retargeting-jobs-in-meerut, Meerut

6 Retargeting Jobs nearby Meerut

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posted 2 weeks ago

PPC Executive Digital Marketing

Kaeera Ventures Pvt. Ltd.
experience1 to 5 Yrs
location
Noida, Uttar Pradesh
skills
  • Keyword Research
  • Budget Management
  • Reporting
  • Data Analysis
  • Google Ads
  • Bing
  • Paid Social Platforms
  • Ad Copywriting
  • Campaign Optimization
  • Metrics Tracking
  • Remarketing Strategies
  • Audience Targeting
Job Description
As a PPC Executive, your role will involve managing and optimizing various campaigns across Google Ads, Bing, and paid social platforms. Some key responsibilities include: - Building campaigns on different advertising platforms - Conducting keyword research and managing negative keyword lists - Writing engaging ad copy and testing different elements like headlines and CTAs - Monitoring budgets, bids, and pacing for campaigns - Tracking important metrics such as CPC, CTR, Quality Score, and conversion rate - Collaborating with designers for ad creatives and landing pages - Ensuring account hygiene and conducting platform audits - Supporting remarketing strategies and feed-based ad formats - Reporting on campaign performance and progress in optimization - Staying informed about platform changes, trends, and beta features Your qualifications for this role should include: - Minimum of 1-3 years of hands-on PPC experience either in-house or at an agency - Proficiency in Google Ads, Meta Ads, and understanding of campaign structures - Ability to set up campaigns, manage budgets, and employ bid strategies effectively - Strong skills in writing and testing ad copy and creatives - Experience in keyword research and optimization - Basic knowledge of audience targeting, retargeting, and lookalike audiences - Comfortable working with spreadsheets, reporting tools, and various platforms - Interest in analyzing performance trends and data - Ability to work under pressure and adapt to changing budgets or requirements It is worth noting that many PPC executives begin their careers from junior marketing or internship roles and enhance their technical skills through practical experience. Having certifications in Google or Meta Ads would be considered a plus for this position. Please note that this is a full-time position requiring in-person work at the specified location.,
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posted 2 months ago
experience3 to 7 Yrs
location
Noida, Uttar Pradesh
skills
  • Campaign performance analysis
  • Customer segmentation
  • Data analysis
  • Project management
  • Strategic thinking
  • Analytical skills
  • Google Analytics
  • Customer retention strategies
  • Customer data analysis
  • Customer personas
  • Crossfunctional collaboration
  • Customer loyalty programs
  • Email marketing campaigns
  • Retargeting campaigns
  • Industry trend analysis
  • Campaign optimization
  • Written communication skills
  • Verbal communication skills
  • Creative thinking
Job Description
Role Overview: As a Retention Marketing Manager at the ecommerce agency, you will be instrumental in enhancing customer retention and boosting customer lifetime value. Your primary focus will be on developing and implementing effective strategies to increase customer loyalty and drive repeat purchases. By analyzing customer data and collaborating with various teams, you will ensure a cohesive customer experience and optimize retention efforts. Key Responsibilities: - Develop and execute customer retention strategies and campaigns to improve customer loyalty and drive repeat purchases. - Analyze customer data to identify patterns and trends, utilizing insights to enhance retention efforts. - Create customer personas to gain insights into customer needs, preferences, and pain points. - Collaborate with cross-functional teams to ensure a seamless customer experience. - Manage customer loyalty programs, rewards, and referral initiatives. - Create and oversee email marketing campaigns, including segmentation, testing, and optimization. - Implement and manage retargeting campaigns, incorporating dynamic product ads and personalized recommendations. - Monitor and analyze campaign performance to provide data-driven recommendations for enhancements. - Stay updated with industry trends to identify opportunities for improving customer retention and increasing customer lifetime value. Qualifications Required: - Bachelor's degree in marketing, business, or a related field. - 3+ years of experience in retention marketing, particularly in the ecommerce sector. - Proficiency in customer segmentation, data analysis, and campaign optimization. - Strong written and verbal communication skills to craft compelling marketing messages and content. - Excellent project management skills to handle multiple projects simultaneously. - Creative and strategic thinking abilities to devise innovative marketing solutions. - Strong analytical skills to interpret data and make well-informed decisions. - Experience with Google Analytics and other data analytics tools.,
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posted 2 months ago
experience2 to 6 Yrs
location
Ghaziabad, Uttar Pradesh
skills
  • Email Marketing
  • Campaign Management
  • HTML
  • CSS
  • Marketing Automation
  • Digital Marketing
  • Data Analysis
  • Photoshop
  • Dreamweaver
  • AB Testing
Job Description
As a member of the Uplers team, your role will involve maintaining and executing email marketing calendars for assigned clients. You will be responsible for ideating and conceptualizing campaigns, building or coordinating the creation of emails and landing pages, segmenting lists, deploying campaigns, and analyzing the results to ensure successful delivery and achievement of desired outcomes. **Key Responsibilities:** - Maintain and execute email marketing calendar for assigned clients, including ideation and concept campaigns - Build or coordinate the creation of emails and landing pages - Segment lists, deploy campaigns, and report results - Concept, code (html/css), and test email templates for campaigns - Create, execute, and analyze A/B test plans to improve campaign performance - Develop corresponding landing pages for campaigns and test them before deployment - Measure and report on email campaign and A/B test plan performance - Manage ongoing reporting for launched campaigns - Assist in marketing automation campaigns, retargeting ads, and list clearing - Collaborate with production teams to design assets for customer journey touchpoints - Evaluate and improve the process of understanding client needs for a better experience **Qualifications Required:** - At least 2+ years of experience setting up campaigns for digital or email marketing - 2+ years of experience in building or coordinating the creation of emails/landing pages - Experience with DIY ESPs like Mailchimp, Campaign Monitor, iContact, and enterprise ESPs like Salesforce Marketing Cloud, Marketo, Eloqua - Proficiency in Braze - Technology-savvy marketer with problem-solving and data analysis skills - Good HTML and CSS skills with exposure to setting automation and campaigns for ESPs - Proficiency in Photoshop and Dreamweaver - Responsible self-starter, innovative thinker, detail-oriented, comfortable in a metrics-driven environment Uplers aims to simplify and expedite the hiring process, helping talents find and apply for relevant contractual onsite opportunities to advance their careers. The company is dedicated to supporting employees through any challenges they may encounter during their engagement. If you are ready to embark on a new challenge, work in a great environment, and elevate your career to the next level, don't hesitate to apply today. Uplers is excited to welcome you to the team!,
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posted 1 week ago
experience3 to 7 Yrs
location
Noida, Uttar Pradesh
skills
  • Fashion
  • Campaign Management
  • Retargeting
  • Conversion Optimization
  • Data Analysis
  • Stakeholder Management
  • Performance Marketing
  • Growth Marketing
  • Womens Apparel
  • Paid Marketing
  • Traffic Acquisition
  • ROAS Improvement
  • CAC Control
Job Description
As a Performance/Growth Marketer with 3-6 years of experience in fashion (womens apparel), your primary role will involve driving paid and performance-led marketing campaigns, collaborating with creative and UGC teams, and scaling online conversions. You should ideally have agency experience to excel in this position. Key Responsibilities: - Plan, launch, and optimize performance marketing campaigns across various paid channels including Meta (Instagram/FB), Google Ads, and other digital platforms. - Define growth strategies focusing on traffic acquisition, retargeting, conversion optimization, ROAS improvement, and CAC control. - Work closely with the UGC specialist and creative team to ensure alignment of ad creatives and landing pages with brand aesthetic and campaign goals. - Analyze campaign data, derive insights, and present monthly performance reports with actionable recommendations. - Coordinate with external marketing agencies or internal teams to ensure execution aligns with growth objectives. - Stay updated on digital marketing trends in the fashion industry, leveraging new tools, channels, and formats for scaling growth. - If applicable, mentor or manage a marketing team to help build capabilities for scaling online revenue. Qualifications & Skills: - 3-6 years of performance/growth marketing experience in the fashion domain, specifically womens clothing. - Preference for experience working in or with marketing agencies. - Strong analytical skills to interpret campaign KPIs (ROAS, CAC, LTV, CTR) and make data-driven decisions. - Proficiency in tools such as Google Analytics, Meta Ads Manager, Google Ads, and marketing automation or BI dashboards. - Excellent communication skills, stakeholder management abilities, and capacity to integrate creative and data for optimal performance. - Immediate availability and willingness to be based in or commute to Noida/Delhi NCR. (Note: No additional details about the company were present in the job description.),
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posted 2 months ago

