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Oktopost

By Oktopost

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Oktopost Reviews & Product Details

Oktopost Product Details
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Value at a Glance

Averages based on real user reviews.

Time to Implement

<1 month

Return on Investment

16 months

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Oktopost Media

Oktopost Demo - Social BI
Tailor Oktopost's analytics to your needs and track social data that matters to your business.
Oktopost Demo - Post Console
Plan, create, approve, and schedule social content using a powerful suite of tools designed for B2B teams.
Oktopost Demo - Calendar
Get a real-time overview of all your scheduled and published content across multiple networks, teams, and campaigns.
Oktopost Demo - Inbox
Bring every mention, comment, and direct message from all networks and profiles into one unified inbox to ensure timely follow-ups.
Oktopost Demo - Employee Advocacy
Give your employee advocates an intuitive tool to easily discover, filter, recommend and share pre-approved company content to their personal social profiles, amplifying your company’s reach beyond corporate channels.
Oktopost Demo - Streams
Monitor mentions, keywords, customer discussions, competitor pages and more, with our robust social listening capabilities.
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Oktopost Reviews (142)

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Reviews

Oktopost Reviews (142)

View 1 Video Reviews
4.4
142 reviews

Pros & Cons

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Zoe B.
ZB
CEO
Enterprise (> 1000 emp.)
"Hands-down the best social media tool in your stack!"
What do you like best about Oktopost?

For enterprise companies who care about trackable growth, real insights from social data, engaged employees and value for ROI - Oktopost is the best tool. Their social BI tool for tracking and measuring success from social media campaigns is fully customizable. Add in active employee advocacy program - with leaderboard, and trackable ROI - and this is hands-down the best marketing tool in your stack. Review collected by and hosted on G2.com.

What do you dislike about Oktopost?

None. I have only ever had amazing customer service and results from using Oktopost. Review collected by and hosted on G2.com.

Verified User in Information Technology and Services
UI
Mid-Market (51-1000 emp.)
"Very useful for company advertising"
What do you like best about Oktopost?

Oktopost is easy to use, I have a user account and when I connect a list of advertisements come up. I just need to chose which one I want to publish by selecting the date (now, specific date o random). Review collected by and hosted on G2.com.

What do you dislike about Oktopost?

I don't see a way to archive or delete messages that are obsolete Review collected by and hosted on G2.com.

Chris S.
CS
CMO
Enterprise (> 1000 emp.)
"Great platform, great team."
What do you like best about Oktopost?

Having used multiple social media platforms in the past, Oktopost is the first that has been a joy to use from a UX and UI point of view. It's actually fun to build dashboards and run all of your social in one visually appealing place.

This is particularly important from an employee advocacy point of view—if a tool is hard or clunky to use, then employees won't use it, simple as that. Thankfully, Oktopost is quick and easy, and training is basically not needed as it's so intuitive.

Finally, the value-added support has been the best I've ever received from a B2B SaaS product (shout out to Grant!), and the team is equally comfortable talking at a strategic level as they are supporting with product questions and ideas. Review collected by and hosted on G2.com.

What do you dislike about Oktopost?

Hard to find any downsides to be honest, as it's just street ahead of any other social media tools for B2B companies.

If I had to choose one at this point - then I guess it would be great to have people on the ground in other countries we're based (Germany for example) - but I'm sure that will come with time. Review collected by and hosted on G2.com.

SK
Marketing Experiences and Engagement Associate
Mid-Market (51-1000 emp.)
"Steven Kopp ActionIQ Review"
What do you like best about Oktopost?

Oktopost has singlehandedly let me launch a social program for ActionIQ at a scale the company has never seen in 6 years. And the fact that I can do that with one platform is remarkable as one person. And I leverage most, if not all, of my analytics and reporting from Oktopost. So as a one-stop shop, I'm finding a lot of success. There are aspects of the platform that ActionIQ doesn't leverage, but I think that's also a sign that Oktopost has multiple uses to fit different scales of company size/growth. Review collected by and hosted on G2.com.

What do you dislike about Oktopost?

For me, it's unfortunate how un-useful the Listening feature was for Oktopost and the only part of my current social program I had to leverage a separate tool for. I wish there wasn't a limitation or pay wall behind the amount of posts we could pull or queries we could have available to us. I also still don't leverage the tags feature because we aren't large enough for that to matter or need that level of granularity. Review collected by and hosted on G2.com.

