Klaviyo

We surveyed 2,000 marketers to find out why brands keep missing the cultural moments they've planned for. Swipe to see what the data revealed. Check out the full report: https://bit.ly/43zhqtA

Those features you asked about? They’re here 🚀 Swipe to catch up on 4 of our favorite new releases. Want a closer look? https://bit.ly/4uPzYSc

Naked Wardrobe's goal: create the experience of shopping at a luxury boutique. Online. With Klaviyo Customer Agent, they can do just that. 86% of customer queries were resolved by AI in 90 days — including 94% of product recommendation queries. No wait. No friction. Just a concierge experience. "AI is styling our customer, answering her questions, and selling her the right piece, all at two in the morning when our team is asleep." — James Thorngren, director of marketing Read the full case study → https://lnkd.in/eH923saA

Boston Tech Week, you were one for the books. 🚀 Over the past week, we welcomed marketers, founders, operators, investors, and builders into our Boston office for a packed week of conversations, connections, and fresh perspectives on what's next for technology, AI, and innovation. What stood out most wasn't just the packed rooms or incredible speakers, it was the energy. The excitement, curiosity, and willingness to share ideas and stories were on full display all week long, and it was impossible not to feel inspired by it. From thought-provoking discussions to new connections and big ideas, the week was a reminder of what makes Boston such a special place to build. We can't wait to do it all again next year.

Building a great customer service agent for your brand is complicated. So here's what we did about it. Learn more: https://lnkd.in/eVwfwmtS

The B2C event of the year is happening, but don’t just read about it. Be in the room shaping what’s next at K:BOS. Register by May 31 for $199. https://bit.ly/4dgocdr

You had to be there… (But we'll let you watch anyway 🤫)

600 people. One room. A day that started with Ed Hallen asking why most brands still don't know their customers and ended with Celeste Barber reminding us not to take any of this too seriously. K:SYD 2026 covered a lot of ground — discounting myths, AI agents, CMO panels, product announcements, and one very honest conversation about building a beauty brand in a saturated market. The kind of day where you leave with 15 tabs open and a very long notes app. Top takeaways are on the blog. See you next year. https://lnkd.in/eseNRvPk

The mic has dropped before the day even starts. See you soon, K:SYD.

Boston Tech Week is almost here and we are turning our HQ into a hub for the builders shaping what’s next in AI. Across three days, we’re bringing together founders, engineers, and technical leaders to share what’s actually working (and what’s not). We’re kicking things off with Flybridge and leaders behind Boston’s AI moment, including Brian Halligan (HubSpot), Suno, Lovable, and Blitzy. 👉 https://bit.ly/4ukwXJm We’re also partnering with SheTO, where our Chief Technology Officer, Surabhi Gupta will get into the real decisions behind shipping — tradeoffs, imperfect data, and lessons learned the hard way. 👉 https://bit.ly/4nESbzg And later in the week, join us for a conversation with the MA AI Coalition, featuring Cody Patnaude (Klaviyo) alongside leaders from CarGurus, Cursor, and Snyk, on how teams are actually putting AI into practice. 👉 https://bit.ly/49PWbXN If you’re building in AI in Boston, we’d love to see you there. 📅 May 26-31