Performance Manager

Makoons Play School
experience3 to 7 Yrs
location
Ghaziabad, Uttar Pradesh
skills
  • Analytical Skills
  • Facebook Ads Manager
  • ProblemSolving Skills
  • Knowledge of Social Media Trends
  • Knowledge of Google Ads
Job Description
You will be working as a Facebook Ads Specialist at Makoons Group of Schools, a leading network of educational institutions with a commitment to holistic child development. Your role will involve managing and optimizing Facebook Ads campaigns to drive lead generation, brand awareness, engagement, and conversions. Here are the key responsibilities associated with this position: - Create, manage, and optimize Facebook Ads campaigns for various objectives such as lead generation, brand awareness, engagement, and conversions. - Set up and monitor ad campaigns on Facebook, Instagram, and other social platforms. - Develop and refine audience segments to ensure ads reach relevant and high-converting audiences. - Utilize custom audiences, lookalike audiences, and retargeting strategies for maximum campaign effectiveness. - Collaborate with the creative team to design compelling ad creatives including images, videos, and copy. - Continuously test and optimize ad creatives, bidding strategies, and ad placements for improved performance. - Manage ad budgets efficiently to maintain a strong Return on Ad Spend (ROAS). - Adjust budgets and bids based on performance data to achieve campaign objectives. - Track and analyze key metrics like click-through rates (CTR), conversion rates, and cost per conversion. - Provide regular reports on campaign performance with actionable insights and recommendations. - Stay updated with social media advertising trends, best practices, and platform updates. - Conduct competitor analysis to identify opportunities and gaps in the current strategy. - Collaborate with the marketing team to align social media advertising efforts with overall marketing goals. - Provide insights and recommendations to enhance the digital marketing strategy. Qualifications required for this role include: - Education: Bachelor's degree in Marketing, Business, Communications, or a related field. - Experience: Minimum 3 years of experience managing Facebook Ads campaigns with a proven track record of success. - Skills: Proficiency in Facebook Ads Manager, strong analytical and problem-solving skills, knowledge of social media trends and best practices, familiarity with other ad platforms like Google Ads is a plus. For more information, you can contact the HR department at hr4@makoons.com or 9355040883.,
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posted 1 week ago

PPC Executive

AHA Technocrats
experience1 to 5 Yrs
location
Noida, Uttar Pradesh
skills
  • Keyword Research
  • Competitive Analysis
  • ROI Optimization
  • Google Analytics
  • Analytical Skills
  • Spreadsheets
  • PPC Executive
  • Google Ads
  • Campaign Optimization
  • AB Testing
  • Audience Targeting
  • Conversion Rate Optimization
  • Certifications
Job Description
Role Overview: As a PPC Executive, your main responsibility will be to plan, execute, and optimize paid advertising campaigns to increase website traffic, lead generation, and conversions for international clients. You should have a solid understanding of Google Ads and campaign optimization, as well as basic knowledge of organic search strategies. Key Responsibilities: - Conduct thorough keyword research and competitive analysis to uncover valuable opportunities. - Continuously optimize bids, budgets, and ad copy to maximize ROI and achieve target CPA/ROAS goals. - Implement and analyze A/B tests on ad copy, landing pages, and campaign settings. - Manage and enhance audience targeting, retargeting/remarketing lists, and negative keywords to improve campaign performance. Qualifications Required: - 1-3 years of proven experience in managing significant PPC budgets and delivering measurable results. - Proficiency in Google Analytics 4 (GA4) for tracking, reporting, and campaign analysis. - Strong grasp of conversion rate optimization (CRO) principles. - Excellent analytical skills and ability to use spreadsheets for data manipulation and reporting. - Possession of relevant certifications such as Google Ads and Google Analytics would be advantageous.,
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posted 2 months ago

