Rotten

Rotten is predominantly an American-centric documentary aimed at creating awareness around food-related crimes and scandals, particularly those which impact upon American food producers. Generally less emotionally 'shocking' than many similar 'food revolution' films, Rotten somewhat lacks information around how individual consumers might take meaningful action towards a better system, and acts instead to expose crime and corruption occurring, leaving viewers to draw their own conclusions. The series has a limited approach to tackling serious global food issues as, instead of looking at each issue from a broader perspective and investigating all components, it directs itself more towards discussing specific cases and individuals within each industry. Though only narrowly addressing the greater issues, the cases within themselves are interesting 'food for thought' and in the least the series may help to promote important wider awareness and discussion around sustainability, ethical food production, mass-scale production issues, food quality and responsibilities of producers and consumers.

Each story is a deep dive into a narrow industry segment like poultry in America. It is educational and informative. I like programs like this that are presented honestly and without an agenda.

The concept for this show is really quite brilliant. Looking at the shady underbelly of food manufacturing, and trade is a compelling idea. The first episode dips into this potential by looking at how Chinese honey exporters dilute their honey with various syrups made from rice, corn, and other food products. The fourth episode about garlic taps into part of the concept as well by looking at how Chinese garlic producers use prison labor to peel garlic that they then sell to the U.S.

However, despite moments of thoughtprovoking brilliance, this series only scratches the surface of most topics, and is increadibly unfocused in several of the episodes. The episode about chicken for instance deals more with a series of chicken coup attacks in the Southern U.S., then it does looking at the payment structure for farmers and the globalized scale of ownership with chicken companies.

So while the core idea is terrific, the execution of the series leaves a lot to be desired. They should've dug deeper into the issues, focused their episodes a lot more, and ensured that the finished product is just as engaging and thoughtprovoking as the idea itself.

I really liked Rotten, a tile that suggests a dramatic exposé which it is not, The drama is in its close-up look at real people working in the growth/ production of peanuts, garlic, milk, bees/honey, fishing (cod), and chickens. in the U.S. as well as the current state of these particular fields with regard to regulation, trade, consumer demand, profitability, etc.

It's very engaging, fascinating even, with honest and caring attention to the foods and those who produce them. I totally enjoyed it and highly recommend it.

Some episodes are better/more interesting than others, but overall it's a good docu. It has some major focuses and unlike other wannabe docus out there lately doesn't try to create a false image of the world and what YOU should do to follow their idea of fairness. It informs and does so well as it should be. Not some highly biased individual experience based "idea" of a docu. Good stuff and worth/enjoyable to watch.