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Best Retargeting Software

Yukta Rustagi
YR
Researched and written by Yukta Rustagi

Retargeting software helps companies serve display ads across the internet to users who have previously visited their website. Cookie-based retargeting tools track website visitors via pixels, which are added to a company’s website using JavaScript; these cookies do not impact a website user’s experience or a site’s performance. Once the visitor leaves the website, these pixels notify retargeting platforms to serve certain ads based on the pages that person visited on the original website. These tools help marketers focused their advertising budget on people who are already familiar with their brand and have engaged in some way.

To qualify for inclusion in the Retargeting category, a product must:

Attach pixels or identifiers to website visitors
Use cookies to serve a company’s ads to those website visitors across other sites online
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Best Retargeting Software At A Glance

Leader:
Intuit Mailchimp All-in-One Marketing Platform
Intuit Mailchimp All-in-One Marketing Platform
Highest Performer:
Tie
Tie
Easiest to Use:
Intuit Mailchimp All-in-One Marketing Platform
Intuit Mailchimp All-in-One Marketing Platform
Top Trending:
AdRoll
AdRoll
Best Free Software:
Intuit Mailchimp All-in-One Marketing Platform
Intuit Mailchimp All-in-One Marketing Platform
Show LessShow More
Easiest to Use:
Intuit Mailchimp All-in-One Marketing Platform
Intuit Mailchimp All-in-One Marketing Platform
Top Trending:
AdRoll
AdRoll
Best Free Software:
Intuit Mailchimp All-in-One Marketing Platform
Intuit Mailchimp All-in-One Marketing Platform

G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.

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70 Listings in Retargeting Available
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Intuit Mailchimp All-in-One Marketing Platform
(5,354)4.4 out of 5
Optimized for quick response
3rd Easiest To Use in Retargeting software
View top Consulting Services for Intuit Mailchimp All-in-One Marketing Platform
Save to My Lists
Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Mailchimp is a marketing automation platform trusted by 11 million+ users worldwide to personalize every email and SMS for every customer using AI-powered insights and content creation tools. With a

    Users
    • Owner
    • Marketing Manager
    Industries
    • Marketing and Advertising
    • Information Technology and Services
    Market Segment
    • 72% Small-Business
    • 20% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Mailchimp is a marketing platform that offers features for creating campaigns, managing audiences, and tracking performance.
    • Reviewers frequently mention the ease of use, the range of templates, and the clear analytics dashboard as key benefits of using Mailchimp.
    • Reviewers mentioned that some of the more advanced features can feel limited, the pricing becomes less competitive as you scale up, and the customer support can be inconsistent.
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Intuit Mailchimp All-in-One Marketing Platform Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    211
    Email Marketing
    161
    Email Management
    113
    Features
    103
    Easy Creation
    99
    Cons
    Expensive
    61
    Limited Features
    46
    Missing Features
    43
    Learning Curve
    42
    Limited Customization
    34
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Intuit Mailchimp All-in-One Marketing Platform features and usability ratings that predict user satisfaction
    8.8
    Has the product been a good partner in doing business?
    Average: 8.3
    8.2
    A/B Testing
    Average: 8.2
    8.3
    Cross-channel Retargeting
    Average: 8.2
    8.6
    Personalization
    Average: 8.4
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Intuit Mailchimp
    Company Website
    Year Founded
    2001
    HQ Location
    Atlanta, GA
    Twitter
    @MailChimp
    244,001 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    1,695 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Mailchimp is a marketing automation platform trusted by 11 million+ users worldwide to personalize every email and SMS for every customer using AI-powered insights and content creation tools. With a

Users
  • Owner
  • Marketing Manager
Industries
  • Marketing and Advertising
  • Information Technology and Services
Market Segment
  • 72% Small-Business
  • 20% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Mailchimp is a marketing platform that offers features for creating campaigns, managing audiences, and tracking performance.
  • Reviewers frequently mention the ease of use, the range of templates, and the clear analytics dashboard as key benefits of using Mailchimp.
  • Reviewers mentioned that some of the more advanced features can feel limited, the pricing becomes less competitive as you scale up, and the customer support can be inconsistent.
Intuit Mailchimp All-in-One Marketing Platform Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
211
Email Marketing
161
Email Management
113
Features
103
Easy Creation
99
Cons
Expensive
61
Limited Features
46
Missing Features
43
Learning Curve
42
Limited Customization
34
View All Pros and Cons
Intuit Mailchimp All-in-One Marketing Platform features and usability ratings that predict user satisfaction
8.8
Has the product been a good partner in doing business?
Average: 8.3
8.2
A/B Testing
Average: 8.2
8.3
Cross-channel Retargeting
Average: 8.2
8.6
Personalization
Average: 8.4
Seller Details
Seller
Intuit Mailchimp
Company Website
Year Founded
2001
HQ Location
Atlanta, GA
Twitter
@MailChimp
244,001 Twitter followers
LinkedIn® Page
www.linkedin.com
1,695 employees on LinkedIn®
AdRoll
(657)4.0 out of 5
Optimized for quick response
6th Easiest To Use in Retargeting software
Save to My Lists
Entry Level Price:Pay As You Go
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    AdRoll is a connected advertising platform built for growth-minded marketers. With powerful AI, flexible campaign tools, and seamless integrations, AdRoll helps mid-sized businesses turn complexity in

