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ThoughtMetric

By ThoughtMetric Inc.

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ThoughtMetric Reviews & Product Details

ThoughtMetric Product Details
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Pricing

Pricing provided by ThoughtMetric.

50k Pageviews

$99.00
50000 page views Per Month

100k Pageviews

$199.00
100000 page views Per Month
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ThoughtMetric Integrations

(2)
Integration information sourced from real user reviews.

ThoughtMetric Media

ThoughtMetric Demo - Marketing Attribution for your E-commerce Business
Track marketing performance and make data-driven decisions to scale revenue.
ThoughtMetric Demo - Understand Your Campaigns
Advertising metrics at the campaign, ad set, and ad level. See where your customers are REALLY coming from.
ThoughtMetric Demo - Make Data-Driven Creative Decisions
Identify your top-performing creative assets and cut the ones that waste spend.
ThoughtMetric Demo - Customer Insights
Understand LTV and customer journey patterns across new and returning users.
ThoughtMetric Demo - Which SKUs Sell? Now You Know.
Reveal how each product performs across your full marketing mix.
ThoughtMetric Demo - CAPI Coverage for Google and Meta
Improve your ROAS by feeding accurate, reliable data back to your ad platforms.
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ThoughtMetric Reviews (31)

Reviews

ThoughtMetric Reviews (31)

4.7
31 reviews

Pros & Cons

Generated from real user reviews
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Dave G.
DG
Tech Director / CTO
Mid-Market (51-1000 emp.)
"Very good tool that is giving us a different view of our cross channel attribution mix"
What do you like best about ThoughtMetric?

Cross channel views are very good.

Support on technical integration has been excellent. Review collected by and hosted on G2.com.

What do you dislike about ThoughtMetric?

Hard to keep revenue numbers up to date when amends to orders are made - in our case this is frequent.

Support has been excellent and solutions are workable however system is not set-up by default to be able to track orders made through our complicated business model. Review collected by and hosted on G2.com.

Tim C.
TC
CEO
Small-Business (50 or fewer emp.)
"Great Tool - very intuitive, customer service better than all the rest!"
What do you like best about ThoughtMetric?

I like to intuitive nature of the Tool itself, and the ease of use. The customer service and onboarding experience was above and beyond. If you are looking for a great attribution tool that is effective and intuitive, look no further. Cost is VERY reasonable as well! Review collected by and hosted on G2.com.

What do you dislike about ThoughtMetric?

Nothing to dislike. Definitely worth going with TM! Review collected by and hosted on G2.com.

Damian N.
DN
CEO
Small-Business (50 or fewer emp.)
"Awesome Customer Service & Solid Solution for Third-Party Attribution Tracking"
What do you like best about ThoughtMetric?

Customer service is some of the best I've had. The reporting capabilities are also clean and easy to use. The multiple attribution models are helpful too. Pretty easy to implement as well. Review collected by and hosted on G2.com.

What do you dislike about ThoughtMetric?

It's heavily focused on ecom, and could use some more attention to lead collection. Right now, it only collects customers but not leads. Some competitors of theirs are collecting both and displaying both with customer journeys. Review collected by and hosted on G2.com.

Jody E.
JE
Small-Business (50 or fewer emp.)
"A clear singal in a world of noise."
What do you like best about ThoughtMetric?

It's clear and concise, and, most importantly, it's accurate. In 90 days we have reduced our clients' ad spend by 85% and reduced their CAC by 69% while increasing sales by 2%. We couldn't have done that without Thought Metric. There is so much noise coming from Meta and Google as the clammer to win in the advertising wars, that it's impossible to know what is what. Thoughtmetric cuts through noise and provides clear, actionable signals to your advertising efforts. I don't believe we should start businesses just to fund Meta and Google's ad bills. Review collected by and hosted on G2.com.

What do you dislike about ThoughtMetric?

This product is the Shopify for Attribution. In the early days, people couldn't imagine selling online was so easy. It takes a fundamental shift to realize there is a better way. Many people don't ever make that jump, but those who do; reap the rewards. Give the product time and really learn what the numbers are telling you. Review collected by and hosted on G2.com.

