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Football Brand Preference Survey

The document is a 14 question multiple choice questionnaire about football brands and a customer's experience with the Kipsta brand. It asks questions about spending habits, favorite brands, brand awareness, store visits, product perceptions, and suggestions for improvement.

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Shilpa At Muskaan
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96 views4 pages

Football Brand Preference Survey

The document is a 14 question multiple choice questionnaire about football brands and a customer's experience with the Kipsta brand. It asks questions about spending habits, favorite brands, brand awareness, store visits, product perceptions, and suggestions for improvement.

Uploaded by

Shilpa At Muskaan
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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QUESTIONNAIRE

1. Gender

a) Male b) Female

2. I am

a) Beginner to football

b) Intermediate player

c) Intensive player

3. How much do you spend for football and accessories every year?

a) Less than 1000 b) 1000-2000 c) 2000-3000

d) More than 3000

4. Which is your favorite football brand?

a) Adidas b) Nike c) Kipsta

d) Nivia e) Star impact f) Puma

g) Others

5. Does brand name play an important role while buying football and
accessories?

a) Yes b) No

6. How did you heard about kipsta?

​ a) friends, family members or colleagues

b) social media

c) printed media

d) flexes, billboards etc


e) I haven’t heard of kipsta

7. On an average, how many times a year do you visit this Decathlon store?

a) First time

b) 2-5 times

c) More than 5 times

8. How familiar are you with our brand?

a) very familiar b) some what familiar

c) not at all familiar

9. Are you aware of the warrenty and services offered by kipsta?

a) Yes b) No

10. ​ ​How do you feel about the logo of kipsta?

a) hard to link with

b) creative

c) energetic

d) casual

11. Which score from 1-5 would you give to kipsta?

a) 1 b) 2 c) 3

d) 4 e) 5

12. What was your perception towards our brand before using our brand?

a) extreemely favourable

b) some what favourable


c) not favourable

13.How likely is that you would recommend our brand to a friend or


colleague?

a) Definitely recommend

b) may recommend

c) will not recommend

14.​ ​ Are you aware of the online availability of our products?

a) Yes b) No

15. Does the online service satisfies you same as the physical store?

a) Yes b) No

16. Suggestions to improve our brand

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