    Users
    • Marketing Manager
    • Digital Marketing Manager
    Industries
    • Marketing and Advertising
    • Computer Software
    Market Segment
    • 57% Small-Business
    • 35% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • AdRoll Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    43
    Customer Support
    37
    Helpful
    31
    Campaign Management
    30
    Ad Management
    27
    Cons
    Ad Issues
    10
    Ad Management Issues
    9
    Expensive
    8
    Learning Curve
    8
    Limited Features
    8
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • AdRoll features and usability ratings that predict user satisfaction
    8.1
    Has the product been a good partner in doing business?
    Average: 8.3
    8.3
    A/B Testing
    Average: 8.2
    8.3
    Cross-channel Retargeting
    Average: 8.2
    8.2
    Personalization
    Average: 8.4
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    NextRoll
    Company Website
    Year Founded
    2018
    HQ Location
    San Francisco, California
    Twitter
    @NextRoll_Inc
    274 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    162 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

AdRoll is a connected advertising platform built for growth-minded marketers. With powerful AI, flexible campaign tools, and seamless integrations, AdRoll helps mid-sized businesses turn complexity in

Users
  • Marketing Manager
  • Digital Marketing Manager
Industries
  • Marketing and Advertising
  • Computer Software
Market Segment
  • 57% Small-Business
  • 35% Mid-Market
AdRoll Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
43
Customer Support
37
Helpful
31
Campaign Management
30
Ad Management
27
Cons
Ad Issues
10
Ad Management Issues
9
Expensive
8
Learning Curve
8
Limited Features
8
View All Pros and Cons
AdRoll features and usability ratings that predict user satisfaction
8.1
Has the product been a good partner in doing business?
Average: 8.3
8.3
A/B Testing
Average: 8.2
8.3
Cross-channel Retargeting
Average: 8.2
8.2
Personalization
Average: 8.4
Seller Details
Seller
NextRoll
Company Website
Year Founded
2018
HQ Location
San Francisco, California
Twitter
@NextRoll_Inc
274 Twitter followers
LinkedIn® Page
www.linkedin.com
162 employees on LinkedIn®

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Customers.ai
(429)4.8 out of 5
1st Easiest To Use in Retargeting software
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Customers.ai is a powerful ecommerce solution that helps you identify your website visitors and reconnect with them through email and ads. It turns anonymous visitors into real leads by capturing and

    Users
    • Founder
    • Owner
    Industries
    • Marketing and Advertising
    • Information Technology and Services
    Market Segment
    • 79% Small-Business
    • 17% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Customers AI is an automated tool for anonymous visitors that helps manage prospects even without the user's presence and provides detailed information about leads.
    • Users frequently mention the ease of use, the quality of customer service, the detailed lead information provided, and the efficient integration with other platforms.
    • Users mentioned that the server speed is slow, customization is limited, it can be complicated for beginners, and the main data is primarily from North America which may not be efficient for foreign markets.
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Customers.ai Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Features
    102
    Helpful
    89
    Ease of Use
    85
    Lead Generation
    75
    Customer Support
    67
    Cons
    Learning Curve
    13
    Learning Difficulty
    10
    Poor Customer Support
    10
    Steep Learning Curve
    9
    Cost
    8
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Customers.ai features and usability ratings that predict user satisfaction
    9.6
    Has the product been a good partner in doing business?
    Average: 8.3
    8.8
    A/B Testing
    Average: 8.2
    9.3
    Cross-channel Retargeting
    Average: 8.2
    9.2
    Personalization
    Average: 8.4
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Customers.ai
    Year Founded
    2018
    HQ Location
    Boston, Massachusetts
    Twitter
    @CustomersAI
    6,191 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    40 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Customers.ai is a powerful ecommerce solution that helps you identify your website visitors and reconnect with them through email and ads. It turns anonymous visitors into real leads by capturing and