Senior Media Analyst

ADSPARKX MEDIA
experience7 to 11 Yrs
location
Haryana
skills
  • Performance Monitoring
  • Video Editing
  • Competitor Analysis
  • Trend Awareness
  • Facebook Ads Manager Expertise
  • Pixel Setup
  • Management
  • Campaign Optimization Tools
  • Ad Placement Strategies
  • Data Analysis
  • Reporting
  • AB Testing Proficiency
  • Ad Copywriting
  • Graphic Design Knowledge
  • Understanding User Intent
  • Audience Research
  • Retargeting Strategies
Job Description
Role Overview: Adsparkx is seeking a Media Analyst for Search Arbitrage to develop, execute, and optimize high-performance Facebook ad campaigns aimed at driving profitable traffic to search arbitrage websites. As a Media Analyst, your role will focus on leveraging audience targeting, creative ad strategies, and data-driven decision-making to maximize return on ad spend (ROAS) while ensuring consistent traffic growth and cost efficiency. Key Responsibilities: - Campaign Development and Management: Design, launch, and manage Facebook ad campaigns tailored for search arbitrage. Optimize ad copy, visuals, and landing pages to improve click-through rates (CTR) and engagement. - Performance Analysis and Reporting: Monitor campaign performance metrics (CTR, CPC, ROI). Use Facebook Ads Manager and analytics tools to track results and make data-driven adjustments. - Cost Management and ROI Optimization: Strategically manage budgets to achieve high ROAS. Reduce CPC while maintaining traffic volume and quality. - Audience Research and Segmentation: Identify high-value target audiences using Facebook's advanced targeting features. Test and refine audience segments based on performance. - A/B Testing: Run experiments with different ad creative, placements, and targeting strategies. Implement insights to refine campaigns for better outcomes. - Trend Monitoring and Competitor Analysis: Stay updated with the latest Facebook ad trends and search arbitrage practices. Analyze competitor strategies to identify opportunities. Qualifications Required: - Technical Skills - Facebook Ads Manager Expertise: Proficiency in using Facebook Ads Manager for setting up, managing, and analyzing campaigns. - Pixel Setup and Management: Ability to implement and troubleshoot the Facebook Pixel for tracking conversions and retargeting. - Campaign Optimization Tools: Familiarity with tools like Google Analytics, heatmaps, and third-party ad optimization platforms. - Ad Placement Strategies: Understanding of Facebook's placement options (Newsfeed, Stories, Audience Network, etc.) and how to use them effectively. - Analytical Skills - Data Analysis and Reporting: Ability to interpret metrics such as CTR, CPC, CPM, ROAS, and conversion rates to optimize performance. - A/B Testing Proficiency: Experience running tests for ad creatives, audiences, and placements to determine what works best. - Performance Monitoring: Consistent tracking of KPIs and actionable insights to improve campaign outcomes. - Creative Skills - Ad Copywriting: Crafting compelling ad copy that resonates with target audiences and drives action. - Graphic Design Knowledge: Basic design skills or experience working with tools like Canva, Photoshop, or Illustrator to create ad visuals. - Video Editing: Understanding of short-form video content creation for ads (e.g., Reels and Stories). - Understanding User Intent: Creating content that aligns with the user's journey and intent. - Strategic Skills - Audience Research: Ability to define, segment, and target audiences using Facebook's advanced targeting features. - Retargeting Strategies: Experience in setting up retargeting campaigns for lapsed or high-intent users. - Competitor Analysis: Researching competitors" ad strategies to identify gaps and opportunities. - Trend Awareness: Staying updated on Facebook ad trends, algorithm changes, and best practices.,
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posted 2 months ago
experience15 to 19 Yrs
location
Chennai, Tamil Nadu
skills
  • Display Advertising
  • Affiliate Marketing
  • Retargeting
  • SEO
  • SEM
  • Social Media Marketing
  • Email Marketing
  • Content Marketing
  • Mobile Marketing
  • Marketing Automation
  • CRM
  • Analytics
  • Data Management
  • MarTech
  • Performance Marketing
  • Analytics Marketing
  • Growth Marketing
  • Paid Search PPC
Job Description
As a Digital Marketing Director at our organization, you will play a crucial role in designing and executing end-to-end digital marketing strategies to support demand generation and branding goals. Your primary responsibility will be to drive the strategic direction and execution of our digital marketing initiatives, utilizing cutting-edge MarTech, performance marketing, analytics marketing, and growth marketing techniques across various channels to achieve desired ROI. Your role will also involve leveraging advanced tools in the market to deliver accurate analytics and actionable insights. Key Responsibilities: - Develop and implement comprehensive digital marketing strategies aligned with overall business objectives. - Utilize MarTech platforms and tools to optimize digital marketing campaigns, customer segmentation, and targeting efforts. - Drive performance marketing initiatives, including paid search (PPC), display advertising, affiliate marketing, and retargeting, to achieve specific KPIs and ROI targets. - Lead the analytics marketing function, using data-driven insights to measure campaign effectiveness, customer behavior, and overall marketing performance. Optimize campaigns based on insights and inform future strategies. - Collaborate with cross-functional teams to ensure an integrated approach to digital marketing initiatives. - Develop and manage digital marketing budgets, allocating resources across various channels and campaigns. - Stay updated on industry trends, best practices, and emerging technologies to drive innovation and continuous improvement. - Lead and mentor a team of digital marketing professionals, providing guidance, coaching, and development opportunities. Qualifications: - MBA Marketing from Tier II or III B-School Experience: - 15+ years of proven experience