Annual EGA Challenge
Design and Innovate with
Aluminium
2024-2025
Design
Portfolio
Sustainable Mobility
Theme
EMPATHIZE DEFINE IDEATE DEVELOP EVALUATE
TASK: Outline your team roles and Plan
Project Planning and Team management your project
Time and Role Project Management with Gantt
Management Chart:
Hours
1 2 3 4 5 6 7 8
Project Task
Empathize/ Research
Ideation
Development
Final Design
Prototyping
Name
Reflection
Team Roles (Attach Photo or Illustrate
showcasing
your teamwork )
Team
Members:
Name……………………… Name……………………….. SCORE CARD
TOP MARKS
Role………………………... Team Role…………………..
Team member’s tasks
Name……………………….. Name……………………….. are outline and the
Team Role………………….. Team Role………………….. project planning is
executed using a
Gantt’s Chart.
Team
Mentor: PLAN
Name………………………..
Team Role…………………..
Problem Statement
People around the world are in an unstoppable need to move around. We need to get to new
destinations, goods need to be delivered, and services have to be completed. There are multiple
factors that affect the ease of mobility from infrastructure as bridges and paved streets to
different types of transportations used.
➔ How might we create a sustainable mobility design using Aluminum as a core
component?
Empathize
Based on the provided problem statement and source image, empathize with the sustainable mobility situation.
➔ Do appropriate research and data collection to build an Empathy Map on a chosen
user/situation related to the theme following the below example.
Visit the Link to learn more about empathy map:
https://www.questionpro.com/blog/empathy-map/
TASK: Empathize based on the provided images.
Empathize
Sustainable mobility refers to transportation practices
that minimize negative environmental, social, and
economic impacts. sustainable mobility can be
represented through various applications like: public
transportation, carpooling, infrastructure investment,
urban planning, and pedestrian zones.
➔Do further research to get inspired!
BMW i Vision Circular car is an iconic example of a
sustainable future car that is made with minimal
use of materials. The use of recycled materials,
ease to disassemble and refurbish, and the
possibility of being 100% recycled in the future
make the BMW i Vision Circular car a remarkable
example of sustainable mobility.
➔Do further research to get inspired!
TASK: Complete this an empathy map to develop a deep
Empathy Map understanding of the user.
SAY THINK
What did your user say? What might your user be thinking?
DO FEEL
What actions / behaviours did you notice? What emotion might your user be feeling?
?
SCORE CARD
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Empathy map has
been used to capture
and visualize the
PAINS GAINS
target group in the
What are the risk factors and pain points? What are the users ultimate goals and how can they achieve it?
problem statement
EMPATHIZE
TASK: Define the exact problem you want to solve and THE USER
DEFINE you are solving for. User a Point of View (POV) to create a
actionable and meaningful statement.
USER NEED INSIGHT
Define the type of person you are designing Select the MOST essential needs, the MOST Express the insights identified through the
for – YOUR user. important to fulfill. information you have gathered.
For example, you would have used empathy Choose from the needs identified through
maps or other methods, to help you
your observations, research, and interviews.
understand your results through
observations, interviews, etc.
SCORE CARD
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_____________ needs to ___________________________because _________________________________________ A Well defined user
(user) (user’s need) point of view
(insights) statement is
presented
DEFINE
TASK: Use this page to produce a range of ideas for your
Concept Ideation (1) transportation design. This could be done in the form of an ideation
and project planning map.
Put your ideas into paper using a ideation map or mind
map.
Find below an example of an ideation map.
SCORE CARD
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A variety of detailed
concepts that
Idea evaluation conceptualized and
visualized using a
mind map.
IDEATE
TASK: Use this page to produce a range of ideas for your suitable
mobility design. Think about the views and explain them in detail
Concept Ideation (2) using sketches or on CAD.
SCORE CARD
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A variety of detailed
Specification check concepts that are
explained in detail.
IDEATE
TASK: Use this page to produce a range of ideas for your suitable
mobility design. Think about the views and explain them in detail
Concept Ideation (2) using sketches or on CAD.
SCORE CARD
TOP MARKS
A variety of detailed
Specification check concepts that are
explained in detail.
IDEATE
TASK: Explain your chosen idea in details and discuss the
Final Project Development value of it and what is unique about it.
SCORE CARD
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Clear and detailed
development with all
aspects explained (plans,
isometric projections)
DEVELOP
TASK: Evaluate the project’s prototyping realization
Model Planning aspect.
What has gone well? What would you do differently or
improve?
➔ Imagine how you can bring your idea to reality and create a paper based model. Create one, take
a photo and paste below.
https://www.thecreativedimension.org/
SCORE CARD
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The Prototyping
process is well
defined and
illustrated.
DEVELOP
TASK: Evaluate the whole project’s entrepreneurial
aspect and
Business Plan build a business plan.
➔ Think like an entrepreneur
Create a marketing plan to sell this idea to an investor to make this project a reality.
SCORE CARD
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A chart depicting
clear entrepreneurial
plan for all aspects is
provided.
DEVELOP
TASK: Self Evaluate the project to understand what has
gone well? What would you do differently or improve?
Project Reflection
➔ Evaluation. What are you happy with? What has gone well, what would you improve and
why?
SCORE CARD
TOP MARKS
Clear evaluation of all
aspects throughout
the whole process.
EVALUATE