Users
  • Founder
  • Owner
Industries
  • Marketing and Advertising
  • Information Technology and Services
Market Segment
  • 79% Small-Business
  • 17% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Customers AI is an automated tool for anonymous visitors that helps manage prospects even without the user's presence and provides detailed information about leads.
  • Users frequently mention the ease of use, the quality of customer service, the detailed lead information provided, and the efficient integration with other platforms.
  • Users mentioned that the server speed is slow, customization is limited, it can be complicated for beginners, and the main data is primarily from North America which may not be efficient for foreign markets.
Customers.ai Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Features
102
Helpful
89
Ease of Use
85
Lead Generation
75
Customer Support
67
Cons
Learning Curve
13
Learning Difficulty
10
Poor Customer Support
10
Steep Learning Curve
9
Cost
8
View All Pros and Cons
Customers.ai features and usability ratings that predict user satisfaction
9.6
Has the product been a good partner in doing business?
Average: 8.3
8.8
A/B Testing
Average: 8.2
9.3
Cross-channel Retargeting
Average: 8.2
9.2
Personalization
Average: 8.4
Seller Details
Seller
Customers.ai
Year Founded
2018
HQ Location
Boston, Massachusetts
Twitter
@CustomersAI
6,191 Twitter followers
LinkedIn® Page
www.linkedin.com
40 employees on LinkedIn®
AdRoll ABM (Formerly RollWorks)
(520)4.3 out of 5
9th Easiest To Use in Retargeting software
View top Consulting Services for AdRoll ABM (Formerly RollWorks)
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    AdRoll is a connected advertising platform built for growth-minded marketers. With powerful AI, flexible campaign tools, and seamless integrations, AdRoll helps mid-sized businesses turn complexity in

    Users
    • Digital Marketing Manager
    • Marketing Manager
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 56% Mid-Market
    • 29% Small-Business
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Rollworks and AdRoll ABM are platforms that provide account-based marketing support, including ad creation, targeting, and data tracking.
    • Reviewers appreciate the user-friendly interface, the ability to run multiple campaigns, the helpful customer support, and the detailed reporting provided by the platforms.
    • Reviewers experienced issues with slow data reflection, occasional glitches in reporting, limitations in targeting and audience matching, and a steep learning curve for some features.
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • AdRoll ABM (Formerly RollWorks) Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    126
    Intent Data
    79
    Customer Support
    72
    Audience Targeting
    70
    Integrations
    68
    Cons
    Learning Curve
    47
    Missing Features
    44
    Campaign Issues
    36
    Ad Issues
    35
    Integration Issues
    32
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • AdRoll ABM (Formerly RollWorks) features and usability ratings that predict user satisfaction
    9.0
    Has the product been a good partner in doing business?
    Average: 8.3
    7.5
    A/B Testing
    Average: 8.2
    8.0
    Cross-channel Retargeting
    Average: 8.2
    7.8
    Personalization
    Average: 8.4
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    NextRoll
    Company Website
    Year Founded
    2018
    HQ Location
    San Francisco, California
    Twitter
    @NextRoll_Inc
    274 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    162 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

AdRoll is a connected advertising platform built for growth-minded marketers. With powerful AI, flexible campaign tools, and seamless integrations, AdRoll helps mid-sized businesses turn complexity in

Users
  • Digital Marketing Manager
  • Marketing Manager
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 56% Mid-Market
  • 29% Small-Business
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Rollworks and AdRoll ABM are platforms that provide account-based marketing support, including ad creation, targeting, and data tracking.
  • Reviewers appreciate the user-friendly interface, the ability to run multiple campaigns, the helpful customer support, and the detailed reporting provided by the platforms.
  • Reviewers experienced issues with slow data reflection, occasional glitches in reporting, limitations in targeting and audience matching, and a steep learning curve for some features.
AdRoll ABM (Formerly RollWorks) Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
126
Intent Data
79
Customer Support
72
Audience Targeting
70
Integrations
68
Cons
Learning Curve
47
Missing Features
44
Campaign Issues
36
Ad Issues
35
Integration Issues
32
View All Pros and Cons
AdRoll ABM (Formerly RollWorks) features and usability ratings that predict user satisfaction
9.0
Has the product been a good partner in doing business?
Average: 8.3
7.5
A/B Testing
Average: 8.2
8.0
Cross-channel Retargeting
Average: 8.2
7.8
Personalization
Average: 8.4
Seller Details
Seller
NextRoll
Company Website
Year Founded
2018
HQ Location
San Francisco, California
Twitter
@NextRoll_Inc
274 Twitter followers
LinkedIn® Page
www.linkedin.com
162 employees on LinkedIn®
RTB House
(14)4.4 out of 5
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    RTB House is a global company that provides state-of-the-art marketing technologies for top brands and agencies worldwide. Its proprietary ad buying engine is the first in the world to be powered enti