in digital marketing, focusing on MarTech, performance marketing, analytics marketing, and growth marketing techniques Functional Competencies: - Strong knowledge and experience with MarTech platforms, tools, and solutions - Proficiency in leveraging data and analytics to drive insights and inform strategies - Excellent understanding of digital marketing channels and leadership skills - Analytical mindset and problem-solving skills Behavioral Competencies: - Strong communication and collaboration skills - Up-to-date knowledge of industry trends and best practices - Innovative with good leadership qualities Please note that the job type is full-time, and the benefits include health insurance, provident fund, performance bonus, and yearly bonus. The work schedule is in the morning shift, and the work location is in person. Application Questions: - How many years of experience do you have in MarTech - How many years of experience do you have in the banking domain ,
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posted 2 months ago
experience1 to 5 Yrs
location
All India
skills
  • Instagram
  • Keyword Research
  • Competitor Analysis
  • Budget Management
  • Data Analysis
  • Retargeting
  • Remarketing
  • Google Analytics
  • Excel
  • SEO
  • SEM
  • Communication Skills
  • Project Management
  • Performance Marketing
  • Google Ads
  • Meta Ads
  • AB Testing
  • Campaign Optimization
  • Creative Collaboration
  • Digital Marketing Trends
  • Paid Campaigns
  • Data Studio
  • Conversion Rate Optimization
  • Travel Passion
Job Description
As a Performance Marketing Specialist at our company, your primary responsibilities will include: - Planning, executing, and optimizing performance marketing campaigns across various channels such as Google Ads, Meta Ads, Instagram, etc. - Analyzing campaign performance and ROI to identify opportunities for improvement. - Conducting keyword research, competitor analysis, and A/B testing to enhance ad performance. - Monitoring and managing budgets across campaigns to ensure efficient ad spend. - Collaborating with the creative team to create engaging ad creatives and landing pages. - Tracking key performance metrics (CTR, CPC, CPA, ROAS) and preparing detailed reports. - Staying updated on digital marketing trends and providing data-driven recommendations. - Implementing retargeting and remarketing strategies to enhance customer retention and conversions. Qualifications required for this role: - Bachelor's degree in Marketing, Business, or a related field. - Minimum 2-3 years of proven experience in performance marketing. - Expertise in running paid campaigns on platforms like Google, Facebook, and Instagram. - Strong analytical skills and experience with tools such as Google Analytics, Data Studio, or similar. - Proficiency in Excel and data visualization tools. - Strong understanding of SEO, SEM, and conversion rate optimization (CRO). - Exceptional communication and project management skills. - Passion for travel and a results-oriented mindset. Please note that this is a full-time, permanent position with benefits including paid sick time. The work schedule is on a day shift from Monday to Friday. The job location is in BTM Layout, Bengaluru, Karnataka, and requires in-person work. If you have a Master's degree and at least 1 year of experience in SEO and performance marketing, we encourage you to apply and be part of our dynamic team.,
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posted 1 month ago
experience0 to 3 Yrs
location
Gujarat, Ahmedabad
skills
  • Paid Search Campaigns
  • Keyword Research
  • Bid Management
  • Campaign Performance Analysis
  • Landing Page Optimization
  • Google Analytics
  • Bing Ads
  • Retargeting
  • Remarketing
  • SEM Specialist
  • Google Ads
  • Audience Targeting
  • Ad Copywriting
  • AB Testing
  • SEO Fundamentals
Job Description
You will be responsible for planning, executing, and optimizing paid search campaigns to drive traffic, leads, and conversions while maintaining a positive ROI. - Plan, create, and manage Google Ads campaigns, including Search, Display, and Video. - Perform keyword research, bid management, and audience targeting to improve campaign performance. - Write compelling ad copies and test different ad creatives for optimization. - Monitor and analyze campaign performance metrics (CTR, CPC, CPA, ROAS) and provide actionable insights. - Conduct A/B testing to optimize landing pages and improve conversion rates. - Stay updated with the latest Google Ads features, tools, and algorithm changes. - Generate detailed performance reports and communicate findings to stakeholders. - Collaborate with cross-functional teams to align SEM strategies with business goals. - Bachelors degree in Marketing, Business, or a related field. - Certification in Google Ads (preferred). - Strong analytical skills and proficiency in using Google Analytics and other SEM tools. - Excellent communication and copywriting skills. - Proactive, detail-oriented, and able to meet deadlines in a fast-paced environment. The company offers a flexible schedule and leave encashment as benefits. The work location is in person.,
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posted 2 months ago
experience3 to 7 Yrs
location
All India
skills
  • Email Marketing
  • Lead Generation
  • Copywriting
  • Content Creation
  • Audience Segmentation
  • ROI Analysis
  • Marketing Automation
  • Retargeting
  • CRM Integration
  • CRM Systems
  • Campaign Personalization
  • Performance Tracking
  • Lead Nurturing Funnels
  • Email Marketing Platforms
Job Description