RN
Digital Content Manager
Small-Business (50 or fewer emp.)
"Fantastic all-in-one social management tool."
What do you like best about Oktopost?

The social advocacy programme is fantastic, so easy for advocates (employees) to help grow our social presence and generate leads. I also really appreciate being able to turn on/off certain notifications meaning I am not distracted by irrelevant information, and I can quickly see when I need to approve posts. Furthermore, the calendar and social analytics are so simple to use and make keeping on top of data a straightforward task. Review collected by and hosted on G2.com.

What do you dislike about Oktopost?

There are limitations on tagging people/companies and you are unable to schedule PDFs via the tool, which results in manual publishing on social sites. However, I think these are also impacted due to AI the connection. Review collected by and hosted on G2.com.

JM
Business Relationship Manager Marketing - IT
Enterprise (> 1000 emp.)
"Oktopost has become a quick one stop shop for us, and a great way to activate social advocacy."
What do you like best about Oktopost?

I like the ability to quickly share messages without copy-pasting or sharing from other LinkedIn profiles. Having the Microsoft Teams integration has been super helpful; I am not getting lost in all of the tabs I have open. Review collected by and hosted on G2.com.

What do you dislike about Oktopost?

At first during integration, there seemed to be some hurdles around EU to US server / SSO handshaking. However, it was quickly resolved, and the customer success rep we have been working with, Nuala, has been a godsend! Review collected by and hosted on G2.com.

Verified User in Computer Software
AC
Mid-Market (51-1000 emp.)
"A straightforward, flexible, and reliable platform with frills where you want them."
What do you like best about Oktopost?

Oktopost makes scheduling social media campaigns extremely simple and easy to organize. The platform also makes it very easy to integrate employee advocacy. These features tend to be separated, and having them linked is very valuable. Review collected by and hosted on G2.com.

What do you dislike about Oktopost?

The Social BI functionality can be a little confusing at first, so there may be a slight learning curve. I also wish integration with Instagram was a little more simple and did not require a Facebook sign-in. Review collected by and hosted on G2.com.

Limuel M.
LM
Database Coordinator
Mid-Market (51-1000 emp.)
"Oktopost simplifies social media marketing and makes it effortless to sell products and services"
What do you like best about Oktopost?

Since I regularlybuse Linkedin on my phone, I typically perform most of my tasks through its app. With Oktopost, sharing posts and content has become a very effortless and productive process. Review collected by and hosted on G2.com.

What do you dislike about Oktopost?

Although there is little to criticize about Oktopost, I am eager for the arrival of better and more advanced sharing features in the future. Review collected by and hosted on G2.com.

Verified User in Information Technology and Services
AI
Enterprise (> 1000 emp.)
"Turns social media data into insights SO easily!"
What do you like best about Oktopost?

Oktopost gathers and presents data like no other tool I've used before. I'm a data nerd, but the folks at Oktopost take it to a whole other level with the amount of insights I can gather and share with key stakeholders. Review collected by and hosted on G2.com.

What do you dislike about Oktopost?

I would love to see the ability to compare data from different time frames. As it stands, the data you can see in any given visualization are from one single time frame, but I often like to look at data year over year, for example, to report out how we've improved. Review collected by and hosted on G2.com.

Hasan C.
HC
Global Marketing Assistant
Mid-Market (51-1000 emp.)
"Best employee advocacy and socials platform"
What do you like best about Oktopost?

Great analytics, great UI for both content authors and advocates, very comprehensive onboarding and helpful customer success team! Review collected by and hosted on G2.com.

What do you dislike about Oktopost?

Analytics can be a bit fiddly to get up and running, but very insightful once working and the Oktopost team are on hand to help. Review collected by and hosted on G2.com.

Pricing Insights

Averages based on real user reviews.

Time to Implement

<1 month

Return on Investment

16 months

Average Discount

12%

Perceived Cost

$$$$$

How much does Oktopost cost?

Data powered by BetterCloud.

Estimated Price

$$k - $$k

Per Year

Based on data from 9 purchases.

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Oktopost Features
Social Analytics
Social Publishing
Campaign Optimization
Report Customizability
Report Exporting
Scalability
Follower Analysis
Post Performance
Attribution
Content Calendar
Content Library
Users and Permissions