    Users
    No information available
    Industries
    • Leisure, Travel & Tourism
    Market Segment
    • 64% Mid-Market
    • 29% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • RTB House Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Customer Support
    5
    Performance Results
    5
    Results
    5
    Results Performance
    5
    Helpful
    4
    Cons
    Dashboard Issues
    3
    Navigation Issues
    2
    Billing Issues
    1
    Budget Management
    1
    Complexity
    1
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • RTB House features and usability ratings that predict user satisfaction
    8.3
    Has the product been a good partner in doing business?
    Average: 8.3
    7.3
    A/B Testing
    Average: 8.2
    6.9
    Cross-channel Retargeting
    Average: 8.2
    7.1
    Personalization
    Average: 8.4
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    RTB House
    Year Founded
    2012
    HQ Location
    Warsaw, Poland
    LinkedIn® Page
    www.linkedin.com
    1,384 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

RTB House is a global company that provides state-of-the-art marketing technologies for top brands and agencies worldwide. Its proprietary ad buying engine is the first in the world to be powered enti

Users
No information available
Industries
  • Leisure, Travel & Tourism
Market Segment
  • 64% Mid-Market
  • 29% Small-Business
RTB House Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Customer Support
5
Performance Results
5
Results
5
Results Performance
5
Helpful
4
Cons
Dashboard Issues
3
Navigation Issues
2
Billing Issues
1
Budget Management
1
Complexity
1
View All Pros and Cons
RTB House features and usability ratings that predict user satisfaction
8.3
Has the product been a good partner in doing business?
Average: 8.3
7.3
A/B Testing
Average: 8.2
6.9
Cross-channel Retargeting
Average: 8.2
7.1
Personalization
Average: 8.4
Seller Details
Seller
RTB House
Year Founded
2012
HQ Location
Warsaw, Poland
LinkedIn® Page
www.linkedin.com
1,384 employees on LinkedIn®
Tie
(26)4.9 out of 5
4th Easiest To Use in Retargeting software
Save to My Lists
Entry Level Price:$499.00
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Tie's real-time B2C enrichment platform instantly reveals names, contact details and demographic data for over 60% of website visitors by IP address or device id—without requiring form submissions or

    Users
    No information available
    Industries
    • Marketing and Advertising
    • Consumer Goods
    Market Segment
    • 85% Small-Business
    • 15% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Tie Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Helpful
    15
    Customer Support
    11
    Ease of Use
    7
    Lead Generation
    7
    Outreach Efficiency
    7
    Cons
    Cost
    2
    Conversion Issues
    1
    Difficult Reporting
    1
    Expensive
    1
    Integration Issues
    1
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Tie features and usability ratings that predict user satisfaction
    9.7
    Has the product been a good partner in doing business?
    Average: 8.3
    8.0
    A/B Testing
    Average: 8.2
    9.0
    Cross-channel Retargeting
    Average: 8.2
    8.6
    Personalization
    Average: 8.4
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Tie
    Company Website
    Year Founded
    2021
    HQ Location
    New York, US
    LinkedIn® Page
    www.linkedin.com
    33 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Tie's real-time B2C enrichment platform instantly reveals names, contact details and demographic data for over 60% of website visitors by IP address or device id—without requiring form submissions or

Users
No information available
Industries
  • Marketing and Advertising
  • Consumer Goods
Market Segment
  • 85% Small-Business
  • 15% Mid-Market
Tie Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Helpful
15
Customer Support
11
Ease of Use
7
Lead Generation
7
Outreach Efficiency
7
Cons
Cost
2
Conversion Issues
1
Difficult Reporting
1
Expensive
1
Integration Issues
1
View All Pros and Cons
Tie features and usability ratings that predict user satisfaction
9.7
Has the product been a good partner in doing business?
Average: 8.3
8.0
A/B Testing
Average: 8.2
9.0
Cross-channel Retargeting
Average: 8.2
8.6
Personalization
Average: 8.4
Seller Details
Seller
Tie
Company Website
Year Founded
2021
HQ Location
New York, US
LinkedIn® Page
www.linkedin.com
33 employees on LinkedIn®
Wunderkind
(84)4.4 out of 5
Optimized for quick response
10th Easiest To Use in Retargeting software
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Wunderkind is an advanced AI-driven performance marketing solution designed to assist brands in collecting consent-based, first-party data and identifying anonymous traffic. This innovative platform e

    Users
    No information available
    Industries
    • Apparel & Fashion
    • Retail
    Market Segment
    • 43% Mid-Market
    • 33% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Wunderkind Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Customer Support
    28
    Helpful
    27
    Business Growth
    26
    Team Helpfulness
    21
    Results
    19
    Cons
    Limited Features
    10
    Insufficient Support
    8
    Missing Features
    8
    Delays
    7
    Limited Functionality
    7
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Wunderkind features and usability ratings that predict user satisfaction
    9.2
    Has the product been a good partner in doing business?
    Average: 8.3
    9.1
    A/B Testing
    Average: 8.2
    7.5
    Cross-channel Retargeting
    Average: 8.2
    8.2
    Personalization
    Average: 8.4
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Wunderkind
    Company Website
    HQ Location
    New York, NY
    Twitter
    @Wunderkind
    2,214 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    607 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Wunderkind is an advanced AI-driven performance marketing solution designed to assist brands in collecting consent-based, first-party data and identifying anonymous traffic. This innovative platform e