As an Email Marketing Specialist, you will play a crucial role in developing and executing targeted email marketing campaigns to generate and nurture leads. Your responsibilities will include: - Developing and executing targeted email marketing campaigns focused on lead generation and nurturing. - Identifying potential clients, growing the email list, and maintaining email databases. - Ensuring email content is optimized for mobile and in compliance with industry policies. - Creating engaging and personalized email content, subject lines, and CTAs to maximize open and click-through rates. - Segmenting email lists based on buyer personas, user behavior, and demographics. - Building and maintaining automated workflows, drip campaigns, and follow-ups using tools like Mailchimp, Active Campaign, HubSpot, etc. - A/B testing campaigns to optimize performance and improve conversion metrics. - Monitoring campaign performance and preparing detailed reports and insights. - Working closely with sales and content teams to align messaging and lead nurturing strategies. - Ensuring compliance with data protection laws (GDPR, CAN-SPAM, etc.). - Continuously growing the email list through organic and paid channels. To excel in this role, you should possess the following skills and qualifications: - Proven experience in email marketing with a strong focus on lead generation. - Expertise in email marketing platforms such as Mailchimp, ConvertKit, Klaviyo, HubSpot, etc. - Strong knowledge of CRM systems and integration like Salesforce, Zoho, HubSpot. - Excellent copywriting and content creation skills. - Strong understanding of audience segmentation and campaign personalization. - Analytical mindset with experience in performance tracking and ROI analysis. - Familiarity with marketing automation, retargeting, and lead nurturing funnels. - Up-to-date with current email marketing trends and best practices. Additionally, the following qualifications are preferred for this role: - Certification in email marketing, digital marketing, or marketing automation tools. - Experience with B2B SaaS or E-commerce lead generation campaigns. - Familiarity with SEO and other digital marketing channels is a plus.,
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posted 2 months ago
experience5 to 9 Yrs
location
Karnataka
skills
  • Digital Marketing
  • Online Marketing
  • CRM
  • PPC
  • SEO
  • Email Marketing
  • Affiliate Marketing
  • Social Media Marketing
  • Content Marketing
  • Retargeting
  • Partnership Marketing
  • Website Development
  • WordPress
  • Magento
  • Woocommerce
Job Description
As a candidate with 5-8 years of experience, you will be responsible for the following aspects in the role: - Design, develop, and implement high impact online digital marketing strategies to deliver strong business growth, brand development, and drive customer acquisition. - Develop and optimize the digital marketing strategy across all digital platforms as well as collaborating with internal stakeholders and agencies. - Work with the marketing team to execute e-mail marketing communications using the company CRM system. - Deliver highly convertible, relevant site traffic, and day-to-day management and review of the online marketing function (PPC, SEO, Email, Affiliates, Social, Content, Retargeting, and strategic partnerships). - Execute marketing campaigns, including the creation and management of the campaign Landing Pages, Microsites, Whiteboard Videos, Email, Surveys, and Blogs, etc. - Manage marketing communications such as writing blogs, articles, opinion pieces, social media posts, etc. - Measure, report on, and continuously improve the performance of all digital marketing campaigns. - Working closely with BDM to ensure a consistent multi-channel approach to all activity including the management of company social media. - Manage website development, provide direction, and present recommendations on UX design & layout of the site, communications, Email, Advertising, Mobile, Displays, etc. with an excellent understanding of how people view and engage with content. Additionally, the experience in Website Development in WordPress, Magento, Woocommerce, etc. will be beneficial for this role.,
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posted 2 months ago
experience2 to 6 Yrs
location
Indore, Madhya Pradesh
skills
  • Keyword research
  • Audience segmentation
  • Performance analysis
  • Budget management
  • Google Analytics
  • Google Tag Manager
  • Conversion tracking
  • Google Ads Manager
  • PPC campaigns
  • AB testing
  • Retargeting strategies
  • Google Data Studio
  • Digital marketing trends
  • Bid strategies
Job Description
As a Google Ads Manager at ThoughtWin, your role will involve expertise in creating, managing, and optimizing PPC campaigns across Google Search, Display, and YouTube. You will conduct keyword research, A/B testing, audience segmentation, and performance analysis to maximize ROI. Managing ad budgets, monitoring ad spend, and implementing retargeting strategies to improve conversion rates will be your responsibility. It is essential to have strong analytical skills and experience with Google Analytics, Tag Manager, and Google Data Studio. A deep understanding of digital marketing trends, bid strategies, and conversion tracking is necessary for driving successful ad campaigns. Key Responsibilities: - Create, manage, and optimize PPC campaigns across Google Search, Display, and YouTube - Conduct keyword research, A/B testing, audience segmentation, and performance analysis - Manage ad budgets, monitor ad spend, and implement retargeting strategies - Utilize strong analytical skills and experience with Google Analytics, Tag Manager, and Google Data Studio - Stay updated on digital marketing trends, bid strategies, and conversion tracking techniques Qualifications Required: - Minimum 2 years of experience in Google Ads management - Proficiency in Google Analytics, Tag Manager, and Google Data Studio - Strong analytical skills and attention to detail - In-depth understanding of digital marketing trends and strategies Join ThoughtWin for these perks: - Enjoy a 5-day work week for improved work-life balance - Receive rewards such as shopping vouchers, team lunches, outings, and letters of thanks - Benefit from flexible timings and a dynamic work environment with bean bags, open terrace floor plans, and extra activities Note: The additional details provided about ThoughtWin include a 5-day work week for improved work-life balance, rewards like shopping vouchers and team outings, and a flexible work environment with bean bags and open terrace floor plans.,
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posted 2 months ago

