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Apple TV tried being a sports hub, but now ESPN’s launching a competitor

Apple TV Sports tab

Apple’s TV app is one of the few places trying to aggregate sports in the streaming age. But today, ESPN announced the launch of a similar effort. ESPN’s app and ESPN.com now offer a ā€˜Where to Watch’ feature, making it easy to follow your favorite sports by letting ESPN tell you where each game can be watched.

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AppleĀ could be new home forĀ Pac-12 football streamingĀ after passing on NFL

Apple has been investing a lot in live sports recently; even after giving up on NFL Sunday Ticket last year, the company is still interested in bringing more sports to Apple TV. This time, Apple has been rumored as the potential acquirer of the streaming rights to Pac-12 college football, as Pac-12 is currently without a TV partner.

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As Apple invests in sports, Netflix has tried to score streaming rights and a whole surf league

The Wall Street Journal has an interesting exclusive on how Netflix has been trying to score some points in the wide world of streaming sports, not unlike Apple. So far, we’ve seen Apple stream a full Major League Baseball season of Friday night games, and the company bought a decade of streaming soccer rights, which starts next year. Plus, Apple TV+ already competes with the former DVD rental service on original shows and movies.

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Apple developing new ā€˜SportsKit’ framework as it invests in sports content for Apple TV

It’s no secret at this point that Apple is becoming more interested in the sports segment, as the company has been investing and hiring related professionals to work in its TV division. 9to5Mac has now found evidence to support these rumors, including a new “SportsKit” framework for iOS and tvOS apps.

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You can now ask Siri about tennis and golf tournament results, as well as player stats

Apple has taught Siri more about sport ahead of the Australian Open starting this weekend. iPhone, iPad , Apple Watch and Mac users can now ask questions to Siri like ‘Hey Siri, how is Roger Federer doing’ or ‘Hey Siri, who is ahead in the Pebble Beach tournament’.

You can also ask for player biographies and more information relating to the sporting events coming up and historical records. Details below on exactly what Siri knows about in golf and tennis …


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