Customer.io Pricing Overview

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Free Trial

Essentials

Starting at $100.00

Per Month

For small companies who are gaining momentum.

Premium

Starting at $1,000.00

Per Month

For companies who are growing rapidly.

Enterprise

Per Year

For companies who are scaling globally

We offer a 14-day free trial, no credit card required.

Customer.io has 3 pricing editions. A free trial of Customer.io is also available. Look at different pricing editions below and see what edition and features meet your budget and needs.

Pricing information for Customer.io is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations to purchase Customer.io must be conducted with the seller.

How many team members can I add to my account?
As many as you want! In fact, we encourage all team members to use Customer.io for consistent messaging across all of your product and marketing sends.

Do you offer Professional Services?
We have a collection of Customer.io certified agency partners who can help with everything from writing the code for just one email to migrating your entire messaging strategy. Ask your sales representative for more information.

How quickly can I start using my account?
If you sign up today, you can start integrating and adding data to Customer.io immediately. To help combat spam and fraud, we manually review each account before any outbound messages can be sent. This helps maintain our reputation and protects all of our customers.

Where do you store customer data?
Our customers can choose where they would like to store their data, in a US or EU data center, during sign-up.

Does Customer.io own the data I put into the system?
Nope! Your data stays your data. You’re letting us use it in order to deliver a service to you. Please read our privacy policy for more info.

Does Customer.io charge extra for data usage or storage?
Not a chance. We happily store all of your data, so whenever you are looking to run advanced analysis in your BI tools, you’ll have immediate access to anything that’s ever happened in your Customer.io account. Our competitors don’t do this, or they charge a premium.

What are my payment options?
For monthly subscriptions, we offer payment by credit card only. If you choose to pay annually, you have the option to be invoiced via ACH or Wire.

How do you calculate my bill?
We charge you based on the maximum number of uniquely identified users (profiles) in your account. On the anniversary of your subscription, we will charge the method of payment on file in $USD. We include a million messages per month on the essentials plan, any messages above that will be charged at a nominal rate.

Pricing information was last updated on October 10, 2024

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Customer.io Pricing Reviews

(2)

Dimi N.

Consultant

Small-Business (50 or fewer emp.)

6/19/2024

"CRM at its best"

5/5

What do you like best about Customer.io?

The rapid advancement of AI presents both opportunities and challenges for Customer.io if they really striving for seamless digital integration of AI. More automation will amplify the ability to deliver campaigns, the objective should always be real-time customer journey management in the most cost efficient (in terms of labour required on CRM works) and effectiveness of the campaigns and the impact on customer journey. Review collected by and hosted on G2.com.

What do you dislike about Customer.io?

Automation of the campaigns, automatic translation to multiple languages, it will significantly improve the value of the product. An agentic AI engine should be integrated ASAP. This is in order to support growth of enterprises that rely on Customer.io for their CRM partner Review collected by and hosted on G2.com.

Verified User in Information Technology and Services

Small-Business (50 or fewer emp.)

11/25/2024

"Choosing Customer.io was a big mistake!"

0/5

What do you like best about Customer.io?

Their marketing platform is good but there's nothing you wouldn't get elsewhere. Review collected by and hosted on G2.com.

What do you dislike about Customer.io?

We've been with Customer.io for over 10 years (July 2014 to November 2024) and deeply regret ever doing business with them.

Moving email sequences to another provider is painful and costly, Customer.io know this and they fully take advantage of it. Every five-years or so Customer.io double their prices or so, the massive price increase is imposed on you (no grand fathering) and they don't care if the new pricing works for you as a business.

From a product point of view, we reviewed the major alternatives to Customer.io before migrating out, and I can say that there's nothing Customer.io does that their competitors don't do (most of the time for cheaper given that email marketing automation is a commodity nowadays).

We've been able to reduce our costs by >3x by moving out, the new tool we've selected also offers additional functionalities that will enable us to remove our ticketing software leading to additional savings. Oh and contrarily to Customer.io, our new provider doesn't charge by profile so we will also save time by not having to remove profiles every month to try to save on cost.

All in all:

- if you're considering Customer.io: run you'll find much better elsewhere

- and if like us you're a customer of theirs unhappy with their prices and wondering if it's worth moving out: it is! The grass is much greener on the other side.

Hope this helps Review collected by and hosted on G2.com.