Meta ads expert

Hivends Info solution
experience3 to 7 Yrs
location
Chandigarh
skills
  • Instagram
  • Performance analysis
  • Optimization strategies
  • Creative skills
  • Analytical skills
  • Data interpretation
  • Tracking
  • Google Analytics
  • Communication skills
  • Project management
  • Meta Ads Expert
  • Paid advertising campaigns
  • Facebook
  • Audience targeting
  • Meta Ads Manager
  • Retargeting strategies
  • Attribution models
  • Pixel tracking
Job Description
You are seeking a skilled and experienced Meta Ads Expert to join the digital marketing team. In this role, you will be responsible for planning, creating, and managing paid advertising campaigns on Meta platforms like Facebook, Instagram, and other associated channels. Your deep understanding of Meta's advertising tools, audience targeting, performance analysis, and optimization strategies will be crucial in achieving maximum ROI. Key Responsibilities: - Proven experience in managing Meta Ads campaigns with measurable success. - Proficiency in Meta Ads Manager and other Meta marketing tools. - Strong understanding of audience targeting and retargeting strategies. - Creative skills for designing compelling ad visuals and copy. - Excellent analytical and data interpretation skills. - Knowledge of tracking and attribution models. - Experience with third-party tools such as Google Analytics and pixel tracking. - Strong communication and project management skills. Qualifications Required: - Proven experience in managing Meta Ads campaigns with measurable success. - Proficiency in Meta Ads Manager and other Meta marketing tools. - Strong understanding of audience targeting and retargeting strategies. - Creative skills for designing compelling ad visuals and copy. - Excellent analytical and data interpretation skills. - Knowledge of tracking and attribution models. - Experience with third-party tools such as Google Analytics and pixel tracking. - Strong communication and project management skills. This job is a Full-time position with a Day shift schedule and requires in-person work at the specified location.,
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posted 2 months ago
experience5 to 9 Yrs
location
Maharashtra, Pune
skills
  • 3Ds MAX
  • Shading
  • Optimization
  • VFX
  • Shaders
  • Python
  • Javascript
  • C
  • C
  • Rigging
  • Adobe Suite
  • Photoshop
  • Zbrush
  • Mudbox
  • Substance Designer
  • Substance Painter
  • Houdini
  • Unreal Engine Blueprints
  • Material Creation
  • Lighting Techniques
  • Postprocess Materials
  • ARVR
  • Cinematic Lighting
  • Camera Animations
  • Skinning
  • Bone Retargeting
  • Virtual Production
  • Composure
  • Computer Hardware Knowledge
Job Description
As an Unreal Engine Artist, your role will involve developing an Unreal Pipeline capable of creating content for various platforms such as Web, Android, and iOS. You must have the skills to produce photorealistic renders for interior sets and product visuals, ensuring a minimum of 90% accuracy compared to real-life references. Your expertise in art and animation pipelines, content creation workflows, and Unreal's Blueprints system is crucial. Additionally, you will be testing and prototyping new image creation techniques and aiding in tool development to enhance the Unreal pipeline. **Key Responsibilities:** - Utilize advanced experience with 3Ds MAX. - Create interaction and functionality using the Unreal engine Blueprints system for gameplay. - Design complex materials in Unreal and establish best practices for material creation. - Demonstrate proficiency in various lighting techniques in Unreal and develop lighting best practices. - Achieve a minimum of 90% photorealistic accuracy in interior and product render outputs as per reference images. - Previous work experience in shading, lighting, procedural creation, scripts/Blueprint/pipeline work, optimization, and VFX-Strong prototyping skills. - Develop tools, automate tasks, work with shaders, and post-process materials in Unreal Engine. - Handle cinematic scenes, environment, and animations exported from other software, assemble them in Unreal, and optimize. - Optimize scenes by reducing scene complexity, analyzing content using profiling tools, adjusting project graphics settings, and negotiating between art and code for the best compromises. - Knowledge of AR/VR, exporting/importing workflow. - Skilled in cinematic, realistic lighting, and Camera animations. - Create a configurator independently with interactive solutions and coding for different platforms including IOS and Android. **Qualifications Required:** - Experience with programming languages such as Python, Javascript, C#, and C++. - Skinning, Rigging, and Bone Retargeting for Humanoids or Digital Humans in Unreal. - Understanding of virtual production real-time compositing using Composure in Unreal. - Ability to create reusable import protocols using Unreal. - Proficiency in Adobe Suite (Substance, Designer, Photoshop). - Understanding of how the various parts of a computer work together to render a scene. - Comfortable using content creation software including Photoshop, Zbrush/Mudbox, Substance Designer/Painter, and Houdini. Interested candidates are required to submit a resume, cover letter, and reel or working code samples for consideration.,
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posted 2 weeks ago
experience3 to 7 Yrs
location
Karnataka
skills
  • SEO
  • Digital Marketing
  • Marketing Campaigns
  • Email Marketing
  • Social Media Marketing
  • Google Analytics
  • Retargeting
  • Remarketing
  • Video Advertising
  • Data Analytics
  • Client Interaction
  • Marketing Automation
  • SEO Strategies
  • Rich Media Advertising
  • Problemsolving
Job Description
As an experienced SEO/Digital Marketing Specialist at our company, your primary role will be to optimize website visibility and drive traffic through various digital marketing channels. You will be responsible for developing and implementing effective SEO strategies and campaigns to improve organic search rankings, increase website traffic, and enhance user experience. **Core Responsibilities:** - Develop digital marketing strategy and plan campaigns for various client objectives. - Execute multi-channel digital marketing campaigns, including web, email, social media, SEO, and digital advertising. - Create landing pages/forms and drip campaigns. - Develop interactive dashboards and reports for the business. - Manage ad budgets, conduct A/B testing ad creatives, perform keyword research, set up audiences, and optimize for conversions and KPIs. - Analyze campaign data and provide monthly recommendations and strategies. - Implement and optimize search engine optimization (SEO) strategies to improve website visibility and rankings. - Conduct On-Page SEO by optimizing website content, meta tags, headings, URLs, and other on-page elements for improved search engine visibility and user experience. **Required Skills:** - Bachelor's Degree or BE/B.Tech with 3 years of experience. - Experience in executing marketing campaigns across multiple channels such as email, social, ads, and web. - Good communication and client interaction skills. - Knowledge of marketing automation tools and technologies. - Google Analytics experience. - Strong knowledge of Retargeting/Remarketing and Rich Media/Video Advertising. - Strong data-analytical and problem-solving skills with the ability to translate data into actionable business insights. **Nice to Have:** - Proven experience in digital marketing, focusing on campaign management. - Familiarity with digital marketing tools and platforms like Google Ads, Facebook Ads Manager, and Mailchimp. - Strong analytical skills and the ability to interpret data for informed decision-making. - Excellent written and verbal communication skills. - Stay up-to-date with the latest trends and best practices in digital marketing. In case you would like to know more about the company, Nexia is a new age company that helps businesses thrive in the digital world by combining design and technology to create products and services that people love. Since 2012, we have been part of the global digital evolution, keeping people at the center of our business.,
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posted 3 weeks ago