Users
No information available
Industries
  • Apparel & Fashion
  • Retail
Market Segment
  • 43% Mid-Market
  • 33% Small-Business
Wunderkind Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Customer Support
28
Helpful
27
Business Growth
26
Team Helpfulness
21
Results
19
Cons
Limited Features
10
Insufficient Support
8
Missing Features
8
Delays
7
Limited Functionality
7
View All Pros and Cons
Wunderkind features and usability ratings that predict user satisfaction
9.2
Has the product been a good partner in doing business?
Average: 8.3
9.1
A/B Testing
Average: 8.2
7.5
Cross-channel Retargeting
Average: 8.2
8.2
Personalization
Average: 8.4
Seller Details
Seller
Wunderkind
Company Website
HQ Location
New York, NY
Twitter
@Wunderkind
2,214 Twitter followers
LinkedIn® Page
www.linkedin.com
607 employees on LinkedIn®
Criteo Commerce Growth
(240)3.7 out of 5
14th Easiest To Use in Retargeting software
View top Consulting Services for Criteo Commerce Growth
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Criteo Commerce Growth is an AI-powered performance marketing platform that helps brands and agencies find new customers, engage high-intent shoppers, and maximize revenue across web, social, video, a

    Users
    • Marketing Manager
    • Digital Marketing Manager
    Industries
    • Retail
    • Marketing and Advertising
    Market Segment
    • 48% Mid-Market
    • 41% Small-Business
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Criteo Commerce Growth features and usability ratings that predict user satisfaction
    8.1
    Has the product been a good partner in doing business?
    Average: 8.3
    6.1
    A/B Testing
    Average: 8.2
    7.0
    Cross-channel Retargeting
    Average: 8.2
    7.2
    Personalization
    Average: 8.4
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Criteo
    HQ Location
    Paris, France
    Twitter
    @criteo
    18,686 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    3,886 employees on LinkedIn®
    Ownership
    NASDAQ:CRTO
    Total Revenue (USD mm)
    $2,072
Product Description
How are these determined?Information
This description is provided by the seller.

Criteo Commerce Growth is an AI-powered performance marketing platform that helps brands and agencies find new customers, engage high-intent shoppers, and maximize revenue across web, social, video, a

Users
  • Marketing Manager
  • Digital Marketing Manager
Industries
  • Retail
  • Marketing and Advertising
Market Segment
  • 48% Mid-Market
  • 41% Small-Business
Criteo Commerce Growth features and usability ratings that predict user satisfaction
8.1
Has the product been a good partner in doing business?
Average: 8.3
6.1
A/B Testing
Average: 8.2
7.0
Cross-channel Retargeting
Average: 8.2
7.2
Personalization
Average: 8.4
Seller Details
Seller
Criteo
HQ Location
Paris, France
Twitter
@criteo
18,686 Twitter followers
LinkedIn® Page
www.linkedin.com
3,886 employees on LinkedIn®
Ownership
NASDAQ:CRTO
Total Revenue (USD mm)
$2,072
OptiMonk
(157)4.8 out of 5
8th Easiest To Use in Retargeting software
Save to My Lists
Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    ✨POPUPS SUPERCHARGED | 🔥 STUNNING TEMPLATES FOR EMAIL, SMS, DISCOUNT POPUPS & PRODUCT RECOMMENDATIONS ETC. Boost your revenue with stunning, personalized popups using OptiMonk. Our drag-and-drop

    Users
    • CEO
    • Marketing Manager
    Industries
    • Marketing and Advertising
    • Retail
    Market Segment
    • 83% Small-Business
    • 15% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • OptiMonk Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    3
    Campaign Creation
    2
    Campaign Management
    2
    Conversion Rate
    2
    Customer Support
    2
    Cons
    Steep Learning Curve
    2
    Difficult Learning
    1
    Difficult Setup
    1
    Integration Difficulty
    1
    Integration Issues
    1
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • OptiMonk features and usability ratings that predict user satisfaction
    9.5
    Has the product been a good partner in doing business?
    Average: 8.3
    9.2
    A/B Testing
    Average: 8.2
    8.4
    Cross-channel Retargeting
    Average: 8.2
    9.0
    Personalization
    Average: 8.4
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    OptiMonk
    Year Founded
    2014
    HQ Location
    Debrecen
    Twitter
    @OptiMonk1
    3,148 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    47 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

