Owned · 04 / 08

Lineup

An all-in-one barbershop CRM that runs the shop's day and delivers its marketing inside the same platform.

Vertical SaaSLiveVisit live ↗

What it isAn all-in-one barbershop CRM that runs the shop's day and delivers its marketing inside the same platform.

Who it's forIndependent, multi-chair, and multi-location barbershop operators, and the barbers renting their chairs.

StatusLive in market

What it provesVertical SaaS

Live atthebarberlineup.com

What BrandRap brought

BrandRap collapsed the barbershop CRM and the marketing agency into a single platform, so an operator runs the chair and watches the marketing work, and the revenue it drives, land on the same screen. No two vendors that never talk; no PDF reports nobody reads.

The problem

The CRM and the agency never talk.

Owners juggle a CRM for the chair and a separate agency for the marketing, two vendors that never talk, with the agency's work buried in reports nobody opens.

What we built

01Booking & POS built for barbershop reality: walk-ins, deposits, no-shows, booth rent

02Client records: cut history, photos, preferences, lifetime value in one profile

03In-app messaging, loyalty, referrals, and review requests off the same client list

04Done-for-you marketing (website, local SEO, Google Business Profile, reputation) delivered inside the app

05A dashboard that sits the marketing work next to the shop's revenue, approvals from the phone

06Role-gated views for owner, front desk, barbers, and the service team

How it works

1The shop runs its day in Lineup: booking, checkout, clients, payouts
2That same client list powers messaging, loyalty, and review requests
3The service team ships SEO, GBP, and website work into the owner's dashboard
4The owner reads the marketing work next to the shop's numbers, on one screen

We build products like this for clients too.

And you own everything we build you: data, models, code, accounts. No lock-in.

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