Performance Marketing Executive

Jeena Sikho Lifecare Limited
experience2 to 6 Yrs
location
Punjab
skills
  • Market Planning
  • Market Research
  • Communication skills
  • Content Marketing
  • Social Media Marketing
  • Search Engine Marketing
  • Affiliate Marketing
  • Email Marketing
  • Influencer Marketing
  • Sales
  • Marketing strategies
  • Analyzing marketing performance data
  • Performance marketing platforms
  • Problemsolving skills
  • BannersDisplay Ads
  • Native Advertisement
  • Search Engine Optimisation
  • Retargeting
  • Remarketing
Job Description
Role Overview: As a Performance Marketing Executive at Jeena Sikho Lifecare Limited, you will be responsible for planning and executing market strategies, conducting research, and analyzing market trends. Your role will involve collaborating with teams to communicate campaign insights, developing sales strategies, and executing targeted marketing initiatives to drive measurable results. Key Responsibilities: - Proficiency in Market Planning and Market Research - Strong Communication skills for internal and external collaboration - Experience with Sales and Marketing strategies - Ability to analyze and interpret marketing performance data - Banners/Display Ads - Native Advertisement - Content Marketing - Social Media Marketing - Search Engine Marketing - Affiliate Marketing - Email Marketing - Influencer Marketing - Search Engine Optimisation - Retargeting and Remarketing Qualifications Required: - A Bachelor's degree in Marketing, Business, or a related field is preferred - Proficiency in performance marketing platforms and tools is an advantage - Problem-solving skills and the ability to work in a dynamic environment (Note: No additional company details were mentioned in the job description),
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posted 3 weeks ago
experience4 to 12 Yrs
location
Bangalore, Karnataka
skills
  • Search
  • Video
  • Retargeting
  • Lead Generation
  • Audience Segmentation
  • Conversion Optimization
  • Data Analytics
  • Excel
  • Process Improvement
  • Team Management
  • Strategic Thinking
  • Performance Marketing
  • Google Ads
  • Meta Ads
  • Display
  • PMax
  • Bidding Strategies
  • GA4
  • Looker Studio
Job Description
As a Manager | Sr Manager | AVP (Delivery Head managing 25+ people) at ANSI Services, you will play a crucial role in overseeing the performance marketing delivery for multiple brands. Your leadership, operational excellence, and strategic thinking will be essential in ensuring the success of every campaign in a fast-paced agency environment. **Key Responsibilities:** - **Delivery Leadership** - Lead the execution for all advertising clients post-onboarding, ensuring timely and high-quality delivery. - Drive business outcomes such as revenue, gross margin, and delivery efficiency. - Monitor account health, allocate resources effectively, and align processes with internal standards. - **Performance & Operations** - Review performance data across client accounts using dashboards and structured review mechanisms. - Identify and address underperforming campaigns or inefficiencies in structure or strategy. - Conduct audits, implement optimizations, and establish scalable best practices for consistent outcomes. - **Team Management** - Manage a growing team of 25+ performance marketers at various levels. - Hire, mentor, and develop team members while defining measurable KPIs and conducting regular evaluations. - Foster a culture of accountability, collaboration, and excellence in execution. - **Cross-Functional Collaboration** - Coordinate with internal strategy, creative, sales, and analytics teams for seamless campaign execution. - Ensure clear communication and handover between teams from sales to delivery. - Act as the key escalation point for client delivery concerns or critical campaign issues. **Desired Profile:** - Proven background in a performance-driven marketing environment, preferably from an agency setup. - Deep expertise in Google Ads, Meta Ads, and key campaign types like Search, Display, Video, PMax, Retargeting, and Lead Generation. - Strong operational understanding of bidding strategies, audience segmentation, and conversion optimization. - Proficiency in data and analytics tools such as GA4, Looker Studio, and Excel for performance monitoring and reporting. - Demonstrated ability to build processes, establish SOPs, and standardize delivery across multiple accounts. - Skilled at leading teams, conducting reviews, and ensuring consistent execution quality. - Strategic thinker who excels at operational problem-solving in a delivery-focused leadership role. **Experience:** - 4-12 years of experience in performance marketing, preferably in an agency setting. - Experience in managing large delivery teams and multiple client accounts. If you choose to work with us at ANSI Services, you will have hands-on exposure to real marketing challenges across 50+ brands with the freedom to experiment, fail fast, and own your path to success. Our sharp, transparent culture rewards performance and initiative, offering a defined growth track toward business ownership and senior leadership roles. We are committed to ongoing learning and invest heavily in upskilling our people. Please visit www.ansiservices.com for more information on recruitment & outsourcing solutions.,
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posted 2 months ago
experience3 to 7 Yrs
location
Maharashtra, Pune
skills
  • Sales
  • Marketing
  • Technology services
  • Lead generation
  • Strategic thinking
  • Storytelling
  • Brand building
  • Consultative sales
  • Digital campaigns
  • Email marketing
  • Retargeting
  • Social media
  • Analytical skills
  • B2B technology sales cycles
  • Relationship nurturing
  • Business outcomes
  • Handson execution
  • Google Ads
  • Paid search
  • B2B lead generation
  • Solutionbased sales
  • SEOSEM
Job Description
Role Overview: You are a highly motivated and result-oriented Senior Sales & Marketing Executive with 3 to 5 years of experience in selling technology services and solutions. Thriving in a fast-paced environment and understanding B2B technology sales cycles are essential for this role. Your creative edge in marketing will also be beneficial. Key Responsibilities: - Identify, research, and prospect potential clients through various channels like cold calls, emails, events, social media, and targeted campaigns. - Qualify leads based on need, budget, decision-making authority, and alignment with service offerings. - Build and maintain a healthy pipeline, meeting or exceeding monthly/quarterly targets consistently. - Conduct consultative sales conversations to understand client pain points and effectively position ACL Digital's solutions. - Define, shape, and evolve ACL's brand identity, tone of voice, and messaging across all channels. - Execute targeted marketing campaigns to support lead generation and brand awareness goals. - Manage digital campaigns such as email marketing, Google Ads, paid search, retargeting, social media, tracking performance, and optimizing for ROI. Qualification Required: - 3-5 years of proven experience in sales and marketing for technology services (IT, SaaS, or digital transformation preferred). - Strong understanding of B2B lead generation, consultative selling, and solution-based sales. - Excellent communication, presentation, and negotiation skills. - Experience with Google Ads, SEO/SEM, and digital marketing campaigns. - Strong analytical skills to measure campaign performance and pipeline health. - Self-starter with a growth mindset and ability to work cross-functionally with global teams.,
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posted 2 weeks ago