✨POPUPS SUPERCHARGED | 🔥 STUNNING TEMPLATES FOR EMAIL, SMS, DISCOUNT POPUPS & PRODUCT RECOMMENDATIONS ETC. Boost your revenue with stunning, personalized popups using OptiMonk. Our drag-and-drop

Users
  • CEO
  • Marketing Manager
Industries
  • Marketing and Advertising
  • Retail
Market Segment
  • 83% Small-Business
  • 15% Mid-Market
OptiMonk Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
3
Campaign Creation
2
Campaign Management
2
Conversion Rate
2
Customer Support
2
Cons
Steep Learning Curve
2
Difficult Learning
1
Difficult Setup
1
Integration Difficulty
1
Integration Issues
1
View All Pros and Cons
OptiMonk features and usability ratings that predict user satisfaction
9.5
Has the product been a good partner in doing business?
Average: 8.3
9.2
A/B Testing
Average: 8.2
8.4
Cross-channel Retargeting
Average: 8.2
9.0
Personalization
Average: 8.4
Seller Details
Seller
OptiMonk
Year Founded
2014
HQ Location
Debrecen
Twitter
@OptiMonk1
3,148 Twitter followers
LinkedIn® Page
www.linkedin.com
47 employees on LinkedIn®
Feathr
(30)4.3 out of 5
11th Easiest To Use in Retargeting software
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Feathr is the Nonprofit Marketing Platform, purpose-built to help organizations unlock more impact and more revenue. With easy-to-use advertising, email, social media, and digital engagement tools,

    Users
    No information available
    Industries
    • Non-Profit Organization Management
    Market Segment
    • 57% Small-Business
    • 37% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Feathr Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Advertising
    2
    Ease of Use
    2
    Setup Ease
    2
    Audience Management
    1
    Customer Support
    1
    Cons
    Expensive
    1
    Expensive Pricing
    1
    Poor Customer Support
    1
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Feathr features and usability ratings that predict user satisfaction
    8.2
    Has the product been a good partner in doing business?
    Average: 8.3
    7.5
    A/B Testing
    Average: 8.2
    8.7
    Cross-channel Retargeting
    Average: 8.2
    8.5
    Personalization
    Average: 8.4
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Feathr
    Year Founded
    2012
    HQ Location
    Gainesville, FL
    Twitter
    @feathr
    7,368 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    147 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Feathr is the Nonprofit Marketing Platform, purpose-built to help organizations unlock more impact and more revenue. With easy-to-use advertising, email, social media, and digital engagement tools,

Users
No information available
Industries
  • Non-Profit Organization Management
Market Segment
  • 57% Small-Business
  • 37% Mid-Market
Feathr Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Advertising
2
Ease of Use
2
Setup Ease
2
Audience Management
1
Customer Support
1
Cons
Expensive
1
Expensive Pricing
1
Poor Customer Support
1
View All Pros and Cons
Feathr features and usability ratings that predict user satisfaction
8.2
Has the product been a good partner in doing business?
Average: 8.3
7.5
A/B Testing
Average: 8.2
8.7
Cross-channel Retargeting
Average: 8.2
8.5
Personalization
Average: 8.4
Seller Details
Seller
Feathr
Year Founded
2012
HQ Location
Gainesville, FL
Twitter
@feathr
7,368 Twitter followers
LinkedIn® Page
www.linkedin.com
147 employees on LinkedIn®
N.Rich
(97)4.7 out of 5
Optimized for quick response
7th Easiest To Use in Retargeting software
View top Consulting Services for N.Rich
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Entry Level Price:€9,750.00
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    N.Rich is the Account-Based Go-to-UpMarket Platform best suited for fast-growing Scale Ups, SMBs, and companies. 👋🏻 It's been recognized in the 2024 Gartner® Magic Quadrant™ for Account-Based Marketin

    Users
    • Marketing Manager
    Industries
    • Computer Software
    • Hospital & Health Care
    Market Segment
    • 48% Mid-Market
    • 38% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • N.Rich Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    32
    Customer Support
    23
    Intent Data
    20
    Helpful
    15
    Analytics
    14
    Cons
    Integration Issues
    6
    Difficult Learning
    5
    Learning Curve
    5
    Limited Features
    5
    Limited Targeting
    5
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • N.Rich features and usability ratings that predict user satisfaction
    9.5
    Has the product been a good partner in doing business?
    Average: 8.3
    9.5
    A/B Testing
    Average: 8.2
    9.2
    Cross-channel Retargeting
    Average: 8.2
    9.3
    Personalization
    Average: 8.4
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    N.Rich
    Company Website
    Year Founded
    2015
    HQ Location
    Helsinki, FI
    Twitter
    @NRICH_ABM
    15 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    121 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

