the Internet.

• Due to the excellent quality of the Bank of China, each market segment needs a market for regional assets
and products with different regional destinations.

• The country / region label must be placed on ten keys.

• Traveling around the country allows you to establish contact with the company. During the off-season,
the company offers buses to pick up and drop off employees at different locations.

• Domestic trips with clients can be upgraded, especially when discounts are offered through FM radio
channels (especially through FM radio channels), since most passengers and passengers travel on deck.

• National tourism can use cities, digital billboards, LED screens, etc. to attract customers with promotional
discounts. Near the mall