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eBay & Walmart Selling Strategies

This document provides an overview of selling on eBay, Walmart, and Amazon marketplaces. It discusses the pros and cons of each platform, as well as requirements for getting approved to sell. Key points include eBay having over 600 million users but requiring fees, Walmart having no monthly fees but strict shipping policies, and Amazon having 2.4 billion visits but only allowing branded content from approved sellers. Recommended wholesale budgets are $5,000-$8,000 for US and $4,000-$6,000 for other markets. Private label budgets are significantly higher at $25,000-$50,000 for US and $10,000-$15,000 for other markets.

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Hassan Mehmood
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0% found this document useful (0 votes)
241 views22 pages

eBay & Walmart Selling Strategies

This document provides an overview of selling on eBay, Walmart, and Amazon marketplaces. It discusses the pros and cons of each platform, as well as requirements for getting approved to sell. Key points include eBay having over 600 million users but requiring fees, Walmart having no monthly fees but strict shipping policies, and Amazon having 2.4 billion visits but only allowing branded content from approved sellers. Recommended wholesale budgets are $5,000-$8,000 for US and $4,000-$6,000 for other markets. Private label budgets are significantly higher at $25,000-$50,000 for US and $10,000-$15,000 for other markets.

Uploaded by

Hassan Mehmood
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
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&

Sehab Razzaq
Ecommerce & Marketing Trainer

Best IT Trainings in Lahore


Introduction To
eBay
● Third party retail sales website
● Part time or Full time
● eBay account
● Plenty of desirable items to sell
● 135 million eBay users
● 1.7 billion eBay listings active on the site
eBay’s different business modules
● FBM/ Drop shipping
● FBA
● Wholesale
● Private Labelling
eBay

● Learn how to do Drop shipping/ wholesale FBM and PL


● Learning the tools
● Finding the profitable products
● Confidence of making a right decision about buying the product or choosing the
product
● Building successful business strategies on eBay
● What are the things we must do while selling on eBay
● How to avoid Suspensions
● How to remove Suspension/ How to reinstate account
● Dealing invoices
Things to do on ebay
● Business models
● Pro’s and con’s
● Setup account
● Product research
● Tools & Extensions
● Profit calculations
● Product Sourcing
● How to Optimize Listing
● Order processing / Handling
● Tax Exempt
● Customer Support
● Removing Defects
Cont’d
● Things to avoid
● Documents Required/ The main party in eBay account Reinstatement
Pro’s of eBay
● Easy setup
● eBay selling fee
● eBay promotions tools
● Multiple selling options
● No competition from eBay
● eBay Tool
● eBay seller protection
Con’s of eBay
● Bargaining customers
● FBM based model
● eBay quick shipping algorithms
● Chinese seller
● Tracking ID invoice
● Customer messages
Walmart Inc. is an American multinational retail corporation that
operates a chain of hypermarkets, discount department stores, and
grocery stores from the United States, headquartered in Bentonville,
Arkansas.
● Walmart’s online market place
● up to 100 million unique visitors a month
● Walmart’s secure checkout process
Pro’s of Walmart
● No Fee only sale %
● Unlimited listing
● Multiple integration
● High audience
Con’s of Walmart
● All seller have their competitive prices
● Walmart restrict you if you increase prices
● Strict shipping policies
● Buggy integration
Required Documents for Approval 
● US Business Tax ID and Business address (Social Security Number is
not accepted) 
● Address Proof of the place of physical operations
● EIN (Employer Identification Number) Verification letter from the US
Department of the treasury which verifies your business address of
physical operations in the US.
● If you’re a US citizen, attach your W-9 form. Or, if you live outside the
US, attach your W-8 form to verify your country of residence for taxes. 
● Product catalog through Planned Integration (API, solution provider, or
bulk upload)
● Product information (such as catalog size, product category, etc.) 
eBay Walmart Amazon

Application Process: Application Process: Application Process:


No need to prove established Accepts Established brands, No need to prove established
sales or Business in E- establishes sale in E- sales or Business in E-
commerce commerce. commerce

Seller Fee: Seller Fee: Seller Fee:


Final value fee + referral fee No monthly fee Pro Ac 39.99$

Site Traffic: Site Traffic: Site Traffic:


over 600 million 317.3M visits 2.4 billion
eBay Walmart Amazon

Rich media concept: Rich media concept: Rich media concept:


Everyone can post info Everyone can post info Only those who have bran
graphics, A+ content, video graphics, A+ content, video registry

Physical Store: Physical Store: Physical Store:


Has physical store to allow Has physical store to allow No physical store
pickup pickup

Listing Optimization: Listing Optimization: Listing Optimization:


Quality Content Quality Content SEO Based
General Keyword General Keyword KW stuffing, Blot points
Main Keywords Main Keywords Time Consuming
RECOMMENDED WHOLESALE
BUDGET:
● US MARKET (RECOMMENDED) – 5000$ TO 8000$
(BUDGET MAY VARY)
● UK/ EU MARKET – 4000$ TO 6000$ (BUDGET MAY VARY)
● AUSTRALIA / CANADA / UAE – 4000$ TO 6000$ (BUDGET
MAY VARY)
RECOMMENDED MINIMUM
Private Label BUDGET:
● US MARKET (RECOMMENDED) – 25000$ TO 50,000$
(BUDGET MAY VARY)
● UK/ EU MARKET – 15000$ (BUDGET MAY VARY)
● AUSTRALIA / CANADA / UAE – 10000$ TO 12000$ (BUDGET
MAY VARY)

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