N.Rich is the Account-Based Go-to-UpMarket Platform best suited for fast-growing Scale Ups, SMBs, and companies. 👋🏻 It's been recognized in the 2024 Gartner® Magic Quadrant™ for Account-Based Marketin

Users
  • Marketing Manager
Industries
  • Computer Software
  • Hospital & Health Care
Market Segment
  • 48% Mid-Market
  • 38% Enterprise
N.Rich Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
32
Customer Support
23
Intent Data
20
Helpful
15
Analytics
14
Cons
Integration Issues
6
Difficult Learning
5
Learning Curve
5
Limited Features
5
Limited Targeting
5
View All Pros and Cons
N.Rich features and usability ratings that predict user satisfaction
9.5
Has the product been a good partner in doing business?
Average: 8.3
9.5
A/B Testing
Average: 8.2
9.2
Cross-channel Retargeting
Average: 8.2
9.3
Personalization
Average: 8.4
Seller Details
Seller
N.Rich
Company Website
Year Founded
2015
HQ Location
Helsinki, FI
Twitter
@NRICH_ABM
15 Twitter followers
LinkedIn® Page
www.linkedin.com
121 employees on LinkedIn®
CustomerLabs 1PD Ops Platform
(20)4.8 out of 5
5th Easiest To Use in Retargeting software
Save to My Lists
Entry Level Price:Starting at $499.00
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    The CustomerLabs 1PD Ops Platform is a no-code tool designed to empower marketers by collecting, unifying, and activating first-party data from multiple sources. This platform enhances customer data m

    Users
    No information available
    Industries
    No information available
    Market Segment
    • 60% Small-Business
    • 25% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • CustomerLabs 1PD Ops Platform Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Advertising
    2
    Audience Management
    2
    Customer Insights
    2
    Ease of Use
    2
    Easy Integration
    2
    Cons
    This product has not yet received any negative sentiments.
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • CustomerLabs 1PD Ops Platform features and usability ratings that predict user satisfaction
    10.0
    Has the product been a good partner in doing business?
    Average: 8.3
    10.0
    A/B Testing
    Average: 8.2
    9.4
    Cross-channel Retargeting
    Average: 8.2
    9.8
    Personalization
    Average: 8.4
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    CustomerLabs
    Year Founded
    2013
    HQ Location
    Willington, US
    Twitter
    @customerlabsco
    340 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    43 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

The CustomerLabs 1PD Ops Platform is a no-code tool designed to empower marketers by collecting, unifying, and activating first-party data from multiple sources. This platform enhances customer data m

Users
No information available
Industries
No information available
Market Segment
  • 60% Small-Business
  • 25% Mid-Market
CustomerLabs 1PD Ops Platform Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Advertising
2
Audience Management
2
Customer Insights
2
Ease of Use
2
Easy Integration
2
Cons
This product has not yet received any negative sentiments.
View All Pros and Cons
CustomerLabs 1PD Ops Platform features and usability ratings that predict user satisfaction
10.0
Has the product been a good partner in doing business?
Average: 8.3
10.0
A/B Testing
Average: 8.2
9.4
Cross-channel Retargeting
Average: 8.2
9.8
Personalization
Average: 8.4
Seller Details
Seller
CustomerLabs
Year Founded
2013
HQ Location
Willington, US
Twitter
@customerlabsco
340 Twitter followers
LinkedIn® Page
www.linkedin.com
43 employees on LinkedIn®
Convertful
(69)4.9 out of 5
2nd Easiest To Use in Retargeting software
Save to My Lists
Entry Level Price:$19.00
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    SaaS toolkit to acquire subscribers and leads using smart behavior-based sign-up forms. Create subscription forms in minutes using convenient drag and drop builder. No coding needed.

    Users
    • Founder
    • CEO
    Industries
    • Marketing and Advertising
    • Design
    Market Segment
    • 97% Small-Business
    • 3% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Convertful Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Affordable
    1
    Analytics
    1
    Control
    1
    Customization
    1
    Ease of Use
    1
    Cons
    Expensive
    2
    Conversion Issues
    1
    Cost
    1
    Limitations
    1
    Pricing Issues
    1
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Convertful features and usability ratings that predict user satisfaction
    9.6
    Has the product been a good partner in doing business?
    Average: 8.3
    9.4
    A/B Testing
    Average: 8.2
    8.3
    Cross-channel Retargeting
    Average: 8.2
    10.0
    Personalization
    Average: 8.4
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Convertful
    Year Founded
    2017
    HQ Location
    Road Town, VG
    Twitter
    @convertful
    92 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    4 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

SaaS toolkit to acquire subscribers and leads using smart behavior-based sign-up forms. Create subscription forms in minutes using convenient drag and drop builder. No coding needed.