Advertising Specialist

The Digital Marketing Solutions
experience2 to 6 Yrs
location
All India, Gurugram
skills
  • Healthcare Marketing
  • Competitor Analysis
  • Market Research
  • Campaign Management
  • Lead Generation
  • Conversion Optimization
  • Copywriting
  • Client Reporting
  • Funnel Optimization
  • Data Analysis
  • Landing Page Optimization
  • Google Analytics
  • Communication Skills
  • Presentation Skills
  • Meta Ads
  • Google Ads
  • Ad Creatives
  • Industry Trends Analysis
  • Campaign Optimization
  • Audience Targeting
  • Retargeting Strategies
  • Ad Policies Knowledge
  • GA4
  • Facebook Ads Manager
Job Description
As a Full-Time Ad Specialist in Healthcare Marketing at our performance-driven digital marketing agency, specializing in lead generation and growth strategies for healthcare brands, your role will involve: - Planning, creating, and managing high-performing Meta (Facebook/Instagram) and Google Ads campaigns for healthcare clients - Conducting in-depth competitor analysis and market research to define positioning and messaging - Preparing and presenting ad strategies, media plans, and budget allocations - Tracking campaign performance, analyzing key metrics, and optimizing campaigns to meet lead generation and conversion goals - Working closely with the design and content teams to create compelling ad creatives and copy - Maintaining client reports, dashboards, and regular performance reviews - Staying updated with industry trends, platform updates, and policy changesespecially in healthcare advertising norms Qualifications required for this role are: - 2-5 years of hands-on experience in running and managing paid ads on Meta & Google - Experience in Healthcare Marketing is a must (Aesthetic Clinics, Dental, Wellness, Physiotherapy, Skin & Hair Clinics, etc.) - Knowledge of campaign structuring, audience targeting, and funnel optimization - Excellent analytical skills with the ability to derive insights and make data-driven decisions - Knowledge of landing page best practices, lead generation, and retargeting strategies - Familiarity with ad policies, especially those relevant to medical/healthcare advertising Preferred skills include: - Google Ads Certification & Meta Blueprint (optional but preferred) - Experience with analytics tools (Google Analytics, GA4, Facebook Ads Manager, etc.) - Strong communication and presentation skills About Us: We are a performance-driven digital marketing agency specializing in lead generation and growth strategies for healthcare brands, spanning across clinics, aesthetic centers, wellness brands, and healthcare practitioners. What We Offer: - A collaborative and fast-paced work environment - Opportunity to work on premium healthcare brands - Learning and growth opportunities in a niche market - Competitive salary and performance-based incentives To Apply: Email your CV to hr@thedmsolutions.in with the subject line: Ad Specialist Gurugram. As a Full-Time Ad Specialist in Healthcare Marketing at our performance-driven digital marketing agency, specializing in lead generation and growth strategies for healthcare brands, your role will involve: - Planning, creating, and managing high-performing Meta (Facebook/Instagram) and Google Ads campaigns for healthcare clients - Conducting in-depth competitor analysis and market research to define positioning and messaging - Preparing and presenting ad strategies, media plans, and budget allocations - Tracking campaign performance, analyzing key metrics, and optimizing campaigns to meet lead generation and conversion goals - Working closely with the design and content teams to create compelling ad creatives and copy - Maintaining client reports, dashboards, and regular performance reviews - Staying updated with industry trends, platform updates, and policy changesespecially in healthcare advertising norms Qualifications required for this role are: - 2-5 years of hands-on experience in running and managing paid ads on Meta & Google - Experience in Healthcare Marketing is a must (Aesthetic Clinics, Dental, Wellness, Physiotherapy, Skin & Hair Clinics, etc.) - Knowledge of campaign structuring, audience targeting, and funnel optimization - Excellent analytical skills with the ability to derive insights and make data-driven decisions - Knowledge of landing page best practices, lead generation, and retargeting strategies - Familiarity with ad policies, especially those relevant to medical/healthcare advertising Preferred skills include: - Google Ads Certification & Meta Blueprint (optional but preferred) - Experience with analytics tools (Google Analytics, GA4, Facebook Ads Manager, etc.) - Strong communication and presentation skills About Us: We are a performance-driven digital marketing agency specializing in lead generation and growth strategies for healthcare brands, spanning across clinics, aesthetic centers, wellness brands, and healthcare practitioners. What We Offer: - A collaborative and fast-paced work environment - Opportunity to work on premium healthcare brands - Learning and growth opportunities in a niche market - Competitive salary and performance-based incentives To Apply: Email your CV to hr@thedmsolutions.in with the subject line: Ad Specialist Gurugram.
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