NA
Small-Business (50 or fewer emp.)
"Accurate and affordable attribution"
What do you like best about ThoughtMetric?

The ThoughtMetric dashboard is very easy to understand. I like that I get an accurate read on ROAS and attribution, as we ll as being able to understand our customer better. The functionality shows you all of the touchpoints in the customer journey, as well as how many times a customer is touched before making a purchase. The customer support is very responsive and helpful. Review collected by and hosted on G2.com.

What do you dislike about ThoughtMetric?

Sometimes the advertising systems connected to ThoughtMetric make updates to their system that doesn't automatically get passed through to ThoughtMetric. But the support team is responsive and helpful and will always work to get things fixed. Review collected by and hosted on G2.com.

Verified User in Health, Wellness and Fitness
UH
Small-Business (50 or fewer emp.)
"Thoughtmetric changed the way we sell products!"
What do you like best about ThoughtMetric?

ThoughtMetric has made it super easy for us to see where customers are coming from, which means we can increase efforts in some channels while reducing effort in channels that aren't giving us the same return on investment. Review collected by and hosted on G2.com.

What do you dislike about ThoughtMetric?

There's a bit of a learning curve, but fortunately the customer service has been exceptional in helping me understand installing the code to track on our sales platforms. Review collected by and hosted on G2.com.

Tom M.
TM
Marketing Manager
Small-Business (50 or fewer emp.)
"Like No Other"
What do you like best about ThoughtMetric?

I can't begin to express how much ThoughtMetric helped our business grow!

We had the hardest time identifying the true ROAS on all marketing channels. Review collected by and hosted on G2.com.

What do you dislike about ThoughtMetric?

The only thing I wish it had is a way to search order ID to identify their path to place an order. Review collected by and hosted on G2.com.

BB
Digital Marketing Leader
Mid-Market (51-1000 emp.)
"We went from, "I think our data is correct" to "I know our data is correct""
What do you like best about ThoughtMetric?

I will keep it simple

Real Time Accurate Data

Ease of integration: Great communication and was live within a few days .

Team support was spot on and jumped on any call we needed, live google meets.

We love the multitouch attribution - our meta data is now accurate

Multiple team members using this daily Review collected by and hosted on G2.com.

What do you dislike about ThoughtMetric?

Would like more featues and they are coming and feedback is taken into account. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Small-Business (50 or fewer emp.)
"ThoughtMetric is a fantastic tool for conversion tracking and e-commerce data analytics"
What do you like best about ThoughtMetric?

We love everything about ThoughMetric. Its a simple to set-up tool, which delivers valuable insights into our e-commerce data including campaign efficiancy and overall shopify metrics. Integration is quick and even for non tech marketers a breeze. We use it daily to keep an eye on campagins and data.The support is outstanding with the quickest responsetime i ever experienced and the team is always very supportive no matter what. i'd highliy recommend to check ThoughtMetric out! Review collected by and hosted on G2.com.

What do you dislike about ThoughtMetric?

Datastreams are a bit delayed, so its no realtime analytics tool Review collected by and hosted on G2.com.

Verified User in Retail
UR
Small-Business (50 or fewer emp.)
"Excellent Value"
What do you like best about ThoughtMetric?

I primarily use TM to monitor our overall metrics. Becuase we use Shopify Draft orders, it's difficult for any analytics software to accurately track the customers journey, therefore attribution isn't accurate. That being said, being able to introduce a small change in a marketing channel, and seeing the overall MER change is very important for us. Review collected by and hosted on G2.com.

What do you dislike about ThoughtMetric?

It would be beneficial for us to have graphs stack on each other so that we can see the direct effect on each metric as cost increases, etc. Review collected by and hosted on G2.com.

Pricing Options

Pricing provided by ThoughtMetric.

50k Pageviews

$99.00
50000 page views Per Month

100k Pageviews

$199.00
100000 page views Per Month

200k Pageviews

$299.00
200000 page views Per Month
ThoughtMetric Comparisons
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ThoughtMetric Features
Data Collection
Multi-User Access
Campaign Insights
Reports and Dashboards
Multichannel Tracking
Single-Touch Attribution
Multi-Touch Attribution
Algorithmic Attribution
B2C Attribution
Marketing Channels
Integrations