Users
  • Founder
  • CEO
Industries
  • Marketing and Advertising
  • Design
Market Segment
  • 97% Small-Business
  • 3% Mid-Market
Convertful Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Affordable
1
Analytics
1
Control
1
Customization
1
Ease of Use
1
Cons
Expensive
2
Conversion Issues
1
Cost
1
Limitations
1
Pricing Issues
1
View All Pros and Cons
Convertful features and usability ratings that predict user satisfaction
9.6
Has the product been a good partner in doing business?
Average: 8.3
9.4
A/B Testing
Average: 8.2
8.3
Cross-channel Retargeting
Average: 8.2
10.0
Personalization
Average: 8.4
Seller Details
Seller
Convertful
Year Founded
2017
HQ Location
Road Town, VG
Twitter
@convertful
92 Twitter followers
LinkedIn® Page
www.linkedin.com
4 employees on LinkedIn®
Outbrain
(91)3.4 out of 5
15th Easiest To Use in Retargeting software
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Outbrain's AI-based performance platform shows your content to consumers based on their interests in a non-intrusive way while they read premium news sites. What is Outbrain Native Advertising? Nati

    Users
    No information available
    Industries
    • Marketing and Advertising
    • Internet
    Market Segment
    • 55% Mid-Market
    • 40% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Outbrain Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    This product has not yet received any positive sentiments.
    Cons
    Insufficient Training
    1
    Poor Customer Support
    1
    Poor Support Services
    1
    Time-Consuming
    1
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Outbrain features and usability ratings that predict user satisfaction
    6.7
    Has the product been a good partner in doing business?
    Average: 8.3
    9.5
    A/B Testing
    Average: 8.2
    9.3
    Cross-channel Retargeting
    Average: 8.2
    9.3
    Personalization
    Average: 8.4
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Outbrain
    Year Founded
    2006
    HQ Location
    New York, NY
    Twitter
    @Outbrain
    19,906 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    441 employees on LinkedIn®
    Ownership
    NASDAQ: OB
Product Description
How are these determined?Information
This description is provided by the seller.

Outbrain's AI-based performance platform shows your content to consumers based on their interests in a non-intrusive way while they read premium news sites. What is Outbrain Native Advertising? Nati

Users
No information available
Industries
  • Marketing and Advertising
  • Internet
Market Segment
  • 55% Mid-Market
  • 40% Small-Business
Outbrain Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
This product has not yet received any positive sentiments.
Cons
Insufficient Training
1
Poor Customer Support
1
Poor Support Services
1
Time-Consuming
1
View All Pros and Cons
Outbrain features and usability ratings that predict user satisfaction
6.7
Has the product been a good partner in doing business?
Average: 8.3
9.5
A/B Testing
Average: 8.2
9.3
Cross-channel Retargeting
Average: 8.2
9.3
Personalization
Average: 8.4
Seller Details
Seller
Outbrain
Year Founded
2006
HQ Location
New York, NY
Twitter
@Outbrain
19,906 Twitter followers
LinkedIn® Page
www.linkedin.com
441 employees on LinkedIn®
Ownership
NASDAQ: OB
Spotler Activate
(15)4.5 out of 5
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Spotler Activate is a dynamic Customer Data Platform (CDP) designed to empower businesses to create hyper-personalised customer journeys and high-impact campaigns across multiple channels. By seamless

    Users
    No information available
    Industries
    • Retail
    Market Segment
    • 53% Small-Business
    • 40% Mid-Market
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Spotler Activate features and usability ratings that predict user satisfaction
    10.0
    Has the product been a good partner in doing business?
    Average: 8.3
    10.0
    A/B Testing
    Average: 8.2
    10.0
    Cross-channel Retargeting
    Average: 8.2
    10.0
    Personalization
    Average: 8.4
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Spotler Group
    Year Founded
    2001
    HQ Location
    Rotterdam, NL
    LinkedIn® Page
    www.linkedin.com
    164 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Spotler Activate is a dynamic Customer Data Platform (CDP) designed to empower businesses to create hyper-personalised customer journeys and high-impact campaigns across multiple channels. By seamless

Users
No information available
Industries
  • Retail
Market Segment
  • 53% Small-Business
  • 40% Mid-Market
Spotler Activate features and usability ratings that predict user satisfaction
10.0
Has the product been a good partner in doing business?
Average: 8.3
10.0
A/B Testing
Average: 8.2
10.0
Cross-channel Retargeting
Average: 8.2
10.0
Personalization
Average: 8.4
Seller Details
Seller
Spotler Group
Year Founded
2001
HQ Location
Rotterdam, NL
LinkedIn® Page
www.linkedin.com
164 employees on LinkedIn®
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