What is brand

⛰︎ Branding Field Guide - Vol 1 ⛰︎ What is Branding, Really?
To clear it up, branding isn’t your logo! BUT your logo is part of it. Branding is how people feel about your business, the trust you build, and the story you tell. ☻ In this Field Guide you’ll learn ➪ The anatomy of a brand (it’s more than visuals!) ➪ Why branding matters ➪ Common branding myths ➪ A DIY branding audit to get you started ⛰︎ SAVE this post and FOLLOW for the next Branding Field Guide - Vol 2 all about crafting…

⛰︎ Branding Field Guide - Vol 6 ⛰︎ Brand Messaging Guide! Your brand messaging is how you communicate your brands value, personality and promise to the world! It’s not just words but the feelings you are trying to evoke ☻ In this Field Guide you’ll learn ➪ What is brand messaging? ➪ Where to use it! ➪ It’s not actually about you ➪ 4 pillars of brand messaging ➪ Writing your messaging ➪ Being prepared ➪ Staying consistent ⛰︎ SAVE for later - Refer back to this guide when writing…

What is brand personality? How can it help your business? Which frameworks can help you craft one? Let’s find out here …

Before you jump into the visual identity design portion of your branding, take some time to develop a comprehensive brand strategy. What is your brand vision? Who do you serve? What pain points do they have? What value are you offering to them that your competition does not?

Transform Your Brand with ChatGPT! 🚀 Unleash the power of AI to elevate your branding efforts with these 8 impactful prompts. Here’s exactly what to use: 1️⃣ Branding Identity Development “Act as a brand strategist. Analyze the company: [Company Details], target audience: [Audience Details], and vision. Create a brand identity framework, including mission, values, and tone.” 2️⃣ Logo Design Concept Ideas “You are a branding designer. Generate three creative logo concepts for…

What is branding? The 3 pillars of a brand: the brand foundation, the brand identity and the brand experience. How you can apply them today

Learn how to leverage the power of brand strategy to your advantage and discover how it differs from your business strategy.

⛰︎ Branding Field Guide - Vol 1 ⛰︎ What is Branding, Really?
To clear it up, branding isn’t your logo! BUT your logo is part of it. Branding is how people feel about your business, the trust you build, and the story you tell. ☻ In this Field Guide you’ll learn ➪ The anatomy of a brand (it’s more than visuals!) ➪ Why branding matters ➪ Common branding myths ➪ A DIY branding audit to get you started ⛰︎ SAVE this post and FOLLOW for the next Branding Field Guide - Vol 2 all about crafting…

What is a brand style guide and why every company should have one? Learn how to build a great visual guide with this graphic design guide.

A successful logo includes the above requirements to effectively represent a brand and create a lasting, positive impression on its audience. Use this checklist to test your logo to ensure it’s compliant with what constitutes a good logo. Save and follow @kenny.kenray for tips that will improve your design strategy. #logodesigner #logotype #logos #logodesigns #logoinspiration #logoinspirations #logomark #logocreation #logotypes #businessofdesign #designstrategy #designbusiness

This Month's Top Marketing Campaigns Discover the most innovative and effective marketing campaigns of the month! Get inspired by successful strategies, learn from best practices, and elevate your marketing game. #marketingcampaigns #marketingstrategy #topmarketing #digitalmarketing #marketingtips #campaignideas #marketingtrends

Colors are one of the main graphic design principles and this article pictures s

I would simplify branding into three pillars. 1. Brand Awareness 2. Brand Touchpoints 3. Brand Loyalty This infographic clarifies why these three pillars are key to building a brand that connects and lasts. At the end of each strategy is what follows after, the intended results. Why is Touchpoint highlighted? It’s the most visible aspect of your branding, where most marketing activities are centered. Don’t just build a business. Build a brand. Follow @kenny.kenray for more mindset…

Story of your brand is not only how and why you started your business. Actually, that is not it! You're NOT the hero of your brand story - your customer is. Learn how to use it to your advantage and connect with your customers to make your brand irresistible to them.

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What does your small business need in 2025? Say it with me. ✨A Brand Identity✨ #smallbusinesstips #smallbusinessowner #blackowned #womeninbusiness #womenowned #businesswomen #brooklynbusiness #nycbusiness #newyork #nyc

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Creating a brand logo that tells your potential customers who you are, what you do, and most importantly, what you stand for.